๐ Core Information
๐น Job Title: Trade Marketing Manager (Maternity Cover)
๐น Company: Perrigo
๐น Location: Warsaw, Mazowieckie, Poland
๐น Job Type: Hybrid (3 office days per week)
๐น Category: Manufacturing
๐น Date Posted: May 12, 2025
๐น Experience Level: 5-10 years
๐น Remote Status: On-site with hybrid option
๐ Job Overview
Key aspects of this role include:
- Translating commercial strategy into successful customer execution
- Delivering country business goals and CS&I strategy
- Developing leading CS&I principles and driving executional excellence
- Building capability and enabling success through collaboration and knowledge sharing
ASSUMPTION: This role requires a strong understanding of channels, customers, and data-driven analytics to drive growth and improve sales performance.
๐ Key Responsibilities
โ
Translate annual, quarterly, and monthly business priorities into winning executional plans in market
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Deliver budget targets and drive consistency of selling tools across categories
โ
Lead execution of annual plans in market across all category priorities and Perfect Store strategy
โ
Own and deliver Perfect Store and DVRP measurement and tracking for the local, cross-category portfolio
โ
Build capability and enable success through proactive contribution to share and re-apply sessions and collaboration with the CS&I community
ASSUMPTION: This role involves a high degree of cross-functional collaboration and requires strong project management skills to ensure successful execution of plans.
๐ฏ Required Qualifications
Education: Bachelor's degree in Business, Marketing, or a related field
Experience: 5-10 years of experience in FMCG/Consumer Health environments, with a proven track record in trade marketing and sales
Required Skills:
- Commercial leadership and analytical excellence
- Channel understanding and customer-centric innovation
- Influential presence and ability to drive intelligent decision-making
- Proven ability to translate insights into winning instore strategies
- Fluency in written and spoken English
Preferred Skills:
- Experience managing analytically rigorous corporate programs
- Broad experience in a large FMCG/Consumer Health environment
ASSUMPTION: Candidates with experience in shopper marketing, sales management, and performance measurement are strongly encouraged to apply.
๐ฐ Compensation & Benefits
Salary Range: โฌ50,000 - โฌ70,000 per year (based on industry standards for a role of this level in Warsaw)
Benefits:
- Competitive compensation
- Career development opportunities
- Hybrid working approach (2 days remote, 3 days on-site)
Working Hours: Full-time (40 hours per week)
ASSUMPTION: The salary range provided is an estimate based on industry standards and may vary depending on the candidate's experience and qualifications.
๐ Applicant Insights
๐ Company Context
Industry: Perrigo is a leading player in the European Consumer Self-Care market and the largest U.S. store brand provider of over-the-counter and infant formula products.
Company Size: Perrigo has 5,001-10,000 employees worldwide, with a presence in multiple countries across Europe, North America, and Asia.
Founded: Perrigo was founded in 1887 and has since grown into a global leader in consumer health and wellness solutions.
Company Description:
- Perrigo is driven by its mission to make lives better through trusted health and wellness solutions, accessible to all
- The company is the people behind the brands you trust, such as Opillยฎ, Compeedยฎ, Solpadeineยฎ, NiQuitinยฎ, ACOยฎ, and many more
- Perrigo is committed to enhancing the wellbeing of its colleagues and consumers alike, fostering an inclusive, collaborative culture where each person can experience a sense of belonging
Company Specialties:
- Consumer health and wellness solutions
- Over-the-counter and infant formula products
- Self-care and personal health products
Company Website: http://www.perrigo.com
ASSUMPTION: Perrigo's extensive product portfolio and global presence offer numerous opportunities for career growth and development.
๐ Role Analysis
Career Level: Mid-level management
Reporting Structure: This role reports directly to the Country CS&I Manager and works closely with Category CS&I Managers, Sales, and Marketing teams
Work Arrangement: Hybrid (2 days remote, 3 days on-site)
Growth Opportunities:
- Potential to progress to a senior management role within the CS&I function or move into a category-specific role
- Opportunities to work on cross-functional projects and gain exposure to different areas of the business
- Access to career development opportunities and training programs
ASSUMPTION: Successful candidates will have the opportunity to grow both personally and professionally within Perrigo's dynamic and supportive work environment.
