URGENT: Outbound Calling & Social Media Specialist (real estate experience is required)

📌 Core Information

🔹 Job Title: Outbound Calling & Social Media Specialist

🔹 Company: WorkStaff360

🔹 Location: Toronto, ON, Canada

🔹 Job Type: Full-Time

🔹 Category: Marketing

🔹 Date Posted: May 1, 2025

🔹 Experience Level: 2-5 years

🔹 Remote Status: On-site (Remote work is not available for this role)

🚀 Job Overview

Key aspects of this role include:

• Prospecting and qualifying leads through outbound calls and social media engagement
• Managing and maintaining CRM systems for lead tracking
• Creating and scheduling social media content for multiple platforms
• Collaborating with the team on content strategy and adjusting based on performance metrics
• Supporting internal communications between clients, leads, vendors, or agents

ASSUMPTION: This role requires a strong balance of communication, organizational, and digital marketing skills. Candidates should have experience in outbound calling, CRM management, and social media management.

📋 Key Responsibilities

✅ Conduct cold calls and follow-ups with homeowners and leads for real estate opportunities

✅ Qualify prospects and schedule appointments for acquisition or property discussions

✅ Utilize dialers, CRMs, and SMS tools to manage call flow and contact tracking

✅ Suggest and set up dialer tools based on business needs

✅ Maintain organized records of outreach and results for reporting

✅ Create, design, and schedule social media content using Canva, Lumi, and Meta Business Suite

✅ Post regularly across multiple platforms (e.g., Facebook, Instagram, LinkedIn) for several companies

✅ Respond to comments and inquiries to increase engagement

✅ Assist with time-sensitive or urgent requests via email or SMS

✅ Create and manage basic documents, track outreach, and maintain consistency in communications

✅ Support internal communications between the client and leads, vendors, or agents

ASSUMPTION: This role involves a mix of proactive outreach and reactive customer support. Candidates should be comfortable with a varied workload and able to manage their time effectively.

🎯 Required Qualifications

Education: High school diploma or equivalent required. Bachelor's degree in Marketing, Communications, or a related field preferred.

Experience: Proven experience (2-5 years) in outbound calling or appointment setting, preferably in the US real estate market.

Required Skills:

• Excellent communication skills in both verbal and written English
• Familiarity with CRM systems (e.g., Follow Up Boss, Podio, HubSpot)
• Solid experience with social media tools, especially Canva and Meta Business Suite
• Basic graphic design and content planning skills
• Ability to take initiative and suggest tools or strategies to improve workflow
• Strong attention to detail and follow-through

Preferred Skills:

• Experience with dialer tools like Mojo, CallTools, or similar
• Knowledge of real estate market trends and dynamics
• Fluency in additional languages

ASSUMPTION: While the role requires specific experience in outbound calling and social media management, candidates with transferable skills from other industries may also be considered.

💰 Compensation & Benefits

Salary Range: $3.00 - $4.00 USD per hour. This range is based on the provided salary information and industry standards for similar roles in Toronto.

Benefits:

• HMO coverage after 1 year of employment

Working Hours: 40 hours per week, Monday-Friday, 9:00 AM - 6:00 PM Eastern Standard Time. This role does not offer flexible hours or remote work options.

ASSUMPTION: The salary range provided is in USD, which is the standard currency for international hiring in this industry. Benefits are limited to health insurance after the first year of employment.

📌 Applicant Insights

🔍 Company Context

Industry: WorkStaff360 operates in the outsourcing and offshoring consulting industry, providing virtual assistant services to small and medium-sized businesses, startups, and executives.

Company Size: WorkStaff360 is a mid-sized company with 51-200 employees. This size allows for a more personal work environment and the opportunity to make a significant impact on the company's growth.

Founded: WorkStaff360 was founded in 2020, making it a relatively new player in the virtual assistant services market.

