📌 Core Information
🔹 Job Title: VP, Marketing
🔹 Company: ChemTreat
🔹 Location: Glen Allen, Virginia, United States
🔹 Job Type: Full-Time, On-site
🔹 Category: Chemical Manufacturing
🔹 Date Posted: July 17, 2025
🔹 Experience Level: 10+ years
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Strategic leadership and global growth strategy
- Market and competitive analysis, product management, and innovation
- Digital marketing and sustainability focus
- Global collaboration and commercial partnership
- Process improvement and budget management
ASSUMPTION: This role requires a high level of strategic thinking, global experience, and a strong background in marketing and product management. It is expected that the ideal candidate will have experience working in a matrixed environment and driving growth through strategic initiatives.
📋 Key Responsibilities
✅ Serve as a key member of the ChemTreat L1 team, setting strategic direction and demonstrating enterprise-wide leadership
✅ Develop and execute strategies to win new business and expand sales with existing customers
✅ Identify target segments, plan product innovations, develop partnerships, and engage in M&A activities
✅ Set marketing goals aligned with company strategy and own a revenue target generated through marketing activities
✅ Enhance brand presence, lead portfolio management, and execute product roadmap based on customer requirements
✅ Collaborate with Innovation & Technology to drive new product development and support revenue growth
✅ Partner with the Commercial team to unify strategies that increase revenue through marketing initiatives
✅ Drive continuous improvement in global marketing processes, identifying opportunities, and leading Kaizen activities
✅ Manage the marketing budget to meet and accurately forecast expense targets
✅ Develop and drive ChemTreat’s ESG strategy to meet sustainability targets
ASSUMPTION: The ideal candidate will have experience in strategic planning, market analysis, and product management. They should also be comfortable working in a global matrixed environment and driving growth through strategic initiatives.
🎯 Required Qualifications
Education: Bachelor’s degree required; MBA or advanced Marketing degree preferred
Experience: Minimum 10 years of senior-level experience in strategy, marketing, portfolio management, and product commercialization
Required Skills:
- Strategic leadership and global growth strategy
- Market analysis and product management
- Digital marketing and sustainability focus
- Global collaboration and commercial partnership
- Process improvement and budget management
Preferred Skills:
- Experience in a matrixed environment
- Fluency in multiple languages
ASSUMPTION: The ideal candidate will have a strong background in marketing, product management, and strategic planning. They should also be comfortable working in a global matrixed environment and driving growth through strategic initiatives.
💰 Compensation & Benefits
Salary Range: $250,000 - $290,000 USD per year
Benefits:
- Paid Time Off
- Medical Insurance
- Dental Insurance
- Vision Insurance
- 401(k)
Working Hours: Full-time, typically 40 hours per week
ASSUMPTION: The salary range provided is based on industry standards for a VP, Marketing role with the required experience level. Benefits are standard for a company of ChemTreat's size and industry.
📌 Applicant Insights
🔍 Company Context
Industry: Chemical Manufacturing, specifically industrial water treatment
Company Size: 1,001-5,000 employees, which means a large, established organization with significant resources and opportunities for growth
Founded: 1967, with over 50 years of industry experience
Company Description:
- ChemTreat is dedicated to maximizing the power of water for its customers, helping them save money and optimize operating efficiency while meeting environmental goals
- The company offers a wide range of services, including industrial water treatment, legionella control, and water management software
- ChemTreat's team of problem solvers applies their ingenuity and creativity to help customers achieve their sustainability goals
Company Specialties:
- Industrial water treatment
- Legionella control
- Water management software
- Process treatment
- Boiler treatment
- Chemical water treatment
- Wastewater treatment
Company Website: ChemTreat Website
ASSUMPTION: ChemTreat is a well-established company in the chemical manufacturing industry, with a strong focus on sustainability and customer success. Its large size and extensive experience make it an attractive option for job seekers looking to join a stable, growth-oriented organization.
📊 Role Analysis
Career Level: Executive, reporting directly to the President
Reporting Structure: The VP, Marketing will lead a high-performing marketing team and collaborate with regional leaders and the Commercial team
Work Arrangement: On-site, with up to 20% travel required
Growth Opportunities:
- Potential to influence the strategic direction of the company
- Chance to drive organic growth and expand margins through strategic marketing initiatives
- Opportunity to develop and drive ChemTreat’s ESG strategy
ASSUMPTION: This role offers significant growth potential for the right candidate, with the opportunity to make a significant impact on the company's strategic direction and sustainability goals.
🌍 Location & Work Environment
Office Type: Corporate headquarters with a professional, collaborative work environment
Office Location(s): Glen Allen, Virginia, United States
Geographic Context:
- Glen Allen is located in the Richmond, Virginia metropolitan area, offering a mix of urban and suburban living
- The area is known for its historic sites, cultural attractions, and outdoor recreation opportunities
- Virginia is home to a diverse range of industries, including chemical manufacturing, healthcare, and technology
Work Schedule: Full-time, typically 40 hours per week, with some flexibility for remote work
ASSUMPTION: The Glen Allen office offers a professional, collaborative work environment, with opportunities for growth and development. The Richmond, Virginia metropolitan area provides a mix of urban and suburban living, with a diverse range of industries and cultural attractions.
