π Core Information
πΉ Job Title: Walmart Media Buyer Associate
πΉ Company: Vendo
πΉ Location: Rogers, Arkansas
πΉ Job Type: Full-Time
πΉ Category: Marketing Services
πΉ Date Posted: April 11, 2025
πΉ Experience Level: Entry-Level (0-2 years)
πΉ Remote Status: On-site
π Job Overview
Key aspects of this role include:
- Planning, managing, and executing Walmart PPC campaigns for multiple clients
- Continuously monitoring campaign performance and optimizing strategies
- Managing a book of business consisting of multiple brands/clients
- Communicating with clients regularly and presenting performance reports
- Collaborating with internal and external creative teams to develop media assets
ASSUMPTION: This role requires a strong understanding of digital marketing, particularly in the realm of eCommerce and media buying. Candidates should be comfortable working with data and analytical tools to make informed decisions.
π Key Responsibilities
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Plan, manage, and execute Walmart PPC campaigns for multiple clients simultaneously
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Continuously monitor campaign performance and return-on-ad-spend (ROAS) and/or Cost per Acquisition (CPA), and suggest optimization strategies
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Manage a sizable book of business, consisting of multiple brands/clients, ranging from small to large in size
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Communicate with those clients on at least a weekly basis, providing quality and frequent cadences
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Present quarterly forecasting and performance to all brands in your book of business
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Leverage all analytical and reporting tools available to extract maximum value from available information
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Create and analyze performance reports to inform relevant teams
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Maintain strong media and technology vendor relationships and act as a resource for industry data and trends
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Constantly learn and experiment new effective bidding, ad placement, and management techniques
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Manage and leverage each campaigns risk and loss pool for ongoing testing and experimentation
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Develop a collaborative relationship with internal and external creative teams to develop cutting-edge media assets
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Participate in budget allocation for different channels and platforms
ASSUMPTION: This role requires a high level of organization and time management skills to effectively juggle multiple campaigns and clients.
π― Required Qualifications
Education: Bachelor's degree in Marketing, Business, or a related field
Experience: 0-2 years of experience in digital marketing, media buying, or a related field
Required Skills:
- Passion for eCommerce and ongoing learning with a deep understanding of the digital marketing ecosystem and how media buying fits into the larger picture of digital
- Excellent organization, tactical, analytical/data management, Excel, and communication skills
Preferred Skills:
- Experience with Walmart PPC products, including Sponsored Products and Sponsored Brands
- Familiarity with Amazon PPC products
ASSUMPTION: While experience with Walmart PPC products is preferred, a strong understanding of digital marketing and a willingness to learn are essential for success in this role.
π° Compensation & Benefits
Salary Range: $45,000 - $60,000 per year (Based on industry standards for entry-level media buying roles in Arkansas)
Benefits:
- Health, dental, and vision insurance
- 401(k) plan with company match
- Paid time off (vacation, sick, and holidays)
- Employee discounts on Vendo services
Working Hours: Full-time (40 hours per week), with flexible scheduling to accommodate client needs
ASSUMPTION: The salary range provided is an estimate based on industry standards for entry-level media buying roles in Arkansas. Actual compensation may vary based on experience and performance.
π Applicant Insights
π Company Context
Industry: Vendo is a 360Β° digital growth agency specializing in online marketplaces Amazon and Walmart.com. They have 25+ years of retail experience and have driven $25B+ in sales for their clients.
Company Size: Vendo has 51-200 employees, providing a mid-sized company environment where applicants can make a significant impact.
Founded: Vendo was founded in 2017 and has since grown to become a trusted partner for global eCommerce growth.
Company Description:
- Vendo works directly with brands to ensure success and drive sales through managing a wide variety of services, all of which complement one another in creating beautiful, cohesive brand stories for storefronts, product display pages, with Vendo driving operations to ensure your sales are maximized.
- Their deep-rooted relationships in retail allow them to help create e-commerce strategy for brands that are looking to start from square one, build into a new marketplace channel or expand their presence into Brick & Mortar.
- Vendo sets your brand up to scale, providing the experience, expertise, and protection needed to reside on the right side of marketplace trends.
Company Specialties:
- 360 Digital Marketplace Management
- Brand Protections and Channel Control
- Sales Growth Optimization
- Media Buying (Marketplaces, DTC, & Retail Media)
- Customer Service (incl. Ratings & Reviews)
- Content Creation
Company Website: http://www.vendocommerce.com
ASSUMPTION: Vendo's focus on eCommerce and marketplace growth makes it an attractive option for candidates interested in the digital retail space.
π Role Analysis
Career Level: Entry-level to mid-level, with opportunities for growth and advancement within the company
Reporting Structure: This role reports directly to the Media Buying Manager and works closely with the Media Buying Team, as well as other departments such as Creative and Client Services
Work Arrangement: On-site, with flexible scheduling to accommodate client needs
Growth Opportunities:
- Learning and developing new skills in digital marketing and media buying
- Advancing to a Senior Media Buyer or Media Buying Manager role
- Expanding into other areas of digital marketing, such as SEO or content creation
ASSUMPTION: This role offers significant growth potential for candidates looking to build a career in digital marketing and media buying.
