📌 Core Information
🔹 Job Title: VP Marketing - REMOTE
🔹 Company: Prime Therapeutics LLC
🔹 Location: Home
🔹 Job Type: Full-Time
🔹 Category: Marketing
🔹 Date Posted: June 27, 2025
🔹 Experience Level: 10+ years
🔹 Remote Status: Remote Solely
🚀 Job Overview
Key aspects of this role include:
- Developing and implementing a transformational marketing strategy for Prime
- Overseeing brand strategy, business to business and customer experience
- Collaborating with executive and senior leadership teams to set strategic marketing priorities
- Driving innovation and industry-leading marketing strategies and initiatives
ASSUMPTION: This role requires a strategic mindset and the ability to influence and lead cross-functional teams to execute marketing plans that align with Prime's strategic priorities.
📋 Key Responsibilities
✅ Translate enterprise growth objectives into tangible marketing plans
✅ Develop a brand vision, value proposition, and comprehensive marketing strategy
✅ Drive the development and refinement of Prime’s customer experience and insights strategy
✅ Lead transformation in the marketing organization and establish collaborative partnerships
✅ Establish a liaison relationship with product development, sales, and account management teams
✅ Leverage industry data, emerging trends, research, and analytics to drive innovative strategies
✅ Develop a reporting methodology to illustrate and measure the marketing function’s ROI
✅ Manage department budget, staffing, performance, and development
✅ Other duties as assigned
ASSUMPTION: This role requires a balance of strategic thinking, tactical execution, and leadership to drive marketing success across multiple channels and stakeholders.
🎯 Required Qualifications
Education: Not specified
Experience: 15 years of marketing experience in Business to Consumer and Business to Business, with 5 years of experience leading marketing within the healthcare or PBM industry
Required Skills:
- Proven experience in developing and executing marketing strategies
- Exceptional communication skills
- Exceptional relationship management and cross-functional team building skills
- Demonstrated ability to distill complex concepts or situations into concise and compelling communications
- Superior working knowledge in the marketing of PBM or other managed healthcare services
- Able to work effectively in uncertain, ambiguous situations
Preferred Skills:
- MBA or related advanced degree
ASSUMPTION: Given the strategic nature of this role, candidates should have a strong track record of driving marketing success in a complex, dynamic environment.
💰 Compensation & Benefits
Salary Range: $217,000 - $369,000 per year (based on experience and skills)
Benefits:
- To review our Benefits, Incentives and Additional Compensation, visit our Benefits Page
Working Hours: Full-time, typically 40 hours per week
ASSUMPTION: The salary range provided is an estimate based on industry standards for similar roles and experience levels. Actual compensation may vary based on individual qualifications and company discretion.
📌 Applicant Insights
🔍 Company Context
Industry: Prime Therapeutics LLC operates in the Insurance industry, focusing on Pharmacy Benefits Management (PBM) services.
Company Size: Prime Therapeutics LLC has 1,001-5,000 employees, providing a mid-sized company environment with opportunities for growth and collaboration.
Founded: 1998, with a history of providing innovative pharmacy solutions to millions of people across the country.
Company Description:
- Prime Therapeutics LLC is a diversified pharmacy solutions organization
- Offers innovative pharmacy benefit management, specialty and medical drug management, and state government solutions
- Committed to reimagining pharmacy solutions to provide the care they would want for their loved ones
Company Specialties:
- Pharmacy Benefits Management
Company Website: www.primetherapeutics.com
ASSUMPTION: Prime Therapeutics LLC is a well-established company in the PBM industry, with a strong focus on innovation and customer care.
📊 Role Analysis
Career Level: Executive-level role, reporting directly to the Chief Marketing Officer
Reporting Structure: This role is responsible for leading and managing the marketing organization, with direct reports and cross-functional team members
Work Arrangement: Remote solely, with the flexibility to work from home
Growth Opportunities:
- Potential to shape and drive the marketing strategy for a large, growing organization
- Opportunity to work closely with executive leadership and influence strategic decision-making
- Possibility to expand the marketing team and develop direct reports
ASSUMPTION: This role offers significant growth potential for the right candidate, with the opportunity to make a substantial impact on the company's marketing efforts.
🌍 Location & Work Environment
Office Type: Remote work environment, with no physical office location required
Office Location(s): Home
Geographic Context:
- This role can be performed from any location within the United States
- No specific time zone requirements, but must be able to collaborate effectively with teams across different time zones
- Opportunity to work with diverse teams and stakeholders across the country
Work Schedule: Full-time, typically 40 hours per week, with flexibility to manage personal schedules as needed
ASSUMPTION: This remote work environment offers candidates the flexibility to balance work and personal responsibilities, while still maintaining a strong connection to the company and its mission.
