Vice President of Resource Development and Marketing

📌 Core Information

🔹 Job Title: Vice President of Resource Development and Marketing

🔹 Company: Boys & Girls Clubs of Greater Memphis

🔹 Location: Memphis, Tennessee, United States

🔹 Job Type: Full-time, On-site

🔹 Category: Nonprofit Organizations

🔹 Date Posted: May 21, 2025

🔹 Experience Level: 5-10 years

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Designing and implementing a comprehensive resource development and marketing strategy
• Overseeing fundraising efforts, event planning, corporate sponsorships, and marketing initiatives
• Securing critical funding for programs and operations to ensure the organization's long-term sustainability and growth
• Collaborating with the CEO, Board of Directors, development committees, and community stakeholders
• Representing the organization at community events and serving as a passionate advocate for its mission

ASSUMPTION: This role requires a dynamic and visionary leader with a proven track record in nonprofit fundraising and resource development. The ideal candidate will be strategic, innovative, and results-oriented, with exceptional interpersonal and communication skills.

📋 Key Responsibilities

✅ Lead the design and execution of a diversified fundraising plan, including major gifts, annual campaigns, planned giving, foundation grants, corporate partnerships, employee engagement, and government funding

✅ Set and achieve aggressive fundraising goals assigned by the CEO and Board

✅ Manage a donor portfolio and cultivate relationships through regular engagement, stewardship, and recognition

✅ Identify, develop, and secure new corporate sponsors, community leaders, local officials, and philanthropic partners

✅ Create custom sponsorship packages that align business goals with the organization's mission

✅ Lead planning and execution of signature fundraising events, such as the annual gala, golf tournaments, and donor appreciation events

✅ Oversee the development of marketing and public relations strategies to increase community awareness, Club development activities, and donor engagement

✅ Collaborate with marketing staff or vendors to manage the organization's brand, website, newsletters, and social media presence

✅ Develop compelling fundraising campaigns and impact stories to support donor acquisition, retention, and promotion of fundraising and education of the public

✅ Serve as a key staff liaison to the Board’s Development Committee and other relevant subcommittees

✅ Research, identify, and analyze agency, corporate, individual, and foundation donor bases with recommended solicitations and stewarding strategies

✅ Prepare and present proposals for corporate and foundation support of the Clubs, using current cultivation and solicitations materials

✅ Represent the organization at community events, civic groups, and networking functions to build relationships and elevate the Club’s visibility

✅ Serve as a passionate advocate for the organization’s mission across all audiences

ASSUMPTION: This role requires a high energy level, superior interpersonal abilities, and the ability to get along with diverse personalities. The ideal candidate will have good reasoning abilities, sound judgment, and strong project management skills.

🎯 Required Qualifications

Education: Bachelor’s degree in Nonprofit Management, Business, Communications, Marketing, or a related field (Master’s preferred)

Experience: 7+ years of experience in nonprofit fundraising, resource development, or advancement with demonstrated success

Required Skills:

• Exceptional interpersonal and relationship-building skills
• Strategic thinking with strong project management and organizational skills
• Outstanding written and verbal communication
• Proficiency in Microsoft Office and digital marketing tools (email platforms, social media, CRM systems, Canva, PowerPoint, Adobe Photoshop, InDesign, Illustrator)
• Ability to lead and motivate teams and volunteers
• Results-oriented with strong passion for accomplishing goals
• Passion for youth development and the mission of Boys & Girls Clubs

Preferred Skills:

• Experience in managing large-scale events and marketing initiatives
• Proven track record of securing major gifts and corporate partnerships
• Fluency in a second language (Spanish)

ASSUMPTION: The ideal candidate will have a proven track record of securing major gifts and corporate partnerships, as well as experience in managing large-scale events and marketing initiatives.

💰 Compensation & Benefits

Salary Range: $80,000 - $120,000 per year (Based on industry standards for a Vice President of Resource Development and Marketing in the nonprofit sector in Memphis, TN)

Benefits:

• Health, dental, and vision insurance
• Retirement plan with employer contribution
• Paid time off (vacation, sick, and holidays)
• Employee assistance program
• Professional development opportunities

Working Hours: Full-time, primarily office-based with frequent local travel for meetings, events, and donor engagements. Some evening and weekend work is required for events and community activities.

