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Vertical Content Expert – Social Media & LAOLA1 App (m/w/d)

Sportradar
Full-time
On-site
Vienna, Wien, Austria
🌐 Digital Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Vertical Content Expert – Social Media & LAOLA1 App (m/w/d)

πŸ”Ή Company: Sportradar

πŸ”Ή Location: Vienna, Austria

πŸ”Ή Job Type: Full-time

πŸ”Ή Category: Content Creation, Social Media

πŸ”Ή Date Posted: 2025-04-18

πŸ”Ή Experience Level: Mid-Level

πŸ”Ή Remote Status: On-site (Hybrid)

πŸš€ Job Overview

Key aspects of this role include:

  • Developing innovative 9:16 content for various platforms
  • Managing content production and coordinating with teams
  • Analyzing performance metrics to optimize engagement
  • Collaborating with sports redactors, social media experts, and partners
  • Staying updated with digital trends and social media platforms

ASSUMPTION: This role requires a strong understanding of social media trends and a creative mindset to develop engaging content tailored to different platforms.

πŸ“‹ Key Responsibilities

βœ… Content Creation: Develop and implement innovative 9:16 content for TikTok, Instagram, YouTube, and the LAOLA1 app

βœ… Trend Awareness: Stay updated with current social media trends to maximize reach and engagement

βœ… Project Management: Self-organize and coordinate content productions, plan releases, and ensure optimal timing and channel distribution

βœ… Collaboration: Work closely with sports redactors, social media experts, and partners to develop target-group-specific content

βœ… Data-Driven Analysis: Continuously evaluate content performance using relevant KPIs and derive optimization measures

ASSUMPTION: Successful execution of these responsibilities requires strong project management skills, creativity, and a data-driven approach to content optimization.

🎯 Required Qualifications

Education: Relevant degree or equivalent experience in digital media, communication, or a related field

Experience: Proven experience in social media, video content creation, and graphic design

Required Skills:

  • Expertise in social media trends and platforms
  • Strong video content creation and editing skills (CapCut, Premiere Pro)
  • Proficiency in graphic design (Adobe Photoshop, Canva)
  • Excellent project management skills
  • Strong data analysis skills
  • Excellent German language skills (written and spoken)

Preferred Skills:

  • Experience with AI-generated content creation tools
  • Podcast production or moderation experience
  • Knowledge of the Austrian sports media landscape

ASSUMPTION: Applicants should have a strong passion for sports and a deep understanding of the target audience to excel in this role.

πŸ’° Compensation & Benefits

Salary Range: €3,500 - €4,500 per month (based on industry standards for mid-level content creation roles in Vienna)

Benefits:

  • Hybrid working model with flexible hours
  • Mobility concept: choice of public transport, bike, or parking
  • Fitness club membership
  • Life insurance
  • Event tickets (sports and cultural events)
  • Team activities and company events

Working Hours: Full-time (40 hours per week) with flexible scheduling

ASSUMPTION: The salary range is estimated based on industry standards for mid-level content creation roles in Vienna. Actual compensation may vary depending on qualifications and experience.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Sportradar is a leading global sports technology company, creating immersive experiences for sports fans and bettors. It operates at the intersection of sports, media, and betting industries.

Company Size: Sportradar has 1,001-5,000 employees worldwide, with 400+ employees at the Vienna office.

Founded: 2001, in St. Gallen, Switzerland

Company Description:

  • Sportradar is a global leader in sports technology, providing solutions to sports federations, news media, consumer platforms, and sports betting operators
  • The company covers close to a million events annually across all major sports
  • Sportradar safeguards sports through its Integrity Services division and advocates for an integrity-driven environment

Company Specialties:

  • Sports-related live data and odds solutions
  • Virtual Sports Betting
  • Integrity services
  • Sports information services
  • Media services
  • Digital Sports Solutions

Company Website: www.sportradar.com

ASSUMPTION: Sportradar's extensive industry relationships and expertise make it a strong and reliable employer in the sports technology sector.

πŸ“Š Role Analysis

Career Level: Mid-level, with opportunities for growth and development

Reporting Structure: Reports directly to the Social Media Manager or a similar role

Work Arrangement: Hybrid, with 2-3 days per week in the office

Growth Opportunities:

  • Potential career progression to Senior Content Expert or similar roles
  • Possibility to work on high-profile sports events and projects
  • Chance to gain experience in a global company with a strong presence in the sports industry

ASSUMPTION: This role offers a unique opportunity to grow both personally and professionally within the dynamic sports technology industry.

