Visual Designer (m/f/d) - Marketing / B2B / B2C / Social Media

📌 Core Information

🔹 Job Title: Visual Designer (m/f/d) - Marketing / B2B / B2C / Social Media

🔹 Company: Degura GmbH

🔹 Location: Berlin, Germany (Remote)

🔹 Job Type: Full-time, Hybrid

🔹 Category: Design, Marketing

🔹 Date Posted: July 4, 2025

🔹 Experience Level: Mid-level (2-5 years)

🔹 Remote Status: Remote-friendly (Hybrid)

🚀 Job Overview

Key aspects of this role include:

• Translating complex marketing topics into clear, engaging visual content for various channels
• Collaborating with internal teams to create visually appealing assets for campaigns, presentations, and more
• Optimizing existing materials and maintaining a scalable asset library
• Working with Adobe Creative Cloud and Google Workspace tools
• Communicating effectively in both German and English

ASSUMPTION: This role requires a strong visual storytelling background, with a focus on marketing and social media content. Experience with Adobe Creative Cloud and Google Workspace tools is essential.

📋 Key Responsibilities

✅ Translate complex marketing topics into clear, engaging visual content for various channels (LinkedIn, Instagram, Paid Media, Events)

✅ Apply and further develop Degura's visual brand system, using defined visual language

✅ Create and optimize visual assets for campaigns, landing pages, Google Slides decks, and internal/external presentations

✅ Design infographics and visual storytelling elements to simplify Degura's messaging

✅ Convert existing assets into visually appealing formats

✅ Collaborate with UX, product, content, and sales teams to ensure visual consistency

ASSUMPTION: This role requires a high level of creativity, attention to detail, and the ability to work well with various teams.

🎯 Required Qualifications

Education: Relevant degree or equivalent experience in visual design, marketing, or a related field

Experience: 2-5 years of experience in marketing design, visual communication, or similar roles

Required Skills:

• Proven experience in marketing design, with a strong portfolio showcasing visual storytelling skills
• Proficiency in Adobe Creative Cloud (Illustrator, Photoshop, InDesign), Figma is a plus
• Solid knowledge of Google Workspace tools (Slides, Docs, etc.)
• Excellent communication and negotiation skills in German and English
• Strong understanding of design principles, especially when working with complex formats

Preferred Skills:

• Experience with landing page design and conversion principles
• Familiarity with social media marketing and paid advertising

ASSUMPTION: Candidates should have a strong background in visual marketing and be comfortable working with complex topics.

💰 Compensation & Benefits

Salary Range: €45,000 - €60,000 per year (based on experience and industry standards for mid-level designers in Berlin)

Benefits:

• Health budget of €800 per year
• Public transport subsidy
• Corporate fitness subsidy (Urban Sports Club)
• Generous vacation allowance
• Flexible work environment (hybrid, remote, and flexible hours)
• Modern hardware and software infrastructure
• Personal training and development opportunities
• Company and team events
• Company discounts
• Free drinks and snacks

Working Hours: Full-time (40 hours/week), with flexible hours and remote work options

ASSUMPTION: The salary range is based on industry standards for mid-level designers in Berlin, with benefits tailored to attract and retain top talent.

📌 Applicant Insights

🔍 Company Context

Industry: Degura is an Insurance Tech (InsurTech) company focused on digitizing and simplifying the process of occupational pension schemes (bAV)

Company Size: Small (11-50 employees), offering a startup-like environment with flat hierarchies and short decision-making processes

Founded: 2018, with a headquarter in Berlin

Company Description:

• Degura aims to make occupational pension schemes more accessible, transparent, and user-friendly
• The company connects employees, employers, and insurance companies through a user-friendly cloud platform
• Degura offers a comprehensive range of services, including software development, consulting, and support

Company Specialties:

• Occupational pension schemes (bAV)
• Insurance technology (InsurTech)
• Digital transformation of complex processes
• Software development and consulting

Company Website: www.degura.de

ASSUMPTION: Degura's focus on digital transformation and user-friendly solutions creates an innovative and dynamic work environment.

📊 Role Analysis

Career Level: Mid-level (2-5 years of experience), with opportunities for growth and development

Reporting Structure: This role reports directly to the Head of Marketing or a similar position

Work Arrangement: Hybrid (combination of remote and on-site work), with flexible hours and mobile working options

Growth Opportunities:

• Expanding the visual design team and taking on a leadership role
• Exploring new marketing channels and strategies
• Developing skills in related areas, such as UX design or content creation

ASSUMPTION: Degura's growth and success create opportunities for visual designers to grow within the company and take on new challenges.

