📌 Core Information
🔹 Job Title: Vice President, Marketing and GTM Global Data Centers
🔹 Company: NTT Ltd.
🔹 Location: NorCal, CA, United States of America (Remote)
🔹 Job Type: Full-Time
🔹 Category: Marketing
🔹 Date Posted: 2025-04-09
🔹 Experience Level: 15+ years
🔹 Remote Status: Remote Solely
🚀 Job Overview
Key aspects of this role include:
- Strategic leadership of global marketing initiatives
- Development and execution of effective GTM strategies
- Management of a high-performing global marketing team
- Collaboration with sales and product teams for integrated marketing campaigns
- Brand positioning and messaging for NTT Global Data Centers
ASSUMPTION: This role requires a dynamic individual with deep expertise in multiple marketing disciplines and a broad business strategy mindset to drive global marketing initiatives and develop well-defined quantitative GTM analyses and solutions.
📋 Key Responsibilities
✅ Lead and manage a high-performing global field marketing team, providing direction, mentorship, and support to develop and execute marketing programs in support of region sales goals.
✅ Oversee regional marketing plans and ensure tailored approaches to marketing that deliver ROI and opportunity creation for sales teams in each respective region.
✅ Work closely with global campaigns team to deliver global programs into regions that showcase the company’s data center leadership and drive both awareness and prospect engagement.
✅ Collaborate closely with global region heads to develop marketing programs that support sales efforts and drive incremental growth and acceleration of business globally.
✅ Manage global budget and spending to ensure high-level results and maximum efficiency of marketing spending that delivers measurable results.
✅ Champion brand positioning and messaging by promoting NTT global data centers as the 3rd largest data center provider globally and amplifying both the internal and external positioning.
✅ Develop and execute comprehensive go-to-market strategies that drive business growth and overall positioning of NTT global data centers as we create better positioning and alignment of all business units to capture data center growth in multiple customer segments.
✅ Identify and build a GTM team to support ongoing GTM projects and research, providing the executive leadership quantitative analyses and guidelines for how the data center business can grow and expand.
✅ Monitor industry trends, competitor activities, and market conditions, adapting marketing strategies as needed to drive sustainable growth, while also acting as the feedback loop to the business for how market conditions vary by region.
ASSUMPTION: This role requires a strong track record of managing large teams, a data-driven mindset, and the ability to adapt to rapidly changing market conditions with the ability to focus on innovation and customer-centric strategies.
🎯 Required Qualifications
Education: Bachelor’s degree in marketing, business, or a related field required. (MBA preferred.)
Experience: Minimum 15+ years experience in marketing and related business fields.
Required Skills:
- Extensive experience in managing global marketing teams
- Experience with integrated marketing campaigns, including digital marketing, events, content creation, and more
- Creative marketer with big ideas, who can continuously push the envelope of what can be done in marketing and break the norms of marketing in the data center industry
- Strong strategic thinking and problem-solving skills
- Exceptional communication and cross-functional management skills
- Strong understanding of the data center industry, with focus on client needs, competitor positioning, and overall market conditions
- Knowledge of customer segmentation and buyer personas in the data center industry
Preferred Skills:
- Experience working with global teams and managing teams in multiple time zones
- Experience with technical marketing tools and creative tools to develop marketing programs and content
ASSUMPTION: This role requires a strong track record of managing large teams, a data-driven mindset, and the ability to adapt to rapidly changing market conditions with the ability to focus on innovation and customer-centric strategies.
💰 Compensation & Benefits
Salary Range: $225,000 - $322,500 per year
Benefits:
- Paid Time-Off
- Medical Benefits
- Dental Benefits
- Vision Benefits
- Life Insurance
- Supplemental Insurance
- Short-Term Disability
- Long-Term Disability
- Flexible Spending Account
- 401k Retirement Plan
Working Hours: 40 hours per week
ASSUMPTION: The salary range provided is based on the information given in the job listing and is typical for a Vice President role in the marketing field with the required experience level.