🌍 Location & Work Environment

Office Type: Modern, collaborative office space with state-of-the-art facilities

Office Location(s): Rothschildplatz 4, 1020 Vienna, Austria

Geographic Context:

  • Vienna is the capital and largest city of Austria, with a population of approximately 1.9 million
  • The city is known for its rich history, cultural attractions, and vibrant sports scene
  • Vienna is home to several major sports clubs and events, providing ample opportunities for sports enthusiasts

Work Schedule: Full-time (40 hours per week) with flexible scheduling and remote work options

ASSUMPTION: Vienna's vibrant sports scene and cultural attractions make it an ideal location for sports enthusiasts and content creators.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application submission
  • Phone or video screening with the HR department
  • On-site or virtual interview with the hiring manager and/or team members
  • Background check and reference checks
  • Job offer and onboarding

Key Assessment Areas:

  • Creativity and innovation in content development
  • Project management and organizational skills
  • Data-driven approach to content optimization
  • Strong communication and collaboration skills
  • Passion for sports and understanding of the target audience

Application Tips:

  • Tailor your resume and cover letter to highlight relevant skills and experiences for this role
  • Showcase your understanding of social media trends and platforms in your application materials
  • Demonstrate your passion for sports and familiarity with the Austrian sports media landscape
  • Follow up with the hiring manager or HR department after your interview to express your interest in the role

ATS Keywords: Social Media, Content Creation, Video Editing, Graphic Design, Project Management, Data Analysis, Sports Knowledge, German Language

ASSUMPTION: Applicants should tailor their application materials to showcase their relevant skills and experiences, and be prepared to demonstrate their passion for sports and understanding of the target audience during the interview process.

πŸ› οΈ Tools & Technologies

  • Social media platforms (TikTok, Instagram, YouTube)
  • Video editing software (CapCut, Premiere Pro)
  • Graphic design tools (Adobe Photoshop, Canva)
  • Project management tools (Asana, Trello, or similar)
  • Data analysis tools (Google Analytics, social media analytics platforms)

ASSUMPTION: Familiarity with these tools and technologies is essential for success in this role.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Passion for sports
  • Innovation and creativity
  • Collaboration and teamwork
  • Data-driven decision making
  • Integrity and responsibility

Work Style:

  • Dynamic and fast-paced environment
  • Cross-functional team collaboration
  • Data-driven approach to content creation and optimization
  • Flexible and adaptable work schedule
  • Strong focus on personal and professional growth

Self-Assessment Questions:

  • How do you stay updated with the latest social media trends and platforms?
  • Can you provide an example of a successful social media campaign you've created or contributed to?
  • How do you approach data-driven content optimization, and can you share an example of a time when you used data to improve content performance?
  • How do you balance creativity and data-driven insights in your content creation process?

ASSUMPTION: Applicants should assess their fit with Sportradar's company values and work style, and be prepared to demonstrate their alignment with these factors during the interview process.

⚠️ Potential Challenges

  • Managing multiple content production projects simultaneously
  • Keeping up with the fast-paced nature of social media trends and platforms
  • Balancing creativity and data-driven optimization in content development
  • Collaborating effectively with cross-functional teams and stakeholders
  • Adapting to changes in content strategy and priorities

ASSUMPTION: Applicants should be aware of these potential challenges and be prepared to address them in their application materials and interviews.

πŸ“ˆ Similar Roles Comparison

  • This role differs from related positions in its focus on 9:16 content creation and management for social media platforms and the LAOLA1 app
  • Industry-specific context: Sportradar's strong presence in the sports technology sector and its extensive industry relationships
  • Career path comparison: This role offers opportunities for growth and development within the dynamic sports technology industry

ASSUMPTION: Applicants should understand the unique aspects of this role and how it compares to similar positions in the industry.

πŸ“ Sample Projects

  • Developing a successful social media campaign for a major sports event, such as the Austrian Football Bundesliga or the Alpine Ski World Cup
  • Creating engaging content for the LAOLA1 app, showcasing its unique features and benefits
  • Managing a content production project for a high-profile sports event, such as the UEFA Champions League or the Olympic Games

ASSUMPTION: Applicants should be prepared to discuss their relevant project experiences and how they align with the responsibilities of this role.

❓ Key Questions to Ask During Interview

  • What are the most important social media trends and platforms for this role, and how do they differ from those in other regions?
  • How does the team collaborate and make decisions on content strategy and optimization?
  • What opportunities are there for professional growth and development within the company?
  • How does the company support work-life balance for its employees?
  • What are the most challenging aspects of this role, and how can they be effectively managed?

ASSUMPTION: Applicants should ask thoughtful and relevant questions to demonstrate their interest in the role and the company.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume and cover letter to highlight your relevant skills and experiences for this role
  • Prepare examples of your social media content, video editing, and graphic design work to showcase your creativity and technical skills
  • Research the Austrian sports media landscape and be prepared to discuss your findings during the interview
  • Follow up with the hiring manager or HR department after your interview to express your interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.