📌 Core Information
🔹 Job Title: Vice President, Marketing
🔹 Company: ARS Pharmaceuticals Operations, Inc.
🔹 Location: US - Remote
🔹 Job Type: Full-Time
🔹 Category: Pharmaceuticals
🔹 Date Posted: April 24, 2025
🔹 Experience Level: 10+ years
🔹 Remote Status: Remote
🚀 Job Overview
Key aspects of this role include:
- Developing and executing comprehensive marketing strategies for neffy
- Leading a team to implement marketing plans and collaborate with various partners
- Driving prescriptions and adoption of neffy through HCP and consumer campaigns
- Ensuring strong community insight and patient engagement
ASSUMPTION: This role requires a strategic mindset, leadership skills, and a deep understanding of consumer behavior and market dynamics in the pharmaceutical industry.
📋 Key Responsibilities
✅ Develop and execute comprehensive HCP and consumer marketing strategies for neffy
✅ Lead a team to implement marketing plans and collaborate with various partners
✅ Drive prescriptions and adoption of neffy through HCP and consumer campaigns
✅ Ensure strong community insight and patient engagement
✅ Allocate a substantial A&P budget and monitor effectively throughout the year
✅ Ensure brand performance tracking and diagnosis system, and rapidly develop actions plans for course correction
✅ Actively contribute to key strategic decisions on market access and pricing strategies
✅ Partner closely with global commercial strategy and medical affairs teams
✅ Accountable for US commercial input and interface with Research and Development
✅ Visibly lead with ARS culture of values, inclusive leadership, talent management, and development
ASSUMPTION: This role involves a high level of strategic thinking, leadership, and collaboration with various teams and stakeholders.
🎯 Required Qualifications
Education: Master’s degree or bachelor’s degree plus 15+ years of experience executing marketing strategies with at least 10 years in life sciences/pharmaceuticals
Experience: Experience launching products with a startup pharmaceutical company is highly preferred
Required Skills:
- Entrepreneurial mindset with strong strategic and critical thinking skills
- Excellent leadership and team management skills
- Deep understanding of consumer behavior, market dynamics, and pharmaceutical industry trends
- Demonstrated success in developing and executing omni-channel marketing campaigns
- Strong analytical and data-driven mindset
- Excellent communication, platform, and people skills
- Ability to work in a fast-paced, dynamic environment and manage multiple activities simultaneously
- Must be able to travel as needed for the role, up to 20% per month
Preferred Skills:
- Experience with intranasal epinephrine products or similar medications
- Familiarity with the severe allergic reaction (SAR) and anaphylaxis market
ASSUMPTION: Candidates with a strong background in pharmaceutical marketing and a proven track record of driving product adoption will be most successful in this role.
💰 Compensation & Benefits
Salary Range: $310,000 to $350,000 per year
Benefits:
- Equity
- 401k matching
- 100% employer-paid Medical, Dental, and Vision for employees
Working Hours: Full-time, with the ability to work remotely
ASSUMPTION: The salary range provided is an estimate based on industry standards for a Vice President, Marketing role in the pharmaceutical industry. The actual pay rate may vary based on factors such as qualifications, experience, and other job-related factors.
📌 Applicant Insights
🔍 Company Context
Industry: Pharmaceutical Manufacturing
Company Size: 51-200 employees
Founded: Not specified
Company Description:
- ARS Pharmaceuticals is committed to developing patient-friendly treatments to address serious issues related to needle-related risks, device portability, and ease of use
- The company's innovative needle-free product empowers patients and caregivers to administer safe, effective therapies without hesitation or fear
Company Specialties:
- Allergy
- Life Changing Therapies
- neffy
- Epinephrine
- Nasal Spray
- Nasal Spray Epinephrine
- Anaphylaxis Treatment
- and Type 1 Allergic Reactions
Company Website: ARS Pharmaceuticals
ASSUMPTION: ARS Pharmaceuticals is a mid-sized company focused on developing innovative treatments for severe allergic reactions, with a strong commitment to patient-friendly solutions.
📊 Role Analysis
Career Level: Executive
Reporting Structure: This role reports directly to the CEO and oversees the Marketing team
Work Arrangement: Remote, with the ability to travel up to 20% per month
Growth Opportunities:
- Potential to shape the marketing strategy for neffy and future products
- Opportunity to work closely with the CEO and other senior leaders
- Possibility to expand the role's scope as the company grows and launches new products
ASSUMPTION: This role offers significant growth opportunities for the right candidate, as ARS Pharmaceuticals continues to expand its product portfolio and market presence.