💼 Interview & Application Insights
Typical Process:
- Online application and resume screening
- Phone or video screen with the Talent Acquisition team
- On-site or virtual interview with the hiring manager and team members
- Final interview with senior leadership
- Background check and offer extension
Key Assessment Areas:
- Strategic thinking and global experience
- Marketing and product management expertise
- Leadership and team management skills
- Cultural fit and alignment with ChemTreat's values
- Problem-solving and decision-making abilities
Application Tips:
- Tailor your resume and cover letter to highlight your strategic leadership, global experience, and marketing and product management expertise
- Be prepared to discuss your experience working in a matrixed environment and driving growth through strategic initiatives
- Research ChemTreat's industry, company history, and values to demonstrate your cultural fit and alignment with the organization
- Prepare questions to ask the interview panel about the company's strategic direction, marketing priorities, and growth opportunities
ATS Keywords: Strategic Leadership, Global Growth Strategy, Market Analysis, Product Management, Digital Marketing, Sustainability, Global Collaboration, Commercial Partnership, Process Improvement, Budget Management
ASSUMPTION: The interview process for this role will focus on assessing the candidate's strategic thinking, global experience, and marketing and product management expertise. The ideal candidate will have experience working in a matrixed environment and driving growth through strategic initiatives.
🛠️ Tools & Technologies
- Marketing automation platforms (e.g., Marketo, HubSpot)
- Customer Relationship Management (CRM) software (e.g., Salesforce, HubSpot CRM)
- Data analysis and visualization tools (e.g., Tableau, Power BI)
- Project management tools (e.g., Asana, Trello)
- Collaboration and communication tools (e.g., Microsoft Office Suite, Google Workspace)
ASSUMPTION: The ideal candidate will have experience with marketing automation platforms, CRM software, data analysis and visualization tools, project management tools, and collaboration and communication tools.
👔 Cultural Fit Considerations
Company Values:
- Safety: ChemTreat prioritizes the safety of its employees, customers, and the environment
- Integrity: The company operates with honesty, transparency, and ethical behavior
- Customer Focus: ChemTreat is committed to understanding and meeting the needs of its customers
- Innovation: The company encourages creativity, continuous learning, and improvement
- Collaboration: ChemTreat fosters a culture of teamwork, open communication, and mutual respect
Work Style:
- ChemTreat values a fast-paced, dynamic work environment with a focus on results and continuous improvement
- The company encourages a healthy work-life balance and offers flexible work arrangements
- ChemTreat fosters a culture of open communication, feedback, and professional development
Self-Assessment Questions:
- Do you have experience working in a matrixed environment and driving growth through strategic initiatives?
- Are you comfortable working in a fast-paced, dynamic work environment with a focus on results and continuous improvement?
- Do you share ChemTreat's commitment to safety, integrity, customer focus, innovation, and collaboration?
ASSUMPTION: The ideal candidate will have experience working in a matrixed environment and driving growth through strategic initiatives. They will also share ChemTreat's commitment to safety, integrity, customer focus, innovation, and collaboration.
⚠️ Potential Challenges
- The role requires a high level of strategic thinking, global experience, and a strong background in marketing and product management
- ChemTreat is a large, established organization with a complex matrixed environment, which may present challenges for candidates without relevant experience
- The role may require occasional travel, which could be a challenge for candidates who prefer a fully remote work arrangement
- The Richmond, Virginia metropolitan area may not offer the same level of cultural attractions and entertainment options as larger cities
ASSUMPTION: The ideal candidate will have experience working in a matrixed environment and driving growth through strategic initiatives. They will also be comfortable with occasional travel and the cultural offerings of the Richmond, Virginia metropolitan area.
📈 Similar Roles Comparison
- VP, Marketing roles in other industries may have different focuses, such as B2C marketing, brand management, or digital marketing
- ChemTreat's focus on industrial water treatment and sustainability sets it apart from other companies in the chemical manufacturing industry
- Career paths for VP, Marketing roles may vary depending on the company's size, industry, and growth trajectory
ASSUMPTION: The ideal candidate will have experience in a similar role within the chemical manufacturing industry or a related field. They will also be familiar with the unique aspects of ChemTreat's focus on industrial water treatment and sustainability.
📝 Sample Projects
- Developing and executing a global marketing strategy to drive organic growth and expand margins
- Conducting market analysis and competitive assessments to inform product roadmap and portfolio management decisions
- Leading a team to develop and launch a new product or service offering, from concept to commercialization
ASSUMPTION: The ideal candidate will have experience in developing and executing marketing strategies, conducting market analysis, and leading product development and launch initiatives.
❓ Key Questions to Ask During Interview
- What are the top priorities for the marketing team in the first 90 days, and how can I contribute to driving success in these areas?
- How does ChemTreat support the professional development and growth of its marketing team members?
- What are the key challenges facing the company's marketing efforts, and how can I help address these issues?
- How does ChemTreat measure the success of its marketing initiatives, and what key performance indicators (KPIs) are most important for this role?
- What is the company's long-term vision for growth and expansion, and how can I contribute to achieving these goals?
ASSUMPTION: The ideal candidate will be prepared to ask thoughtful, strategic questions that demonstrate their understanding of the role, the company, and the industry.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through the ChemTreat Jobs website
- Tailor your resume and cover letter to highlight your strategic leadership, global experience, and marketing and product management expertise
- Prepare questions to ask the interview panel about the company's strategic direction, marketing priorities, and growth opportunities
- Practice common interview questions and brush up on your knowledge of ChemTreat's industry, company history, and values
- Follow up with the hiring manager or talent acquisition team after your interview to express your interest in the role and reiterate your qualifications
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
