π Core Information
πΉ Job Title: VP, Marketing
πΉ Company: Xpansiv
πΉ Location: New York, United States
πΉ Job Type: Full-time
πΉ Category: Marketing
πΉ Date Posted: April 14, 2025
πΉ Experience Level: 10+ years
πΉ Remote Status: On-site
π Job Overview
Key aspects of this role include:
- Leading and developing a high-performing marketing team
- Driving revenue growth through innovative marketing strategies
- Collaborating with senior stakeholders across the platform
- Maximizing revenue potential and exceeding targets
ASSUMPTION: This role requires a strategic mindset, strong leadership skills, and a deep understanding of marketing principles to drive growth and operational efficiency in a high-growth SaaS environment.
π Key Responsibilities
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Lead, mentor, and develop team members to ensure strong performance and professional growth
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Foster a collaborative, high-performance culture and motivational environment
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Identify opportunities for process improvement and automation in marketing
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Drive clear roles and responsibilities including accountability frameworks and metrics to drive results
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Prepare and own the marketing budget to ensure cost-efficient growth and allocate resources effectively to maximize ROI
ASSUMPTION: This role involves a mix of strategic planning, team management, and hands-on execution to drive marketing success.
π― Required Qualifications
Education: Bachelorβs degree in marketing, business, or other relevant degree preferred
Experience: 15+ years in marketing with a proven track record of accomplishment and driving growth and operational efficiency in a high-growth SaaS environment
Required Skills:
- Proven ability to influence across an organization to lead and develop high-performing teams
- Hands-on experience working for both large and small companies
- Strong analytical skills to translate data into actionable insights
- Proficiency in digital marketing tools, including marketing automation and revenue technologies
- Excellent verbal and written communication skills, with the ability to influence and collaborate with senior leadership and cross-functional teams
- Strong problem-solving skills with a focus on continuous improvement and innovation
- Deep understanding of customer needs and alignment with operations
Preferred Skills:
- A passion for accelerating sustainability and delivering a world worthy of future generations: experience in the energy transition markets a plus, but not required
ASSUMPTION: The ideal candidate will have a strong background in product and performance marketing, team leadership, and a proven track record in driving growth and operational efficiency in a high-growth SaaS environment.
π° Compensation & Benefits
Salary Range: $240,000 - $260,000 (NYC-based, may vary by location)
Benefits:
- Competitive benefits package
- 401(k) plan
- Health, dental, and vision insurance
- Flexible time off
Working Hours: Full-time, 40 hours per week
ASSUMPTION: The salary range provided is based on industry standards for a VP, Marketing role in the New York City area. Benefits may vary based on the company's standard benefits package.
π Applicant Insights
π Company Context
Industry: Technology, Information and Internet
Company Size: 201-500 employees
Founded: 2016
Company Description:
- Xpansiv operates the worldβs largest integrated, open, and neutral market infrastructure for the global energy transition
- The company connects diverse markets and participants worldwide through its comprehensive end-to-end technology platform
- Xpansiv plays a pivotal role in scaling the energy transition by providing access to the widest possible range of energy transition markets
Company Specialties:
- Environmental Commodities
- Renewable Energy
- Carbon Offsets
- Digital Natural Gas
- Digital Fuels
- Carbon Markets
- Voluntary Carbon
- Exchanges
- Portfolio Management Systems
- Registry Systems
- Power Scheduling
- Market Data
- ESG reporting
- Trading platforms
- Spot markets
Company Website: https://xpansiv.com/
ASSUMPTION: Xpansiv is a well-established company in the energy transition market, focusing on connecting diverse markets and participants worldwide through its comprehensive technology platform.
π Role Analysis
Career Level: Executive
Reporting Structure: Reports directly to the Chief Operating Officer
Work Arrangement: On-site, full-time
Growth Opportunities:
- Potential to grow with the company as it scales
- Opportunity to shape the marketing function and strategy
- Possibility to expand the team and take on more responsibilities
ASSUMPTION: This role offers significant growth opportunities as Xpansiv continues to expand and scale its operations.
