π Core Information
πΉ Job Title: VP (Associate Director level) - B2B / Tech PR
πΉ Company: Current Global
πΉ Location: London, England, United Kingdom
πΉ Job Type: On-site
πΉ Category: Public Relations and Communications Services
πΉ Date Posted: 2025-04-08
πΉ Experience Level: 5-10 years
πΉ Remote Status: On-site
π Job Overview
Key aspects of this role include:
- Leading international PR campaigns for major tech and B2B clients
- Shaping strategy and working directly with senior client stakeholders
- Driving executive communications and thought leadership programs
- Devising creative global media campaigns
ASSUMPTION: This role requires a strong background in international PR, excellent writing skills, and experience working with senior stakeholders.
π Key Responsibilities
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Lead international PR campaigns for major tech and B2B clients
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Shape strategy and work directly with senior client stakeholders
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Drive executive communications and thought leadership programs
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Devising creative global media campaigns
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Collaborate with global technology lead and senior vice president
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Play a role in new business program, focusing on selective and strategic opportunities
ASSUMPTION: This role involves a high level of strategic thinking, creativity, and strong client management skills.
π― Required Qualifications
Education: Bachelor's degree in Communications, Journalism, or a related field
Experience: 5-10 years of experience in B2B or tech PR, with a focus on international campaigns
Required Skills:
- Proven experience leading international PR campaigns
- Excellent writing skills, with a love for writing
- Strong media relations with mainstream business press
- Confident presenting and public speaking skills
- Enthusiastic, resilient, and collaborative spirit
- Commercial acumen and ability to manage budgets
Preferred Skills:
- Experience working with large multinational clients
- Interest in AI tools and their impact on communications
- Social media skills, especially in support of executives and LinkedIn
ASSUMPTION: Candidates should have a strong background in international PR, with a proven track record of success in B2B or tech PR.
π° Compensation & Benefits
Salary Range: Β£80,000 - Β£120,000 per annum (Based on industry standards for a VP level role in London)
Benefits:
- Competitive benefits package
- Opportunities for professional development and growth
- Collaborative and entrepreneurial work environment
Working Hours: Full-time, with flexibility for remote work as needed
ASSUMPTION: The salary range is an estimate based on industry standards for a VP level role in London, with consideration for the experience and qualifications required for this position.
π Applicant Insights
π Company Context
Industry: Current Global is a mid-sized, multi-disciplinary global communications agency, part of one of the big three global marketing services groups. They specialize in earned media and integrated campaigns, with a focus on accessibility and inclusion.
Company Size: 201-500 employees
Founded: 2001 (as part of the Interpublic Group)
Company Description:
- Human-first communications agency
- Sparks movements, shifts mindsets, and creates moments that matter
- Dedicated to accessible communications for all
Company Specialties:
- Integrated Marketing
- Corporate Communications
- Inclusive Marketing
- Digital Strategy and Innovation
- Brand Storytelling
- Media Relations
- Media Strategy
- Executive Thought Leadership
- Social Media Strategy
- Influencer Relations
- Influencer Marketing
- Sports Marketing
- Creative Campaigns
- Inclusive Storytelling
- DEI Strategies
- Multicultural Marketing
- Public Relations
- Crisis and Issues Management
- Research
- Analytics
- Product Communications
- New Product Launches
Company Website: http://www.currentglobal.com
ASSUMPTION: Current Global's focus on accessibility and inclusion sets it apart in the industry, and this role will play a significant part in driving that mission.
π Role Analysis
Career Level: Associate Director / VP level
Reporting Structure: Collaborate with Global Technology Lead (PR) and Senior Vice President
Work Arrangement: On-site, with flexibility for remote work as needed
Growth Opportunities:
- Advance skills working on international PR campaigns
- Gain experience working with senior client stakeholders and business leaders
- Potential to work on some of the most exciting brands in the world
- Opportunities to draw on the resources of a global networked agency
ASSUMPTION: This role offers significant growth opportunities for the right candidate, with the chance to work on high-profile campaigns and collaborate with senior stakeholders.
