Web and Social Media Manager

📌 Core Information

🔹 Job Title: Web and Social Media Manager

🔹 Company: Institute for Strategic Dialogue (ISD)

🔹 Location: London/Berlin/Washington DC

🔹 Job Type: Full-Time

🔹 Category: Think Tanks

🔹 Date Posted: 2025-04-28

🔹 Experience Level: 2-5 years

🔹 Remote Status: Hybrid (UK, US, Germany)

🚀 Job Overview

Key aspects of this role include:

• Acting as a steward to ISD's web properties and digital communications
• Increasing the visibility and impact of ISD's work across online channels
• Developing and delivering engaging content for ISD's website and social media platforms
• Managing outreach campaigns and analyzing ISD's online footprint and impact
• Maintaining and improving ISD's digital systems

ASSUMPTION: This role requires a dynamic and digitally savvy individual who can shape ISD's online communication and help amplify its voice and engagement.

📋 Key Responsibilities

✅ Lead the management, maintenance, and content development of ISD’s website

✅ Ensure site content is accurate, timely, accessible, and optimized for search and user experience

✅ Oversee the implementation of SEO best practices

✅ Work with external developers and vendors to troubleshoot technical issues and deliver platform improvements

✅ Manage web analytics tools to report on traffic, engagement, and performance

✅ Support the development and implementation of social media strategies to amplify ISD’s voice and engagement

✅ Assist in managing content production, planning, and scheduling across ISD’s social platforms

✅ Create, commission, and edit high-quality multimedia content (text, images, video, etc.)

✅ Maintain content calendars and scheduling tools

✅ Manage digital asset libraries and content archive

ASSUMPTION: This role involves a mix of creative, strategic, and technical tasks, requiring a versatile skill set.

🎯 Required Qualifications

Education: Bachelor's degree in a relevant field (e.g., Communications, Marketing, Journalism, or a related discipline)

Experience: Proven experience (2-5 years) in web management, social media management, and content production

Required Skills:

• Proven experience in web management and content development
• Strong social media management skills
• Excellent written and verbal communication skills
• Strong analytical skills and data-driven mindset
• Familiarity with SEO best practices and web analytics tools
• Experience working with external vendors and developers
• Ability to work independently and manage multiple projects

Preferred Skills:

• Fluency in multiple languages
• Experience with content management systems (CMS)
• Knowledge of HTML, CSS, and JavaScript
• Experience with graphic design tools (e.g., Adobe Creative Suite, Canva)

ASSUMPTION: While a degree in a relevant field is preferred, ISD values practical experience and transferable skills. Candidates with a strong portfolio and relevant experience are encouraged to apply.

💰 Compensation & Benefits

Salary Range: £40,000 - £55,000 (UK), €48,000 - €88,000 (EU), $65,000 - $85,000 (US)

Benefits:

• Flexible and remote working based on ISD's Time Principles
• Generous annual leave policies
• Additional paid time off over Christmas
• Additional paid time off for development
• Sick pay and enhanced family-friendly policies
• Company pension
• Annual personal development budget
• Remote working budget
• Employee Assistance Programme
• Inclusive wellbeing programme

Working Hours: Full-time (40 hours per week), with flexible working and reduced hours considered

ASSUMPTION: The salary range is dependent on the location and experience level of the candidate. ISD offers competitive benefits to attract and retain top talent.

📌 Applicant Insights

🔍 Company Context

Industry: Think Tanks - ISD is a leading global organization dedicated to understanding and innovating real-world responses to the rising tide of polarisation, hate, and extremism of all forms.

Company Size: 51-200 employees - ISD is large enough to have a significant impact but small enough for employees to make a real difference.

Founded: 2006 - ISD has a strong track record and established reputation in its field.

Company Description:

• ISD combines anthropological research, expertise in international extremist movements, and an advanced digital analysis capability to track hate, disinformation, and extremism online.
• It provides policy advisory support and training to governments and cities worldwide and empowers youth and community influencers through education, technology, and communications programs.
• ISD innovates, trials, and scales data-driven solutions across its unique networks of community influencers, city and government officials, and tech sector partnerships.

Company Specialties:

• Counter-extremism
• Digital analysis
• Research
• Youth engagement
• Education
• Digital citizenship
• Government advisory
• Grassroots network coordination
• Counter-terrorism
• OSINT
• CVE

Company Website: http://www.isdglobal.org

ASSUMPTION: ISD's unique blend of research, policy, and community engagement makes it an attractive place to work for individuals passionate about making a difference in the world.

📊 Role Analysis

Career Level: Mid-level - This role offers an opportunity to grow and make a significant impact within the organization.

Reporting Structure: The Web and Social Media Manager will report directly to the Head of Communications and work closely with the Communications Team.

Work Arrangement: Hybrid - Employees can work from one of ISD's offices or in a hybrid arrangement that suits their needs.

