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US Senior Marketing Manager

Prezzee
Full-time
On-site
New City, New York, United States
🌐 Digital Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: US Senior Marketing Manager

πŸ”Ή Company: Prezzee

πŸ”Ή Location: New York City, New York

πŸ”Ή Job Type: Full-time, Hybrid (In-office: Mon-Thu, Remote: Fri)

πŸ”Ή Category: Marketing

πŸ”Ή Date Posted: April 13, 2025

πŸ”Ή Experience Level: 6-8 years

πŸ”Ή Remote Status: Hybrid (4 days in-office, 1 day remote)

πŸš€ Job Overview

Key aspects of this role include:

  • Developing and executing marketing strategies to support North American growth
  • Managing external relationships to align with marketing strategy
  • Collaborating with global teams to drive efficiencies and effectiveness
  • End-to-end campaign management, from planning to execution and analysis
  • Liaising with various teams, including Sales, Partnerships, and Global Marketing

ASSUMPTION: This role requires a strategic mindset, strong communication skills, and the ability to work effectively across multiple teams.

πŸ“‹ Key Responsibilities

βœ… Conduct market research and analysis to identify target audiences, understand customer behavior, and analyze industry trends

βœ… Develop short and long-term marketing plans and strategies that align with company objectives

βœ… Manage brand partner marketing campaigns, seeking approvals and ensuring campaign success

βœ… Create and execute local B2B campaign and content calendars to drive new and repeat business

βœ… Support global teams in implementing B2C and B2B global campaigns

βœ… Manage Prezzee’s CMS and ensure campaigns are running to deadlines

βœ… Collaborate with US B2B Sales and Partnerships teams to manage conferences and events

βœ… Monitor and analyze campaign performance, generating reports to track progress and identify areas for improvement

βœ… Manage local PR and work with the global marketing team to ensure consistency in approach

βœ… Work with global marketing and product teams to ensure tight collaboration and seamless execution of go-to-market and product enhancements

βœ… Run marketing stand-ups, ensure team members update initiatives, and check campaign execution for errors and formatting issues

βœ… Ensure global brand guidelines are followed and maintain a professional look and feel for Prezzee

ASSUMPTION: This role involves a high level of cross-functional collaboration and requires strong project management skills to ensure campaigns are executed successfully.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Business, or a related field

Experience: 6-8 years of experience in a senior marketing or campaign management role

Required Skills:

  • Proven track record in developing and executing marketing strategies
  • Strong data analysis skills and ability to use data to guide campaign decisions
  • Excellent written and verbal communication skills
  • Experience in end-to-end campaign management
  • Comfortable using CMS, Microsoft Office (Excel, Word, PowerPoint), and other marketing tools
  • Ability to thrive in a fast-paced and sometimes ambiguous environment

Preferred Skills:

  • Experience in the digital gifting or financial services industry
  • Fluency in Spanish or French

ASSUMPTION: Candidates should have a strong background in marketing strategy and campaign management, with a proven track record of driving results.

πŸ’° Compensation & Benefits

Salary Range: $135,000 - $165,000 USD (Based on industry benchmarks for position, location, function, and level of individual experience)

Benefits:

  • Health, dental, vision, and 401k
  • Incentive schemes based on company-wide targets and individual performance
  • Employee referral program and staff discounts
  • Flexible hours, Culture Swap Days, and 30-day work-from-anywhere policy
  • Regular virtual and face-to-face events
  • Self-led online learning with Litmos and LinkedIn Learning, industry-specific learning opportunities, and Lunch & Learn sessions
  • Telus Wellbeing platform to support mental, social, financial, and physical wellbeing

Working Hours: 40 hours per week, with flexible hours and remote work options

ASSUMPTION: The salary range is based on industry benchmarks and may vary depending on individual experience and performance.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Financial Services, specifically digital gifting

Company Size: 201-500 employees (Mid-size)

Founded: 2014, with headquarters in Sydney, Australia

Company Description:

  • Prezzee is a global digital gifting business creating remarkable gifting moments for consumers, businesses, and partners
  • Prezzee allows users to buy, send, store, and redeem digital Gift Cards instantly
  • Prezzee provides real value to both users and retailers, bringing them together in one marketplace

Company Specialties:

  • Employee Rewards
  • Digital Gift Cards
  • Digital Gifting

Company Website: https://prezzee.com

ASSUMPTION: Prezzee is a mid-sized company with a global presence, focusing on digital gifting solutions for consumers, businesses, and partners.

πŸ“Š Role Analysis

Career Level: Senior Marketing Manager, reporting directly to the Global Marketing Director

Reporting Structure: This role has a dotted reporting line into the global team and manages local marketing team members

Work Arrangement: Hybrid, with in-office days Monday to Thursday and work-from-home on Fridays

Growth Opportunities:

  • Potential career progression into a global marketing leadership role
  • Opportunities to work on international projects and collaborate with global teams
  • Chance to gain experience in a fast-growing, innovative industry

ASSUMPTION: This role offers opportunities for professional growth and development within a dynamic, global organization.

