📌 Core Information
🔹 Job Title: Vyndamax HCP Marketing Senior Manager
🔹 Company: Pfizer
🔹 Location: New City, New York, United States
🔹 Job Type: Full-Time
🔹 Category: Marketing and Market Research
🔹 Date Posted: April 16, 2025
🔹 Experience Level: 5-10 years
🔹 Remote Status: Hybrid
🚀 Job Overview
Key aspects of this role include:
- Developing and implementing marketing strategies across the HCP digital ecosystem
- Integrating customer insights to drive business growth and improve HCP engagement
- Collaborating with cross-functional teams and stakeholders to ensure strategic alignment
- Managing projects and agency relationships within allocated budgets
- Supporting additional HCP marketing efforts as needed
ASSUMPTION: This role requires a strategic mindset, strong project management skills, and the ability to thrive in a fast-paced, high-energy environment.
📋 Key Responsibilities
✅ Develop marketing plan and strategy across HCP digital ecosystem, evaluating current assets and future opportunities to ensure optimal omnichannel experience for customers
✅ Integrate with CMO, BAI, and other analytics colleagues to monitor and measure omnichannel performance for quicker pivots and explore various omnichannel approaches to drive greater HCP engagement and education
✅ Spearhead additional innovative channels based on uncovered HCP customer insights and needs
✅ Foster a productive agency relationship and manage all projects within allocated budget, as applicable
✅ Support additional HCP marketing efforts as needed
✅ Coordinate and align work across cross-functional and marketing colleagues, agencies, and other stakeholders to ensure strategic and tactical alignment and execution
✅ Be a patient-focused team player and exemplify Pfizer values of Courage, Excellence, Equity, and Joy by fostering innovation, customer focus, personal accountability, and a commitment to results
ASSUMPTION: This role requires strong communication, interpersonal, and project management skills, as well as the ability to navigate complex organizations and processes.
🎯 Required Qualifications
Education: Bachelor's Degree required
Experience: 6+ years of pharmaceutical industry, health care, or strategic consulting experience required; 2+ years of marketing experience preferred, including omnichannel
Required Skills:
- Proven track record of operating in a fast-paced, high-energy environment with a change agile mindset
- Adaptable and flexible with work; ability to work with multiple teams at the same time
- Able to execute in the face of ambiguity or change, take accountability for business challenges, think strategically, and tackle complex problems
- Demonstrated success building and maintaining productive/collaborative relationships
- Effective listening and communication skills – gathers input from key stakeholders and gains alignment
- Ability to navigate internal organization/processes
- Ability to engage and influence cross-functional team members, even without direct reporting relationships
- Demonstrated ability to understand customer needs, extract key insights, and translate these into meaningful strategies and in-market results
- Agency or vendor management experience required
- Experience interfacing/collaborating with Regulatory, Medical, Legal and other functions
Preferred Skills:
- Experience in the rare disease space
- Knowledge of the Vyndamax/Vyndaqel brand
ASSUMPTION: Given the role's focus on HCP marketing and the need to collaborate with various teams, strong communication, project management, and stakeholder engagement skills are crucial.
💰 Compensation & Benefits
Salary Range: $120,800 - $201,400 per year
Benefits:
- 401(k) Plan with Pfizer Matching Contributions
- Paid Vacation, Holiday, and Personal Days
- Paid Caregiver/Parental and Medical Leave
- Health Benefits including Medical Coverage, Prescription Drug Coverage, Dental Coverage, and Vision Coverage
Working Hours: Full-time (40 hours per week)
ASSUMPTION: The salary range provided is based on the information given in the job listing. However, it's essential to verify this information with the employer, as it may be subject to change or location-specific adjustments.
📌 Applicant Insights
🔍 Company Context
Industry: Pfizer is a global biopharmaceutical company that discovers, develops, manufactures, and markets medicines and vaccines for a wide range of diseases and conditions. The company operates in over 125 countries and has a strong focus on innovation, quality, and patient care.
