Video Editor / Content Editor

📌 Core Information

🔹 Job Title: Video Editor / Content Editor

🔹 Company: ZURU

🔹 Location: Ahmedabad, Gujarāt, India

🔹 Job Type: Full-Time

🔹 Category: Video Editing, Content Creation

🔹 Date Posted: July 2, 2025

🔹 Experience Level: 2-5 years

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Editing and optimizing short-form videos for TikTok, YouTube Shorts, and Instagram Reels
• Working within a fast-paced, collaborative global team to meet publishing schedules
• Transforming raw footage into engaging, high-performing content for various platforms
• Applying different edit styles for various formats and trends
• Continuously optimizing content for attention-grabbing openers, watch-through rate, and platform-native aesthetics

ASSUMPTION: This role requires a strong understanding of short-form video editing and a passion for staying up-to-date with TikTok culture and trends. Candidates should be comfortable working in a fast-paced environment and meeting tight deadlines.

📋 Key Responsibilities

✅ Edit and export 15–30 short-form videos per day, aligned to ZURU’s brand voice and platform trends

✅ Ensure content follows best practices for TikTok: hook-first editing, fast cuts, on-screen text, sound sync, and caption overlays

✅ Adapt raw UGC, studio shoots, and branded storytelling into native formats optimized for TikTok, YouTube Shorts, and Reels

✅ Apply different edit styles for product reveals, skits, trends, ASMR, educational formats, and challenges

✅ Collaborate with global Creative and Marketing teams to iterate based on feedback and A/B test learnings

✅ Continuously optimize for attention-grabbing openers, watch-through rate, and platform-native aesthetics

✅ Edit within the tone of voice and look-and-feel of each toy brand, ensuring content remains visually and tonally consistent

✅ Add brand-specific intros, outros, and CTAs where applicable

✅ Work within fast turnaround windows (24–48 hours) to meet publishing schedules

✅ Proactively flag footage issues or request reshoots where needed to maintain quality

ASSUMPTION: This role requires strong organizational skills, attention to detail, and the ability to manage multiple projects simultaneously. Candidates should be comfortable working independently and within a team setting.

🎯 Required Qualifications

Education: Bachelor's degree in Film Studies, Media Production, or a related field (or equivalent experience)

Experience: 2+ years of experience in video editing with a strong portfolio of TikTok/Reels/Shorts content

Required Skills:

• Expert-level skills in CapCut, Adobe Premiere Pro, or other short-form editing tools (Final Cut, DaVinci, After Effects optional)
• Familiarity with TikTok’s in-app editing, text tools, filters, transitions, and trending sounds
• Good eye for visual pacing, motion, typography, and narrative tension in 15–60 second formats
• Fluent in applying viral editing formats: meme style, native voiceovers, split screens, lo-fi visuals, and platform humour
• Fast, efficient, and unphased by tight deadlines or high output targets
• Willing to take creative direction but also contribute fresh ideas based on native platform trends
• Obsessive attention to detail—especially when working across brands and formats

Preferred Skills:

• Experience working in fast-paced, high-volume environments such as agencies, content farms, or social-led brands
• Fluency in additional languages (especially Spanish, French, German, or Mandarin)

ASSUMPTION: Candidates with experience in short-form video editing and a strong understanding of TikTok culture and trends will be most successful in this role. Familiarity with additional languages can be beneficial for working with global teams.

💰 Compensation & Benefits

Salary Range: INR 400,000 - 600,000 per annum (Estimated based on industry standards for the role, experience level, and location)

Benefits:

• Medical Insurance for self & family
• Training & skill development programs
• Work with the Global team, Make the most of the diverse knowledge
• Several discussions over Multiple Pizza Parties

Working Hours: 40 hours per week, with flexible scheduling to meet publishing deadlines

ASSUMPTION: The salary range provided is an estimate based on industry standards for the role, experience level, and location. Actual compensation may vary based on the candidate's qualifications and the company's internal policies.