ASSUMPTION: The salary range provided is an estimate based on industry standards for this role in the nonprofit sector in Memphis, TN. The actual salary may vary depending on the candidate's experience, qualifications, and the organization's budget.

📌 Applicant Insights

🔍 Company Context

Industry: Nonprofit Organizations, specifically focused on youth development and education

Company Size: 51-200 employees, which means the organization is mid-sized, offering opportunities for collaboration and growth but also requiring adaptability to change and growth

Founded: 1962, with a rich history of serving the Memphis community and a strong commitment to its mission

Company Description:

• Boys & Girls Clubs of Greater Memphis provides positive educational, recreational, leadership, and sports programming for youth via quality after-school programs, a summer camp, and additional afternoon programming during the summer for all members
• The Club's programs and services are designed to build character and strengthen life skills, resulting in a healthy and safer community
• The Club's staff is highly trained in youth development, forming strong bonds with young people and helping them make smart choices in life

Company Specialties:

• Youth Development
• Education
• Gang Prevention
• Athletics
• Mentoring
• Tutoring
• Arts and Recreation

Company Website: http://www.bgcm.org

ASSUMPTION: Boys & Girls Clubs of Greater Memphis is a well-established nonprofit organization with a strong commitment to its mission and the communities it serves. The organization values its employees and offers opportunities for professional growth and development.

📊 Role Analysis

Career Level: Executive leadership, reporting directly to the CEO and working closely with the Board of Directors

Reporting Structure: The Vice President of Resource Development and Marketing will oversee a team of development and marketing professionals, as well as volunteers and interns

Work Arrangement: Full-time, on-site, with some flexibility for remote work during the pandemic

Growth Opportunities:

• Potential to advance to the role of Chief Development Officer or Chief Operating Officer
• Opportunities to lead and manage teams, mentoring and developing staff members
• Chance to make a significant impact on the organization's growth and sustainability

ASSUMPTION: This role offers significant growth opportunities for the right candidate, with the potential to advance to more senior leadership positions within the organization or the nonprofit sector.

🌍 Location & Work Environment

Office Type: The organization has multiple locations throughout Memphis, with the main administrative office located at 44 South Rembert Street

Office Location(s): 44 South Rembert, Memphis, Tennessee 38014, US; 894 Isabelle, Memphis, TN 38122, US; 1100 Vollintine, Memphis, TN 38107, US; 620 Lauderdale, Memphis, TN 38126, US; 903 Walker Ave., Memphis, TN 38126, US

Geographic Context:

• Memphis is the largest city in Tennessee and the second-largest city in the Southeastern United States
• The city is known for its rich history, diverse culture, and vibrant arts scene
• Memphis has a humid subtropical climate, with mild winters and hot, humid summers

Work Schedule: Full-time, with some flexibility for remote work during the pandemic. Some evening and weekend work is required for events and community activities.

ASSUMPTION: The organization's multiple locations throughout Memphis offer opportunities for employees to work in different neighborhoods and engage with diverse communities. The city's vibrant culture and rich history provide a unique context for the organization's mission and work.

💼 Interview & Application Insights

Typical Process:

• Initial phone or video screen with the HR department
• In-person or virtual interview with the hiring manager and a panel of team members
• Final interview with the CEO and a member of the Board of Directors
• Background check and reference check

Key Assessment Areas:

• Fundraising and resource development strategies
• Event planning and management skills
• Marketing and communications expertise
• Leadership and team management abilities
• Alignment with the organization's mission and values

Application Tips:

• Tailor your resume and cover letter to highlight your fundraising, event planning, and marketing experience, as well as your passion for the organization's mission
• Prepare for behavioral interview questions that focus on your problem-solving skills, leadership style, and ability to work collaboratively with a diverse team
• Research the organization's history, programs, and impact to demonstrate your understanding of its work and commitment to its mission

ATS Keywords: Fundraising, resource development, marketing, event planning, nonprofit, youth development, community engagement, strategic planning, relationship building, project management, interpersonal skills, team leadership, digital marketing, public speaking, community engagement, accountability, integrity

ASSUMPTION: The interview process for this role will focus on assessing the candidate's fundraising and resource development skills, as well as their ability to work collaboratively with a diverse team and align with the organization's mission and values.