π Location & Work Environment
Office Type: Vendo's Rogers office is a modern, collaborative workspace designed to foster creativity and productivity
Office Location(s): 5509 W Pinnacle Pointe Dr, Rogers, Arkansas 72758, US
Geographic Context:
- Rogers is a city in Benton County, Arkansas, with a population of approximately 65,000 people
- The city is located in the Ozark Mountains and offers a mix of urban and outdoor recreational opportunities
- Rogers is part of the Northwest Arkansas region, which is home to several Fortune 500 companies and a thriving tech industry
Work Schedule: Full-time (40 hours per week), with flexible scheduling to accommodate client needs
ASSUMPTION: The Rogers office provides a dynamic and engaging work environment, with opportunities for collaboration and professional growth.
πΌ Interview & Application Insights
Typical Process:
- Online application and resume screening
- Phone or video screen with the HR department
- In-depth interview with the Media Buying Manager and a member of the Media Buying Team
- Final interview with the Director of Media Buying or another senior leader
- Background check and offer extension
Key Assessment Areas:
- Digital marketing and media buying knowledge
- Analytical and problem-solving skills
- Communication and interpersonal skills
- Organization and time management skills
- Cultural fit and alignment with Vendo's values
Application Tips:
- Tailor your resume to highlight relevant skills and experiences for this role
- Prepare for behavioral interview questions that focus on your problem-solving skills and ability to work with data
- Research Vendo's company culture and be prepared to discuss how your values align with theirs
- Be ready to discuss your understanding of Walmart PPC products and digital marketing strategies
ATS Keywords: Walmart PPC, media buying, digital marketing, eCommerce, campaign management, client management, performance reporting, optimization strategies, budget allocation, creative collaboration, data-driven decision making, problem anticipation, vendor relationship management, continuous learning
ASSUMPTION: Vendo's interview process is designed to assess candidates' technical skills, as well as their cultural fit and alignment with the company's values.
π οΈ Tools & Technologies
- Walmart Media Group (WMG) platform
- Amazon Advertising platform
- Google Ads platform
- Microsoft Advertising platform
- Social media advertising platforms (e.g., Facebook Ads, Instagram Ads)
- Analytics tools (e.g., Google Analytics, Adobe Analytics)
- Project management tools (e.g., Asana, Trello)
- Spreadsheet software (e.g., Microsoft Excel, Google Sheets)
ASSUMPTION: Familiarity with these tools and platforms is not required but may be beneficial for candidates.
π Cultural Fit Considerations
Company Values:
- Customer-centric
- Data-driven
- Innovative
- Collaborative
- Results-oriented
Work Style:
- Fast-paced and dynamic
- Data-driven and analytical
- Collaborative and team-oriented
- Adaptable and flexible
- Results-focused and accountable
Self-Assessment Questions:
- Do you thrive in a fast-paced, dynamic environment?
- Are you comfortable working with data and using it to make informed decisions?
- Do you enjoy collaborating with others and contributing to a team's success?
- Are you adaptable and able to pivot quickly when faced with new challenges or changing priorities?
- Do you hold yourself accountable for delivering results and meeting high standards?
ASSUMPTION: Candidates who are a strong cultural fit for Vendo will be passionate about eCommerce and digital marketing, comfortable working with data, and eager to collaborate with others to drive success.
β οΈ Potential Challenges
- Managing multiple campaigns and clients simultaneously, requiring strong organization and time management skills
- Keeping up with the fast-paced and ever-changing digital marketing landscape
- Working with tight deadlines and client expectations
- Adapting to new tools, platforms, and technologies as they emerge
ASSUMPTION: These challenges can be overcome with strong organizational skills, a willingness to learn, and a commitment to staying up-to-date with industry trends and best practices.
π Similar Roles Comparison
- This role is similar to other media buying positions, but with a focus on Walmart PPC products
- Unlike some media buying roles, this position requires a strong understanding of eCommerce and the digital marketing ecosystem
- Career progression in this role may lead to opportunities in other areas of digital marketing, such as SEO or content creation
ASSUMPTION: Candidates should research other media buying roles and compare them to this position to ensure they are a good fit for their career goals and interests.
π Sample Projects
- Developing and executing a Walmart PPC campaign for a new client, with a focus on driving sales and meeting assigned KPIs
- Analyzing campaign performance data to identify trends and opportunities for optimization
- Collaborating with the creative team to develop cutting-edge media assets for a client's Walmart PPC campaign
ASSUMPTION: These sample projects are designed to give candidates a sense of the day-to-day responsibilities and tasks associated with this role.
β Key Questions to Ask During Interview
- Can you describe a typical day or week in this role?
- How does this role fit into the broader media buying team and company structure?
- What are the most challenging aspects of this role, and how can I best prepare for them?
- How does Vendo support the professional growth and development of its employees?
- What are the key priorities for this role in the first 30, 60, and 90 days?
ASSUMPTION: These questions are designed to help candidates better understand the role, the company culture, and the opportunities for professional growth and development.
π Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume to highlight your relevant skills and experiences for this role
- Prepare for behavioral interview questions that focus on your problem-solving skills and ability to work with data
- Research Vendo's company culture and be prepared to discuss how your values align with theirs
- Follow up with the hiring manager one week after submitting your application to express your continued interest in the role
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.