📌 Core Information
🔹 Job Title: Tradeshow Marketing Specialist
🔹 Company: TechTrex Inc. / KioSoft Technologies LLC
🔹 Location: Toronto, Ontario, Canada
🔹 Job Type: On-site (Hybrid)
🔹 Category: Marketing
🔹 Date Posted: May 15, 2025
🔹 Experience Level: 2-5 years
🔹 Remote Status: On-site with hybrid flexibility
🚀 Job Overview
Key aspects of this role include:
- Planning, coordinating, and executing tradeshows and industry events across North America and Europe
- Driving brand visibility, generating leads, and supporting sales goals through impactful event presence
- Collaborating cross-functionally with internal teams and external vendors to ensure successful event execution
- Managing event calendars, vendor relationships, and post-show analysis
- Traveling frequently (up to 30-40%) to oversee booth setup, manage show floors, and ensure brand standards are met
ASSUMPTION: This role requires a high level of organization, multitasking, and adaptability to thrive in a fast-paced environment with frequent travel.
📋 Key Responsibilities
✅ Plan & Execute Events: Manage the full lifecycle of tradeshows, including scheduling, budgeting, booth design, logistics, shipping, staffing, and on-site coordination
✅ Event Calendar Management: Maintain an updated calendar of industry events and ensure timely registration, planning, and communication across departments
✅ Vendor & Venue Coordination: Work closely with booth vendors, freight carriers, venues, and AV teams to ensure smooth operations and timely setup/teardown
✅ Sales & Marketing Alignment: Collaborate with sales and marketing teams to align event objectives, messaging, and lead capture strategies
✅ Travel & On-Site Presence: Travel to events to oversee booth setup, manage the show floor, and ensure brand standards are met
✅ Lead Capture & Post-Show Follow-Up: Support lead collection, ensure proper handoff to the sales team, and contribute to post-show analysis and ROI tracking
✅ Asset Management: Maintain and track inventory of tradeshow materials including booth components, promotional items, and displays
✅ Reporting & Analysis: Provide detailed post-event reports including key learnings, lead quality, and opportunities for improvement
ASSUMPTION: This role involves a significant amount of travel and on-site presence, requiring strong communication and interpersonal skills to manage various stakeholders.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Event Management, or a related field
Experience: 3-4 years of experience in tradeshow/event coordination, preferably in B2B or tech industries
Required Skills:
- Excellent project management and organizational skills
- Experience managing budgets, logistics, and vendors
- Excellent written and verbal communication skills
- Ability to work independently and manage multiple projects simultaneously
- Proficient in Microsoft Office, project management tools, and CRM platforms
Preferred Skills:
- Fluency in French or Spanish
- Experience with Salesforce or HubSpot CRM
- Knowledge of the payment industry or related sectors
ASSUMPTION: While not explicitly stated, proficiency in French or Spanish and knowledge of the payment industry could be beneficial for this role due to its North American and European focus.
💰 Compensation & Benefits
Salary Range: CAD 60,000 - CAD 80,000 per year (Based on industry standards for a Marketing Specialist with 3-5 years of experience in Toronto)
Benefits:
- Health, dental, and vision insurance
- Retirement savings plan with company match
- Employee assistance program
- Paid time off (vacation, sick, and holidays)
- Professional development opportunities
Working Hours: Full-time, typically Monday-Friday, 9:00 AM - 5:00 PM EST, with flexibility to work extended hours during events
ASSUMPTION: The salary range is estimated based on industry standards for a Marketing Specialist with 3-5 years of experience in Toronto. Benefits are assumed based on typical offerings for companies of this size in the tech industry.
📌 Applicant Insights
🔍 Company Context
Industry: TechTrex Inc. is a leading provider of turnkey custom solutions for the Card Issuance and Payment Industries, operating globally with a strong presence in North America, Europe, and Asia
Company Size: 201-500 employees, offering a mid-sized company environment with opportunities for growth and collaboration
Founded: 2002, with over two decades of experience in the payment industry
Company Description:
- TechTrex leverages its international manufacturing and software development capabilities to provide unique, innovative, and cost-effective products around the globe
- The company's strength lies in its ability to provide a comprehensive blend of superior technology and customized software solutions
- TechTrex is committed to driving innovation and anticipating market trends to exceed expectations across diverse sectors
Company Specialties:
- Cashless Payment Solutions
- Laundry Payment Systems
- Self-Service Technology
- Contactless Payment
- Mobile Payment Apps
- Integrated Hardware & Software
- Coffee Technology
- Vending Solutions
- Amusement & Arcade Payments
- Payment Terminals
- Technology Innovation
Company Website: http://www.kiosoft.com
ASSUMPTION: TechTrex Inc. is a well-established company with a strong focus on innovation and global expansion, offering opportunities for career growth and development within the payment industry.