๐ Location & Work Environment
Office Type: Modern, collaborative workspace with on-site amenities
Office Location(s): Mokotow, Warsaw
Geographic Context:
- Warsaw is the capital and largest city of Poland, with a population of over 1.8 million
- The city is known for its rich history, vibrant culture, and thriving business scene
- Warsaw offers a high quality of life, with affordable housing, excellent public transportation, and numerous recreational opportunities
Work Schedule: Full-time (40 hours per week), with flexible hours and the option to work remotely two days per week
ASSUMPTION: Warsaw's central location in Europe and its thriving business ecosystem make it an attractive place to live and work for professionals in the consumer health industry.
๐ผ Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening with the HR department
- In-depth interviews with the hiring manager and relevant stakeholders
- Final decision and offer
Key Assessment Areas:
- Commercial acumen and strategic thinking
- Analytical skills and data-driven decision-making
- Customer-centric mindset and ability to build strong relationships
- Project management and execution skills
Application Tips:
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role
- Prepare examples of your past achievements in trade marketing, sales, or related fields to demonstrate your qualifications
- Research Perrigo's mission, values, and company culture to show your alignment with the organization
ATS Keywords: Commercial strategy, customer execution, trade marketing, sales growth, data analysis, channel understanding, customer-centric innovation
ASSUMPTION: Applicants should focus on demonstrating their ability to drive growth and improve sales performance through effective trade marketing strategies.
๐ ๏ธ Tools & Technologies
- Microsoft Office Suite (Excel, PowerPoint, Word)
- Data visualization tools (e.g., Tableau, Power BI)
- Project management software (e.g., Asana, Trello)
ASSUMPTION: Proficiency in Microsoft Office Suite and data visualization tools is essential for success in this role.
๐ Cultural Fit Considerations
Company Values:
- Customer-centricity
- Collaboration and teamwork
- Innovation and continuous improvement
Work Style:
- Dynamic and fast-paced environment
- Cross-functional collaboration and knowledge sharing
- Focus on results and execution
Self-Assessment Questions:
- How do you stay up-to-date with industry trends and customer insights to inform your trade marketing strategies?
- Can you provide an example of a time when you successfully collaborated with cross-functional teams to drive sales growth?
- How do you prioritize and manage multiple projects and deadlines to ensure successful execution?
ASSUMPTION: Successful candidates will demonstrate a strong cultural fit with Perrigo's values and work style, as well as a passion for driving growth and improving sales performance through effective trade marketing strategies.
โ ๏ธ Potential Challenges
- Managing multiple projects and priorities simultaneously
- Working in a fast-paced, dynamic environment with frequent changes and tight deadlines
- Collaborating effectively with cross-functional teams and stakeholders
- Adapting to a hybrid work arrangement and balancing remote and on-site work
ASSUMPTION: Successful candidates will possess strong project management, communication, and adaptability skills to overcome these challenges.
๐ Similar Roles Comparison
- This role differs from other trade marketing positions in its focus on driving executional excellence and delivering country business goals through a cross-category portfolio
- Perrigo's extensive product portfolio and global presence offer unique opportunities for career growth and development
- This role provides a unique opportunity to work on a maternity cover basis, with the potential for a permanent position upon successful completion of the contract
ASSUMPTION: Applicants should consider their long-term career goals and the potential for growth and development within Perrigo when evaluating this opportunity.
๐ Sample Projects
- Developing and executing a winning executional plan for a key customer to drive sales growth and improve market share
- Collaborating with cross-functional teams to launch a new product and achieve targeted distribution and visibility metrics
- Analyzing sales data and customer insights to identify trends and optimize trade marketing strategies
ASSUMPTION: Successful candidates will possess a strong track record of driving growth and improving sales performance through effective trade marketing strategies.
โ Key Questions to Ask During Interview
- Can you describe the most challenging trade marketing project you've worked on and how you overcame any obstacles?
- How does Perrigo support the professional development and growth of its employees in trade marketing roles?
- Can you provide an example of a time when you successfully collaborated with cross-functional teams to drive sales growth and improve market share?
- How does Perrigo measure the success of its trade marketing strategies, and how do you ensure that your initiatives align with these metrics?
- What are the key priorities for this role in the first 90 days, and how can I contribute to driving success in these areas?
ASSUMPTION: Applicants should use the interview process to assess the fit of the role and company culture with their personal and professional goals.
๐ Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role
- Prepare examples of your past achievements in trade marketing, sales, or related fields to demonstrate your qualifications
- Research Perrigo's mission, values, and company culture to show your alignment with the organization
- Follow up with the hiring manager one week after submitting your application to inquire about the status of your application
โ ๏ธ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.