Trade Marketer

📌 Core Information

🔹 Job Title: Trade Marketer

🔹 Company: Valeo

🔹 Location: Warsaw, Mazowieckie, Poland

🔹 Job Type: Full-Time, Hybrid

🔹 Category: Marketing

🔹 Date Posted: April 15, 2025

🔹 Experience Level: 2-5 years

🔹 Remote Status: On-site (Warsaw, Poland)

🚀 Job Overview

Key aspects of this role include:

• Managing assigned products by channel and customer within the automotive market
• Enhancing sales performance through marketing animations and corrective actions
• Defining and managing sell-in/sell-out marketing actions for sales teams
• Optimizing customer service levels through demand planning and sales forecast reliability
• Increasing product penetration rate and market share for each client
• Overseeing the entire product life cycle, from activation to withdrawal from the market
• Collaborating with the Digital Communication team to define content and oversee its implementation

ASSUMPTION: This role requires a strong understanding of the automotive market and trade marketing strategies to effectively manage products and enhance sales performance.

📋 Key Responsibilities

✅ Manage all assigned products by channel and customer within the automotive market

✅ Prepare marketing animations for customers, including corrective actions, identification of new business opportunities, and range extension

✅ Define and manage sell-in/sell-out marketing actions targeted at sales teams, and assess their effectiveness against recommendations from the Marketing Europe team

✅ Ensure optimal customer service levels by focusing on Demand Planning and enhancing sales forecast reliability

✅ Prioritize the increase of product penetration rate and market share for each client by analyzing market potential and growth opportunities

✅ Manage the Selling Price Index and conduct margin analysis by product to maintain pricing competitiveness and recommend price adjustments as needed

✅ Oversee the entire Product Life Cycle, from activation to withdrawal from the market

✅ Personally supervise key strategic marketing projects for the company

✅ Collaborate with the Digital Communication team to define content and oversee its implementation across various products and channels/customers

ASSUMPTION: This role requires strong analytical and communication skills to manage products, enhance sales performance, and collaborate with various teams.

🎯 Required Qualifications

Education: University-level or Master’s-level education in Business/Trade/Marketing

Experience: Minimum 3 years of experience in Trade Marketing

Required Skills:

• Advanced proficiency in Excel
• Proven Marketing tools experience
• Very good command of English, written and verbal

Preferred Skills:

• Knowledge of the automotive environment, particularly in the spare parts market
• Experience working in an international context
• Knowledge of SAP

ASSUMPTION: Candidates with relevant experience in trade marketing and a strong understanding of the automotive market will be most successful in this role.

💰 Compensation & Benefits

Salary Range: The average salary for a Trade Marketer in Poland is around 12,000 - 18,000 PLN per month. However, the salary for this role may vary based on experience and qualifications.

Benefits:

• Employment contract in a stable, global company
• Comprehensive implementation package: full training and support from experienced managers and employees
• Flexible working hours and home office options
• Private medical care, group life insurance, employer-sponsored pension plan, fresh fruits in the office, and an attractive cafeteria package
• International exposure and dynamic work environment

Working Hours: Full-time, with flexible working hours and home office options available

ASSUMPTION: The salary range provided is an estimate based on industry standards for a Trade Marketer role in Poland. The actual salary may vary based on the candidate's experience and qualifications.

📌 Applicant Insights

🔍 Company Context

Industry: Valeo is a global technology company and partner to all automakers and new mobility players, focusing on making mobility cleaner, safer, and smarter. They are a technological and industrial leader in electrification, driving assistance systems, reinvention of the interior experience, and lighting.

Company Size: Valeo has over 100,000 employees worldwide and is listed on the Paris Stock Exchange. As a large company, they offer opportunities for career growth and international exposure.

Founded: Valeo was founded in 1923 and has since grown to become a global leader in automotive technology.

Company Description:

• Valeo is a technology company and partner to all automakers and new mobility players, innovating to make mobility cleaner, safer, and smarter.
• They are a technological and industrial leader in electrification, driving assistance systems, reinvention of the interior experience, and lighting.
• Valeo's mission is to provide innovative solutions that reinvent mobility, focusing on intuitive driving and reducing CO2 emissions.

Company Specialties:

• Comfort and Driving Assistance Systems
• Powertrain Systems
• Thermal Systems
• Visibility Systems
• Aftermarket
• Mobility
• Lighting
• Electrification
• Technology
• and Software

Company Website: https://www.valeo.com

ASSUMPTION: Working for Valeo offers applicants the opportunity to be part of a global company with a strong focus on innovation and sustainability in the automotive industry.

📊 Role Analysis

Career Level: This role is suitable for candidates with 2-5 years of experience in trade marketing, seeking to advance their career in a global company.

Reporting Structure: The Trade Marketer will report directly to the Marketing Europe team and collaborate with various internal teams, such as Digital Communication and Sales.

Work Arrangement: This is a hybrid role, with a combination of on-site work at the Warsaw office and remote work.

