📌 Core Information
🔹 Job Title: Trade Marketing Specialist (Modern Trade)
🔹 Company: Maxis
🔹 Location: Menara Maxis, KLCC, Off Jalan Ampang, Kuala Lumpur, 50088, MY
🔹 Job Type: Full-Time
🔹 Category: Telecommunications
🔹 Date Posted: 2025-07-08
🔹 Experience Level: 2-5 years
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Managing and optimizing merchandising strategies and logistical operations for key accounts
- Developing and maintaining strong relationships with key accounts to ensure customer satisfaction and loyalty
- Collaborating with cross-functional teams to ensure a cohesive strategy for key accounts
- Analyzing sales and stock data to identify trends, demand patterns, and areas for improvement
ASSUMPTION: This role requires a balance of account management, merchandising, logistics coordination, and operational efficiency to drive Modern Trade Partner’s satisfaction and business performance.
📋 Key Responsibilities
✅ Develop and maintain strong, long-term relationships with key accounts, ensuring customer satisfaction and loyalty
✅ Serve as the primary point of contact for assigned key accounts, addressing inquiries, resolving issues, and ensuring timely delivery of products
✅ Collaborate with sales teams to identify business opportunities, upsell, and improve sales within key accounts
✅ Track account performance, manage customer expectations, and suggest solutions to meet client needs
✅ Develop and implement merchandising strategies and promotional plans for key accounts to enhance product visibility and customer engagement
✅ Ensure in-store displays and product placements meet company guidelines and are visually appealing
✅ Oversee the efficient and timely delivery of products to key accounts, ensuring stock levels align with demand forecasts
✅ Manage the logistics process, from order processing to inventory tracking, to ensure products are delivered on time and in the right quantities
✅ Prepare regular reports on account performance, merchandising effectiveness, and logistics operations for management review
✅ Use data-driven insights to make recommendations for improving merchandising and logistics strategies
ASSUMPTION: This role involves a significant amount of travel for operational needs, such as visiting retail stores and coordinating with external logistics providers.
🎯 Required Qualifications
Education: Bachelor’s degree in Business, Commerce, Marketing, or related field
Experience: 3-5 years of experience in trade marketing, merchandising and/or key account management, ideally in the telecommunications industry
Required Skills:
- Proven experience in managing logistics operations, merchandising, and managing key accounts
- Strong analytical and reporting skills, especially in Excel and data visualization tools
- Solid understanding of supply chain, inventory, and merchandising operations
- Excellent communication and stakeholder management abilities
- Organized, proactive, and adaptable, with willingness to travel for operational needs
Preferred Skills:
- Fluency in additional languages (e.g., Malay, Chinese, Tamil)
- Experience with CRM software (e.g., Salesforce, Microsoft Dynamics)
ASSUMPTION: While not explicitly stated, proficiency in English is likely required for this role due to the nature of the industry and the job description.
💰 Compensation & Benefits
Salary Range: Based on industry standards for a Trade Marketing Specialist role in Kuala Lumpur, the estimated salary range is MYR 5,000 - 7,000 per month. This is an estimate and the actual salary may vary based on experience and qualifications.
Benefits:
- Medical and dental benefits
- Retirement savings plan
- Employee discounts on Maxis products and services
- Learning and development opportunities
Working Hours: Full-time position with standard office hours (Monday-Friday, 9:00 AM - 5:30 PM), with flexibility for operational needs
ASSUMPTION: The salary range provided is an estimate based on market research and may vary depending on the candidate's experience and qualifications. The benefits listed are common for companies of Maxis's size and industry but may not be exhaustive.
📌 Applicant Insights
🔍 Company Context
Industry: Maxis operates in the competitive telecommunications industry, providing mobile, fixed, and data & internet services to consumers and businesses in Malaysia.
Company Size: Maxis is a large company with 5,001-10,000 employees, offering ample opportunities for career growth and collaboration.
