📌 Core Information
🔹 Job Title: TuoTempo Marketing Manager
🔹 Company: Docplanner
🔹 Location: Barcelona, Spain (Remote OK)
🔹 Job Type: Full-time
🔹 Category: Marketing
🔹 Date Posted: June 12, 2025
🔹 Experience Level: 5-10 years
🔹 Remote Status: Remote OK (Spain, Italy)
🚀 Job Overview
Key aspects of this role include:
- Developing and executing marketing strategy for Spanish and Italian markets
- Managing marketing budget and forecasting growth
- Collaborating with internal teams for sales enablement and marketing campaigns
- Driving projects to completion with Strategic Services teams
- Championing a data-driven approach and optimizing marketing channel performance
ASSUMPTION: This role requires a strategic mindset, strong analytical skills, and the ability to work effectively with cross-functional teams.
📋 Key Responsibilities
✅ Developing, setting up, and leading execution of marketing strategy for Spanish and Italian markets
✅ Defining key initiatives across channels and collaborating with global and local teams
✅ Shaping content direction and ensuring consistency with global brand voice
✅ Championing a data-driven approach and optimizing marketing channel performance
✅ Setting performance KPIs and overseeing optimization of marketing channels
✅ Owning local brand positioning and PR plans for TuoTempo
✅ Managing budget planning and allocation with a clear focus on business impact
✅ Partnering with sales and customer success to align marketing efforts with broader go-to-market objectives
ASSUMPTION: This role requires a high level of autonomy and the ability to manage multiple projects simultaneously.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Business, or a related field
Experience: 5+ years of experience in marketing, with 3+ years in B2B marketing or enterprise market (preferably in SaaS company)
Required Skills:
- Proven experience in developing and executing marketing strategies
- Strong analytical skills and data-driven decision making
- Excellent communication and collaboration skills
- Fluency in English, Spanish, and Italian
Preferred Skills:
- Healthcare industry experience
- Experience with marketing automation tools
- Familiarity with CRM systems
ASSUMPTION: Candidates with experience in B2B marketing and a strong understanding of the healthcare industry will be particularly well-suited for this role.
💰 Compensation & Benefits
Salary Range: €60,000 - €80,000 per year (Estimated, based on industry standards for the role, experience level, and location)
Benefits:
- Healthcare insurance
- Wellness support
- Time off that counts
- ESOP (Employee Stock Ownership Plan) after 6 months
- Local perks (meal vouchers, transport allowances, extended parental leave)
- Career growth opportunities
- Flexibility that works for you
Working Hours: Full-time (40 hours/week)
ASSUMPTION: The salary range is estimated based on industry standards for a marketing manager role with 5-10 years of experience in Barcelona, Spain.
📌 Applicant Insights
🔍 Company Context
Industry: Docplanner Group is the world's largest healthcare platform, connecting patients with doctors and helping them live longer, healthier lives.
Company Size: Docplanner Group has 3,000+ employees, providing the scale and resources of a large company with the agility and flexibility of a startup.
Founded: Docplanner Group was founded in 2007 and has since expanded to 13 countries, connecting 24 million patients with 280k doctors.
Company Description:
- At Docplanner Group, we're on a mission to help people live longer, healthier lives.
- Our marketplaces, SaaS, and AI tools simplify daily tasks and help doctors, clinics, and hospitals work more efficiently.
- We believe in real impact, flexibility that works for you, and a truly global team.
Company Specialties:
- Online doctor booking
- Healthcare marketplace
- SaaS and AI tools for healthcare providers
Company Website: docplanner.com
ASSUMPTION: Docplanner Group's mission and values make it an attractive place to work for candidates who want to make a real impact in the healthcare industry.
📊 Role Analysis
Career Level: This role is suitable for an experienced marketing professional looking to take on a strategic and leadership role within a growing company.
Reporting Structure: The TuoTempo Marketing Manager reports directly to the Chief Marketing Officer and collaborates with various internal teams, including Marketing Operations, Brand, Content, and Digital Operations.
Work Arrangement: This role is remote-first, with occasional travel expected for events.
Growth Opportunities:
- Potential to grow into a regional or global marketing leadership role
- Opportunities to work on cross-functional projects and gain exposure to different aspects of the business
- Chance to contribute to the company's growth and IPO preparation
ASSUMPTION: This role offers significant growth potential for the right candidate, with opportunities to expand the role's scope and impact over time.
