📌 Core Information
🔹 Job Title: VP Growth
🔹 Company: Guardio
🔹 Location: Tel Aviv-Yafo, Tel Aviv, Israel
🔹 Job Type: Full-time
🔹 Category: Computer and Network Security
🔹 Date Posted: 2025-07-07
🔹 Experience Level: 10+ years
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Leading and scaling growth efforts across the entire user lifecycle
- Managing a significant annual budget across channels and touchpoints
- Collaborating with the executive team to drive the company's growth strategy
- Overseeing the entire conversion and monetization funnel
- Building and mentoring a high-performing growth team
ASSUMPTION: This role requires a strategic, hands-on, and data-driven approach to drive long-term sustainable growth for Guardio.
📋 Key Responsibilities
✅ Own and lead Guardio’s overall growth strategy, setting the roadmap and KPIs for long-term sustainable growth
✅ Identify, test, and validate emerging channel opportunities, supporting our broader goal of channel diversification
✅ Own growth stack, tooling, and media mix modeling, and evangelize it within the group
✅ Set up our creative team to develop a state-of-the-art creative strategy for our ads, emails, and other marketing materials
✅ Oversee CRM to drive conversion and retention, leveraging data to segment users and identify potential for personalization
✅ Oversee the entire conversion and monetization funnel - from landing page to checkout - ensuring a seamless and high-converting customer journey
✅ Build and mentor a brilliant growth team with a high sense of ownership and a culture of getting stuff done
✅ Partner with Product, Data, and R&D teams to ideate, prioritize, and execute growth initiatives across the funnel
ASSUMPTION: This role involves a high degree of cross-functional collaboration and requires strong communication skills to convey strategic insights effectively.
🎯 Required Qualifications
Education: Not specified (Assumed: Bachelor's degree in a relevant field)
Experience: 7+ years of experience in hands-on product-led growth, with at least 4-5 years in leadership roles managing teams and managers
Required Skills:
- Proven track record in B2C digital products, with experience scaling user bases and revenue
- Deep hands-on experience with growth experimentation and funnel optimization
- Highly analytical and data-driven, with the ability to use real-world data to formulate, test, and validate hypotheses
- Experience working closely with performance marketing teams and a deep understanding of acquisition channels
- Excellent verbal and written communication skills to convey strategic insights effectively
- Strong problem-solving skills to address challenges and find innovative solutions
- Great people management skills, ability to build processes, and influence cross-functionally
- Solid knowledge of modern AI stack - Bonus
Preferred Skills:
- Experience in the cybersecurity industry
- Fluency in Hebrew
ASSUMPTION: While not explicitly stated, a Bachelor's degree in a relevant field is assumed. Fluency in Hebrew may be beneficial for working in Tel Aviv but is not a strict requirement.
💰 Compensation & Benefits
Salary Range: Based on experience and industry standards, the estimated salary range for this role is $150,000 - $250,000 per year. This is an estimate and the actual salary may vary.
Benefits:
- Health, dental, and vision insurance
- 401(k) plan with company match
- Flexible work hours and remote work options
- Generous vacation and sick leave policies
- Professional development opportunities
Working Hours: Full-time, typically 40 hours per week. Some flexibility may be available.
ASSUMPTION: The salary range is estimated based on industry standards for a VP Growth role in the cybersecurity industry in Tel Aviv. Actual benefits may vary and should be confirmed with the employer.
📌 Applicant Insights
🔍 Company Context
Industry: Guardio operates in the competitive and rapidly evolving field of computer and network security, focusing on protecting users from modern web and browser threats.
Company Size: Guardio is a mid-sized company with 51-200 employees, providing a dynamic and collaborative work environment.
Founded: Guardio was founded in 2018, making it a relatively young and fast-growing company.
Company Description:
- Guardio develops tools and products to combat modern web and browser threats
- The Guardio extension now protects over 1M+ users from phishing, scams, and malicious extensions
- The team blends deep cybersecurity expertise, product, and marketing to bring Guardio protection to as many individuals and SMBs as possible, all while providing a slick and easy user experience
Company Specialties:
- Browser extension development
- Phishing and scam protection
- Cybersecurity for individuals and small businesses
Company Website: guard.io
ASSUMPTION: Guardio's focus on user protection and easy-to-use tools sets it apart in the competitive cybersecurity landscape.
📊 Role Analysis
Career Level: This role is at the executive level, reporting directly to the CEO and working closely with the executive team.
Reporting Structure: The VP Growth will lead and mentor a growth team, with the potential to expand the team as the company grows.
Work Arrangement: This role is on-site, with the possibility of flexible work hours and remote work options.
Growth Opportunities:
- As Guardio continues to grow, there will be opportunities for the VP Growth to expand their team and take on more responsibilities
- This role offers the chance to shape the company's growth strategy and make a significant impact on its success
- Working closely with the executive team provides exposure to various aspects of the business, fostering personal growth and development
ASSUMPTION: The VP Growth role at Guardio offers significant growth opportunities, both for the company and the individual in this position.
🌍 Location & Work Environment
Office Type: Guardio's office is located in the heart of Tel Aviv, providing a vibrant and dynamic work environment.