Company Description:

• WorkStaff360 provides top remote workers for tasks like executive assistance, virtual support, sales, customer service, and bookkeeping
• The company offers affordable pricing and top-quality virtual assistants to help businesses grow and operate more efficiently
• WorkStaff360's platform connects clients with remote workers from around the world, offering a wide range of expertise and skills

Company Specialties:

• Personal Assistance
• Executive assistant
• Virtual Assistance
• Data Entry
• Outbound Communication
• CRM Management
• Medical Assistant
• Employee Onboarding
• Real Estate virtual assistant
• Sales Calling
• Hr Virtual Assistants
• Social Media Management
• Calendaring
• Scheduling
• File Management
• General Virtual Assistant
• Lead Generation Assistant
• Sales Development Rep
• Outbound Calling Agent
• Marketing Assistants
• E-Commerce Assistant
• SEO Content Writer
• Graphic Designer
• Accounting & Payroll Assistant
• Customer Experience Assistants
• Email Support Assistant
• Chat Support Assistant
• Customer Service Assistant (Voice)
• Healthcare Assistant
• and Medical Scribe Assistant

Company Website: workstaff360.com

ASSUMPTION: WorkStaff360's wide range of specialties indicates that the company is looking for versatile candidates who can adapt to various tasks and industries.

📊 Role Analysis

Career Level: This role is suitable for candidates with 2-5 years of experience in outbound calling, appointment setting, or related fields. It offers an opportunity to grow within the company and develop skills in social media management and CRM management.

Reporting Structure: The Outbound Calling & Social Media Specialist will report directly to the Marketing Department. The specific team structure and hierarchy may vary based on the company's organizational needs.

Work Arrangement: This role is on-site and does not offer remote work or flexible hours. Candidates should be prepared to work on-site in Toronto, Ontario, Canada.

Growth Opportunities:

• As the company grows, there may be opportunities for advancement into management or specialized roles within the marketing department
• Candidates may also have the opportunity to expand their skillset by working on diverse projects and tasks
• The company's focus on virtual assistance services may present opportunities for candidates interested in remote work or international business

ASSUMPTION: While the role is currently on-site, the company's focus on virtual assistance services may lead to remote work opportunities in the future.

🌍 Location & Work Environment

Office Type: WorkStaff360's office is located in a bustling downtown area, offering easy access to public transportation, restaurants, and shopping.

Office Location(s): 103 King St W, 1900, Toronto, Ontario M5X1E3, CA

Geographic Context:

• Toronto is the capital city of Ontario and the largest city in Canada, offering a diverse and multicultural environment
• The city is known for its vibrant arts and culture scene, as well as its numerous parks and recreational facilities
• Toronto has a humid continental climate, with warm summers and cold, snowy winters

Work Schedule: The work schedule for this role is Monday-Friday, 9:00 AM - 6:00 PM Eastern Standard Time. The role does not offer flexible hours or remote work options.

ASSUMPTION: The work environment at WorkStaff360 is likely fast-paced and dynamic, reflecting the company's focus on providing top-quality virtual assistant services to a diverse range of clients.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screening to assess communication skills and cultural fit
• In-depth interview with the hiring manager to discuss experience, skills, and career goals
• Background check and reference verification
• Job offer and onboarding

Key Assessment Areas:

• Communication skills and ability to connect with prospects
• Experience with outbound calling, appointment setting, and CRM management
• Social media management skills and understanding of content planning
• Adaptability and ability to learn new tools and technologies

Application Tips:

• Highlight relevant experience in outbound calling, appointment setting, and social media management
• Tailor your resume to emphasize skills and experience related to the key responsibilities of the role
• Prepare examples of successful social media campaigns or outbound calling strategies to discuss during the interview
• Research WorkStaff360's company culture and values to demonstrate your fit with the organization

ATS Keywords: Outbound Calling, Appointment Setting, Social Media Management, CRM, Marketing, Real Estate, Prospecting, Lead Generation, Communication Skills, Graphic Design, Content Planning

ASSUMPTION: The application process for this role is likely to be competitive, given the company's focus on providing top-quality virtual assistant services. Candidates should be prepared to demonstrate their skills and experience in outbound calling, appointment setting, and social media management.

