VP Marketing - Academic, Publisher and Government, Funder & Non-Profit Markets (14 month FTC)

📌 Core Information

🔹 Job Title: VP Marketing - Academic, Publisher and Government, Funder & Non-Profit Markets (14 month FTC)

🔹 Company: Digital Science

🔹 Location: UK (Home based)

🔹 Job Type: Temporary

🔹 Category: Marketing

🔹 Date Posted: 2025-04-10

🔹 Experience Level: 10+ years

🔹 Remote Status: Remote (UK)

🚀 Job Overview

Key aspects of this role include:

• Leading and managing marketing activities for academic, publisher, government, funder, and non-profit markets during a 14-month maternity leave
• Executing existing marketing strategies and driving growth within the assigned segment
• Collaborating with cross-functional teams to ensure alignment and support for segment-specific initiatives
• Managing a dedicated marketing team to achieve segment goals effectively
• Monitoring and analyzing performance data to make data-driven decisions and continuously refine strategies

ASSUMPTION: This role requires a strong understanding of the academic and publishing sectors, as well as proven marketing execution skills. The successful candidate will be able to maintain multiple projects and provide regular reports on progress and any issues that arise.

📋 Key Responsibilities

✅ Maintain Strategic Continuity:

• Execute and manage the existing comprehensive marketing strategy for the specific segment
• Ensure seamless continuation of ongoing marketing programs and initiatives
• Manage marketing employees on the team in close collaboration with the VP Marketing

✅ Drive Growth and Market Share:

• Collaborate with sales and revenue operations teams to support growth and market share expansion
• Monitor and report on key opportunities and challenges within the segment

✅ Cross-Functional Collaboration:

• Maintain close collaboration with Product Management, Sales, and Customer Success teams
• Act as a key point of contact for segment-related marketing activities

✅ Team Leadership and Management:

• Lead and manage the dedicated segment marketing team
• Provide guidance, support, and mentorship to the team

✅ Performance Monitoring and Analysis:

• Monitor key performance indicators (KPIs) and metrics to track the success of marketing campaigns and initiatives
• Analyze performance data to provide regular reports and insights
• Provide reports on progress and any issues that arise to the SVP of Marketing

✅ Handover and Transition:

• Be responsible for the smooth handoff of all responsibilities to the returning VP
• Document all processes and any changes made during the interim period

ASSUMPTION: The role requires strong leadership, strategic planning, and execution skills. The successful candidate will be able to maintain multiple projects and provide regular reports on progress and any issues that arise.

🎯 Required Qualifications

Education: Bachelor’s degree in Marketing, Business, or a related field; MBA or advanced degree preferred.

Experience: 10+ years of experience in marketing, with a focus on the academic, publishing, or government sectors. At least 5 years in a leadership role involving strategic planning and execution.

Required Skills:

• Proven track record of executing established marketing campaigns within the APG sectors
• Strong understanding of academic research programs and funding, government use of scientific content and research programs, and scholarly publishing
• Strong collaborative skills and the ability to thrive in a cross-functional team environment
• Proficiency with Salesforce, Pardot, Asana, and other relevant tools
• Ability to maintain multiple projects
• Strong documentation skills

Preferred Skills:

• Experience working with a remote team
• Familiarity with the UK higher education sector

ASSUMPTION: The role requires a strong understanding of the academic and publishing sectors, as well as proven marketing execution skills. The successful candidate will be able to maintain multiple projects and provide regular reports on progress and any issues that arise.

💰 Compensation & Benefits

Salary Range: £80,000 - £100,000 per annum (pro-rated for 14-month contract). This estimate is based on industry standards for a VP Marketing role with 10+ years of experience in the UK.

Benefits:

• Competitive benefits package
• Flexible working arrangements
• Opportunities for professional development and growth

Working Hours: Full-time (35 hours per week), with flexibility to work remotely.

ASSUMPTION: The salary range provided is an estimate based on industry standards for a VP Marketing role with 10+ years of experience in the UK. The actual salary may vary depending on the candidate's skills, experience, and qualifications.