📊 Role Analysis
Career Level: Mid-level Marketing role, with opportunities for growth and advancement within the marketing department or across other functions within the organization
Reporting Structure: This role reports directly to the Marketing Manager and collaborates closely with sales, product, and operations teams
Work Arrangement: On-site with hybrid flexibility, requiring frequent travel (up to 30-40%) to oversee events and manage on-site presence
Growth Opportunities:
- Expanding event management responsibilities to include virtual and hybrid events
- Developing expertise in the payment industry and related sectors
- Advancing to a senior marketing role or taking on additional responsibilities within the marketing department
- Exploring opportunities in other functions, such as sales, product management, or business development
ASSUMPTION: This role offers significant growth potential, both within the marketing department and across other functions within the organization, as TechTrex continues to expand its global presence.
🌍 Location & Work Environment
Office Type: Hybrid work environment, with an on-site office location in Toronto, Ontario, Canada
Office Location(s): 2035 High Ridge Rd, Box 3, Boynton Beach, Florida, USA (Headquarters) and Toronto, Ontario, Canada (Primary Event Management Office)
Geographic Context:
- Toronto is a multicultural city with a vibrant tech industry, offering a diverse range of cultural experiences and professional networking opportunities
- Ontario is a major hub for the payment industry, with numerous competitors and partners based in the region
- Canada offers a high quality of life, with strong social programs, healthcare, and work-life balance
Work Schedule: Full-time, typically Monday-Friday, 9:00 AM - 5:00 PM EST, with flexibility to work extended hours during events
ASSUMPTION: The hybrid work environment offers a balance between on-site collaboration and remote flexibility, allowing employees to optimize their productivity and work-life balance.
💼 Interview & Application Insights
Typical Process:
- Phone or video screening to assess communication skills and cultural fit
- In-depth interview with the Marketing Manager to discuss event management experience, problem-solving skills, and alignment with company values
- Case study or scenario-based assessment to evaluate event planning and execution skills
- Final interview with the Marketing Director or another senior leader to discuss career aspirations and fit within the organization
Key Assessment Areas:
- Event planning and execution skills
- Project management and organizational skills
- Communication and interpersonal skills
- Problem-solving and adaptability
- Alignment with company values and culture
Application Tips:
- Highlight relevant event management experience and achievements in your resume and cover letter
- Tailor your application to demonstrate your understanding of the payment industry and TechTrex's unique value proposition
- Prepare for behavioral interview questions that focus on your event management skills, problem-solving abilities, and adaptability
- Research TechTrex's company culture and values to ensure a strong fit and alignment with your personal and professional goals
ATS Keywords: Event Coordination, Project Management, Budget Management, Logistics Management, Vendor Coordination, Sales Alignment, Marketing Alignment, Lead Capture, Post-Show Analysis, Communication Skills, Organizational Skills, Travel Management, Microsoft Office, CRM Platforms, Detail-Oriented, Multitasking
ASSUMPTION: TechTrex's interview process is designed to assess candidates' event management skills, cultural fit, and alignment with the company's values and mission. Successful candidates will demonstrate strong communication, organizational, and problem-solving skills, as well as a passion for driving brand visibility and generating leads through impactful event presence.
🛠️ Tools & Technologies
- Microsoft Office Suite (Word, Excel, PowerPoint)
- Project management tools (e.g., Asana, Trello, Microsoft Project)
- CRM platforms (e.g., Salesforce, HubSpot)
- Event management software (e.g., Cvent, Eventbrite, Bizzabo)
- Travel management tools (e.g., Concur, Egencia)
ASSUMPTION: TechTrex utilizes a range of tools and technologies to streamline event management processes, improve collaboration, and enhance overall productivity.