📌 Applicant Insights

🔍 Company Context

Industry: Toy Manufacturing and Distribution

Company Size: 1,001-5,000 employees (Large, with a global presence)

Founded: 2002, with headquarters in New Zealand

Company Description:

• ZURU is a disruptive and award-winning company that designs, manufactures, and markets innovative toys and consumer products
• Inspired by kids and imaginative play, ZURU is one of the fastest-growing toy companies in the world and is known for their agility, creativity, and new-age manufacturing techniques
• The company produces 600,000 toys a day and distributes to most major retailers in over 120 countries

Company Specialties:

• TOYS
• INNOVATION
• IMAGINATION
• and CREATIVITY

Company Website: http://www.zuru.com

ASSUMPTION: ZURU's large size and global presence offer candidates the opportunity to work with diverse teams and gain exposure to various markets. The company's focus on innovation and creativity provides a dynamic work environment.

📊 Role Analysis

Career Level: Mid-level, with opportunities for growth and development within the company's global content team

Reporting Structure: This role reports directly to the Global Content Manager and works collaboratively with the Creative and Marketing teams

Work Arrangement: On-site, with flexible scheduling to meet publishing deadlines

Growth Opportunities:

• Advancement within the content team, such as a promotion to Senior Content Editor or Content Manager
• Expansion into other areas of the business, such as marketing, product development, or brand management
• Opportunities to work on high-profile projects and collaborate with global teams

ASSUMPTION: This role offers candidates the opportunity to grow both personally and professionally within a dynamic and innovative company. With a strong focus on creativity and collaboration, ZURU provides an ideal environment for individuals looking to develop their skills and advance their careers.

🌍 Location & Work Environment

Office Type: On-site, with a global presence in multiple countries

Office Location(s): Ahmedabad, Gujarāt, India

Geographic Context:

• Ahmedabad is the largest city in the Indian state of Gujarāt and is known for its textile industry and educational institutions
• The city offers a mix of traditional and modern culture, with a diverse range of dining, entertainment, and recreational options
• Ahmedabad has a tropical savanna climate, with hot and humid summers and mild winters

Work Schedule: 40 hours per week, with flexible scheduling to meet publishing deadlines

ASSUMPTION: Ahmedabad offers candidates a vibrant and culturally rich work environment, with a mix of traditional and modern amenities. The city's diverse population and cultural heritage provide a unique backdrop for working with a global company like ZURU.

💼 Interview & Application Insights

Typical Process:

• Online application submission through the company's careers portal
• Phone or video screening to assess communication skills and cultural fit
• In-depth video interview with the Global Content Manager and a member of the Creative team
• Background check and reference verification
• Job offer and onboarding

Key Assessment Areas:

• Video editing skills and proficiency with relevant software
• Understanding of TikTok culture, trends, and best practices
• Ability to work within tight deadlines and meet publishing schedules
• Cultural fit and alignment with ZURU's values and mission
• Problem-solving skills and ability to adapt to changing priorities

Application Tips:

• Highlight relevant experience and skills in your resume, with a focus on short-form video editing and TikTok-specific knowledge
• Tailor your cover letter to demonstrate your understanding of ZURU's brand and the role's requirements
• Include a link to your portfolio or a reel showcasing your best work, with a focus on TikTok/Reels/Shorts content
• Prepare for behavioral interview questions that assess your problem-solving skills, adaptability, and cultural fit

ATS Keywords: Video Editing, TikTok, Short-Form Content, CapCut, Adobe Premiere Pro, Fast-Paced Environment, Creative Direction, Attention to Detail, Visual Pacing, Narrative Tension, Social Media Trends, Brand Consistency, Content Optimization, Collaboration, Editing Styles, Platform Aesthetics

ASSUMPTION: ZURU's application process is designed to assess candidates' technical skills, cultural fit, and alignment with the company's values and mission. Candidates should be prepared to demonstrate their expertise in short-form video editing and their understanding of TikTok culture and trends.

🛠️ Tools & Technologies

• CapCut
• Adobe Premiere Pro
• TikTok in-app editing tools
• Additional editing software (Final Cut, DaVinci, After Effects) may be required based on project needs

ASSUMPTION: This role requires proficiency in CapCut and Adobe Premiere Pro, with additional software tools potentially needed based on project requirements. Candidates should be comfortable learning and adapting to new tools as needed.