Company Size: Pfizer has over 10,000 employees worldwide, providing a large and diverse work environment.
Founded: Pfizer was founded in 1849 and has a rich history of scientific innovation and discovery.
Company Description:
- Pfizer is committed to applying science and its global resources to improve health and well-being at every stage of life.
- The company strives to provide access to safe, effective, and affordable medicines and health care services to the people who need them.
- Pfizer's mission is to innovate to bring therapies to patients that significantly improve their lives.
Company Specialties:
- Pharmaceutical Manufacturing
- Biotechnology
- Clinical Research
- Health Care Services
Company Website: http://www.pfizer.com
ASSUMPTION: Pfizer's large size and global presence offer applicants the opportunity to work on diverse projects and gain exposure to various aspects of the pharmaceutical industry.
📊 Role Analysis
Career Level: This role is at the senior manager level, indicating significant responsibility and experience requirements.
Reporting Structure: The Vyndamax HCP Senior Manager reports to the US Vyndamax HCP Marketing Director.
Work Arrangement: This is a hybrid role, with approximately 15% travel required for conferences and team meetings.
Growth Opportunities:
- Potential to take on additional responsibilities as the Vyndamax brand continues to grow and face new competitors.
- Opportunities to work on other HCP marketing tactics and projects as needed.
- Potential to advance within Pfizer's marketing organization or explore other roles within the company.
ASSUMPTION: Given Pfizer's size and the role's focus on a high-priority brand, there are ample opportunities for professional growth and development.
🌍 Location & Work Environment
Office Type: Pfizer's headquarters is a modern, collaborative workspace with a mix of open and private offices.
Office Location(s): New York, New York
Geographic Context:
- New York City is a major urban center with a diverse population and a vibrant cultural scene.
- The city offers numerous amenities, including world-class dining, entertainment, and educational opportunities.
- New York City has a humid subtropical climate, with warm summers and cold winters.
Work Schedule: Full-time (40 hours per week), with approximately 15% travel required.
ASSUMPTION: New York City's urban environment and Pfizer's headquarters location may appeal to candidates who enjoy city living and a fast-paced work environment.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screen with the hiring manager
- In-person or virtual interview with the hiring manager and other team members
- Final interview with the US Vyndamax HCP Marketing Director
- Background check and offer extension
Key Assessment Areas:
- Marketing strategy and planning
- Customer insights and data analysis
- Project management and stakeholder engagement
- Adaptability and problem-solving skills
Application Tips:
- Tailor your resume and cover letter to highlight relevant marketing experience, customer insights, and project management skills.
- Prepare for behavioral interview questions that focus on your ability to work collaboratively, manage projects, and drive results in a fast-paced environment.
- Research Pfizer's mission, values, and recent news to demonstrate your understanding of the company and its priorities.
ATS Keywords: HCP marketing, omnichannel strategy, customer insights, project management, stakeholder engagement, pharmaceutical industry, healthcare, strategic consulting, marketing experience, data analysis, agency management, cross-functional collaboration, adaptability, problem-solving, stakeholder engagement, leadership, Pfizer, Vyndamax, Vyndaqel, ATTR-CM
ASSUMPTION: Given the role's focus on HCP marketing and the need to collaborate with various teams, strong communication, project management, and stakeholder engagement skills are crucial for success in the interview process.
🛠️ Tools & Technologies
- Microsoft Office Suite (Word, Excel, PowerPoint)
- Project management tools (e.g., Asana, Trello, Jira)
- Data analysis and visualization tools (e.g., Tableau, Power BI)
- Marketing automation platforms (e.g., Marketo, Pardot)
- Customer relationship management (CRM) software (e.g., Salesforce, HubSpot)
ASSUMPTION: The specific tools and technologies required for this role may vary depending on Pfizer's internal systems and the candidate's areas of focus.