👔 Cultural Fit Considerations
Company Values:
- Innovation: TechTrex fosters a culture of continuous improvement and encourages employees to think creatively and challenge the status quo
- Collaboration: The company values cross-functional teamwork and encourages employees to work together to achieve common goals
- Customer Focus: TechTrex prioritizes understanding and meeting the needs of its customers, ensuring that its products and services deliver exceptional value
Work Style:
- Fast-paced and dynamic: TechTrex operates in a fast-changing industry and expects employees to be adaptable, proactive, and responsive to new challenges and opportunities
- Results-driven: The company values employees who take ownership of their responsibilities, set clear goals, and deliver tangible results
- Team-oriented: TechTrex fosters a collaborative work environment where employees support and learn from one another to achieve collective success
Self-Assessment Questions:
- Do you thrive in a fast-paced, dynamic environment with frequent travel and on-site presence?
- Are you comfortable managing multiple projects simultaneously and working independently?
- Do you possess strong communication and interpersonal skills, enabling you to collaborate effectively with various stakeholders?
- Are you passionate about driving brand visibility, generating leads, and supporting sales goals through impactful event presence?
ASSUMPTION: TechTrex values employees who are adaptable, proactive, and results-driven, with a strong commitment to collaboration and customer focus. Successful candidates will demonstrate a strong cultural fit with the company's values and work style.
⚠️ Potential Challenges
- Frequent travel and on-site presence may disrupt personal and family life
- Managing multiple projects simultaneously and working independently can be stressful and demanding
- Dealing with last-minute changes and unexpected challenges during events may require strong problem-solving skills and adaptability
- Working with diverse stakeholders, including internal teams and external vendors, may present communication and interpersonal challenges
ASSUMPTION: While this role offers significant opportunities for growth and development, it also presents unique challenges that require strong communication, organizational, and problem-solving skills, as well as a high level of adaptability and resilience.
📈 Similar Roles Comparison
- Unlike related roles in event coordination or marketing, this position focuses specifically on tradeshow and industry event management, requiring a unique blend of skills and experience
- This role offers a global perspective, with events taking place across North America and Europe, providing opportunities for international exposure and cultural understanding
- Career progression in this role may involve expanding event management responsibilities to include virtual and hybrid events, or transitioning to a senior marketing role or other functions within the organization
ASSUMPTION: This role offers a unique blend of event management and marketing responsibilities, with a strong focus on driving brand visibility, generating leads, and supporting sales goals through impactful event presence. Successful candidates will possess a strong background in event coordination, with a passion for driving results and a commitment to continuous learning and development.
📝 Sample Projects
- Planning and executing a major industry tradeshow, including booth design, logistics, staffing, and on-site coordination
- Managing an event calendar and ensuring timely registration, planning, and communication across departments
- Negotiating with vendors and venues to secure favorable terms and ensure smooth event operations
- Collaborating with sales and marketing teams to align event objectives, messaging, and lead capture strategies
- Analyzing post-show data and providing detailed reports on key learnings, lead quality, and opportunities for improvement
ASSUMPTION: These sample projects illustrate the range of responsibilities and challenges faced by the Tradeshow Marketing Specialist, requiring strong project management, communication, and problem-solving skills, as well as a commitment to driving results and continuous learning and development.
❓ Key Questions to Ask During Interview
- Can you describe the typical event calendar and how it is managed?
- How does this role collaborate with the sales and marketing teams to align event objectives and messaging?
- What are the most challenging aspects of managing events, and how does TechTrex support its event management team in overcoming these challenges?
- How does this role contribute to TechTrex's overall growth and expansion strategy?
- What opportunities are there for professional development and career advancement within the marketing department or across other functions within the organization?
ASSUMPTION: These key questions help applicants better understand the role's day-to-day responsibilities, the company's event management processes, and the opportunities for growth and development within the organization.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through the following link: https://kiosoft.bamboohr.com/careers/137
- Tailor your resume and cover letter to highlight your relevant event management experience and skills
- Prepare for behavioral interview questions that focus on your event management skills, problem-solving abilities, and adaptability
- Research TechTrex's company culture and values to ensure a strong fit and alignment with your personal and professional goals
- Follow up with the hiring manager one week after submitting your application to express your interest and reiterate your qualifications
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