👔 Cultural Fit Considerations

Company Values:

• Innovation: ZURU encourages creativity and continuous improvement in all aspects of the business
• Collaboration: The company fosters a collaborative work environment, with teams working together to achieve common goals
• Fun: ZURU prioritizes a positive and enjoyable work environment, with a focus on play and imagination

Work Style:

• Fast-paced: ZURU operates in a dynamic and ever-changing market, requiring employees to adapt quickly to new trends and priorities
• Creative: The company values innovation and encourages employees to think outside the box and challenge the status quo
• Global: ZURU has a global presence, with teams working together across multiple time zones and cultures

Self-Assessment Questions:

• Do you thrive in fast-paced, high-volume environments, and are you comfortable working to tight deadlines?
• Are you passionate about short-form video content and staying up-to-date with TikTok culture and trends?
• Do you have a strong attention to detail and a commitment to maintaining brand consistency across multiple platforms?

ASSUMPTION: ZURU's values and work style require candidates to be adaptable, creative, and comfortable working in a fast-paced, global environment. Candidates should be self-motivated, detail-oriented, and passionate about short-form video content.

⚠️ Potential Challenges

• The fast-paced nature of the role may require candidates to work irregular hours to meet publishing deadlines
• The global nature of the company may present communication and cultural challenges when working with remote teams
• The role may require candidates to adapt to new tools and technologies as the company's content strategy evolves
• The competitive nature of the toy industry may present challenges in maintaining market share and relevance

ASSUMPTION: While ZURU offers a dynamic and innovative work environment, candidates should be prepared to face challenges related to the fast-paced nature of the role, global collaboration, and the competitive toy industry.

📈 Similar Roles Comparison

• Unlike traditional video editing roles, this position focuses specifically on short-form content for social media platforms, requiring a unique skill set and understanding of TikTok culture and trends
• While the role is similar to other content editor positions, ZURU's global presence and focus on innovation set it apart from other companies in the industry
• Career progression in this role may lead to opportunities in content management, brand management, or other areas of the business, depending on the candidate's interests and skills

ASSUMPTION: This role offers candidates the opportunity to work in a unique and dynamic environment, with a focus on short-form video content and global collaboration. With a strong emphasis on innovation and creativity, ZURU provides an ideal setting for individuals looking to develop their skills and advance their careers.

📝 Sample Projects

• Editing and optimizing user-generated content (UGC) for TikTok, with a focus on maintaining brand consistency and adhering to best practices
• Transforming raw footage from studio shoots into engaging, high-performing content for multiple platforms, including TikTok, YouTube Shorts, and Instagram Reels
• Collaborating with global teams to refine content based on feedback and A/B test learnings, with a focus on optimizing for attention-grabbing openers, watch-through rate, and platform-native aesthetics

ASSUMPTION: These sample projects provide candidates with a sense of the day-to-day responsibilities and challenges they may face in this role. With a focus on short-form video content and global collaboration, these projects highlight the unique aspects of working with ZURU.

❓ Key Questions to Ask During Interview

• Can you describe the typical workflow for editing and publishing short-form videos for TikTok, YouTube Shorts, and Instagram Reels?
• How does the content team collaborate with other departments, such as marketing and product development, to ensure brand consistency and relevance?
• What opportunities are there for growth and development within the content team and the company as a whole?
• How does ZURU support employees in maintaining a healthy work-life balance, given the fast-paced nature of the role?
• What are the most rewarding aspects of working with a global team, and what challenges might candidates face when collaborating with remote colleagues?

ASSUMPTION: These interview questions are designed to help candidates better understand the role's requirements, the company's culture, and the opportunities for growth and development. By asking these questions, candidates can gain a more comprehensive understanding of the position and make a more informed decision about their fit within the organization.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your relevant experience and skills, with a focus on short-form video editing and TikTok-specific knowledge
• Include a link to your portfolio or a reel showcasing your best work, with a focus on TikTok/Reels/Shorts content
• Prepare for behavioral interview questions that assess your problem-solving skills, adaptability, and cultural fit
• Follow up with the hiring manager one week after submitting your application to inquire about the status of your application

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.