π Core Information
πΉ Job Title: Vice President, Content Strategy - Versant
πΉ Company: NBCUniversal
πΉ Location: New York, New York, United States
πΉ Job Type: Full-time
πΉ Category: Entertainment Providers
πΉ Date Posted: May 29, 2025
πΉ Experience Level: 10+ years
πΉ Remote Status: Hybrid (3 days per week in the office)
π Job Overview
Key aspects of this role include:
- Developing and implementing a comprehensive, data-driven content strategy for all platforms
- Managing content planning, acquisition, scheduling, and original programming decisions
- Collaborating with cross-functional teams to ensure content initiatives support broader company goals
- Staying ahead of emerging technologies, content formats, and consumption trends
- Representing the network in industry forums and partnerships
ASSUMPTION: This role requires a strategic thinker with a strong understanding of content performance analytics and a proven track record in content strategy.
π Key Responsibilities
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Develop and implement a comprehensive, data-driven content strategy for all platforms (cable, streaming, digital) to maximize audience acquisition, retention, brand goals, and engagement.
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Manage content planning, acquisition, scheduling, and original programming decisions, ensuring alignment with network brand and business objectives.
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Partner with analytics, research, and marketing teams to interpret viewership data to optimize content mix and inform future investments.
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Collaborate with marketing, sales, product, and distribution teams to ensure content initiatives support broader company goals.
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Stay ahead of emerging technologies, content formats, and consumption trends to future-proof the content strategy and maintain competitive advantage.
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Develop and manage content budgets and resource allocation.
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Represent the network in industry forums and partnerships, as needed.
ASSUMPTION: This role involves a high level of strategic decision-making and requires strong leadership, communication, and cross-functional collaboration skills.
π― Required Qualifications
Education: Bachelor's degree in Communications, Media, Marketing, or related field (advanced degree preferred)
Experience: 10+ years of experience in content strategy, programming, or related roles at a video streaming service or other relevant areas within the entertainment media industry.
Required Skills:
- Demonstrated understanding of content performance analytics, viewer behavior, and industry metrics
- Proven track record of developing successful, data-driven content strategies for cable or streaming platforms
- Demonstrated understanding of audience analytics, content performance metrics, and digital distribution trends
Preferred Skills:
- 5+ years in a senior leadership capacity
- Experience managing large teams and budgets in a fast-paced, evolving media environment
ASSUMPTION: Candidates with experience in a similar role within the entertainment media industry and a strong understanding of content performance analytics are most likely to succeed in this role.
π° Compensation & Benefits
Salary Range: $200,000 - $250,000 (bonus and long-term incentive eligible)
Benefits:
- Medical, Dental, and Vision Insurance
- 401(k)
- Paid Leave
- Tuition Reimbursement
- Discounts and Perks
Working Hours: Full-time (40 hours per week)
ASSUMPTION: The salary range provided is an estimate based on industry standards for similar roles and may vary depending on the candidate's experience and qualifications.
π Applicant Insights
π Company Context
Industry: Entertainment Providers
Company Size: 10,001+ employees
Founded: NBCUniversal was founded in 2004 as a result of the merger of NBC and Vivendi Universal Entertainment.
Company Description:
- NBCUniversal is one of the world's leading media and entertainment companies, creating and distributing world-class content across its portfolio of film, television, and streaming services.
- The company owns and operates leading entertainment and news brands, including NBC, NBC News, MSNBC, CNBC, NBC Sports, Telemundo, NBC Local Stations, Bravo, USA Network, and Peacock.
- NBCUniversal produces and distributes premier filmed entertainment and programming through Universal Filmed Entertainment Group and Universal Studio Group, and has world-renowned theme parks and attractions through Universal Destinations & Experiences.
Company Specialties:
- Content Creation and Distribution
- Theme Parks and Consumer Experiences
- News and Entertainment Broadcasting
Company Website: NBCUniversal
ASSUMPTION: NBCUniversal is a large, well-established company with a diverse range of brands and content offerings, providing ample opportunities for growth and development within the entertainment industry.
π Role Analysis
Career Level: Executive
Reporting Structure: This role reports directly to senior leadership within NBCUniversal.
Work Arrangement: Hybrid (3 days per week in the office)
Growth Opportunities:
- As NBCUniversal continues to expand its content offerings and platforms, there may be opportunities for the successful candidate to grow into a more senior role or take on additional responsibilities.
- With the upcoming spin-off of Versant, there may be new opportunities for growth and development within the new company.
ASSUMPTION: This role offers significant growth potential for the right candidate, with opportunities to make a meaningful impact on the company's content strategy and business goals.
π Location & Work Environment
Office Type: Corporate office
Office Location(s): 30 Rockefeller Plaza, New York, NY 10112-0002, United States
Geographic Context:
- New York City is a major hub for the entertainment industry, providing ample opportunities for networking and collaboration with other professionals in the field.