💼 Interview & Application Insights
Typical Process:
- Initial phone or video screen to assess cultural fit and basic qualifications
- In-depth behavioral and situational interviews to evaluate leadership skills and strategic thinking
- Case study or presentation to demonstrate marketing strategy and execution capabilities
- Final interviews with key stakeholders, including the Chief Marketing Officer
Key Assessment Areas:
- Strategic thinking and marketing expertise
- Leadership skills and team management capabilities
- Communication and relationship-building skills
- Adaptability and problem-solving skills in a dynamic environment
Application Tips:
- Tailor your resume and cover letter to highlight your marketing strategy and leadership experience
- Prepare for behavioral interviews by using the STAR method to structure your responses
- Demonstrate your understanding of the PBM industry and Prime Therapeutics LLC's mission during your interviews
ATS Keywords: Marketing Strategy, Brand Strategy, Customer Experience, Business to Business, Business to Consumer, PBM, Pharmacy Benefits Management, Leadership, Communication Skills, Relationship Management, Data Analysis, Market Intelligence, Product Promotion, Sales Marketing, Team Building, Innovation
ASSUMPTION: The application process for this role is competitive, and candidates should be prepared to demonstrate their strategic marketing expertise and leadership capabilities throughout the interview process.
🛠️ Tools & Technologies
- Marketing automation and analytics tools (e.g., Marketo, Google Analytics)
- Customer relationship management (CRM) software (e.g., Salesforce)
- Project management tools (e.g., Asana, Trello)
- Microsoft Office Suite (Word, Excel, PowerPoint)
ASSUMPTION: Candidates should be comfortable using marketing and project management tools to drive strategic initiatives and track progress.
👔 Cultural Fit Considerations
Company Values:
- Patient-centered
- Innovative
- Collaborative
- Accountable
- Respectful
Work Style:
- Strategic and forward-thinking
- Collaborative and team-oriented
- Adaptable and responsive to change
- Results-driven and focused on delivering outcomes
Self-Assessment Questions:
- How do you align with Prime Therapeutics LLC's patient-centered approach to pharmacy solutions?
- Can you provide an example of a time when you drove innovation and industry-leading marketing strategies in a previous role?
- How do you balance compliance, business, and other competing goals and risks while driving programs and initiatives to completion?
ASSUMPTION: Candidates should be able to demonstrate a strong cultural fit with Prime Therapeutics LLC's values and work style, as well as a commitment to driving marketing success through strategic, collaborative, and innovative approaches.
⚠️ Potential Challenges
- Managing a remote team and fostering a collaborative work environment
- Balancing the need for strategic marketing initiatives with day-to-day tactical execution
- Navigating a dynamic and evolving industry landscape
- Working with diverse stakeholders, including clients, vendors, and internal teams
ASSUMPTION: Candidates should be prepared to address these potential challenges and demonstrate their ability to lead and manage effectively in a complex, dynamic environment.
📈 Similar Roles Comparison
- This role is distinct from other marketing leadership positions in the PBM industry due to its focus on driving a transformational marketing strategy for a large, growing organization
- Candidates should be prepared to discuss how their experience and skills differentiate them from other marketing leaders in the industry
- Career path comparison: This role offers significant growth potential, with the opportunity to advance to Chief Marketing Officer or other executive-level positions within the company
ASSUMPTION: Candidates should be able to articulate how their unique background and experiences make them an ideal fit for this specific role and company.
📝 Sample Projects
- Developing and executing a comprehensive marketing strategy to launch a new PBM product or service
- Conducting market research and competitive analysis to inform marketing strategy and positioning
- Designing and implementing a customer experience improvement initiative to enhance member satisfaction and loyalty
ASSUMPTION: Candidates should be prepared to discuss their experience with similar marketing projects and the outcomes they achieved.
❓ Key Questions to Ask During Interview
- How does this role fit into the company's overall strategic vision and growth plans?
- Can you describe the marketing team's current structure and how this role would fit within it?
- How does Prime Therapeutics LLC support the professional development and growth of its marketing team members?
- What are the key priorities for this role in the first 90 days?
- How does Prime Therapeutics LLC measure the success of its marketing efforts, and how would this role contribute to those metrics?
ASSUMPTION: Candidates should prepare thoughtful questions that demonstrate their interest in the role and commitment to driving marketing success at Prime Therapeutics LLC.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your marketing strategy and leadership experience
- Prepare for behavioral interviews by using the STAR method to structure your responses
- Demonstrate your understanding of the PBM industry and Prime Therapeutics LLC's mission during your interviews
- Follow up with the hiring manager within one week of submitting your application to express your interest and reiterate your qualifications
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
