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Trade Marketing Specialist

Logitech
Full-time
On-site
Jakarta, Jakarta, Indonesia
πŸͺ Trade Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Trade Marketing Specialist

πŸ”Ή Company: Logitech

πŸ”Ή Location: Jakarta, Indonesia

πŸ”Ή Job Type: Full-Time (Hybrid)

πŸ”Ή Category: Marketing

πŸ”Ή Date Posted: July 4, 2025

πŸ”Ή Experience Level: 5-10 years

πŸ”Ή Remote Status: On-site (Hybrid)

πŸš€ Job Overview

Key aspects of this role include:

  • Driving retail marketing strategies and channel development for Logitech Indonesia
  • Creating and implementing in-store merchandising plans to boost product visibility
  • Collaborating with cross-functional teams to develop and execute retail plans
  • Analyzing performance and adjusting trade activities to meet market trends

ASSUMPTION: This role requires a balance of strategic thinking and tactical execution, with a strong focus on retail marketing and channel development.

πŸ“‹ Key Responsibilities

βœ… Lead trade marketing efforts to develop and implement strategies that align with brand objectives and customer needs

βœ… Create and implement retail marketing strategies and in-store merchandising plans to boost product visibility and engage consumers

βœ… Collaborate with Cluster Marketing and Marcom Manager to develop quarterly and annual retail plans

βœ… Work closely with Country and Category Managers to execute retail and distribution-level promotions

βœ… Utilize Yoobic for merchandisers' management and global/local missions, measuring coverage nationwide to ensure stocks replenishment

βœ… Enhance product presentation, promotions, and merchandising to boost sales and market share

βœ… Bridge marketing and sales to drive product demand in retail, while analyzing performance and adjusting trade activities to meet market trends

βœ… Travel as needed to better understand market needs and dynamics

ASSUMPTION: This role involves a mix of strategic planning, tactical execution, and cross-functional collaboration, with a strong focus on driving sales and market share through effective retail marketing strategies.

🎯 Required Qualifications

Education: University Bachelor or above

Experience: Minimum 5 years of experience in FMCG or consumer products

Required Skills:

  • Excellent communication and negotiation skills, with fluency in both Bahasa Indonesia and English
  • Strong organizational and time-management skills
  • Ability to multi-task and work independently

Preferred Skills:

  • Experience in trade marketing or a related field
  • Knowledge of the Indonesian retail market

ASSUMPTION: Given the role's focus on retail marketing and channel development, candidates with relevant experience in FMCG or consumer products are strongly preferred.

πŸ’° Compensation & Benefits

Salary Range: IDR 25,000,000 - 35,000,000 per year (Based on experience level and market standards)

Benefits:

  • Comprehensive benefits packages
  • Flexible working environments
  • Health support

Working Hours: 40 hours per week, with flexible work arrangements

ASSUMPTION: The salary range is estimated based on market standards for trade marketing roles in Indonesia, considering the candidate's experience level.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Computers and Electronics Manufacturing

Company Size: 5,001-10,000 employees

Founded: 1981

Company Description:

  • Logitech designs software-enabled hardware solutions that drive superior performance in gaming and productivity
  • Focuses on extending human potential in work and play through innovative technology and digital experiences
  • Committed to sustainability and reducing environmental impact

Company Specialties:

  • Personal peripherals
  • PC navigation
  • Internet communications
  • Digital music
  • Home-entertainment control
  • Gaming and wireless devices

Company Website: www.logitech.com

ASSUMPTION: Logitech is a global company with a strong focus on innovation, quality, and sustainability, offering a wide range of products and services.

πŸ“Š Role Analysis

Career Level: Mid-Senior level

Reporting Structure: Reports to the Cluster Marketing Manager

Work Arrangement: Hybrid (On-site and remote work)

Growth Opportunities:

  • Potential career progression within the marketing department
  • Opportunities to work on cross-functional projects and gain exposure to different aspects of the business
  • possibility to work on international projects and gain global experience

ASSUMPTION: This role offers opportunities for career growth and development within Logitech's marketing department.

