πΉ Job Title: Vice President of Marketing and Leasing
πΉ Company: Avanti Residential LLC
πΉ Location: Denver, CO or Phoenix, AZ
πΉ Job Type: Full-Time
πΉ Category: Real Estate
πΉ Date Posted: April 15, 2025
πΉ Experience Level: 5-10 years
πΉ Remote Status: On-site
Key aspects of this role include:
ASSUMPTION: This role requires a strategic mindset, strong leadership skills, and a deep understanding of marketing and leasing strategies in the multifamily real estate industry.
β Develop and execute comprehensive marketing and leasing strategies to drive occupancy, revenue growth, and brand recognition across all communities
β Oversee all internal and external communications, ensuring consistency in messaging, brand voice, and company values
β Lead the creation and implementation of marketing campaigns, digital advertising, social media, SEO/SEM, content creation, and reputation management
β Build and execute lead generation programs to drive sales and expand the customer base, including management of all ILS (Internet Listing Services) and PPC (Pay-Per-Click) strategies
β Develop and execute promotional campaigns at both the corporate and property level to support brand awareness, leasing velocity, resident engagement, and special initiatives
β Manage all social media platforms to grow engagement, elevate brand presence, and support recruitment lead generation, and resident retention
β Partner with onsite teams and regional leaders to develop innovative leasing initiatives, improve conversion rates, and enhance the resident experience
β Drive company culture by promoting values that inspire, engage, and unite team members at all levels
β Lead the planning and execution of the companyβs annual leadership conference
β Own and report on all key performance indicators (KPIs) related to leasing, marketing performance, lead generation, conversion, and brand engagement
β Use KPI data to drive performance, optimize campaigns, improve leasing effectiveness, and support strategic decision-making across the organization
β Oversee the development and maintenance of property websites, listings, and leasing collateral to ensure accuracy, appeal, and alignment with brand standards
β Oversee the production of corporate marketing materials related to the solicitation of real estate investment capital
β Serve as the companyβs brand ambassador, ensuring a consistent and compelling presence across all touchpoints and platforms
β Mentor and lead high-performing marketing and leasing teams, fostering creativity, collaboration, and accountability
β Collaborate cross-functionally with Operations, Training, HR, and IT to ensure alignment on company goals and support for key initiatives
ASSUMPTION: This role requires a high level of strategic thinking, leadership, and team management skills to effectively drive marketing and leasing efforts across multiple communities and teams.
Education: Bachelorβs degree in Marketing, Business, or related field required. MBA or MA/MS in Marketing preferred.
Experience: 5-8 years of general marketing experience with displayed career growth is required. Proven experience as a CMO or senior marketing leadership role is required. Multi-family real estate experience is required.
Required Skills:
Preferred Skills:
ASSUMPTION: Candidates with a strong background in marketing, leadership, and multi-family real estate experience will be best suited for this role.
Salary Range: Based on industry standards for a Vice President of Marketing and Leasing role with 5-10 years of experience in the real estate industry, the estimated salary range is $150,000 - $200,000 per year. This range may vary depending on the candidate's experience and qualifications.
Benefits:
Working Hours: 40 hours per week, with flexibility based on supervisor requirements
ASSUMPTION: The salary range provided is an estimate based on industry standards and may vary depending on the candidate's experience and qualifications. Benefits are subject to change and may vary based on the candidate's position and employment status.
Industry: Avanti Residential is a real estate company specializing in multifamily property management and customer service, with a focus on technology. The multifamily real estate industry is competitive and dynamic, with a strong emphasis on customer service and community engagement.
Company Size: Avanti Residential has 201-500 employees, making it a mid-sized company. This size allows for a more personal work environment while still offering ample opportunities for growth and collaboration.
Founded: Avanti Residential was founded in 2018, making it a relatively young company with a strong focus on innovation and forward-thinking strategies.
Company Description:
Company Specialties:
Company Website: http://www.avantiresidential.com
ASSUMPTION: Avanti Residential's focus on people, community, and service sets it apart in the multifamily real estate industry, creating a unique work environment for employees.
Career Level: This role is a senior-level position, requiring a high level of strategic thinking, leadership, and team management skills.
Reporting Structure: The Vice President of Marketing and Leasing will report directly to the CEO and work closely with other senior leaders within the company.
Work Arrangement: This role requires a full-time on-site presence, with flexibility based on supervisor requirements. The role may also require travel to various property locations and corporate offices.
Growth Opportunities:
ASSUMPTION: The Vice President of Marketing and Leasing will play a critical role in driving the company's marketing and leasing efforts, with ample opportunities for growth and development within the role and the company.
Office Type: Avanti Residential has corporate offices in Denver, CO, and Phoenix, AZ, with regional offices located throughout the United States.
Office Location(s): The Vice President of Marketing and Leasing may be based out of either the Denver, CO, or Phoenix, AZ, corporate office, with travel required to various property locations and corporate offices.
Geographic Context:
Work Schedule: This role requires a full-time on-site presence, with flexibility based on supervisor requirements. The role may also require travel to various property locations and corporate offices.
ASSUMPTION: The Vice President of Marketing and Leasing will have the opportunity to work in a dynamic and vibrant urban environment, with ample opportunities for professional growth and development within the real estate industry.
Typical Process:
Key Assessment Areas:
Application Tips:
ATS Keywords: Marketing strategy, lead generation, brand management, digital advertising, social media management, SEO/SEM, content creation, data analytics, team leadership, communication skills, emotional intelligence, critical thinking, strategic development, resident engagement, collaboration, accountability
ASSUMPTION: The interview process for this role will focus on assessing the candidate's marketing and leasing strategy development and execution experience, as well as their leadership and team management skills.
ASSUMPTION: The Vice President of Marketing and Leasing will be expected to have a strong working knowledge of marketing automation platforms, CRM software, social media management tools, SEO and PPC management tools, and project management software.
Company Values:
Work Style:
Self-Assessment Questions:
ASSUMPTION: Candidates who align with Avanti Residential's values and work style will be best suited for this role, with the ability to thrive in a collaborative, innovative, and accountable work environment.
ASSUMPTION: The Vice President of Marketing and Leasing will face challenges related to the competitive and dynamic nature of the multifamily real estate industry, as well as the high level of strategic thinking, leadership, and team management skills required for the role.
ASSUMPTION: This role is similar to other senior-level marketing and leasing positions within the multifamily real estate industry, with a strong focus on strategic thinking, leadership, and team management skills.
β Developing and executing a comprehensive marketing and leasing strategy to drive occupancy and revenue growth across all communities
β Overseeing the production of corporate marketing materials related to the solicitation of real estate investment capital
β Leading the planning and execution of the companyβs annual leadership conference
ASSUMPTION: These sample projects are representative of the strategic thinking, leadership, and team management skills required for this role.
ASSUMPTION: These key questions will help candidates better understand the company's marketing and leasing strategy, work environment, and growth opportunities within the role and the company.
To apply for this position:
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.