π Location & Work Environment
Office Type: Mid-sized, multi-disciplinary global communications agency
Office Location(s): 2 Waterhouse Square, 140 Holborn, London, England EC1N 2AE, GB
Geographic Context:
- London is a major global hub for tech and B2B industries
- Current Global's London office is centrally located, with easy access to public transportation
- The office is part of a larger global network, with opportunities for international collaboration
Work Schedule: Full-time, with flexibility for remote work as needed
ASSUMPTION: The London office provides a vibrant and collaborative work environment, with easy access to major tech and B2B hubs.
πΌ Interview & Application Insights
Typical Process:
- Online application and resume screening
- Phone or video call with the talent team
- In-person or video interview with the hiring manager
- Final interview with senior leadership
Key Assessment Areas:
- International PR campaign experience
- Writing and communication skills
- Media relations and presentation skills
- Cultural fit and alignment with company values
Application Tips:
- Tailor your resume to highlight international PR campaign experience and relevant skills
- Prepare examples of your writing and media relations work
- Research Current Global's focus on accessibility and inclusion, and be prepared to discuss how your skills and experience align with this mission
ATS Keywords: International PR, B2B, Tech, Stakeholder Management, Executive Communications, Media Relations, Campaign Strategy
ASSUMPTION: The application process for this role is likely to be competitive, with a focus on relevant experience and skills.
π οΈ Tools & Technologies
- Microsoft Office Suite
- Cision
- Muck Rack
- Hootsuite
- Google Workspace
ASSUMPTION: Current Global uses industry-standard tools and technologies for communications and project management.
π Cultural Fit Considerations
Company Values:
- Human-first
- Inclusive
- Collaborative
- Creative
- Accountable
Work Style:
- Collaborative and entrepreneurial
- Focused on results and impact
- Adaptable and responsive to change
- Committed to continuous learning and improvement
Self-Assessment Questions:
- Do you have a passion for creating meaningful connections and driving impact through communications?
- Are you committed to fostering an inclusive and accessible work environment?
- Do you thrive in a collaborative and entrepreneurial setting, with a focus on results and impact?
ASSUMPTION: Current Global values a diverse and inclusive work environment, with a focus on collaboration and creativity.
β οΈ Potential Challenges
- Managing multiple international campaigns simultaneously
- Balancing client demands and internal priorities
- Adapting to a fast-paced and dynamic work environment
- Navigating a large, global organization with a mid-sized office culture
ASSUMPTION: This role presents unique challenges, but also offers significant opportunities for growth and development.
π Similar Roles Comparison
- Unlike other PR roles, this position focuses on international campaigns and executive communications
- Current Global's focus on accessibility and inclusion sets it apart from other agencies
- This role offers more strategic and creative responsibilities than typical PR roles
ASSUMPTION: This role is unique in its focus on international campaigns and executive communications, with a strong emphasis on accessibility and inclusion.
π Sample Projects
- Developing and executing a global media campaign for a major tech client
- Creating and implementing an executive thought leadership program for a B2B client
- Managing a crisis communications plan for a multinational corporation
ASSUMPTION: These sample projects illustrate the strategic and creative nature of the role, with a focus on international campaigns and executive communications.
β Key Questions to Ask During Interview
- What are the most pressing challenges facing the team currently, and how can this role help address them?
- How does this role fit into the overall strategy and growth plans for the London office and the global agency?
- What opportunities are there for professional development and growth within the agency?
- How does Current Global support work-life balance for its employees?
- What is the company's approach to diversity, equity, and inclusion, and how is this role expected to contribute to those efforts?
ASSUMPTION: These questions are designed to provide insight into the role's strategic importance, growth opportunities, and cultural fit.
π Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume to highlight your international PR campaign experience and relevant skills
- Prepare examples of your writing and media relations work
- Research Current Global's focus on accessibility and inclusion, and be prepared to discuss how your skills and experience align with this mission
- Follow up with the talent team within five working days if you have not heard back regarding your application
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.