- The office is located in Midtown Manhattan, offering easy access to public transportation and numerous amenities.
Work Schedule: Full-time (40 hours per week), with a hybrid work arrangement requiring employees to be in the office for at least three days per week.
ASSUMPTION: The hybrid work arrangement offers a good balance between in-office collaboration and remote work, allowing employees to maintain a healthy work-life balance.
πΌ Interview & Application Insights
Typical Process:
- Online application and resume screening
- Phone or video screen with a member of the HR team
- In-person interview with the hiring manager and other key stakeholders
- Final interview with senior leadership
Key Assessment Areas:
- Content strategy and planning
- Data-driven decision-making and analytics
- Leadership and communication skills
- Cross-functional collaboration and teamwork
Application Tips:
- Highlight your experience with content strategy and data-driven decision-making in your resume and cover letter.
- Prepare for behavioral interview questions that focus on your leadership, communication, and collaboration skills.
- Research NBCUniversal and the entertainment industry to demonstrate your knowledge and enthusiasm for the role.
ATS Keywords: Content Strategy, Programming, Data Analysis, Audience Engagement, Leadership, Collaboration, Budget Management, Market Research, Content Acquisition, Scheduling, Emerging Technologies, Digital Distribution, Viewership Data, Content Performance, Brand Strategy, Communication
ASSUMPTION: Applicants should tailor their resumes and cover letters to highlight their relevant experience and skills, and be prepared to discuss their approach to content strategy and data-driven decision-making in the interview process.
π οΈ Tools & Technologies
- Content management systems (e.g., NBCUniversal's proprietary CMS)
- Data analytics tools (e.g., Nielsen, Comscore, YouTube/OTT analytics)
- Project management tools (e.g., Asana, Trello)
- Communication and collaboration tools (e.g., Microsoft Office, Google Workspace)
ASSUMPTION: Familiarity with industry-standard content management and analytics tools is essential for success in this role.
π Cultural Fit Considerations
Company Values:
- Innovation
- Collaboration
- Excellence
- Integrity
- Inclusion
Work Style:
- Fast-paced and dynamic
- Data-driven and strategic
- Collaborative and team-oriented
Self-Assessment Questions:
- Do you thrive in a fast-paced, dynamic environment?
- Are you comfortable making data-driven decisions and using analytics to inform your strategy?
- Do you have strong leadership and communication skills, with the ability to collaborate effectively with cross-functional teams?
ASSUMPTION: Successful candidates will be strategic thinkers with strong leadership and communication skills, comfortable working in a fast-paced, dynamic environment and making data-driven decisions.
β οΈ Potential Challenges
- Managing a large team and budget in a fast-paced, evolving media environment
- Staying ahead of emerging technologies, content formats, and consumption trends
- Balancing the need for innovation with the need to maintain brand consistency and alignment with business objectives
- Navigating a large, complex organization with numerous stakeholders
ASSUMPTION: This role presents significant challenges, but also offers the opportunity to make a meaningful impact on the company's content strategy and business goals.
π Similar Roles Comparison
- This role is similar to other vice president-level content strategy positions within the entertainment media industry, but may offer unique opportunities for growth and development within the upcoming spin-off of Versant.
- Compared to similar roles in other industries, this position may offer greater exposure to emerging technologies and content formats, as well as the opportunity to work with high-profile talent and content.
- Career path comparison: This role may lead to senior leadership positions within NBCUniversal or Versant, or to other executive roles within the entertainment media industry.
ASSUMPTION: This role offers unique opportunities for growth and development within the entertainment media industry, with the potential for significant impact on the company's content strategy and business goals.
π Sample Projects
- Developing a comprehensive content strategy for a new streaming service, including audience acquisition, retention, and engagement metrics
- Managing the content planning, acquisition, scheduling, and original programming for a cable network, ensuring alignment with brand and business objectives
- Conducting a competitive analysis of content offerings and performance metrics for similar networks or streaming services
ASSUMPTION: These sample projects illustrate the strategic, data-driven approach required for success in this role.
β Key Questions to Ask During Interview
- Can you describe the company's long-term vision for content strategy and how this role fits into that vision?
- How does the company support the professional development and growth of its employees in this role?
- What are the key priorities for this role in the first 90 days?
- How does the company measure the success of its content strategy, and how will my performance be evaluated in this role?
- What is the company's approach to innovation and staying ahead of emerging technologies and content formats?
ASSUMPTION: Asking thoughtful, strategic questions during the interview process demonstrates your interest in and understanding of the role and the company's content strategy.
π Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant experience and skills, including your experience with content strategy and data-driven decision-making.
- Prepare for behavioral interview questions that focus on your leadership, communication, and collaboration skills.
- Research NBCUniversal and the entertainment industry to demonstrate your knowledge and enthusiasm for the role.
- Follow up with the hiring manager one week after submitting your application to express your continued interest in the position.
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.