🌍 Location & Work Environment

Office Type: Modern, centrally located office in Berlin with free drinks and snacks

Office Location(s): Berlin, Germany

Geographic Context:

• Berlin is a vibrant, multicultural city with a thriving tech scene
• The city offers a high quality of life, with numerous cultural attractions, green spaces, and recreational activities
• Berlin's central location in Europe makes it an ideal base for international travel

Work Schedule: Flexible hours, with the option to work remotely and from different locations

ASSUMPTION: Degura's hybrid work arrangement allows employees to balance their personal and professional lives while enjoying the benefits of working in a dynamic city like Berlin.

💼 Interview & Application Insights

Typical Process:

• Online application and resume screening
• Phone or video call interview with the hiring manager
• On-site or virtual interview with the marketing team
• Final interview with the CEO or a member of the executive team

Key Assessment Areas:

• Portfolio and design skills
• Communication and presentation skills
• Cultural fit and alignment with Degura's values
• Problem-solving and adaptability

Application Tips:

• Tailor your resume and portfolio to highlight relevant marketing design experience and skills
• Prepare examples of your work that demonstrate your ability to translate complex topics into clear, engaging visual content
• Showcase your understanding of Degura's mission and values in your cover letter
• Be prepared to discuss your experience with Adobe Creative Cloud and Google Workspace tools

ATS Keywords: Marketing design, visual communication, Adobe Creative Cloud, Google Workspace, social media, B2B, B2C, storytelling, infographics, asset management, collaboration

ASSUMPTION: Degura's hiring process is designed to assess candidates' skills, cultural fit, and potential for growth within the company.

🛠️ Tools & Technologies

• Adobe Creative Cloud (Illustrator, Photoshop, InDesign)
• Figma
• Google Workspace (Slides, Docs, etc.)
• Social media platforms (LinkedIn, Instagram, etc.)
• Project management tools (e.g., Asana, Trello)

ASSUMPTION: Degura uses industry-standard design and marketing tools to ensure efficient collaboration and productivity.

👔 Cultural Fit Considerations

Company Values:

• Customer-centric
• Innovative
• Collaborative
• Transparent
• Ambitious

Work Style:

• Dynamic and fast-paced
• Results-driven and focused on continuous improvement
• Collaborative and team-oriented
• Flexible and adaptable

Self-Assessment Questions:

• Do you thrive in a fast-paced, innovative environment?
• Are you comfortable working with complex topics and translating them into clear, engaging visual content?
• Do you enjoy collaborating with various teams and stakeholders to achieve common goals?

ASSUMPTION: Degura's company culture is characterized by innovation, collaboration, and a strong focus on customer-centric solutions.

⚠️ Potential Challenges

• Managing multiple projects and deadlines simultaneously
• Working with complex topics and translating them into simple, engaging visual content
• Adapting to a fast-paced, dynamic work environment
• Collaborating effectively with various teams and stakeholders

ASSUMPTION: Degura's focus on innovation and growth presents unique challenges and opportunities for visual designers.

📈 Similar Roles Comparison

• Unlike traditional marketing roles, this position focuses primarily on visual design and storytelling
• Degura's emphasis on digital transformation and user-friendly solutions sets it apart from more traditional insurance companies
• This role offers opportunities for growth and development within the company, as Degura continues to expand its offerings and customer base

ASSUMPTION: While this role shares similarities with other marketing design positions, Degura's unique focus on occupational pension schemes and digital transformation creates a distinct work environment.

📝 Sample Projects

• Creating a series of infographics to explain complex pension schemes in a simple, engaging way
• Designing visually appealing social media campaigns to promote Degura's services and raise brand awareness
• Developing a comprehensive visual style guide to ensure consistency across all marketing channels

ASSUMPTION: Degura's focus on digital transformation and user-friendly solutions presents unique design challenges and opportunities.

❓ Key Questions to Ask During Interview

• Can you describe the team structure and how this role fits within the organization?
• How does Degura support the professional development and growth of its employees?
• What are the most significant challenges facing the marketing team in the coming months, and how can this role help address them?
• How does Degura measure the success of its marketing campaigns, and what key performance indicators (KPIs) are most important?
• What is the company's long-term vision for its marketing efforts, and how does this role contribute to that vision?

ASSUMPTION: Asking thoughtful, insightful questions demonstrates your interest in the role and commitment to Degura's success.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and portfolio to highlight relevant marketing design experience and skills
• Prepare a cover letter that demonstrates your understanding of Degura's mission and values
• Be ready to present examples of your work that showcase your ability to translate complex topics into clear, engaging visual content
• Follow up with the hiring manager one week after submitting your application, if you haven't heard back

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.