📌 Core Information
🔹 Job Title: VP, Creative Partnerships
🔹 Company: Tubi
🔹 Location: Los Angeles, CA & New York, NY (Hybrid)
🔹 Job Type: Full-time, Hybrid
🔹 Category: Entertainment Providers
🔹 Date Posted: April 25, 2025
🔹 Experience Level: 10+ years
🔹 Remote Status: On-site & Hybrid
🚀 Job Overview
Key aspects of this role include:
- Developing and executing comprehensive strategies for creator acquisition, onboarding, support, and growth.
- Identifying, sourcing, closing, and managing relationships with individual creators and partners in the creator community economy.
- Designing and implementing innovative monetization models and incentives for creators.
- Collaborating with cross-functional teams to enhance the creator experience.
- Representing Tubi at industry events and serving as a public advocate for the creator community.
- Utilizing data and audience insights to inform priorities and optimize creator partnerships.
- Building and managing a high-performing team focused on creator success and community development.
ASSUMPTION: This role requires a strategic mindset, strong leadership skills, and a deep understanding of the creator economy and digital media landscape.
📋 Key Responsibilities
✅ Developing and executing strategies for creator acquisition and growth while managing relationships with creators and partners.
✅ Collaborating with cross-functional teams to enhance the creator experience and represent Tubi at industry events.
✅ Identifying, sourcing, closing, and managing relationships with individual creators and partners in the creator community economy.
✅ Designing and implementing innovative monetization models and incentives for creators.
✅ Utilizing data and audience insights to inform priorities and optimize creator partnerships.
✅ Building and managing a high-performing team focused on creator success and community development.
ASSUMPTION: This role involves a high level of cross-functional collaboration and requires strong leadership, communication, and relationship-building skills.
🎯 Required Qualifications
Education: Bachelor’s degree required
Experience: 10+ years of experience in the creator economy, digital media, streaming, or content partnerships.
Required Skills:
- Proven experience building scalable creator or partner programs in a platform environment.
- Deep empathy for creators and a keen understanding of their needs, challenges, and business models.
- Deep understanding of creator economy trends, video monetization, and community engagement strategies.
- Exceptional leadership, communication, and relationship-building skills.
- Strong data literacy and experience using metrics to inform strategic decisions.
Preferred Skills:
- Experience building new programs or businesses from the ground up.
ASSUMPTION: Candidates should have a strong background in the creator economy or digital media, with a proven track record of building and scaling creator-focused initiatives.
💰 Compensation & Benefits
Salary Range: $233,000 to $333,000 per year (New York City and Westchester County, NY)
Benefits:
- Medical, Dental, Vision Insurance
- 401(k) Plan
- Paid Time Off
- Annual Discretionary Bonus
- Long-Term Incentive Plan
- Flexible Time Off Policy
- Generous Parental Leave Program
- Monthly Wellness Reimbursement
Working Hours: Full-time, typically 40 hours per week, with flexibility for hybrid work arrangement.
ASSUMPTION: The salary range provided is specific to New York City and Westchester County, NY. Salaries for other locations may vary based on cost of living and local market conditions.
📌 Applicant Insights
🔍 Company Context
Industry: Tubi is a global entertainment company and the most watched free TV and movie streaming service in the U.S. and Canada, dedicated to providing all people access to all the world's stories.
Company Size: Tubi has 501-1,000 employees, providing a mid-sized company environment with opportunities for impact and growth.
Founded: Tubi was founded in 2014 and has since grown to become a leading ad-supported video-on-demand service with a vast content library and a growing collection of Tubi Originals.
Company Description:
- Tubi offers a personalized streaming experience with the world’s largest content library of over 275,000 movies and TV episodes, a growing collection of Tubi Originals, and nearly 250 FAST channels.
- The company is dedicated to providing all people access to all the world’s stories, with a passionate fanbase and over 97 million monthly active viewers.
- Tubi is part of the Tubi Media Group, a division of Fox Corporation that oversees the company’s digital businesses.
Company Specialties:
- Free TV and movie streaming
- Entertainment
- Streaming and advertising
Company Website: tubitv.com
ASSUMPTION: Tubi's focus on accessibility and diversity in content makes it an attractive option for viewers and creators alike.
📊 Role Analysis
Career Level: This role is a senior leadership position, reporting directly to the GM, Creator Programs.
Reporting Structure: The VP, Creative Partnerships will oversee a high-performing team focused on creator success and community development.
Work Arrangement: This is a hybrid role, with a mix of on-site and remote work, allowing for flexibility and a better work-life balance.
Growth Opportunities:
- As Tubi continues to grow, there may be opportunities for the VP, Creative Partnerships to expand their team and influence or take on additional responsibilities.
- Tubi's parent company, Fox Corporation, offers opportunities for career growth within the broader organization.
- This role provides the opportunity to work closely with industry leaders and influencers, expanding the VP's professional network and exposure.
ASSUMPTION: The growth opportunities in this role are tied to Tubi's overall success and expansion, as well as the individual's performance and contributions.
🌍 Location & Work Environment
Office Type: Tubi has multiple offices across the United States, with this role being based in Los Angeles, CA, and New York, NY (Hybrid).
