π Core Information
πΉ Job Title: US Senior Marketing Manager
πΉ Company: Prezzee
πΉ Location: New York City, New York
πΉ Job Type: Full-time, Hybrid (In-office: Mon-Thu, Remote: Fri)
πΉ Category: Marketing
πΉ Date Posted: April 13, 2025
πΉ Experience Level: 6-8 years
πΉ Remote Status: Hybrid (4 days in-office, 1 day remote)
π Job Overview
Key aspects of this role include:
- Developing and executing marketing strategies to support North American growth
- Managing external relationships to align with marketing strategy
- Collaborating with global teams to drive efficiencies and effectiveness
- End-to-end campaign management, from planning to execution and analysis
- Liaising with various teams, including Sales, Partnerships, and Global Marketing
ASSUMPTION: This role requires a strategic mindset, strong communication skills, and the ability to work effectively across multiple teams.
π Key Responsibilities
β
Conduct market research and analysis to identify target audiences, understand customer behavior, and analyze industry trends
β
Develop short and long-term marketing plans and strategies that align with company objectives
β
Manage brand partner marketing campaigns, seeking approvals and ensuring campaign success
β
Create and execute local B2B campaign and content calendars to drive new and repeat business
β
Support global teams in implementing B2C and B2B global campaigns
β
Manage Prezzeeβs CMS and ensure campaigns are running to deadlines
β
Collaborate with US B2B Sales and Partnerships teams to manage conferences and events
β
Monitor and analyze campaign performance, generating reports to track progress and identify areas for improvement
β
Manage local PR and work with the global marketing team to ensure consistency in approach
β
Work with global marketing and product teams to ensure tight collaboration and seamless execution of go-to-market and product enhancements
β
Run marketing stand-ups, ensure team members update initiatives, and check campaign execution for errors and formatting issues
β
Ensure global brand guidelines are followed and maintain a professional look and feel for Prezzee
ASSUMPTION: This role involves a high level of cross-functional collaboration and requires strong project management skills to ensure campaigns are executed successfully.
π― Required Qualifications
Education: Bachelor's degree in Marketing, Business, or a related field
Experience: 6-8 years of experience in a senior marketing or campaign management role
Required Skills:
- Proven track record in developing and executing marketing strategies
- Strong data analysis skills and ability to use data to guide campaign decisions
- Excellent written and verbal communication skills
- Experience in end-to-end campaign management
- Comfortable using CMS, Microsoft Office (Excel, Word, PowerPoint), and other marketing tools
- Ability to thrive in a fast-paced and sometimes ambiguous environment
Preferred Skills:
- Experience in the digital gifting or financial services industry
- Fluency in Spanish or French
ASSUMPTION: Candidates should have a strong background in marketing strategy and campaign management, with a proven track record of driving results.
π° Compensation & Benefits
Salary Range: $135,000 - $165,000 USD (Based on industry benchmarks for position, location, function, and level of individual experience)
Benefits:
- Health, dental, vision, and 401k
- Incentive schemes based on company-wide targets and individual performance
- Employee referral program and staff discounts
- Flexible hours, Culture Swap Days, and 30-day work-from-anywhere policy
- Regular virtual and face-to-face events
- Self-led online learning with Litmos and LinkedIn Learning, industry-specific learning opportunities, and Lunch & Learn sessions
- Telus Wellbeing platform to support mental, social, financial, and physical wellbeing
Working Hours: 40 hours per week, with flexible hours and remote work options
ASSUMPTION: The salary range is based on industry benchmarks and may vary depending on individual experience and performance.
π Applicant Insights
π Company Context
Industry: Financial Services, specifically digital gifting
Company Size: 201-500 employees (Mid-size)
Founded: 2014, with headquarters in Sydney, Australia
Company Description:
- Prezzee is a global digital gifting business creating remarkable gifting moments for consumers, businesses, and partners
- Prezzee allows users to buy, send, store, and redeem digital Gift Cards instantly
- Prezzee provides real value to both users and retailers, bringing them together in one marketplace
Company Specialties:
- Employee Rewards
- Digital Gift Cards
- Digital Gifting
Company Website: https://prezzee.com
ASSUMPTION: Prezzee is a mid-sized company with a global presence, focusing on digital gifting solutions for consumers, businesses, and partners.
π Role Analysis
Career Level: Senior Marketing Manager, reporting directly to the Global Marketing Director
Reporting Structure: This role has a dotted reporting line into the global team and manages local marketing team members
Work Arrangement: Hybrid, with in-office days Monday to Thursday and work-from-home on Fridays
Growth Opportunities:
- Potential career progression into a global marketing leadership role
- Opportunities to work on international projects and collaborate with global teams
- Chance to gain experience in a fast-growing, innovative industry
ASSUMPTION: This role offers opportunities for professional growth and development within a dynamic, global organization.
