Trade Marketing Manager (Outdoor)

📌 Core Information

🔹 Job Title: Trade Marketing Manager (Outdoor)

🔹 Company: Stanley Black & Decker, Inc.

🔹 Location: Bergueda, Catalonia, Spain

🔹 Job Type: Full-Time

🔹 Category: Manufacturing, Trade Marketing

🔹 Date Posted: May 15, 2025

🔹 Experience Level: Mid-Senior level (2-5 years)

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Managing product lines and ensuring sales and margin targets are met
• Organizing promotional activities to drive demand generation
• Collaborating across various teams to coordinate product lifecycle management
• Developing strategic plans to maintain and grow market share

ASSUMPTION: This role requires a strong understanding of the outdoor tools market and competitive landscape, as well as excellent analytical and communication skills to effectively manage stakeholders and drive results.

📋 Key Responsibilities

✅ Manage product lines and ensure sales and margin targets are met

✅ Organize promotional activities to drive demand generation

✅ Coordinate product lifecycle management across teams

✅ Develop strategic plans to maintain and grow market share

✅ Analyze market trends and competitor activities to inform decision-making

✅ Collaborate with cross-functional teams to launch new products and manage existing ones

✅ Maintain strong relationships with key customers and stakeholders

ASSUMPTION: This role involves a high degree of cross-functional collaboration and requires strong project management skills to balance multiple priorities and deadlines.

🎯 Required Qualifications

Education: Bachelor's or Master's degree in Business Administration

Experience: 3-4 years of experience in Trade Marketing or Key Accounts

Required Skills:

• Strategic Thinking
• Results Orientation
• Excellent Communication Skills
• Team Management
• Analytical Skills
• Decision Making
• Project Management
• E-Commerce Knowledge
• Digitalization
• Sales Analysis
• Promotional Planning
• Category Management
• Budget Management
• Forecasting
• Product Launch Coordination
• Stakeholder Management
• Market Analysis

Preferred Skills:

• Fluency in Portuguese

ASSUMPTION: Given the role's focus on strategic planning and cross-functional collaboration, candidates with experience in related fields such as marketing, sales, or category management may also be considered.

💰 Compensation & Benefits

Salary Range: €45,000 - €60,000 per year (Estimated based on market research for similar roles in Spain)

Benefits:

• Competitive benefits package
• Global career opportunities
• Learning and development opportunities
• Diverse and inclusive culture
• Purpose-driven company with a focus on social responsibility

Working Hours: Full-time, typically Monday to Friday, 9:00 AM to 5:30 PM (with flexibility for remote work)

ASSUMPTION: The salary range provided is an estimate based on market research for similar roles in Spain. Actual compensation may vary based on factors such as experience, skills, and performance.

📌 Applicant Insights

🔍 Company Context

Industry: Stanley Black & Decker operates in the manufacturing industry, focusing on tools, storage, and related products for both professional and consumer markets.

Company Size: With over 10,000 employees worldwide, Stanley Black & Decker is a large organization with significant resources and global reach.

Founded: The company was founded in 1843 and has a rich history of innovation and growth.

Company Description:

• Stanley Black & Decker is a global leader in the tools and storage industry, with a strong focus on innovation, quality, and sustainability.
• The company offers a wide range of products under iconic brands such as STANLEY, DEWALT, CRAFTSMAN, and Black + Decker.
• Stanley Black & Decker is committed to driving positive change through its products, operations, and community involvement.

Company Specialties:

• Tools
• Storage
• Industrial
• Professional Power Tools
• Pneumatic Tools
• Fasteners
• Consumer Power Tools
• Lawn & Garden
• Hand Tools
• Power Tools & Accessories
• Storage
• Electrified Outdoor Products
• Engineered Fastening
• Automotive
• Aerospace
• Construction
• and Infrastructure

Company Website: http://www.stanleyblackanddecker.com

ASSUMPTION: Stanley Black & Decker's extensive product portfolio and global presence offer candidates a wide range of career growth opportunities and exposure to diverse markets.

📊 Role Analysis

Career Level: This role is at the mid-senior level, offering opportunities for career progression within the marketing function or across other departments within the organization.

Reporting Structure: The Trade Marketing Manager reports directly to the Marketing Director and works closely with cross-functional teams, including sales, product management, and category management.

Work Arrangement: This role is on-site, with the expectation of working from the company's office in Bergueda, Catalonia, Spain. However, there may be flexibility for remote work, depending on the specific needs of the role and the candidate's circumstances.

Growth Opportunities:

• Progression to a senior marketing role, such as Marketing Director or Head of Marketing
• Expansion into other areas of the business, such as sales, product management, or category management
• International assignments or relocation opportunities, given the company's global presence

ASSUMPTION: Given the company's size and global footprint, there are ample opportunities for career growth and development within Stanley Black & Decker.

🌍 Location & Work Environment

Office Type: The company's office in Bergueda, Catalonia, Spain, is a modern, collaborative workspace designed to foster innovation and teamwork.

Office Location(s): Bergueda, Catalonia, Spain

Geographic Context:

• Bergueda is a municipality in the province of Barcelona, Catalonia, Spain, with a population of approximately 10,000 people.
• The region is known for its vibrant culture, rich history, and beautiful natural surroundings.
• Barcelona, the second-largest city in Spain, is located approximately 30 kilometers (18.6 miles) from Bergueda, offering easy access to urban amenities and international travel options.