Office Location(s): 315 Montgomery St., 11th floor, San Francisco, CA 94104, US; 1460 Broadway, New York, NY 10036, US; 10250 Constellation Blvd, Los Angeles, California 90067, US
Geographic Context:
- Los Angeles, CA: Known for its vibrant entertainment industry, diverse culture, and mild Mediterranean climate.
- New York, NY: A global hub for media, finance, and culture, offering a fast-paced environment and access to numerous industry events.
Work Schedule: The hybrid work arrangement allows for flexibility in scheduling, with a mix of on-site and remote work.
ASSUMPTION: The work environment at Tubi is dynamic and fast-paced, with a strong focus on collaboration and innovation.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screen with the hiring manager
- In-depth interviews with cross-functional team members
- Final interview with the GM, Creator Programs
Key Assessment Areas:
- Strategic thinking and problem-solving
- Leadership and team management skills
- Understanding of the creator economy and digital media landscape
- Communication and relationship-building skills
- Data literacy and analytical skills
Application Tips:
- Highlight relevant experience in the creator economy, digital media, or content partnerships.
- Tailor your resume and cover letter to emphasize skills and experiences that match the required qualifications.
- Prepare examples of your past achievements in creator acquisition, onboarding, support, and growth.
- Demonstrate your understanding of Tubi's mission and values during the interview process.
ATS Keywords: Creator Economy, Digital Media, Streaming, Content Partnerships, Leadership, Communication, Relationship Building, Data Literacy, Video Monetization, Community Engagement, Strategic Decision Making
ASSUMPTION: The interview process at Tubi is designed to assess the candidate's strategic thinking, leadership skills, and understanding of the creator economy and digital media landscape.
🛠️ Tools & Technologies
- Project management tools (e.g., Asana, Jira, Trello)
- Data analysis and visualization tools (e.g., Tableau, Power BI)
- Communication and collaboration tools (e.g., Slack, Microsoft Teams)
- Video conferencing tools (e.g., Zoom, Google Meet)
ASSUMPTION: The specific tools and technologies used may vary depending on the team and department, but strong proficiency in project management, data analysis, and communication tools is essential for this role.
👔 Cultural Fit Considerations
Company Values:
- Putting viewers first
- Providing access to all the world’s stories
- Empowering creators and partners
Work Style:
- Collaborative and cross-functional
- Data-driven and strategic
- Fast-paced and innovative
Self-Assessment Questions:
- How do you align with Tubi's mission to provide access to all the world’s stories?
- How comfortable are you working in a fast-paced, collaborative environment?
- How do you approach building and managing high-performing teams?
ASSUMPTION: Candidates who share Tubi's values and are comfortable working in a fast-paced, collaborative environment will be a strong fit for this role.
⚠️ Potential Challenges
- Managing relationships with a diverse range of creators and partners, each with unique needs and expectations.
- Balancing the needs of creators with the strategic goals of Tubi and its parent company, Fox Corporation.
- Keeping up with the rapidly evolving creator economy and digital media landscape.
- Navigating the complexities of hybrid work arrangements and managing a remote team.
ASSUMPTION: The VP, Creative Partnerships must be adaptable, resilient, and able to navigate the complexities of a dynamic and evolving industry.
📈 Similar Roles Comparison
- This role is unique in its focus on the creator economy and digital media landscape, but similar roles may include Director of Content Partnerships, Head of Creator Relations, or Vice President of Strategic Partnerships in the entertainment industry.
- Industry-specific context: The creator economy is a rapidly growing and evolving space, with new platforms, trends, and opportunities emerging constantly.
- Career path comparison: This role offers a clear path to senior leadership and the opportunity to build and scale creator-focused initiatives within a growing entertainment company.
ASSUMPTION: While this role shares similarities with other senior leadership positions in the entertainment industry, its focus on the creator economy and digital media landscape makes it unique.
📝 Sample Projects
- Developing and executing a comprehensive strategy for creator acquisition and onboarding, resulting in a 20% increase in creator partnerships within the first year.
- Designing and implementing an innovative monetization model for creators, leading to a 15% increase in creator engagement and retention.
- Managing a team of 10 to build and scale a creator community program, resulting in a 30% increase in creator satisfaction and a 25% increase in creator-generated content.
ASSUMPTION: These sample projects demonstrate the strategic, data-driven, and collaborative approach required for success in this role.
❓ Key Questions to Ask During Interview
- How does Tubi support the growth and success of its creator partners?
- What are the key priorities for this role in the first 90 days?
- How does Tubi approach collaboration and communication across its various departments and teams?
- What opportunities are there for growth and development within this role and the broader organization?
- How does Tubi measure the success of its creator partnerships and initiatives?
ASSUMPTION: Asking thoughtful, insightful questions demonstrates the candidate's interest in and understanding of the role and the company.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link: https://job-boards.greenhouse.io/tubitv/jobs/6829192
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role.
- Prepare examples of your past achievements in creator acquisition, onboarding, support, and growth.
- Research Tubi's mission, values, and recent projects to demonstrate your understanding of the company and its goals.
- Follow up with the hiring manager one week after submitting your application to express your continued interest in the role.
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