📌 Applicant Insights
🔍 Company Context
Industry: NTT Ltd. operates in the IT Services and IT Consulting industry, focusing on global data centers, cloud infrastructure, and managed services.
Company Size: NTT Ltd. has 10,001+ employees globally, providing a large and diverse work environment.
Founded: NTT Ltd. was founded in 1967 as a subsidiary of Nippon Telegraph and Telephone Corporation (NTT).
Company Description:
- NTT Ltd. is a trusted global innovator of business and technology services
- Committed to helping clients innovate, optimize, and transform for long-term success
- Invests over $3.6 billion each year in R&D to help organizations and society move confidently and sustainably into the digital future
Company Specialties:
- Cybersecurity
- Managed Services
- Global Data Centers
- Cloud Infrastructure
- Cloud Communication
- Global Networks
- Security
- Transformaton and Platform Services
- ICT Infrastructure Services
- Global Business
- Communications Lifecycle Management
- Innovation
- Research and Development
- Connected Conservation
- Smart Cities
- Connected Sports
- Connected Agriculture
- Connected Mobility
- Connected Healthcare
- Connected Factories
Company Website: https://services.global.ntt/
ASSUMPTION: NTT Ltd. is a well-established global company with a strong focus on innovation and technology services, providing a diverse range of opportunities for employees.
📊 Role Analysis
Career Level: This role is at the executive level, reporting directly to the SVP of global marketing.
Reporting Structure: The Vice President of Marketing and GTM will oversee a high-performing global marketing team and collaborate with sales and product teams.
Work Arrangement: This is a remote position that requires reliable internet connection and electricity. A monthly stipend is provided to cover expenses associated with working remotely and use of a personal mobile device, if applicable.
Growth Opportunities:
- Potential to grow into a more senior role within the marketing organization or the broader NTT Ltd. structure
- Opportunities to work on high-impact projects and drive business growth globally
- Chance to develop leadership skills and mentor team members
ASSUMPTION: This role offers significant growth potential for the right candidate, with opportunities to make a substantial impact on the global data center business and develop leadership skills.
🌍 Location & Work Environment
Office Type: Remote Working
Office Location(s): This role can be located anywhere, with a requirement to be within 1 hour of a major airport.
Geographic Context:
- The role requires travel up to 50% of the time, with frequent collaboration with global teams and regional heads
- The global nature of the role allows for flexibility in working hours to accommodate different time zones
- The remote work arrangement provides a high degree of flexibility and autonomy
Work Schedule: The standard workweek is 40 hours, with flexibility to accommodate travel and global collaboration.
ASSUMPTION: The remote work arrangement and global nature of the role provide a high degree of flexibility and autonomy, with the expectation of frequent travel to support global marketing initiatives.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screen with the hiring manager
- In-depth interview with the global marketing team and other stakeholders
- Final interview with the SVP of global marketing
Key Assessment Areas:
- Strategic thinking and problem-solving skills
- Leadership and team management capabilities
- Understanding of the data center industry and market trends
- Ability to develop and execute effective GTM strategies
- Communication and cross-functional collaboration skills
Application Tips:
- Highlight relevant marketing experience and achievements in your resume
- Tailor your cover letter to emphasize your strategic mindset and ability to drive global marketing initiatives
- Prepare for behavioral and situational interview questions that focus on your leadership, problem-solving, and communication skills
- Research NTT Ltd. and the global data center industry to demonstrate your understanding of the business and market trends
ATS Keywords: Marketing Strategy, GTM Strategies, Team Management, Integrated Marketing Campaigns, Digital Marketing, Content Creation, Brand Positioning, Market Analysis, Client Needs Assessment, Cross-Functional Collaboration, Data-Driven Decision Making, Strategic Thinking, Problem Solving, Customer Segmentation, Buyer Personas, Innovation
ASSUMPTION: The interview process will focus on assessing the candidate's strategic thinking, leadership, and industry knowledge, with a strong emphasis on the ability to develop and execute effective GTM strategies.