Work Schedule: The standard workweek is Monday to Friday, with core hours from 9:00 AM to 5:30 PM. However, the role may require flexibility to accommodate meetings or project deadlines.

ASSUMPTION: The office environment is designed to be collaborative and supportive, with a strong focus on teamwork and open communication.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screening with the HR department
• In-depth interview with the hiring manager and/or other team members
• Final interview or assessment with senior leadership
• Background check and offer extension

Key Assessment Areas:

• Strategic thinking and problem-solving skills
• Analytical and data-driven decision-making abilities
• Excellent communication and presentation skills
• Strong project management and organizational skills
• Cultural fit and alignment with company values

Application Tips:

• Tailor your resume and cover letter to highlight relevant skills and experiences for this role
• Demonstrate your understanding of the outdoor tools market and competitive landscape
• Prepare examples of your strategic planning, promotional activities, and market analysis skills
• Be ready to discuss your approach to stakeholder management and cross-functional collaboration

ATS Keywords: Trade Marketing, Outdoor Tools, Product Management, Sales Analysis, Promotional Planning, Category Management, Stakeholder Management, Market Analysis, Strategic Planning, Cross-Functional Collaboration

ASSUMPTION: The interview process is designed to assess both technical competencies and cultural fit, with a strong focus on the candidate's ability to drive results and contribute to the team's success.

🛠️ Tools & Technologies

• Microsoft Office Suite (Excel, PowerPoint, Word)
• CRM software (e.g., Salesforce, Microsoft Dynamics)
• Marketing automation tools (e.g., Marketo, HubSpot)
• Data visualization tools (e.g., Tableau, Power BI)
• Project management tools (e.g., Asana, Trello)

ASSUMPTION: The specific tools and technologies required for this role may vary depending on the company's internal systems and processes.

👔 Cultural Fit Considerations

Company Values:

• Innovation: We drive progress through continuous improvement and creativity
• Quality: We deliver excellence in everything we do
• Sustainability: We are committed to responsible business practices and environmental stewardship
• Collaboration: We work together to achieve shared goals and drive success
• Integrity: We act with honesty, fairness, and respect in all our interactions

Work Style:

• Results-driven: We focus on delivering outcomes and achieving our objectives
• Customer-centric: We prioritize the needs and preferences of our customers in all our decisions
• Adaptable: We embrace change and continuously evolve to meet new challenges and opportunities
• Inclusive: We foster a diverse and inclusive work environment where everyone feels valued and respected

Self-Assessment Questions:

• Do you have a proven track record of driving results in a fast-paced, dynamic environment?
• Are you comfortable working collaboratively with cross-functional teams to achieve shared goals?
• Do you have strong analytical and data-driven decision-making skills?
• Are you passionate about the tools and storage industry and committed to driving innovation and growth?

ASSUMPTION: Stanley Black & Decker values candidates who are results-driven, customer-focused, and adaptable, with a strong commitment to innovation and continuous improvement.

⚠️ Potential Challenges

• Managing a diverse portfolio of products and stakeholders may require strong organizational and prioritization skills
• Working in a large, global organization may present unique challenges in terms of communication and collaboration
• The role may require frequent travel to attend industry events, trade shows, or customer meetings
• The outdoor tools market is competitive and dynamic, requiring a strong understanding of market trends and competitor activities

ASSUMPTION: The Trade Marketing Manager role presents both opportunities and challenges, requiring a strong, adaptable candidate with a proven track record of driving results in a fast-paced environment.

📈 Similar Roles Comparison

• Compared to other trade marketing roles, this position focuses more on strategic planning and cross-functional collaboration, with less emphasis on day-to-day tactical execution
• In the outdoor tools market, this role requires a strong understanding of the unique needs and preferences of outdoor enthusiasts and professionals
• Career progression in this role may follow a path similar to other marketing or category management roles within the organization, with opportunities for expansion into other areas of the business

ASSUMPTION: This role offers a unique blend of strategic and tactical responsibilities, with a strong focus on cross-functional collaboration and stakeholder management.

📝 Sample Projects

• Developing a comprehensive promotional plan to launch a new line of outdoor tools, including pricing strategy, promotional activities, and channel-specific tactics
• Conducting a market analysis to identify growth opportunities and inform strategic planning for the outdoor tools category
• Managing the product lifecycle for an existing line of outdoor tools, including product refreshes, line extensions, and phase-outs

ASSUMPTION: These sample projects illustrate the strategic and tactical nature of the Trade Marketing Manager role, requiring a strong understanding of the market, competitive landscape, and customer needs.

❓ Key Questions to Ask During Interview

• Can you describe the company's long-term vision for the outdoor tools category and how this role contributes to that strategy?
• How does the company support the professional development and career growth of its marketing employees?
• What are the key priorities for this role in the first 90 days, and how will my performance be measured against those objectives?
• How does the company foster a culture of innovation and continuous improvement within its marketing teams?
• What are the most significant challenges facing the outdoor tools market, and how does this role address those opportunities and threats?

ASSUMPTION: Asking insightful, well-researched questions demonstrates your interest in the role and commitment to driving results.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your relevant skills and experiences for this role
• Prepare examples of your strategic planning, promotional activities, and market analysis skills
• Be ready to discuss your approach to stakeholder management and cross-functional collaboration
• Follow up with the hiring manager one week after submitting your application to express your continued interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.