🌍 Location & Work Environment
Office Type: Remote
Office Location(s): San Diego, California
Geographic Context:
- ARS Pharmaceuticals is headquartered in San Diego, California, with a remote-friendly work environment
- The company's products are used nationwide, requiring a strong understanding of US market dynamics
- The role may require occasional travel to meet with partners, attend industry events, or visit the company's headquarters
Work Schedule: Full-time, with flexible hours and the ability to work remotely
ASSUMPTION: The remote work environment at ARS Pharmaceuticals offers candidates the flexibility to balance their personal and professional lives while still collaborating effectively with the team.
💼 Interview & Application Insights
Typical Process:
- Phone or video screen with the HR team
- In-depth interview with the CEO and/or other senior leaders
- Case study or presentation to assess strategic thinking and marketing skills
- Final interview with the CEO and/or other senior leaders
Key Assessment Areas:
- Strategic thinking and marketing expertise
- Leadership and team management skills
- Understanding of consumer behavior and market dynamics
- Analytical and data-driven mindset
- Communication and presentation skills
Application Tips:
- Highlight your experience with marketing strategies, consumer behavior, and market dynamics in the pharmaceutical industry
- Tailor your resume and cover letter to emphasize your relevant skills and experiences
- Prepare a case study or presentation that demonstrates your strategic thinking and marketing skills
ATS Keywords: Marketing Strategy, Consumer Behavior, Market Dynamics, Pharmaceutical Industry, Leadership, Team Management, Analytical Skills, Communication Skills
ASSUMPTION: The interview process at ARS Pharmaceuticals is designed to assess the candidate's strategic thinking, marketing expertise, and leadership skills, as well as their cultural fit with the company.
🛠️ Tools & Technologies
- Microsoft Office Suite
- CRM software (e.g., Salesforce, HubSpot)
- Marketing automation tools (e.g., Marketo, Pardot)
- Data visualization tools (e.g., Tableau, Power BI)
ASSUMPTION: The tools and technologies required for this role are standard in the pharmaceutical industry and can be learned by candidates with relevant marketing experience.
👔 Cultural Fit Considerations
Company Values:
- Patient-centric
- Innovative
- Collaborative
- Empowering
Work Style:
- Remote-friendly and flexible
- Fast-paced and dynamic
- Data-driven and analytical
- Collaborative and team-oriented
Self-Assessment Questions:
- How do you ensure that your marketing strategies are patient-centric and empowering?
- Describe your experience working in a fast-paced, dynamic environment and managing multiple activities simultaneously
- How do you collaborate effectively with various teams and stakeholders to implement marketing plans?
ASSUMPTION: ARS Pharmaceuticals values candidates who are patient-centric, innovative, collaborative, and empowering, with a strong work ethic and a data-driven mindset.
⚠️ Potential Challenges
- Managing a remote team and ensuring effective collaboration
- Balancing the needs of various stakeholders, including patients, caregivers, HCPs, and the company
- Adapting to a fast-paced, dynamic work environment
- Travel requirements up to 20% per month
ASSUMPTION: The challenges associated with this role are typical for a Vice President, Marketing position in the pharmaceutical industry, with a focus on remote team management and balancing stakeholder needs.
📈 Similar Roles Comparison
- This role is similar to a Vice President, Marketing position in the pharmaceutical industry, with a focus on driving product adoption and market share
- Unlike other roles, this position requires a strong understanding of consumer behavior, market dynamics, and the severe allergic reaction (SAR) and anaphylaxis market
- Career path for this role may include advancing to a Chief Marketing Officer or other senior leadership positions within the company or industry
ASSUMPTION: This role is similar to other Vice President, Marketing positions in the pharmaceutical industry, with a focus on driving product adoption and market share, but requires a strong understanding of consumer behavior, market dynamics, and the SAR and anaphylais market.
📝 Sample Projects
- Developing and executing a comprehensive marketing strategy for neffy, including HCP and consumer campaigns
- Launching neffy in the US market, including market research, competitive analysis, and strategic planning
- Expanding neffy's market share through innovative marketing campaigns and patient engagement initiatives
ASSUMPTION: These sample projects are representative of the strategic thinking, marketing expertise, and leadership skills required for this role.
❓ Key Questions to Ask During Interview
- How does ARS Pharmaceuticals support the growth and development of its marketing team members?
- What are the key priorities for this role in the first 90 days?
- How does ARS Pharmaceuticals measure the success of its marketing campaigns and brand performance?
- What opportunities are there for collaboration with other departments, such as Research and Development or Medical Affairs?
- How does ARS Pharmaceuticals ensure a strong company culture and employee engagement in a remote work environment?
ASSUMPTION: These key questions are designed to assess the company's commitment to employee growth, the role's priorities, and the work environment's dynamics.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant skills and experiences in marketing strategies, consumer behavior, and market dynamics in the pharmaceutical industry
- Prepare a case study or presentation that demonstrates your strategic thinking and marketing skills
- Follow up with the HR team one week after submitting your application to inquire about the status of your application
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
