Trade marketing špecialista - brigáda

📌 Core Information

🔹 Job Title: Trade Marketing Specialist - Internship

🔹 Company: Asahi Europe & International

🔹 Location: Bratislava, Slovakia

🔹 Job Type: Part-time, On-site

🔹 Category: Marketing

🔹 Date Posted: May 5, 2025

🔹 Experience Level: Student (0-2 years)

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Implementing brand marketing strategies for Retail and HoReCa channels
• Ensuring the execution of brand activations in the market
• Collaborating with external agencies and internal teams
• Creating and managing in-store marketing materials and promotions

ASSUMPTION: This role is part of the Commercial Excellence (Trade Marketing) team, focusing on marketing activities in the market to achieve the best visibility and sales for the company's beverages.

📋 Key Responsibilities

✅ Implement brand marketing strategies for Retail and HoReCa channels

✅ Ensure the execution of brand activations in the market

✅ Collaborate with external agencies and internal teams to create and manage in-store marketing materials and promotions

✅ Coordinate regular information exchange and active collaboration with commercial, retail, and marketing teams

✅ Actively contribute to the creation of new creative projects and solutions

ASSUMPTION: The role requires strong communication and project management skills, as well as the ability to work independently and manage multiple tasks.

🎯 Required Qualifications

Education: University student, preferably in economics or marketing

Experience: No professional experience required, but relevant internships or projects are a plus

Required Skills:

• Proactive and creative approach to work
• Excellent time management and organizational skills
• Strong communication and collaboration skills
• Ability to work independently and manage multiple tasks
• Good command of English (intermediate level)
• Proficient in MS Office, with a focus on Excel and PowerPoint

Preferred Skills:

• Experience in the beverage or FMCG industry
• Knowledge of the local market and competition
• Familiarity with marketing tools and software

ASSUMPTION: While not required, experience in the beverage or FMCG industry and knowledge of the local market can be beneficial for this role.

💰 Compensation & Benefits

Salary Range: €7 per hour (industry standard for student internships in Slovakia)

Benefits:

• Experience gaining
• Open company culture
• Sustainability focus
• Diverse work environment
• Authenticity support

Working Hours: Approximately 20 hours per week

ASSUMPTION: The salary range is based on industry standards for student internships in Slovakia. Benefits are focused on personal and professional growth, as well as a positive work environment.

📌 Applicant Insights

🔍 Company Context

Industry: Food and Beverage Services, with a focus on beer, cider, and soft drinks

Company Size: 10,001+ employees (global), with a local presence in Slovakia

Founded: Asahi Group Holdings was founded in 1923, with Asahi Europe & International established later

Company Description:

• Asahi Europe & International is part of Asahi Group Holdings, a leading global beer, spirits, soft drinks, and food group listed on the Tokyo Stock Exchange
• The company is the custodian of famous beer brands such as Asahi Super Dry, Peroni Nastro Azzurro, Grolsch, Kozel, and Pilsner Urquell
• Asahi Europe & International is committed to conducting business responsibly, with regard to the environment and society

Company Specialties:

• Beverages
• Beer
• Cider
• Brewery
• Breweries
• And brewing

Company Website: http://www.asahiinternational.com

ASSUMPTION: Asahi Europe & International is a large, global company with a strong presence in the beverage industry. The company is committed to responsible business practices and offers a wide range of products.

📊 Role Analysis

Career Level: Entry-level, with a focus on gaining experience and developing skills

Reporting Structure: The role reports directly to the marketing team

Work Arrangement: Part-time, on-site, with approximately 20 hours per week

Growth Opportunities:

• Gain practical experience in trade marketing and brand management
• Develop skills in project management, collaboration, and communication
• Potential full-time employment opportunities after the internship

ASSUMPTION: This internship offers valuable experience and skills development for students interested in a career in marketing or brand management.