🌍 Location & Work Environment

Office Type: Hybrid (On-site and remote work)

Office Location(s): Jakarta, Indonesia

Geographic Context:

  • Jakarta is the capital and largest city of Indonesia, with a population of over 10 million people
  • The city is known for its vibrant culture, rich history, and diverse food scene
  • Jakarta offers a mix of modern and traditional experiences, with numerous shopping malls, historical sites, and cultural attractions

Work Schedule: Monday to Friday, 9:00 AM to 6:00 PM (with flexible hours)

ASSUMPTION: The hybrid work arrangement allows for a balance between on-site collaboration and remote work, providing flexibility and a better work-life balance.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application submission
  • Phone or video screening
  • In-person or virtual interview with the hiring manager
  • Final interview with the Cluster Marketing Manager

Key Assessment Areas:

  • Communication and negotiation skills
  • Organizational and time-management skills
  • Understanding of retail marketing and channel development
  • Cultural fit and alignment with Logitech's values

Application Tips:

  • Tailor your resume and cover letter to highlight relevant experience and skills for this role
  • Prepare examples of your trade marketing or retail marketing experience and achievements
  • Research Logitech's products, market position, and competition to demonstrate your understanding of the industry

ATS Keywords: Trade Marketing, Retail Marketing, Channel Development, POS Materials, Cost Management, Planograms, Display Placements, Collaboration, Promotions, Sales Targets, Market Analysis, Communication, Negotiation, Organizational Skills, Time Management, Bahasa Indonesia, English

ASSUMPTION: The interview process will focus on assessing the candidate's communication, organizational, and technical skills, as well as their cultural fit with Logitech.

πŸ› οΈ Tools & Technologies

  • Yoobic (for merchandisers' management and global/local missions)
  • Microsoft Office Suite (Word, Excel, PowerPoint)
  • Project management tools (e.g., Asana, Trello, Jira)

ASSUMPTION: The role may require the use of additional tools and technologies, depending on the specific needs of the projects and the company's internal systems.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Innovation
  • Quality
  • Sustainability
  • Creativity
  • Collaboration

Work Style:

  • Results-driven
  • Adaptable and flexible
  • Strong team player
  • Proactive and self-motivated

Self-Assessment Questions:

  • Do you have strong communication and negotiation skills in both Bahasa Indonesia and English?
  • Are you organized and able to manage multiple tasks and projects effectively?
  • Do you thrive in a dynamic, fast-paced environment and enjoy working collaboratively with cross-functional teams?

ASSUMPTION: Logitech values innovation, quality, and sustainability, and seeks candidates who align with these values and demonstrate a strong work ethic and collaborative spirit.

⚠️ Potential Challenges

  • Managing multiple projects and priorities simultaneously
  • Adapting to a dynamic and fast-paced work environment
  • Working with cross-functional teams and stakeholders to align on strategies and execute projects
  • Navigating the competitive retail market and driving sales growth

ASSUMPTION: This role may present challenges related to project management, cross-functional collaboration, and driving sales growth in a competitive retail market.

πŸ“ˆ Similar Roles Comparison

  • Compared to other trade marketing roles, this position places a stronger emphasis on retail marketing strategies and in-store merchandising plans
  • Industry-specific context: The Indonesian retail market is competitive and diverse, with a mix of modern and traditional retail channels
  • Career path comparison: This role offers opportunities for career progression within Logitech's marketing department, with potential growth into senior or management positions

ASSUMPTION: This role is unique in its focus on retail marketing strategies and in-store merchandising plans, with opportunities for career growth and development within Logitech's marketing department.

πŸ“ Sample Projects

  • Developing and implementing a quarterly retail plan for a specific product category, including POS materials, display placements, and asset creation
  • Analyzing market trends and consumer behavior to inform retail marketing strategies and in-store merchandising plans
  • Collaborating with the Country and Category Managers to execute retail and distribution-level promotions that align with brand priorities and drive sales growth

ASSUMPTION: These sample projects illustrate the key responsibilities and required skills for the Trade Marketing Specialist role at Logitech.

❓ Key Questions to Ask During Interview

  • Can you describe the typical retail landscape in Indonesia and how this role contributes to driving sales growth in this market?
  • How does this role collaborate with other departments, such as sales, product management, and marketing communications, to ensure alignment on strategies and execution?
  • What are the key performance indicators (KPIs) used to measure the success of trade marketing initiatives, and how are these tracked and evaluated?
  • How does Logitech support the professional development and growth of its employees, particularly within the marketing department?
  • What is the company's approach to work-life balance, and how does this role fit into that philosophy?

ASSUMPTION: These interview questions are designed to provide insight into the role's responsibilities, the company's culture, and the opportunities for professional growth and development.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume and cover letter to highlight your relevant experience and skills for this role
  • Prepare examples of your trade marketing or retail marketing experience and achievements
  • Research Logitech's products, market position, and competition to demonstrate your understanding of the industry
  • Follow up with the hiring manager within one week of submitting your application to express your interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.