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VP of Marketing - Layer-1 Blockchain and Disruptive social Platform

Launch Legends
Full-time
Remote
Worldwide
🌐 Digital Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: VP of Marketing - Layer-1 Blockchain and Disruptive Social Platform

πŸ”Ή Company: Launch Legends

πŸ”Ή Location: Cheyenne, Wyoming, United States

πŸ”Ή Job Type: Part-time

πŸ”Ή Category: Blockchain & Cryptocurrency

πŸ”Ή Date Posted: April 15, 2025

πŸ”Ή Experience Level: 5-10 years

πŸ”Ή Remote Status: Remote OK

πŸš€ Job Overview

Key aspects of this role include:

  • Driving marketing strategies for Autheo's Layer-1 blockchain and GO WFO's social platform
  • Managing campaigns for node sales, airdrops, and token offerings
  • Building and maintaining a strong community around both platforms
  • Collaborating with cross-functional teams to ensure marketing efforts support product launches and updates

ASSUMPTION: This role requires a deep understanding of blockchain technology and its ecosystem, as well as proven experience in marketing within the blockchain industry.

πŸ“‹ Key Responsibilities

βœ… Develop and implement marketing strategies for Autheo and GO WFO

βœ… Manage campaigns for node sales, airdrops, and token offerings

βœ… Build and maintain a strong community around both platforms

βœ… Collaborate with cross-functional teams to ensure marketing efforts support product launches and updates

βœ… Establish partnerships with influencers, media, and other Web3 platforms to amplify Autheo's reach and reputation

βœ… Design loyalty programs to encourage ongoing platform participation and governance engagement

ASSUMPTION: The responsibilities listed above are subject to change based on the company's evolving needs and priorities.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Business, or a related field

Experience: Minimum of 4 years of blockchain marketing experience

Required Skills:

  • Proven success executing airdrops, token sales, and node campaigns
  • Strong industry connections within the blockchain space
  • Data-driven approach to marketing and user engagement
  • Community building skills with a demonstrated ability to attract and retain a loyal user base

Preferred Skills:

  • Experience with Layer-1/2 ecosystems, tokenomics, and decentralized networks
  • Fluency in multiple languages (English is required)

ASSUMPTION: While not explicitly stated, proficiency in English is likely required for this role due to the global nature of the blockchain industry and the company's remote work arrangement.

πŸ’° Compensation & Benefits

Salary Range: $150,000 - $250,000 per year (projected based on industry standards for a VP of Marketing with 5-10 years of experience in the blockchain industry)

Benefits:

  • Equity-based compensation as a co-founder in three projects
  • Token allocation in Autheo Layer-1 Blockchain
  • Flexible, part-time commitment
  • Opportunity to shape and build an innovative blockchain ecosystem from the ground up
  • Collaborative and dynamic startup environment

Working Hours: 40 hours per week (part-time)

ASSUMPTION: The salary range provided is an estimate based on industry standards for a VP of Marketing with 5-10 years of experience in the blockchain industry. The actual salary may vary depending on factors such as the candidate's specific experience, skills, and the company's financial performance.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Internet Marketplace Platforms

Company Size: 51-200 employees

Founded: 2021

Company Description:

  • Launch Legends is a worldwide team of renegade artists, scientists, and engineers who bring back insights from the future to create solutions and opportunities that are outside today's consensus view of the world.

Company Specialties:

  • Blockchain technology
  • Social media platforms
  • Innovative growth and aspirations

Company Website: https://www.launchlegends.io/

ASSUMPTION: Launch Legends is a growing company with a unique focus on merging Web3 blockchain technology with the next major wave of Web2 integration, bringing businesses on-chain with sophisticated Enterprise, DePIN, and DeFi organizations and projects.

πŸ“Š Role Analysis

Career Level: Executive (VP level)

Reporting Structure: This role reports directly to the company's leadership team and may have oversight of marketing team members.

Work Arrangement: Part-time, remote work arrangement with flexible hours.

Growth Opportunities:

  • As a co-founder in three projects, this role offers significant growth potential as the company expands and succeeds.
  • The dynamic and collaborative startup environment provides ample opportunities for professional development and growth.

ASSUMPTION: Given the company's focus on innovation and growth, there are likely numerous opportunities for career advancement and professional development within the organization.

🌍 Location & Work Environment

Office Type: Remote (no physical office)

Office Location(s): Sheridan, Wyoming, United States

Geographic Context:

  • The company is headquartered in Sheridan, Wyoming, with a remote workforce spread across the globe.
  • The remote work arrangement allows for a flexible and diverse team, with employees working from various time zones.

Work Schedule: Part-time, with flexible hours to accommodate the remote work arrangement.