Founded: Maxis was founded in 1995 and has since grown to become the leading integrated telco in Malaysia.
Company Description:
- Maxis is committed to connecting people and businesses to a world of possibilities, making aspiration achievable today with reliable connectivity and a simple experience.
- The company values commitment, performance, and possibilities, fostering an innovative and digital-first mindset among its employees.
- Maxis embraces diversity and inclusion, hiring and rewarding employees based on capability and performance, regardless of ethnicity, gender, age, education, religion, nationality, or physical ability.
Company Specialties:
- Mobile services
- Fixed broadband and internet services
- Data services
- Enterprise solutions
Company Website: http://www.maxis.com.my
ASSUMPTION: Maxis' commitment to diversity and inclusion ensures a welcoming and supportive work environment for employees from various backgrounds.
📊 Role Analysis
Career Level: This role is suitable for mid-career professionals seeking to advance their trade marketing, merchandising, or key account management careers in the telecommunications industry.
Reporting Structure: The Trade Marketing Specialist reports directly to the Trade Marketing Manager and works closely with cross-functional teams, including sales, marketing, customer service, and logistics.
Work Arrangement: This is an on-site role with a flexible work arrangement, requiring travel for operational needs such as visiting retail stores and coordinating with external logistics providers.
Growth Opportunities:
- Progression to a senior or management role within the trade marketing or key account management functions
- Expansion into related roles, such as channel marketing, product management, or business development
- Gaining valuable experience working with a leading telecommunications company and its key accounts
ASSUMPTION: The growth opportunities listed are based on typical career paths within the telecommunications industry and may vary depending on individual performance, company restructuring, and market conditions.
🌍 Location & Work Environment
Office Type: Maxis' headquarters is located in the heart of Kuala Lumpur, offering a modern and collaborative work environment.
Office Location(s): Menara Maxis, KLCC, Off Jalan Ampang, Kuala Lumpur, 50088, MY
Geographic Context:
- Kuala Lumpur is Malaysia's capital and largest city, offering a vibrant urban environment with numerous amenities, cultural attractions, and entertainment options.
- The city is well-connected by public transportation, including Light Rail Transit (LRT), Mass Rapid Transit (MRT), and buses, making it easy for employees to commute to work.
- Kuala Lumpur has a tropical rainforest climate, with warm and humid weather year-round, and is prone to occasional heavy rainfall and thunderstorms.
Work Schedule: The work schedule for this role is Monday-Friday, 9:00 AM - 5:30 PM, with flexibility for operational needs, such as visiting retail stores or coordinating with external logistics providers.
ASSUMPTION: The work environment at Maxis' headquarters is designed to foster collaboration, innovation, and employee well-being, with amenities such as a gym, cafeteria, and prayer rooms.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening with the HR department
- Face-to-face or video interview with the hiring manager and/or team members
- Background check and offer extension
Key Assessment Areas:
- Problem-solving skills and analytical thinking
- Communication and stakeholder management abilities
- Understanding of supply chain, inventory, and merchandising operations
- Adaptability and proactivity in handling operational challenges
Application Tips:
- Highlight relevant experience and achievements in trade marketing, merchandising, or key account management
- Demonstrate strong analytical and reporting skills through examples or portfolio pieces
- Tailor your resume and cover letter to emphasize your fit for the role and Maxis' company culture
- Prepare thoughtful questions to ask during the interview, focusing on the role's responsibilities, team dynamics, and growth opportunities
ATS Keywords: Trade Marketing, Merchandising, Key Account Management, Logistics Coordination, Supply Chain Optimization, Reporting, Analysis, Communication, Stakeholder Management, Analytical Skills, Inventory Management, Customer Engagement, Operational Efficiency, Collaboration, Problem Solving, Data Visualization, Proactivity
ASSUMPTION: Maxis uses an Applicant Tracking System (ATS) to manage job applications, and including relevant keywords in your resume can improve your chances of being shortlisted for the role.