π Location & Work Environment
Office Type: Midtown NYC office or San Jose, California, office
Office Location(s): 4 Winsley Street, London, England W1W 8HF, GB (Global Headquarters), and 9 Castlereagh Street, Sydney, New South Wales 2000, AU (Regional Office)
Geographic Context:
- New York City, New York: A major global financial hub with a diverse and dynamic business environment
- San Jose, California: The heart of Silicon Valley, with a strong focus on technology and innovation
Work Schedule: Monday to Thursday, 9:00 AM to 5:00 PM (EST) with a one-hour lunch break, and Friday, remote work
ASSUMPTION: The work environment is fast-paced and collaborative, with a focus on driving results and continuous improvement.
πΌ Interview & Application Insights
Typical Process:
- Online application review
- Phone or video screen with the Talent Acquisition team
- In-depth interview with the Hiring Manager and a member of the Global Marketing team
- Final interview with the Global Marketing Director
- Background check and offer extension
Key Assessment Areas:
- Strategic thinking and marketing expertise
- Campaign management and project execution skills
- Cross-functional collaboration and stakeholder management
- Data analysis and performance tracking
- Cultural fit and alignment with Prezzee's values
Application Tips:
- Tailor your resume and cover letter to highlight relevant marketing experience and skills
- Provide specific examples of marketing campaigns you've managed and their outcomes
- Demonstrate your understanding of Prezzee's business and the digital gifting industry
- Prepare questions to ask during the interview to showcase your interest in the role and company
ATS Keywords: Marketing Strategy, Campaign Management, Market Research, Data Analysis, B2B Marketing, Partnerships, Performance Tracking, Public Relations, Product Marketing, Stakeholder Management, CMS Management, Event Management, Team Collaboration, Brand Management
ASSUMPTION: The application process is designed to assess candidates' marketing expertise, strategic thinking, and cultural fit for the role and company.
π οΈ Tools & Technologies
- CMS (Content Management System)
- Microsoft Office (Excel, Word, PowerPoint)
- Marketing automation tools (e.g., Mailchimp, HubSpot)
- Social media management tools (e.g., Hootsuite, Buffer)
- Project management tools (e.g., Asana, Trello)
- Data analysis tools (e.g., Google Analytics, Tableau)
ASSUMPTION: The tools and technologies required for this role are standard for marketing professionals and can be learned on the job if necessary.
π Cultural Fit Considerations
Company Values:
- Give openness: Be open to new ideas, feedback, and collaboration
- Give greatness: Strive for excellence in everything you do
- Give magic: Create remarkable experiences for our users and partners
- Give a damn: Take ownership and responsibility for your work and the success of the team
Work Style:
- Collaborative and cross-functional, with a focus on driving results
- Fast-paced and dynamic, with a focus on continuous improvement
- Data-driven and analytical, with a focus on performance tracking and optimization
- Inclusive and supportive, with a focus on employee growth and development
Self-Assessment Questions:
- How do you embody Prezzee's core values in your daily work?
- How do you approach collaboration and cross-functional teamwork?
- How do you stay organized and manage multiple projects and deadlines?
ASSUMPTION: Prezzee values a culture of openness, collaboration, and continuous improvement, with a focus on driving results and creating remarkable experiences for users and partners.
β οΈ Potential Challenges
- Managing multiple stakeholders and balancing competing priorities
- Working in a fast-paced, dynamic environment with tight deadlines
- Adapting to changes in the market and adjusting marketing strategies accordingly
- Collaborating effectively with global teams across different time zones
ASSUMPTION: This role presents unique challenges that require strong project management skills, adaptability, and the ability to thrive in a fast-paced environment.
π Similar Roles Comparison
- Unlike traditional marketing roles, this position requires a strong focus on B2B marketing and partnerships
- This role offers the opportunity to work in a fast-growing, innovative industry with a global focus
- Career progression in Prezzee may differ from traditional marketing career paths, with opportunities for global leadership roles
ASSUMPTION: This role offers unique opportunities and challenges compared to traditional marketing roles, with a focus on B2B marketing, partnerships, and global collaboration.
π Sample Projects
- Developing and executing a go-to-market strategy for a new product launch in the North American market
- Managing a brand partner marketing campaign, from planning and execution to post-campaign review and optimization
- Conducting market research and analysis to identify target audiences and understand customer behavior in the North American market
ASSUMPTION: These sample projects illustrate the strategic, collaborative, and data-driven nature of the role, with a focus on driving results and creating remarkable experiences for users and partners.
β Key Questions to Ask During Interview
- How does this role fit into the global marketing strategy, and what are the key priorities for the first 90 days?
- What are the most significant challenges facing the North American market, and how can this role address them?
- How does Prezzee support the professional growth and development of its employees, particularly in marketing roles?
- What are the key performance indicators (KPIs) for this role, and how will success be measured?
- How does Prezzee foster a culture of collaboration and cross-functional teamwork, particularly between marketing and other departments?
ASSUMPTION: Asking these questions demonstrates your interest in the role, the company, and the opportunity for professional growth and development.
π Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight relevant marketing experience and skills, with a focus on campaign management, strategic thinking, and cross-functional collaboration
- Prepare for your interviews by researching Prezzee's business, the digital gifting industry, and the specific challenges facing the North American market
- Follow up with the hiring team one week after submitting your application to express your continued interest in the role
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.