π Location & Work Environment
Office Type: Corporate office
Office Location(s): 500 Fifth Ave, 55th Floor, New York, New York 10110, US
Geographic Context:
- New York City offers a vibrant and diverse environment with numerous cultural, entertainment, and dining options
- The office is located in Midtown Manhattan, providing easy access to public transportation and various amenities
- New York City is a major hub for the energy and technology industries
Work Schedule: Monday to Friday, 9:00 AM to 5:00 PM, with flexibility for remote work as needed
ASSUMPTION: The office environment is professional and collaborative, with a focus on driving growth and innovation in the energy transition market.
πΌ Interview & Application Insights
Typical Process:
- Shortlisting of resume and recruiter screening
- "Get to know you" interview with the hiring manager
- Interview with senior leaders
- Meeting with the Marketing team
Key Assessment Areas:
- Leadership and team management skills
- Marketing strategy and campaign development
- Analytical skills and data-driven decision-making
- Alignment with company values and culture
Application Tips:
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role
- Be prepared to discuss your marketing strategies and campaigns, as well as your approach to data analysis and interpretation
- Demonstrate your passion for sustainability and driving the energy transition
ATS Keywords: Marketing strategy, campaign development, data analysis, leadership, team management, energy transition, sustainability
ASSUMPTION: The interview process is designed to assess the candidate's leadership skills, marketing expertise, and cultural fit within the organization.
π οΈ Tools & Technologies
- Marketing automation tools (e.g., Salesforce, Marketo, HubSpot)
- Data analysis and visualization tools (e.g., Google Analytics, Tableau, Power BI)
- Project management tools (e.g., Asana, Trello, Jira)
ASSUMPTION: The required tools and technologies for this role are standard in the marketing industry and will be familiar to experienced marketing professionals.
π Cultural Fit Considerations
Company Values:
- Innovation
- Collaboration
- Integrity
- Sustainability
- Excellence
Work Style:
- Fast-paced and dynamic environment
- Cross-functional collaboration and teamwork
- Data-driven decision-making and continuous improvement
- Focus on driving growth and exceeding targets
Self-Assessment Questions:
- How do you align with Xpansiv's values, particularly innovation and sustainability?
- How do you approach leading and developing high-performing teams in a fast-paced environment?
- How do you ensure data-driven decision-making and continuous improvement in your marketing strategies?
ASSUMPTION: Xpansiv values candidates who are innovative, collaborative, and passionate about driving the energy transition through data-driven marketing strategies.
β οΈ Potential Challenges
- Managing a high-performing team in a fast-paced, dynamic environment
- Driving growth and exceeding targets in a competitive market
- Staying up-to-date with industry trends and best practices in marketing
- Balancing strategic planning with hands-on execution
ASSUMPTION: These challenges are inherent to a VP, Marketing role in a high-growth SaaS environment and require a strong, experienced leader to overcome.
π Similar Roles Comparison
- This role is unique in its focus on the energy transition market and Xpansiv's comprehensive technology platform
- Unlike traditional marketing roles, this position requires a deep understanding of the energy and environmental commodities market
- Career progression in this role may lead to senior leadership or executive positions within the company or the broader energy transition industry
ASSUMPTION: This role offers a unique opportunity to shape the marketing function and strategy for a leading player in the energy transition market.
π Sample Projects
- Developing and executing a comprehensive marketing strategy to launch a new product or feature
- Conducting market research and analysis to identify opportunities for growth and optimization
- Collaborating with cross-functional teams to create and implement integrated marketing campaigns
ASSUMPTION: These sample projects are representative of the types of initiatives the VP, Marketing will lead and contribute to at Xpansiv.
β Key Questions to Ask During Interview
- How does Xpansiv differentiate itself in the energy transition market?
- What are the key priorities for the marketing team in the first 90 days?
- How does Xpansiv support the professional development and growth of its marketing team members?
- What are the most significant challenges facing the energy transition market, and how can marketing play a role in addressing them?
- How does Xpansiv measure the success of its marketing campaigns and strategies?
ASSUMPTION: These questions are designed to assess the company's marketing strategy, culture, and approach to professional development.
π Next Steps for Applicants
To apply for this position:
- Submit your application through this link: https://jobs.lever.co/Xpansiv%20/9b655e56-4a60-4868-869b-a350a5ecbd1c
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role
- Prepare for interviews by researching Xpansiv's company values, mission, and recent projects
- Follow up with the recruiter after submitting your application to confirm receipt and express your interest in the role
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.