🛠️ Tools & Technologies
- Marketing automation tools (e.g., Marketo, Pardot)
- Customer relationship management (CRM) software (e.g., Salesforce)
- Project management tools (e.g., Asana, Trello)
- Data analysis and visualization tools (e.g., Tableau, Power BI)
ASSUMPTION: The tools and technologies required for this role are standard for marketing professionals, with a focus on marketing automation, CRM, project management, and data analysis.
👔 Cultural Fit Considerations
Company Values:
- Customer-centric
- Innovation
- Integrity
- Teamwork
- Excellence
Work Style:
- Collaborative and cross-functional
- Data-driven and analytical
- Agile and adaptable
- Results-oriented and accountable
- Global and diverse
Self-Assessment Questions:
- Do you thrive in a global, collaborative, and cross-functional work environment?
- Are you comfortable working remotely and managing teams in multiple time zones?
- Do you have a proven track record of driving business growth through effective marketing strategies?
- Are you comfortable working in a fast-paced and dynamic industry, such as data centers?
ASSUMPTION: NTT Ltd. values a diverse and inclusive work environment, with a strong focus on collaboration, innovation, and customer-centricity. Candidates should be comfortable working in a global, cross-functional, and remote setting, with a data-driven and results-oriented mindset.
⚠️ Potential Challenges
- Managing a global team with members in multiple time zones may present communication and coordination challenges
- Balancing the need for global consistency in marketing initiatives with regional tailoring may require careful strategic planning
- Keeping up with rapidly evolving market trends and competitor activities in the data center industry may demand continuous learning and adaptation
- The remote work arrangement may present challenges in building and maintaining team cohesion and culture
ASSUMPTION: While this role offers significant opportunities for growth and impact, it also presents unique challenges that require strong leadership, strategic thinking, and adaptability.
📈 Similar Roles Comparison
- This role is unique in its focus on global data centers and the need to develop comprehensive go-to-market strategies for a large, global organization
- Compared to other marketing roles, this position requires a broader business strategy mindset and a deeper understanding of the data center industry
- Career progression in this role may lead to senior marketing leadership positions within NTT Ltd. or other global organizations in the IT services and consulting industry
ASSUMPTION: This role is distinct in its focus on global data centers and the need to develop comprehensive go-to-market strategies, requiring a unique blend of marketing expertise, business acumen, and industry knowledge.
📝 Sample Projects
- Developing a comprehensive go-to-market strategy for a new data center service offering, including market research, competitive analysis, and customer segmentation
- Executing a global marketing campaign to launch a new brand for NTT Global Data Centers, including event planning, content creation, and digital marketing
- Conducting a global marketing audit to assess the effectiveness of existing marketing initiatives and identify opportunities for optimization and cost savings
ASSUMPTION: These sample projects illustrate the strategic, global, and cross-functional nature of the marketing initiatives required for this role, with a focus on driving business growth and enhancing brand visibility.
❓ Key Questions to Ask During Interview
- Can you describe the current marketing strategy for NTT Global Data Centers and how this role will contribute to its evolution?
- How does the global marketing team collaborate with regional marketing managers and other stakeholders to ensure consistent branding and messaging?
- What are the key priorities for the first 90 days in this role, and how will success be measured?
- How does NTT Ltd. support the professional development and growth of its marketing team members?
- What are the most significant challenges facing the global data center industry, and how can this role help address them?
ASSUMPTION: Asking thoughtful and insightful questions during the interview process demonstrates your interest in the role and your understanding of the global data center industry and NTT Ltd.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume to highlight your relevant marketing experience, including leadership, strategic thinking, and data-driven decision-making skills
- Write a compelling cover letter that emphasizes your strategic mindset and ability to drive global marketing initiatives
- Prepare for behavioral and situational interview questions that focus on your leadership, problem-solving, and communication skills
- Follow up with the hiring manager one week after submitting your application to express your continued interest in the role
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