🌍 Location & Work Environment
Office Type: Docplanner Group has hubs in Barcelona, Warsaw, Curitiba, Rio de Janeiro, Mexico City, Bogotá, Munich, Rome, and Bologna, but this role is remote-first.
Office Location(s): Barcelona, Spain
Geographic Context:
- Barcelona is a vibrant, multicultural city with a thriving tech industry.
- The cost of living in Barcelona is generally lower than in other major European cities.
- Barcelona offers a high quality of life, with a mild Mediterranean climate, beautiful beaches, and a rich cultural scene.
Work Schedule: Full-time (40 hours/week), with flexibility for the right candidate.
ASSUMPTION: Barcelona's vibrant tech industry, lower cost of living, and high quality of life make it an attractive location for this remote-first role.
💼 Interview & Application Insights
Typical Process:
- Online application and resume screening
- Phone or video call with the HR team
- In-depth interview with the hiring manager and relevant team members
- Final interview with the Chief Marketing Officer
Key Assessment Areas:
- Strategic thinking and problem-solving skills
- Data-driven decision making and analytical skills
- Communication and collaboration skills
- Cultural fit and alignment with company values
Application Tips:
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role.
- Be prepared to discuss your approach to marketing strategy, budget management, and data-driven decision making.
- Showcase your understanding of the healthcare industry and Docplanner Group's mission and values.
ATS Keywords: Marketing strategy, B2B marketing, data-driven decision making, budget management, sales enablement, marketing campaigns, healthcare industry, Docplanner Group
ASSUMPTION: The interview process will focus on assessing the candidate's strategic thinking, data-driven approach, and cultural fit with the company.
🛠️ Tools & Technologies
- Marketing automation tools (e.g., HubSpot, Marketo)
- CRM systems (e.g., Salesforce, HubSpot CRM)
- Project management tools (e.g., Asana, Trello)
- Data analysis and visualization tools (e.g., Google Analytics, Tableau)
ASSUMPTION: Familiarity with marketing automation tools, CRM systems, and data analysis tools will be particularly useful for this role.
👔 Cultural Fit Considerations
Company Values:
- Focus on results
- Think like an owner
- Keep it simple, keep it lean
- Be respectful and radically honest
- Learn and be curious
Work Style:
- Collaborative and cross-functional
- Data-driven and results-oriented
- Agile and adaptable
- Open and transparent
Self-Assessment Questions:
- Do you thrive in a fast-paced, dynamic environment?
- Are you comfortable working remotely and managing your own time?
- Do you enjoy collaborating with cross-functional teams and influencing others?
ASSUMPTION: Candidates who align with Docplanner Group's values and work style will be most successful in this role.
⚠️ Potential Challenges
- Managing a remote team across different time zones
- Balancing strategic planning with day-to-day execution
- Adapting to a fast-changing environment and pivoting priorities as needed
- Managing a marketing budget and forecasting growth in a dynamic market
ASSUMPTION: These challenges require strong leadership, adaptability, and a data-driven approach to overcome.
📈 Similar Roles Comparison
- This role is unique in its focus on the enterprise B2B segment within the healthcare industry.
- Compared to other marketing manager roles, this position requires a higher level of strategic thinking and data-driven decision making.
- Career progression in this role may differ from more traditional marketing paths, with opportunities to grow into regional or global leadership roles.
ASSUMPTION: This role offers unique challenges and growth opportunities compared to similar marketing manager positions.
📝 Sample Projects
- Developing and executing a go-to-market strategy for a new product launch in the enterprise B2B segment
- Optimizing marketing channel performance through A/B testing and data analysis
- Collaborating with sales and customer success teams to create targeted campaigns and improve pipeline velocity
ASSUMPTION: These sample projects illustrate the strategic and collaborative nature of this role.
❓ Key Questions to Ask During Interview
- How does this role fit into the company's long-term growth plans and IPO preparation?
- What are the key priorities for this role in the first 30, 60, and 90 days?
- How does the company support the professional development and growth of its marketing team members?
- What is the company's approach to remote work and collaboration across time zones?
- How does the company measure the success of its marketing efforts and ensure alignment with broader business objectives?
ASSUMPTION: These questions will help you understand the role's priorities, growth potential, and the company's approach to marketing and remote work.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role.
- Prepare for the interview by researching Docplanner Group's mission, values, and approach to marketing.
- If selected for an interview, be ready to discuss your approach to marketing strategy, budget management, and data-driven decision making.
- Follow up with the hiring manager within 48 hours after the interview to express your appreciation and reiterate your interest in the role.
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