🛠️ Tools & Technologies

• CRM systems (e.g., Follow Up Boss, Podio, HubSpot)
• Social media tools (e.g., Canva, Lumi, Meta Business Suite)
• Dialer tools (e.g., Mojo, CallTools, or similar)
• Basic document management and communication tools (e.g., Microsoft Office, Google Workspace)

ASSUMPTION: The specific tools and technologies used in this role may vary based on the company's needs and the candidate's skills and experience.

👔 Cultural Fit Considerations

Company Values:

• Affordability: WorkStaff360 aims to provide top-quality virtual assistant services at affordable prices
• Professionalism: The company is committed to maintaining a high standard of professionalism in all aspects of its operations
• Tailored Solutions: WorkStaff360 offers customized virtual assistant services to meet the unique needs of each client

Work Style:

• Fast-paced and dynamic work environment
• Collaborative and team-oriented culture
• Focus on continuous learning and improvement

Self-Assessment Questions:

• Do you have proven experience in outbound calling or appointment setting, preferably in the real estate market?
• Are you comfortable working in a fast-paced, dynamic work environment?
• Do you have strong communication skills and the ability to connect with prospects?
• Are you adaptable and able to learn new tools and technologies?

ASSUMPTION: WorkStaff360's focus on providing top-quality virtual assistant services at affordable prices indicates that the company values professionalism, affordability, and tailored solutions. Candidates should be prepared to demonstrate their fit with these values during the interview process.

⚠️ Potential Challenges

• The role may require working with a high volume of leads and prospects, which can be challenging and time-consuming
• The company's focus on affordability may lead to a high workload and expectations for productivity
• The role may require working with a diverse range of clients and industries, which can present unique challenges and learning opportunities
• The on-site work arrangement may not be suitable for candidates who prefer remote work or flexible hours

ASSUMPTION: While the role presents several challenges, it also offers opportunities for growth and development within the marketing department and the company as a whole.

📈 Similar Roles Comparison

• This role is similar to other outbound calling and social media specialist positions, but it may offer more opportunities for growth and development within the marketing department and the company
• The role's focus on the real estate market may present unique challenges and learning opportunities compared to other industries
• The on-site work arrangement may be more suitable for candidates who prefer a traditional office environment compared to remote work

ASSUMPTION: While this role shares similarities with other outbound calling and social media specialist positions, its focus on the real estate market and opportunities for growth and development within the company set it apart from other roles in the industry.

📝 Sample Projects

• Developing and implementing a social media content strategy for a real estate client
• Conducting outbound calling campaigns to generate leads for a real estate acquisition project
• Managing and maintaining a CRM system for a real estate client, including data entry and lead tracking

ASSUMPTION: The specific projects and tasks associated with this role may vary based on the company's needs and the candidate's skills and experience.

❓ Key Questions to Ask During Interview

• Can you describe the typical workload and expectations for this role?
• How does the company support the professional development and growth of its employees?
• What are the most challenging aspects of working in the real estate market, and how does the company address these challenges?
• How does the company measure the success of its virtual assistant services, and how does this role contribute to those metrics?
• What opportunities are there for advancement within the marketing department and the company as a whole?

ASSUMPTION: Asking thoughtful and insightful questions during the interview process can help candidates demonstrate their interest in the role and their fit with the company's culture and values.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume to highlight your relevant experience in outbound calling, appointment setting, and social media management
• Prepare a cover letter that explains your interest in the role and your fit with the company's culture and values
• Prepare examples of successful social media campaigns or outbound calling strategies to discuss during the interview
• Follow up with the hiring manager one week after submitting your application to express your continued interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.