🛠️ Tools & Technologies

• Microsoft Office Suite (Word, Excel, PowerPoint)
• Digital marketing tools (email platforms, social media, CRM systems, Canva, Adobe Photoshop, InDesign, Illustrator)
• Donor database systems (e.g., Raiser’s Edge, DonorPerfect)

ASSUMPTION: The ideal candidate will have proficiency in Microsoft Office and digital marketing tools, as well as experience with donor database systems.

👔 Cultural Fit Considerations

Company Values:

• Integrity: Upholding the highest ethical standards and acting with honesty and transparency
• Excellence: Striving for continuous improvement and delivering high-quality programs and services
• Inclusion: Fostering a diverse, equitable, and inclusive environment where all young people feel valued, respected, and have the opportunity to achieve their full potential

Work Style:

• Collaborative: Working closely with team members, volunteers, and community partners to achieve shared goals
• Adaptable: Embracing change and responding to evolving needs and priorities
• Passionate: Demonstrating a deep commitment to the organization's mission and the young people it serves

Self-Assessment Questions:

• How do you align with the company's value of integrity, and how have you demonstrated this in your previous roles?
• How do you ensure that your work style is inclusive and fosters a diverse, equitable environment for all young people?
• How do you balance the need for excellence with the organization's commitment to serving a diverse population with varying needs and backgrounds?

ASSUMPTION: Boys & Girls Clubs of Greater Memphis values employees who embody its core values of integrity, excellence, and inclusion, and who demonstrate a strong commitment to its mission and the young people it serves.

⚠️ Potential Challenges

• Managing a diverse portfolio of donors with varying expectations and communication styles
• Balancing the need to secure critical funding with the organization's commitment to ethical fundraising practices
• Navigating the complex landscape of nonprofit funding, including government grants, foundation grants, and corporate partnerships
• Working with a diverse team of staff members, volunteers, and community partners, each with their own unique perspectives and priorities

ASSUMPTION: The ideal candidate will be able to navigate these challenges with grace, diplomacy, and a strong commitment to the organization's mission and values.

📈 Similar Roles Comparison

• This role is unique in its focus on both fundraising and marketing, as well as its emphasis on community engagement and strategic partnerships
• Similar roles in the nonprofit sector may focus primarily on fundraising, event planning, or marketing, but this role requires a broad skill set and the ability to manage multiple priorities simultaneously
• Career paths for similar roles may include advancement to Chief Development Officer, Chief Operating Officer, or even CEO, depending on the organization's size and structure

ASSUMPTION: This role offers a unique opportunity for a dynamic and visionary leader to make a significant impact on the organization's growth and sustainability, while also developing a broad skill set and gaining valuable experience in multiple aspects of nonprofit management.

📝 Sample Projects

• Developing and executing a comprehensive fundraising plan that secures $5 million in new funding over the next three years
• Planning and executing a signature fundraising event that raises $1 million and attracts 500 attendees
• Creating and implementing a marketing campaign that increases the organization's social media following by 50% and generates 1,000 new leads for its programs and services

ASSUMPTION: These sample projects illustrate the breadth of responsibilities and the high level of impact expected of the Vice President of Resource Development and Marketing.

❓ Key Questions to Ask During Interview

• How does the organization measure the success of its fundraising and marketing initiatives, and how can I contribute to improving these metrics?
• What are the biggest challenges facing the organization's fundraising efforts, and how can I help address them?
• How does the organization engage with its community partners, and how can I help strengthen these relationships?
• What opportunities are there for professional growth and development within the organization?
• How does the organization support work-life balance for its employees, particularly in a role that may require some evening and weekend work?

ASSUMPTION: These key questions will help you better understand the organization's priorities, expectations, and culture, as well as the specific challenges and opportunities facing the Vice President of Resource Development and Marketing role.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your fundraising, event planning, and marketing experience, as well as your passion for the organization's mission
• Prepare for behavioral interview questions that focus on your problem-solving skills, leadership style, and ability to work collaboratively with a diverse team
• Research the organization's history, programs, and impact to demonstrate your understanding of its work and commitment to its mission
• Follow up with the hiring manager one week after submitting your application to inquire about the status of your application and express your continued interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.