ASSUMPTION: The remote work environment requires strong self-motivation, time management, and communication skills to ensure productivity and collaboration among team members.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application submission
  • Phone or video screening
  • In-depth interview with the hiring manager and/or team members
  • Background check and reference verification
  • Job offer and onboarding

Key Assessment Areas:

  • Blockchain marketing expertise
  • Industry connections and network
  • Data-driven approach to marketing
  • Community building skills
  • Alignment with company values and culture

Application Tips:

  • Highlight your relevant blockchain marketing experience and accomplishments in your resume and cover letter.
  • Demonstrate your understanding of the blockchain industry and the company's mission and values in your application materials.
  • Prepare thoughtful questions about the role, the company, and the industry to ask during the interview to showcase your interest and engagement.

ATS Keywords: Blockchain marketing, node sales, airdrops, token offerings, community building, data analysis, strategic partnerships, user acquisition

ASSUMPTION: The application process may vary depending on the company's specific needs and the candidate's qualifications. It is essential to follow the company's instructions and guidelines throughout the application process.

πŸ› οΈ Tools & Technologies

  • Marketing automation tools (e.g., HubSpot, Marketo)
  • Social media management tools (e.g., Hootsuite, Buffer)
  • CRM software (e.g., Salesforce, HubSpot CRM)
  • Data analysis tools (e.g., Google Analytics, Tableau)

ASSUMPTION: The specific tools and technologies required for this role may vary depending on the company's existing tech stack and the candidate's expertise.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Innovation
  • Collaboration
  • Integrity
  • Accountability
  • Customer-centricity

Work Style:

  • Remote and flexible work arrangements
  • Dynamic and collaborative startup environment
  • Focus on innovation and growth

Self-Assessment Questions:

  • Do you have a strong understanding of blockchain technology and its ecosystem?
  • Are you comfortable working in a remote and flexible work environment?
  • Do you thrive in a dynamic and collaborative startup environment?
  • Are you committed to driving innovation and growth within the company?

ASSUMPTION: Candidates who align with the company's values and work style are more likely to succeed in this role and contribute to the company's ongoing success.

⚠️ Potential Challenges

  • The fast-paced and ever-evolving nature of the blockchain industry may present challenges in keeping up with the latest trends and developments.
  • The remote work arrangement may require strong self-motivation, time management, and communication skills to ensure productivity and collaboration.
  • The part-time nature of the role may require careful time management and prioritization of tasks to ensure effective and efficient work.
  • The competitive nature of the blockchain industry may present challenges in attracting and retaining users and developers to the platform.

ASSUMPTION: Candidates who are adaptable, resilient, and proactive in addressing challenges are more likely to succeed in this role and contribute to the company's ongoing success.

πŸ“ˆ Similar Roles Comparison

  • This role is unique in its focus on merging Web3 blockchain technology with the next major wave of Web2 integration, bringing businesses on-chain with sophisticated Enterprise, DePIN, and DeFi organizations and projects.
  • While there may be similar roles in the blockchain industry, this role's focus on innovation and growth sets it apart from other marketing roles in the industry.
  • Career path comparison: This role offers significant growth potential as the company expands and succeeds, with opportunities for advancement within the organization.

ASSUMPTION: The unique focus of this role on innovation and growth, as well as the company's commitment to merging Web3 blockchain technology with the next major wave of Web2 integration, sets it apart from other marketing roles in the industry.

πŸ“ Sample Projects

  • Developing and executing a comprehensive marketing strategy for Autheo's Layer-1 blockchain launch, including node sales, airdrops, and token offerings
  • Building and maintaining a strong community around GO WFO's social platform, with a focus on user acquisition and engagement
  • Collaborating with cross-functional teams to ensure marketing efforts support product launches and updates, with a focus on driving user adoption and growth

ASSUMPTION: The specific projects required for this role may vary depending on the company's evolving needs and priorities.

❓ Key Questions to Ask During Interview

  • What are the company's short-term and long-term goals for Autheo and GO WFO, and how does this role contribute to achieving those goals?
  • How does the company plan to differentiate itself in the competitive blockchain industry, and how does this role support those efforts?
  • What are the key performance indicators (KPIs) for this role, and how will success be measured?
  • How does the company support the professional development and growth of its employees, particularly in this role?
  • What is the company's approach to work-life balance, particularly in a remote work arrangement?

ASSUMPTION: Asking thoughtful and insightful questions during the interview process demonstrates your interest in the role and the company, as well as your commitment to driving success in the position.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Highlight your relevant blockchain marketing experience and accomplishments in your resume and cover letter.
  • Prepare thoughtful questions about the role, the company, and the industry to ask during the interview to showcase your interest and engagement.
  • Follow up with the hiring manager one week after submitting your application to inquire about the status of your application and reiterate your interest in the role.
  • If selected for an interview, research the company and the industry to demonstrate your knowledge and enthusiasm for the role and the company's mission.

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.