🌍 Location & Work Environment

Office Type: Midtown NYC office or San Jose, California, office

Office Location(s): 4 Winsley Street, London, England W1W 8HF, GB (Global Headquarters), and 9 Castlereagh Street, Sydney, New South Wales 2000, AU (Regional Office)

Geographic Context:

  • New York City, New York: A major global financial hub with a diverse and dynamic business environment
  • San Jose, California: The heart of Silicon Valley, with a strong focus on technology and innovation

Work Schedule: Monday to Thursday, 9:00 AM to 5:00 PM (EST) with a one-hour lunch break, and Friday, remote work

ASSUMPTION: The work environment is fast-paced and collaborative, with a focus on driving results and continuous improvement.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application review
  • Phone or video screen with the Talent Acquisition team
  • In-depth interview with the Hiring Manager and a member of the Global Marketing team
  • Final interview with the Global Marketing Director
  • Background check and offer extension

Key Assessment Areas:

  • Strategic thinking and marketing expertise
  • Campaign management and project execution skills
  • Cross-functional collaboration and stakeholder management
  • Data analysis and performance tracking
  • Cultural fit and alignment with Prezzee's values

Application Tips:

  • Tailor your resume and cover letter to highlight relevant marketing experience and skills
  • Provide specific examples of marketing campaigns you've managed and their outcomes
  • Demonstrate your understanding of Prezzee's business and the digital gifting industry
  • Prepare questions to ask during the interview to showcase your interest in the role and company

ATS Keywords: Marketing Strategy, Campaign Management, Market Research, Data Analysis, B2B Marketing, Partnerships, Performance Tracking, Public Relations, Product Marketing, Stakeholder Management, CMS Management, Event Management, Team Collaboration, Brand Management

ASSUMPTION: The application process is designed to assess candidates' marketing expertise, strategic thinking, and cultural fit for the role and company.

πŸ› οΈ Tools & Technologies

  • CMS (Content Management System)
  • Microsoft Office (Excel, Word, PowerPoint)
  • Marketing automation tools (e.g., Mailchimp, HubSpot)
  • Social media management tools (e.g., Hootsuite, Buffer)
  • Project management tools (e.g., Asana, Trello)
  • Data analysis tools (e.g., Google Analytics, Tableau)

ASSUMPTION: The tools and technologies required for this role are standard for marketing professionals and can be learned on the job if necessary.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Give openness: Be open to new ideas, feedback, and collaboration
  • Give greatness: Strive for excellence in everything you do
  • Give magic: Create remarkable experiences for our users and partners
  • Give a damn: Take ownership and responsibility for your work and the success of the team

Work Style:

  • Collaborative and cross-functional, with a focus on driving results
  • Fast-paced and dynamic, with a focus on continuous improvement
  • Data-driven and analytical, with a focus on performance tracking and optimization
  • Inclusive and supportive, with a focus on employee growth and development

Self-Assessment Questions:

  • How do you embody Prezzee's core values in your daily work?
  • How do you approach collaboration and cross-functional teamwork?
  • How do you stay organized and manage multiple projects and deadlines?

ASSUMPTION: Prezzee values a culture of openness, collaboration, and continuous improvement, with a focus on driving results and creating remarkable experiences for users and partners.

⚠️ Potential Challenges

  • Managing multiple stakeholders and balancing competing priorities
  • Working in a fast-paced, dynamic environment with tight deadlines
  • Adapting to changes in the market and adjusting marketing strategies accordingly
  • Collaborating effectively with global teams across different time zones

ASSUMPTION: This role presents unique challenges that require strong project management skills, adaptability, and the ability to thrive in a fast-paced environment.

πŸ“ˆ Similar Roles Comparison

  • Unlike traditional marketing roles, this position requires a strong focus on B2B marketing and partnerships
  • This role offers the opportunity to work in a fast-growing, innovative industry with a global focus
  • Career progression in Prezzee may differ from traditional marketing career paths, with opportunities for global leadership roles

ASSUMPTION: This role offers unique opportunities and challenges compared to traditional marketing roles, with a focus on B2B marketing, partnerships, and global collaboration.

πŸ“ Sample Projects

  • Developing and executing a go-to-market strategy for a new product launch in the North American market
  • Managing a brand partner marketing campaign, from planning and execution to post-campaign review and optimization
  • Conducting market research and analysis to identify target audiences and understand customer behavior in the North American market

ASSUMPTION: These sample projects illustrate the strategic, collaborative, and data-driven nature of the role, with a focus on driving results and creating remarkable experiences for users and partners.

❓ Key Questions to Ask During Interview

  • How does this role fit into the global marketing strategy, and what are the key priorities for the first 90 days?
  • What are the most significant challenges facing the North American market, and how can this role address them?
  • How does Prezzee support the professional growth and development of its employees, particularly in marketing roles?
  • What are the key performance indicators (KPIs) for this role, and how will success be measured?
  • How does Prezzee foster a culture of collaboration and cross-functional teamwork, particularly between marketing and other departments?

ASSUMPTION: Asking these questions demonstrates your interest in the role, the company, and the opportunity for professional growth and development.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume and cover letter to highlight relevant marketing experience and skills, with a focus on campaign management, strategic thinking, and cross-functional collaboration
  • Prepare for your interviews by researching Prezzee's business, the digital gifting industry, and the specific challenges facing the North American market
  • Follow up with the hiring team one week after submitting your application to express your continued interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.