🛠️ Tools & Technologies
- Microsoft Office Suite (Excel, PowerPoint, Word)
- CRM software (e.g., Salesforce, Microsoft Dynamics)
- Data visualization tools (e.g., Tableau, Power BI)
- Project management tools (e.g., Asana, Trello)
ASSUMPTION: While not explicitly stated, proficiency in Microsoft Office Suite is likely required for this role due to the nature of the job description and industry standards.
👔 Cultural Fit Considerations
Company Values:
- Commitment: Maxis values employees who are dedicated, responsible, and accountable for their actions and decisions
- Performance: The company rewards employees who deliver results, continuously improve, and strive for excellence
- Possibilities: Maxis encourages employees to think big, innovate, and embrace a growth mindset
Work Style:
- Collaborative: Maxis fosters a culture of teamwork and cross-functional collaboration
- Inclusive: The company values diversity and encourages employees to bring their unique perspectives to the table
- Agile: Maxis operates in a dynamic and ever-changing industry, requiring employees to be adaptable and responsive to change
Self-Assessment Questions:
- Do you thrive in a collaborative and inclusive work environment?
- Are you comfortable working in a dynamic and ever-changing industry?
- Do you possess strong analytical and reporting skills, with a proven track record of delivering results?
ASSUMPTION: Maxis' company values and work style are designed to foster a positive and productive work environment, where employees can grow both personally and professionally.
⚠️ Potential Challenges
- Managing multiple key accounts and ensuring their satisfaction and loyalty
- Balancing the demands of account management, merchandising, logistics coordination, and operational efficiency
- Adapting to changes in the telecommunications industry and market trends
- Travel requirements for operational needs, such as visiting retail stores and coordinating with external logistics providers
ASSUMPTION: The potential challenges listed are based on the job description and typical responsibilities for a Trade Marketing Specialist role in the telecommunications industry.
📈 Similar Roles Comparison
- Trade Marketing Specialist vs. Key Account Manager: While both roles involve managing key accounts, the Trade Marketing Specialist focuses more on merchandising and logistics coordination, while the Key Account Manager may have a broader scope, including sales and business development
- Telecommunications industry context: Maxis operates in a competitive telecommunications industry, with a focus on mobile, fixed, and data & internet services. This role requires a strong understanding of the industry and its trends
- Career path comparison: This role can serve as a stepping stone to senior or management roles within trade marketing, merchandising, or key account management, or provide valuable experience for a transition into related roles, such as channel marketing, product management, or business development
ASSUMPTION: The comparison points listed are based on typical responsibilities and career paths for related roles in the telecommunications industry.
📝 Sample Projects
- Developing and implementing a merchandising strategy for a major retail client to enhance product visibility and customer engagement
- Optimizing the logistics process for a key account to improve delivery times and reduce costs, while maintaining high service levels
- Analyzing sales and stock data to identify trends, demand patterns, and areas for improvement, and presenting data-driven insights to management
ASSUMPTION: The sample projects listed are based on typical responsibilities for a Trade Marketing Specialist role in the telecommunications industry.
❓ Key Questions to Ask During Interview
- Can you describe the team structure and dynamics for this role?
- How does Maxis support the professional development and growth of its employees?
- What are the key priorities for this role in the first 30, 60, and 90 days?
- How does Maxis measure the success of this role, and what are the key performance indicators (KPIs) used?
- What are the biggest challenges facing the telecommunications industry, and how can this role contribute to Maxis' competitive advantage?
ASSUMPTION: The key questions listed are designed to provide insight into the role's responsibilities, team dynamics, company culture, and growth opportunities.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume to highlight relevant experience and skills, emphasizing your fit for the role and Maxis' company culture
- Write a cover letter addressing your motivation for applying and how your background and skills make you a strong fit for the position
- Prepare for the interview by researching Maxis' company culture, values, and recent news, and practicing common interview questions and your responses
- Follow up with the HR department after submitting your application to confirm receipt and inquire about the next steps in the process
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
