📌 Core Information
🔹 Job Title: Visual Content Creator
🔹 Company: SGS
🔹 Location: Dubai, United Arab Emirates
🔹 Job Type: Full-time
🔹 Category: Marketing & Communications
🔹 Date Posted: June 11, 2025
🔹 Experience Level: Mid-level (2-5 years)
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Creating engaging visual content for marketing campaigns and business objectives
- Conducting video shoots and editing videos for various platforms
- Designing visually consistent brand assets for digital and print use
- Supporting webinars and virtual events with visual content preparation
- Experimenting with new formats to test engagement
- Organizing and maintaining a library of raw footage and final assets
- Adapting visual content for local markets while staying aligned with global brand guidelines
ASSUMPTION: This role requires a strong creative mindset and the ability to work collaboratively with various teams to deliver impactful visual content.
📋 Key Responsibilities
✅ Planning, storyboarding, and producing visual content aligned with marketing campaigns and business objectives
✅ Conducting on-site or remote video shoots, including setting up lighting, audio, and camera equipment
✅ Editing and delivering high-impact videos for platforms like YouTube, Instagram, LinkedIn, and internal communications
✅ Designing visually consistent brand assets for both digital and print use
✅ Supporting webinars and virtual events with visual content preparation and post-event video highlights
✅ Experimenting with formats like reels, animated explainers, and interactive visual formats to test engagement
✅ Organizing and maintaining a library of raw footage, design templates, and final assets for reuse across regions
✅ Staying aligned with SGS global brand guidelines while adapting visual content for local markets in the Middle East
ASSUMPTION: This role involves a mix of creative and technical tasks, requiring strong graphic design and video editing skills.
🎯 Required Qualifications
Education: Bachelor's degree in graphic design, digital media, or a related field
Experience: 2-5 years of experience in social media content creation within corporate or agency settings, with a preference for B2B experience
Required Skills:
- Strong graphic design and video editing skills
- Awareness of social media trends, platform specifications, and visual content strategies for business engagement
- Ability to collaborate effectively with business leaders and regional teams
- Creative mindset with a knack for developing innovative visual concepts
- Portfolio that shows the ability to deliver professional, polished, and impactful visual content
- Experience using tools such as Adobe Premiere Pro, After Effects, Illustrator, Photoshop, Canva, or equivalent
- Solid understanding of video framing, lighting, motion graphics, and visual storytelling best practices
- Curiosity to explore AI and automation tools in creative production workflows
- Collaborative spirit, enjoying co-creation with marketers, writers, and subject matter experts
Preferred Skills:
- Experience working in the Middle East or with multicultural teams
- Fluency in Arabic or other local languages
ASSUMPTION: Candidates with a strong portfolio and relevant experience in B2B content creation will be highly competitive for this role.
💰 Compensation & Benefits
Salary Range: The salary range for this role is estimated to be between AED 15,000 - 25,000 per month, based on market research and the required experience level. This is an estimate, and the actual salary may vary based on the candidate's qualifications and the company's internal policies.
Benefits:
- On-site work arrangement
- Opportunity to work with a global leader in Testing, Inspection, and Certification
- Potential for regional and international exposure
Working Hours: Full-time position with standard office hours, Monday to Friday
ASSUMPTION: The salary range provided is an estimate based on market research and may vary based on the candidate's qualifications and the company's internal policies.
📌 Applicant Insights
🔍 Company Context
Industry: SGS operates in the professional services industry, specializing in Testing, Inspection, and Certification. The company serves various sectors, including agriculture, food, life science, industrial manufacturing, transportation, minerals, consumer goods, retail, health, safety, and oil and gas.
Company Size: SGS is a large corporation with over 10,000 employees worldwide, providing ample opportunities for growth and collaboration.
Founded: SGS was founded in 1878 and has since grown into a global leader in its industry, with a strong reputation for reliability, integrity, and trust.
Company Description:
- SGS is the world’s leading Testing, Inspection, and Certification company, operating a network of over 2,700 laboratories and business facilities across 119 countries.
- The company combines the precision and accuracy that define Swiss companies to help organizations achieve the highest standards of quality, safety, and compliance.
- SGS encourages all fans of its page to participate in conversations through questions and comments, promoting an informative and enjoyable environment within its community.
Company Specialties:
- Inspection
- Verification
- Testing
- Certification
- Sustainability
- Audit
- Consultancy
- Outsourcing
- Training
Company Website: http://www.sgs.com
ASSUMPTION: Working for SGS offers applicants the opportunity to gain experience in a global organization with a strong reputation and extensive industry knowledge.
📊 Role Analysis
Career Level: This role is suitable for mid-level professionals with 2-5 years of experience in social media content creation, preferably in a B2B context.
Reporting Structure: The Visual Content Creator will report directly to the Marketing Manager or a similar role within the organization.
Work Arrangement: This is an on-site position, requiring the candidate to work from the SGS office in Dubai, United Arab Emirates.
Growth Opportunities:
- Potential for regional and international exposure within the company
- Opportunity to work on diverse projects and campaigns across various industries
- Possibility to develop skills in related areas, such as event management or brand strategy
ASSUMPTION: This role offers opportunities for growth and development within a large, global organization, with potential for regional and international exposure.
🌍 Location & Work Environment
Office Type: The SGS office in Dubai is a modern, professional environment, reflecting the company's global presence and commitment to quality.