📌 Applicant Insights

🔍 Company Context

Industry: Digital Science is an AI-focused technology company providing innovative solutions to complex challenges faced by researchers, universities, funders, industry, and publishers. They work in partnership to advance global research for the benefit of society.

Company Size: Digital Science has 501-1,000 employees, providing a mid-sized company environment with opportunities for collaboration and growth.

Founded: Digital Science was founded in 2010 and has since grown to become a leading provider of innovative research solutions.

Company Description:

• Digital Science invests in, nurtures, and supports innovative businesses and technologies that make all parts of the research process more open, efficient, and effective.
• Their brands include Altmetric, Dimensions, Figshare, ReadCube, Symplectic, IFI CLAIMS Patent Services, Overleaf, Writefull, OntoChem, Scismic, and metaphacts.
• Digital Science believes that when they solve problems together, they drive progress for all.

Company Specialties:

• Text Mining
• Incubator
• Science
• Artificial Intelligence
• Machine Learning
• Technology
• Research Management
• Open Data
• and Data Analytics

Company Website: https://www.digital-science.com/

ASSUMPTION: Digital Science is a mid-sized company with a strong focus on innovation and collaboration. They provide a range of services and solutions to support the research community, with a particular emphasis on AI and data analytics.

📊 Role Analysis

Career Level: This role is a senior leadership position, reporting directly to the SVP of Marketing.

Reporting Structure: The Interim VP Marketing will report to the SVP of Marketing and manage a dedicated marketing team for the assigned segment.

Work Arrangement: This role is remote, with a focus on UK-based candidates. The successful candidate will be expected to work remotely and manage their team virtually.

Growth Opportunities:

• Upon completion of the 14-month contract, there may be opportunities for the successful candidate to transition into a permanent role within the company.
• The role provides exposure to a wide range of marketing activities and the chance to work with cross-functional teams, offering opportunities for professional development and growth.
• Digital Science is a growing company, with opportunities for career progression and advancement.

ASSUMPTION: This role offers a unique opportunity to gain experience in a senior leadership position and work with a dedicated marketing team to drive growth and market share within the assigned segment.

🌍 Location & Work Environment

Office Type: Digital Science has offices in London, Cambridge, and Iași, but this role is remote and can be performed from anywhere in the UK.

Office Location(s): London, Cambridge, and Iași

Geographic Context:

• The UK has a well-established higher education sector, with a strong focus on research and innovation.
• The UK is home to many leading academic institutions, publishers, and research funders, providing ample opportunities for collaboration and growth.
• The UK has a vibrant and dynamic research ecosystem, with a strong emphasis on open, collaborative, and inclusive research.

Work Schedule: Full-time (35 hours per week), with flexibility to work remotely.

ASSUMPTION: This role is remote and can be performed from anywhere in the UK. The successful candidate will be expected to work independently and manage their team virtually.

💼 Interview & Application Insights

Typical Process:

• Online application and resume screening
• Phone or video screening with the HR team
• In-depth interview with the SVP of Marketing and other relevant stakeholders
• Final round interview with the CEO or another senior leader

Key Assessment Areas:

• Strategic thinking and planning
• Leadership and team management skills
• Understanding of the academic and publishing sectors
• Ability to execute established marketing campaigns
• Collaboration and communication skills

Application Tips:

• Highlight your relevant experience and achievements in your resume, with a particular focus on your leadership and strategic planning skills.
• Tailor your cover letter to demonstrate your understanding of the academic and publishing sectors and your ability to drive growth and market share within the assigned segment.
• Prepare for behavioral and situational interview questions that focus on your leadership, strategic planning, and execution skills.

ATS Keywords: Marketing, Leadership, Strategic Planning, Academic Research, Publishing, Government, Funder, Non-Profit, Salesforce, Pardot, Asana, Team Management, Performance Monitoring, Data Analysis

ASSUMPTION: The application process for this role is likely to be competitive, with a strong focus on strategic thinking, leadership, and execution skills. Applicants should highlight their relevant experience and achievements and prepare for in-depth interviews with the SVP of Marketing and other stakeholders.