Growth Opportunities:

• Progression within the Communications Team or other departments within ISD
• Expanding the role's responsibilities based on the candidate's skills and interests
• Opportunities to work on high-impact projects and collaborate with international partners

ASSUMPTION: ISD values internal mobility and offers opportunities for employees to grow and develop within the organization.

🌍 Location & Work Environment

Office Type: ISD has offices in London (UK), Washington DC (US), and Berlin (Germany), with the option to work remotely or in a hybrid arrangement.

Office Location(s): London, Washington DC, Berlin

Geographic Context:

• London: A vibrant, multicultural city with a thriving tech and startup scene
• Washington DC: A global hub for politics, policy, and international affairs
• Berlin: A creative and innovative city with a strong focus on technology and digital industries

Work Schedule: Full-time (40 hours per week), with flexible working and reduced hours considered

ASSUMPTION: ISD's global presence and flexible work arrangements allow employees to work in an environment that suits their needs and preferences.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screening with the Recruitment Team
• First-round interview with the Head of Communications
• Second-round interview with the Communications Team
• Final-round interview with the Executive Director

Key Assessment Areas:

• Digital and social media expertise
• Communication skills and ability to create engaging content
• Analytical skills and data-driven mindset
• Cultural fit and alignment with ISD's values

Application Tips:

• Tailor your resume and cover letter to highlight your relevant skills and experiences
• Provide specific examples of your web management, social media management, and content production work
• Demonstrate your understanding of ISD's mission and how your skills can contribute to its success

ATS Keywords: Web management, social media management, content development, SEO, analytics, digital communications, outreach campaigns, multimedia content creation

ASSUMPTION: ISD's recruitment process is designed to assess candidates' skills and cultural fit, with a focus on finding the best fit for both the candidate and the organization.

🛠️ Tools & Technologies

• Content Management Systems (e.g., WordPress, Drupal)
• Social Media Platforms (e.g., LinkedIn, Instagram, YouTube, Bluesky)
• Web Analytics Tools (e.g., Google Analytics, Adobe Analytics)
• Multimedia Creation Tools (e.g., Adobe Creative Suite, Canva)
• SEO Tools (e.g., SEMrush, Ahrefs, Google Search Console)

ASSUMPTION: The specific tools and technologies required for this role may vary depending on ISD's current tech stack and the candidate's expertise.

👔 Cultural Fit Considerations

Company Values:

• Integrity
• Collaboration
• Agility
• Courage

Work Style:

• Dynamic and digitally savvy
• Strategic and creative thinker
• Strong communication and analytical skills
• Ability to work independently and manage multiple projects

Self-Assessment Questions:

• How do you align with ISD's values of integrity, collaboration, agility, and courage?
• How do you approach creating engaging content for different platforms and audiences?
• How do you stay organized and manage multiple projects and deadlines?

ASSUMPTION: ISD values candidates who are a strong cultural fit and align with its mission and values.

⚠️ Potential Challenges

• Managing multiple platforms and content types simultaneously
• Keeping up with the fast-paced nature of digital communications and social media trends
• Balancing creative and strategic tasks with technical and analytical responsibilities
• Working with external vendors and developers to troubleshoot technical issues

ASSUMPTION: This role requires a versatile skill set and the ability to adapt to changing priorities and demands.

📈 Similar Roles Comparison

• Web and Social Media Manager vs. Digital Marketing Specialist: Both roles focus on digital communications, but the Web and Social Media Manager has a stronger focus on web management and content development, while the Digital Marketing Specialist may have a broader scope, including paid advertising and marketing strategy.
• Industry-specific context: ISD's focus on counter-extremism, digital analysis, and research sets it apart from other think tanks and organizations in the digital communications space.
• Career path comparison: This role offers an opportunity to grow within the Communications Team or other departments within ISD, with potential progression to senior management or specialist roles.

ASSUMPTION: While this role shares similarities with other digital communications positions, its unique focus on counter-extremism, digital analysis, and research sets it apart.

📝 Sample Projects

• Developing and implementing a new content strategy for ISD's website to increase traffic and engagement
• Creating and managing a social media campaign to raise awareness of an upcoming ISD event or report launch
• Analyzing ISD's online footprint and impact to inform strategic decision-making and improve digital communications

ASSUMPTION: These sample projects illustrate the range of responsibilities and tasks associated with this role, from strategic planning and content creation to analytics and technical troubleshooting.

❓ Key Questions to Ask During Interview

• How does this role fit into the broader Communications Team and ISD's mission?
• What are the biggest challenges facing the Communications Team, and how can this role help address them?
• How does ISD support the professional development and growth of its employees?
• What are the key priorities for this role in the first 30, 60, and 90 days?
• How does ISD foster a culture of collaboration and innovation within its teams?

ASSUMPTION: Asking thoughtful and insightful questions demonstrates your interest in the role and commitment to ISD's mission and values.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your relevant skills and experiences
• Provide specific examples of your web management, social media management, and content production work
• Demonstrate your understanding of ISD's mission and how your skills can contribute to its success
• Follow up with ISD's Recruitment Team one week after submitting your application to confirm receipt and inquire about next steps

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.