Growth Opportunities:

• International exposure and the opportunity to work on strategic marketing projects
• Potential career growth within Valeo's global organization
• Access to training and development opportunities to enhance skills and knowledge

ASSUMPTION: This role offers candidates the opportunity to gain valuable experience in trade marketing and contribute to Valeo's mission of making mobility cleaner, safer, and smarter.

🌍 Location & Work Environment

Office Type: Valeo's Warsaw office is a modern, collaborative workspace that fosters innovation and teamwork.

Office Location(s): Warsaw, Poland

Geographic Context:

• Warsaw is the capital and largest city of Poland, with a population of over 1.8 million people.
• The city is known for its rich history, vibrant culture, and diverse economy.
• Warsaw is an ideal location for professionals seeking a dynamic work environment and a high quality of life.

Work Schedule: Full-time, with flexible working hours and home office options available

ASSUMPTION: Working in Warsaw offers applicants the opportunity to live and work in a vibrant, multicultural city with a strong economy and a high quality of life.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screening with the HR department
• Face-to-face or video interview with the hiring manager and/or team members
• Background check and reference verification
• Job offer and onboarding

Key Assessment Areas:

• Understanding of the automotive market and trade marketing strategies
• Analytical and problem-solving skills
• Communication and presentation skills
• Cultural fit with Valeo's values and work environment

Application Tips:

• Tailor your resume and cover letter to highlight your relevant experience and skills for this role
• Prepare examples of your marketing animations and corrective actions to showcase your abilities
• Research Valeo's mission and values to demonstrate your alignment with the company's goals

ATS Keywords: Trade Marketing, Automotive Market, Sales Performance, Marketing Animations, Corrective Actions, Demand Planning, Sales Forecasting, Product Life Cycle, Digital Communication

ASSUMPTION: Applicants should tailor their application materials to highlight their relevant experience and skills, and prepare for interview questions that focus on their understanding of the automotive market and trade marketing strategies.

🛠️ Tools & Technologies

• Microsoft Office Suite (Excel, PowerPoint)
• Marketing tools (e.g., CRM, marketing automation platforms)
• SAP (preferred but not required)

ASSUMPTION: Proficiency in Microsoft Office Suite and relevant marketing tools is essential for this role. Familiarity with SAP is considered an additional benefit.

👔 Cultural Fit Considerations

Company Values:

• Innovation
• Customer focus
• Performance
• Responsibility
• Teamwork

Work Style:

• Collaborative and team-oriented
• Results-driven and proactive
• Adaptable and open to change
• Strong communication and presentation skills

Self-Assessment Questions:

• Do you have a strong understanding of the automotive market and trade marketing strategies?
• Are you able to work effectively in a collaborative, team-oriented environment?
• Do you have strong communication and presentation skills, with the ability to clearly and confidently articulate ideas?

ASSUMPTION: Applicants should assess their alignment with Valeo's company values and work style to ensure a strong cultural fit.

⚠️ Potential Challenges

• Managing a large portfolio of products and customers within the automotive market
• Balancing the demands of multiple stakeholders, including customers, sales teams, and the Marketing Europe team
• Adapting to a dynamic and fast-paced work environment
• Working in a hybrid role, with a combination of on-site and remote work

ASSUMPTION: Applicants should be prepared to manage a large portfolio of products and customers, balance multiple stakeholder demands, and adapt to a dynamic work environment in a hybrid role.

📈 Similar Roles Comparison

• This role differs from other trade marketing positions in its focus on the automotive market and spare parts industry
• Valeo's global presence and commitment to innovation set it apart from other companies in the industry
• Career progression in this role may lead to opportunities in Valeo's global organization, with potential for international exposure and growth

ASSUMPTION: Applicants should consider the unique aspects of this role within the automotive market and spare parts industry, as well as Valeo's global presence and commitment to innovation, when comparing it to other trade marketing positions.

📝 Sample Projects

• Developing a marketing animation for a new product launch, including market research, competitive analysis, and customer segmentation
• Identifying new business opportunities and range extension strategies for an existing product line
• Conducting a margin analysis and recommending price adjustments for a portfolio of products to maintain pricing competitiveness

ASSUMPTION: These sample projects illustrate the key responsibilities and required skills for the Trade Marketer role at Valeo.

❓ Key Questions to Ask During Interview

• Can you describe the typical day-to-day responsibilities of the Trade Marketer role?
• How does this role collaborate with other teams, such as Sales and Digital Communication?
• What are the key priorities for this role in the first 30, 60, and 90 days?
• How does Valeo support the professional development and growth of its employees?
• What are the most challenging aspects of working in a hybrid role, and how does Valeo support its employees in this regard?

ASSUMPTION: Applicants should ask thoughtful questions during the interview to demonstrate their interest in the role and gain a better understanding of the work environment and company culture.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link: https://valeo.wd3.myworkdayjobs.com/valeo_jobs/job/Warsaw/Trade-Marketer_REQ2025056091
• Tailor your resume and cover letter to highlight your relevant experience and skills for this role
• Prepare examples of your marketing animations and corrective actions to showcase your abilities
• Research Valeo's mission and values to demonstrate your alignment with the company's goals
• Follow up with the hiring manager one week after submitting your application to inquire about the status of your application

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.