🌍 Location & Work Environment

Office Type: Modern office space with a collaborative work environment

Office Location(s): Bratislava, Slovakia

Geographic Context:

• Bratislava is the capital and largest city of Slovakia, with a population of approximately 424,000
• The city is known for its historic architecture, including Bratislava Castle and St. Martin's Cathedral
• Bratislava offers a mix of urban and natural environments, with parks and recreational areas nearby

Work Schedule: Flexible hours, with a focus on completing tasks and projects rather than strict hours

ASSUMPTION: The work environment is collaborative and supportive, with a focus on personal and professional growth.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screening
• In-person or virtual interview with the hiring manager
• Background check and offer

Key Assessment Areas:

• Communication and collaboration skills
• Problem-solving and critical thinking
• Creativity and innovation
• Adaptability and flexibility

Application Tips:

• Tailor your resume and cover letter to highlight relevant skills and experiences for this role
• Prepare examples of marketing projects or campaigns you've worked on, demonstrating your skills and accomplishments
• Research the company and its products to show your interest and understanding of the business

ATS Keywords: Trade marketing, brand management, marketing strategy, in-store promotions, collaboration, communication, project management

ASSUMPTION: The application process is typical for an internship, focusing on assessing the candidate's skills and fit for the role.

🛠️ Tools & Technologies

• Microsoft Office Suite (Excel, PowerPoint)
• Marketing tools and software (e.g., Google Analytics, social media platforms)
• Project management tools (e.g., Asana, Trello)

ASSUMPTION: The role requires proficiency in Microsoft Office Suite and familiarity with marketing tools and software. Project management tools may be used to manage tasks and projects.

👔 Cultural Fit Considerations

Company Values:

• Passion for our brands
• Collaboration and teamwork
• Responsibility and integrity
• Innovation and creativity
• Customer focus

Work Style:

• Collaborative and supportive work environment
• Focus on personal and professional growth
• Flexible hours and remote work options
• Open communication and feedback

Self-Assessment Questions:

• How do you align with the company's values, particularly 'passion for our brands' and 'innovation and creativity'?
• How comfortable are you working in a collaborative and supportive work environment, and how do you contribute to a positive team dynamic?
• How do you approach feedback and continuous learning, and how does this fit with the company's focus on personal and professional growth?

ASSUMPTION: Asahi Europe & International values a strong cultural fit, with an emphasis on collaboration, innovation, and personal growth.

⚠️ Potential Challenges

• Managing multiple tasks and projects simultaneously
• Working in a fast-paced and dynamic environment
• Adapting to changes in priorities and workload
• Balancing internship responsibilities with academic commitments

ASSUMPTION: The role may present challenges in managing multiple tasks and balancing work and academic responsibilities. However, these challenges can also provide opportunities for growth and development.

📈 Similar Roles Comparison

• This role differs from other marketing internships in its focus on trade marketing and brand management for the beverage industry
• Asahi Europe & International offers a unique opportunity to work with a global company with a strong presence in the beverage industry
• Career paths may include progression to full-time marketing or brand management roles within the company or the broader beverage industry

ASSUMPTION: This role offers a unique opportunity to gain experience in the beverage industry and work with a global company. Career paths may include progression to full-time marketing or brand management roles.

📝 Sample Projects

• Developing and implementing a marketing campaign for a new product launch
• Conducting market research and analyzing consumer behavior to inform marketing strategies
• Managing in-store promotions and events to drive sales and brand awareness

ASSUMPTION: These sample projects demonstrate the range of responsibilities and tasks associated with this role, from strategic planning to tactical execution.

❓ Key Questions to Ask During Interview

• What are the key priorities for this role in the first 30-60-90 days?
• How does this role fit into the broader marketing and brand management strategy for the company?
• What opportunities are there for professional development and growth within the company?
• How does the company support work-life balance for interns and full-time employees?
• What is the company's approach to sustainability and responsible business practices?

ASSUMPTION: These questions demonstrate a proactive and engaged approach to the role and the company, while also providing valuable insights into the work environment and company culture.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through the linked job posting
• Tailor your resume and cover letter to highlight relevant skills and experiences for this role
• Prepare examples of marketing projects or campaigns you've worked on, demonstrating your skills and accomplishments
• Research the company and its products to show your interest and understanding of the business
• Follow up with the hiring manager one week after submitting your application, inquiring about the status of your application and expressing your continued interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.