🛠️ Tools & Technologies

• Salesforce
• Pardot
• Asana
• Microsoft Office Suite
• Google Workspace

ASSUMPTION: The successful candidate will be proficient in using Salesforce, Pardot, and Asana, as well as other relevant marketing and project management tools.

👔 Cultural Fit Considerations

Company Values:

• Brave in the pursuit of better
• Collaborative and inclusive
• Always open-minded
• From and for the community

Work Style:

• Remote and flexible working arrangements
• Strong focus on collaboration and teamwork
• Data-driven decision-making and continuous improvement

Self-Assessment Questions:

• Do you have a proven track record of executing established marketing campaigns within the academic, publishing, or government sectors?
• Are you comfortable working remotely and managing a team virtually?
• Do you have a strong understanding of academic research programs and funding, government use of scientific content and research programs, and scholarly publishing?
• Are you able to maintain multiple projects and provide regular reports on progress and any issues that arise?

ASSUMPTION: Digital Science is a mid-sized company with a strong focus on innovation, collaboration, and data-driven decision-making. The successful candidate will be brave, collaborative, open-minded, and committed to driving progress for the research community.

⚠️ Potential Challenges

• The role is for a 14-month fixed-term contract, which may limit long-term career prospects within the company.
• The role requires strong leadership and strategic planning skills, which may be challenging for candidates with less experience in senior leadership positions.
• The role is remote and may require managing a team virtually, which can present unique challenges and require strong communication and collaboration skills.
• The UK higher education sector is competitive and dynamic, with a range of stakeholders and competing priorities, which may present challenges in driving growth and market share within the assigned segment.

ASSUMPTION: The successful candidate will be able to overcome these challenges and drive growth and market share within the assigned segment, while also managing a remote team and providing regular reports on progress and any issues that arise.

📈 Similar Roles Comparison

• This role is unique in that it is a fixed-term contract for a maternity leave cover, with a focus on maintaining strategic continuity and driving growth within the assigned segment.
• Similar roles in the academic, publishing, or government sectors may have a longer-term focus or a broader scope of responsibilities.
• This role offers a unique opportunity to gain experience in a senior leadership position and work with a dedicated marketing team to drive growth and market share within the assigned segment.

ASSUMPTION: This role is unique in its focus on maintaining strategic continuity and driving growth within the assigned segment during a 14-month fixed-term contract. Similar roles may have a longer-term focus or a broader scope of responsibilities.

📝 Sample Projects

• Developing and executing a comprehensive marketing strategy for the academic, publisher, government, funder, and non-profit markets
• Monitoring and analyzing performance data to make data-driven decisions and continuously refine strategies
• Managing a dedicated marketing team to achieve segment goals effectively
• Collaborating with cross-functional teams to ensure alignment and support for segment-specific initiatives

ASSUMPTION: These sample projects reflect the key responsibilities and required qualifications for the role, with a focus on strategic planning, execution, and team management.

❓ Key Questions to Ask During Interview

• Can you describe the company's long-term vision for the academic, publisher, government, funder, and non-profit markets?
• How does this role fit into the company's overall marketing strategy and how will my work contribute to its success?
• What are the key priorities for this role in the first 30, 60, and 90 days?
• How does the company support the professional development and growth of its employees?
• What are the key challenges facing the academic, publisher, government, funder, and non-profit markets, and how can this role help address them?

ASSUMPTION: These key questions will help applicants understand the company's long-term vision, the role's priorities, and the challenges facing the academic, publisher, government, funder, and non-profit markets. They will also provide insight into the company's commitment to employee development and growth.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume to highlight your relevant experience and achievements, with a particular focus on your leadership and strategic planning skills.
• Write a cover letter that demonstrates your understanding of the academic and publishing sectors and your ability to drive growth and market share within the assigned segment.
• Prepare for behavioral and situational interview questions that focus on your leadership, strategic planning, and execution skills.
• Follow up with the HR team one week after submitting your application to inquire about the status of your application.

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.