👔 Cultural Fit Considerations
Company Values:
- Courage: Pfizer encourages employees to take calculated risks and challenge the status quo to drive innovation and improve patient outcomes.
- Excellence: Pfizer strives for excellence in all aspects of its work, from research and development to manufacturing and commercialization.
- Equity: Pfizer is committed to promoting fairness, respect, and inclusion in its work environment and the communities it serves.
- Joy: Pfizer fosters a positive, supportive work environment that encourages employees to bring their authentic selves to work and celebrate their successes.
Work Style:
- Collaborative: Pfizer values teamwork and encourages employees to work together to achieve common goals.
- Agile: Pfizer operates in a dynamic and evolving industry, requiring employees to be adaptable and responsive to change.
- Patient-focused: Pfizer prioritizes the needs of patients and strives to develop innovative therapies that improve their lives.
Self-Assessment Questions:
- How have you demonstrated courage in taking calculated risks to drive innovation in a previous role?
- Can you provide an example of how you've successfully navigated a complex organization or process to achieve a strategic goal?
- How do you balance the need for excellence with the realities of working in a fast-paced, high-energy environment?
ASSUMPTION: Candidates who align with Pfizer's values and work style are more likely to succeed in the role and contribute to the company's mission.
⚠️ Potential Challenges
- Managing multiple projects and stakeholders simultaneously may require strong organizational skills and the ability to prioritize effectively.
- Working in a fast-paced, high-energy environment may be challenging for candidates who prefer a more structured or slower-paced work environment.
- The role may require occasional travel, which could be a challenge for candidates who prefer to work remotely or have personal commitments that limit their ability to travel.
- The competitive landscape for Vyndamax may change rapidly, requiring the successful candidate to adapt quickly to new market dynamics.
ASSUMPTION: Candidates should carefully consider their personal preferences, work style, and adaptability when evaluating this role to ensure a good fit.
📈 Similar Roles Comparison
- Compared to other senior marketing roles in the pharmaceutical industry, this role places a greater emphasis on HCP marketing and customer insights.
- Unlike some marketing roles, this position requires a strong understanding of the rare disease space and the specific needs of patients with ATTR-CM.
- Career progression in this role may involve moving into other senior marketing positions within Pfizer or transitioning into a leadership role within the company.
ASSUMPTION: Candidates should consider their long-term career goals and how this role fits into their overall professional development plan when evaluating this opportunity.
📝 Sample Projects
- Developing a targeted HCP marketing campaign to raise awareness of Vyndamax among cardiologists and other relevant specialists
- Conducting market research to understand the needs and preferences of HCP customers and incorporating insights into marketing strategies
- Managing the launch of a new Vyndamax promotional asset or campaign, coordinating with cross-functional teams to ensure a successful rollout
ASSUMPTION: The specific projects assigned to the successful candidate may vary depending on the brand's priorities, market dynamics, and the individual's areas of expertise.
❓ Key Questions to Ask During Interview
- Can you describe the current marketing strategies for Vyndamax and how this role will contribute to their evolution?
- How does Pfizer support the professional development of its marketing employees, and what opportunities exist for growth in this role?
- Can you provide an example of a successful HCP marketing campaign that Pfizer has executed, and what made it effective?
- How does Pfizer measure the success of its HCP marketing efforts, and what key performance indicators (KPIs) are most important for this role?
- What are the biggest challenges facing the Vyndamax brand, and how can this role help address them?
ASSUMPTION: Asking thoughtful, informed questions demonstrates the candidate's interest in the role and commitment to understanding the brand's priorities and challenges.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant marketing experience, customer insights, and project management skills
- Prepare for behavioral interview questions that focus on your ability to work collaboratively, manage projects, and drive results in a fast-paced environment
- Research Pfizer's mission, values, and recent news to demonstrate your understanding of the company and its priorities
- Follow up with the hiring manager one week after your interview to express your continued interest in the role
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