Office Location(s): Menahem Begin 144a, Tel Aviv, Center, IL
Geographic Context:
- Tel Aviv is a bustling city with a thriving tech industry, offering ample opportunities for networking and professional growth
- The city is known for its Mediterranean climate, with mild winters and hot, dry summers
- Tel Aviv has a diverse and multicultural population, with a strong emphasis on arts, culture, and nightlife
Work Schedule: The work schedule is typically Monday to Friday, with some flexibility for remote work or flexible hours.
ASSUMPTION: Working in Tel Aviv offers a unique blend of cultural experiences and professional opportunities, making it an attractive location for the right candidate.
💼 Interview & Application Insights
Typical Process:
- Initial phone or video screen with the HR team
- In-depth interview with the CEO or another executive team member
- Presentation or case study to assess strategic thinking and problem-solving skills
- Final interview with the CEO and other stakeholders
Key Assessment Areas:
- Strategic thinking and growth strategy development
- Data analysis and interpretation skills
- Leadership and team management abilities
- Cross-functional collaboration and communication skills
- Problem-solving and adaptability
Application Tips:
- Tailor your resume and cover letter to highlight your relevant experience in growth, funnel optimization, and data-driven decision-making
- Prepare for behavioral and situational interview questions that assess your problem-solving skills and leadership style
- Research Guardio's products, market position, and competition to demonstrate your understanding of the company and its challenges
ATS Keywords: Growth strategy, funnel optimization, data-driven, user acquisition, monetization, engagement, retention, channel diversification, CRM management, team building, cross-functional collaboration, problem-solving, analytical skills, AI knowledge
ASSUMPTION: The interview process at Guardio is designed to assess the candidate's strategic thinking, leadership skills, and cultural fit, with a strong emphasis on data-driven decision-making and problem-solving.
🛠️ Tools & Technologies
- Modern AI stack (bonus skill)
- CRM software (e.g., Salesforce, HubSpot)
- Marketing automation tools (e.g., Marketo, Pardot)
- Analytics and data visualization tools (e.g., Google Analytics, Tableau)
- Project management tools (e.g., Asana, Trello)
ASSUMPTION: The specific tools and technologies used at Guardio may vary and should be confirmed with the employer during the interview process.
👔 Cultural Fit Considerations
Company Values:
- Transparency
- Feedback
- Collaboration
Work Style:
- Dynamic and fast-paced
- Data-driven and results-oriented
- Collaborative and team-focused
Self-Assessment Questions:
- Do you thrive in a fast-paced, dynamic work environment?
- Are you comfortable working with data and using it to inform decision-making?
- Do you enjoy collaborating with others and fostering a culture of teamwork?
ASSUMPTION: Guardio's culture is rooted in transparency, feedback, and collaboration, with a strong emphasis on data-driven decision-making and results-oriented work.
⚠️ Potential Challenges
- The competitive nature of the cybersecurity industry may present challenges in standing out and driving growth
- Working in a fast-growing company may require adaptability and the ability to pivot strategies quickly
- The on-site work arrangement may limit flexibility for some candidates
- The cost of living in Tel Aviv may be higher than in other regions, impacting overall compensation
ASSUMPTION: While Guardio offers a dynamic and exciting work environment, candidates should be aware of the potential challenges and ensure they align with their personal and professional goals.
📈 Similar Roles Comparison
- VP Growth roles in other cybersecurity companies may have a stronger focus on enterprise customers, requiring a different growth strategy
- In comparison to other B2C companies, Guardio's focus on user protection and easy-to-use tools sets it apart in the competitive cybersecurity landscape
- Career progression in this role may involve moving into a Chief Growth Officer or Chief Marketing Officer position as the company continues to grow
ASSUMPTION: The VP Growth role at Guardio offers unique opportunities and challenges compared to similar roles in other companies, with a strong focus on user protection and ease of use.
📝 Sample Projects
- Developing and implementing a comprehensive growth strategy to drive user acquisition and revenue growth
- Optimizing the user funnel to improve conversion rates and reduce churn
- Expanding Guardio's product offerings to reach new user segments and markets
ASSUMPTION: The specific projects undertaken by the VP Growth at Guardio will depend on the company's growth stage, market conditions, and strategic priorities.
❓ Key Questions to Ask During Interview
- How does Guardio differentiate itself from other cybersecurity companies in the market?
- What are the biggest challenges facing the company's growth in the next 12-24 months, and how can this role address them?
- How does Guardio support the professional development and growth of its employees?
- What is the company's approach to work-life balance, and how does it support employees in achieving it?
- How does Guardio measure the success of its growth initiatives, and what key performance indicators (KPIs) does it use to track progress?
ASSUMPTION: Asking thoughtful and insightful questions during the interview process demonstrates the candidate's interest in the role and their commitment to understanding the company's growth challenges and opportunities.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant experience in growth, funnel optimization, and data-driven decision-making
- Prepare for behavioral and situational interview questions that assess your problem-solving skills and leadership style
- Research Guardio's products, market position, and competition to demonstrate your understanding of the company and its challenges
- Follow up with the hiring manager one week after submitting your application to express your interest and reiterate your qualifications
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