Office Location(s): Street N203, Jebel Ali Free Zone, Dubai, United Arab Emirates
Geographic Context:
- Dubai is a multicultural city with a thriving business environment, offering numerous opportunities for networking and professional growth.
- The Jebel Ali Free Zone is a major business hub, home to numerous multinational corporations and regional headquarters.
- Dubai offers a high standard of living, with excellent infrastructure, amenities, and recreational facilities.
Work Schedule: The standard work schedule is Monday to Friday, with core hours from 9:00 AM to 5:00 PM, totaling 40 hours per week.
ASSUMPTION: Working in Dubai offers applicants the opportunity to live and work in a dynamic, multicultural environment with a high standard of living.
💼 Interview & Application Insights
Typical Process:
- Online application submission through the SGS careers portal
- Phone or video screening with the HR department
- In-depth interview with the hiring manager or a panel consisting of marketing and creative team members
- Portfolio review and creative challenge, if applicable
- Final decision and job offer
Key Assessment Areas:
- Creative portfolio and visual storytelling skills
- Technical proficiency in graphic design and video editing tools
- Understanding of social media trends and platform specifications
- Collaboration and communication skills
- Alignment with SGS brand guidelines and company values
Application Tips:
- Tailor your resume and cover letter to highlight relevant skills and experiences related to the role
- Prepare a strong portfolio showcasing your best visual content creation work
- Research SGS and the role's requirements to demonstrate your understanding and enthusiasm during the interview
- Be prepared to discuss your creative process and how you approach visual storytelling
ATS Keywords: Social Media Content Creation, B2B Experience, Graphic Design, Video Editing, Adobe Premiere Pro, After Effects, Illustrator, Photoshop, Canva, Visual Storytelling, Brand Guidelines, Marketing Campaigns
ASSUMPTION: The application process for this role is likely to be competitive, with a focus on creative portfolio and technical skills.
🛠️ Tools & Technologies
- Adobe Creative Suite (Premiere Pro, After Effects, Illustrator, Photoshop)
- Canva
- Social media platforms (YouTube, Instagram, LinkedIn)
- Project management tools (Asana, Trello, Jira)
ASSUMPTION: Familiarity with industry-standard graphic design and video editing tools is essential for this role.
👔 Cultural Fit Considerations
Company Values:
- Reliability
- Integrity
- Trust
- Expertise
- Innovation
- Performance
- Teamwork
Work Style:
- Collaborative and team-oriented
- Results-driven and focused on delivering high-quality work
- Adaptable and open to feedback and constructive criticism
- Creative and innovative in approach to visual content creation
Self-Assessment Questions:
- Do you have a strong portfolio showcasing your ability to deliver professional, polished, and impactful visual content?
- Are you comfortable working within brand guidelines while maintaining a creative and innovative approach to visual storytelling?
- Do you thrive in a collaborative environment and enjoy co-creating with marketers, writers, and subject matter experts?
ASSUMPTION: Applicants who align with SGS's company values and work style are more likely to succeed in this role and contribute to the company's continued success.
⚠️ Potential Challenges
- Meeting tight deadlines for video editing and content delivery
- Adapting visual content for local markets while staying aligned with global brand guidelines
- Managing multiple projects and priorities simultaneously
- Working in a fast-paced, dynamic environment with changing priorities and deadlines
ASSUMPTION: Applicants should be prepared to manage multiple projects, meet tight deadlines, and adapt to a fast-paced work environment.
📈 Similar Roles Comparison
- This role is similar to a Social Media Content Creator or Visual Content Specialist, with a focus on B2B content creation and adaptation for local markets
- Unlike related roles, this position requires a strong understanding of brand guidelines and the ability to adapt visual content for local markets while maintaining a global brand identity
- Career progression in this role could lead to opportunities in event management, brand strategy, or other marketing-related positions within the company
ASSUMPTION: Applicants should research similar roles and compare the requirements, responsibilities, and career progression opportunities to better understand the position and its potential for growth.
📝 Sample Projects
- Creating a series of animated explainer videos to showcase SGS's services and expertise in various industries
- Designing visually consistent brand assets for a regional marketing campaign, including social media graphics, presentation slides, and print materials
- Editing and delivering high-impact videos for a company-wide event, featuring interviews with industry experts and highlights from the event
ASSUMPTION: Applicants should be prepared to discuss their experience with similar projects and how they approached the creative process and technical requirements.
❓ Key Questions to Ask During Interview
- Can you describe the typical workflow for a Visual Content Creator at SGS, and how this role fits into the broader marketing team?
- How does SGS support the professional development and growth of its employees, particularly in the marketing and communications department?
- Can you provide examples of successful visual content campaigns created by the SGS marketing team, and what made them effective?
- How does SGS approach collaboration and communication between regional teams, and what role would the Visual Content Creator play in facilitating this?
- What are the most significant challenges facing the marketing team in the Middle East region, and how can the Visual Content Creator contribute to addressing these challenges?
ASSUMPTION: Applicants should prepare thoughtful questions that demonstrate their interest in the role and the company, and show their understanding of the industry and the specific challenges facing the marketing team.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through the SGS careers portal
- Tailor your resume and cover letter to highlight relevant skills and experiences related to the role
- Prepare a strong portfolio showcasing your best visual content creation work
- Research SGS and the role's requirements to demonstrate your understanding and enthusiasm during the interview
- Follow up with the hiring manager or HR department one week after submitting your application to inquire about the status of your application
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
