Web3 Marketing Manager

📌 Core Information

🔹 Job Title: Web3 Marketing Manager

🔹 Company: bondex app

🔹 Location: Worldwide (Remote)

🔹 Job Type: Full-Time

🔹 Category: Marketing

🔹 Date Posted: April 16, 2025

🔹 Experience Level: Mid-Senior level (2-5 years)

🔹 Remote Status: Remote OK

🚀 Job Overview

Key aspects of this role include:

• Developing and implementing comprehensive marketing strategies for Kleros, a decentralized justice platform.
• Building and engaging the Web3 community, fostering relationships with influencers, developers, and users.
• Creating innovative content tailored to the Web3 audience, driving user engagement and adoption.
• Launching and managing creative marketing campaigns that communicate Kleros' value proposition effectively.
• Collaborating cross-functionally with product, development, and sales teams to ensure unified messaging and strategic alignment.

ASSUMPTION: The role requires a strong understanding of blockchain technology and the Web3 ecosystem, as well as proven marketing experience in a tech-driven environment.

📋 Key Responsibilities

✅ Strategic Marketing Leadership: Develop and execute marketing strategies that align with Kleros' objectives and position it as a leader in decentralized justice.

✅ Community Development: Cultivate and expand Kleros' presence within the Web3 and blockchain communities by engaging with key stakeholders.

✅ Innovative Content Creation: Oversee the production of compelling content that resonates with the Web3 audience, including educational materials, use cases, blog posts, and social media campaigns.

✅ Dynamic Campaign Execution: Launch and manage creative marketing campaigns that clearly communicate Kleros' value proposition, driving adoption and user engagement.

✅ Performance Analysis: Utilize analytics to monitor and evaluate the effectiveness of marketing initiatives, adapting strategies to maximize reach and impact.

✅ Trend Monitoring: Stay at the forefront of blockchain and Web3 trends, identifying opportunities for Kleros to lead and innovate within the evolving digital landscape.

✅ Cross-functional Coordination: Work alongside product, development, and sales teams to ensure unified messaging and strategic alignment across all platforms and initiatives, meeting agreed timelines.

ASSUMPTION: The role may require occasional travel to attend industry events or meet with key stakeholders, although this is not specified in the job description.

🎯 Required Qualifications

Education: A Bachelor's or Master's degree in Marketing, Business, or a related field is desirable but not strictly required.

Experience: At least 3 years of marketing experience, with a minimum of 1 year dedicated to Web3, blockchain, or cryptocurrency sectors.

Required Skills:

• Excellent oral, written, presentation, and public speaking skills in English.
• Demonstrated understanding of and passion for blockchain technology, specifically in the context of decentralized applications (DApps).
• Proven ability to craft and implement effective marketing strategies in a tech-driven environment.
• Strong communication skills, with a knack for engaging diverse audiences within the Web3 community.
• Proficiency in digital marketing tools, platforms, and analytics.
• Creative and analytical mindset, with a data-driven approach to problem-solving.

Preferred Skills:

• Fluency in Spanish, French, Mandarin, and Russian.
• Experience of managing distributed teams.

ASSUMPTION: While not explicitly stated, proficiency in marketing automation tools and CRM systems would be beneficial for this role.

💰 Compensation & Benefits

Salary Range: The salary range for this role is estimated to be between $80,000 and $120,000 per year, based on industry standards for mid-senior level marketing roles in the Web3 space. This estimate takes into account the required experience level and the global nature of the role.

Benefits: As a remote-first company, bondex app likely offers flexible work arrangements and remote work benefits. However, specific benefits information is not provided in the job description.

Working Hours: The role requires a full-time commitment, with standard working hours expected. However, the company is open to remote work, which may offer some flexibility in working hours.

ASSUMPTION: The salary range provided is an estimate based on industry standards and may vary depending on the candidate's experience and negotiation skills.

📌 Applicant Insights

🔍 Company Context

Industry: bondex app operates in the Web3 and blockchain space, focusing on decentralized justice and dispute resolution platforms.

Company Size: As a remote-first company, bondex app likely has a lean and agile team structure, with a focus on global collaboration.

Founded: The founding date of bondex app is not specified in the provided data.

Company Description:

• bondex app is a decentralized justice platform that leverages blockchain technology to provide a fair and transparent dispute resolution mechanism.
• The company aims to create a decentralized ecosystem that empowers users to resolve disputes in a trustless and efficient manner.
• bondex app is committed to fostering innovation and collaboration within the Web3 community.

Company Specialties:

• Decentralized justice
• Blockchain technology
• Dispute resolution
• Web3 community engagement

Company Website: https://bondex-app.breezy.hr

ASSUMPTION: As a remote-first company, bondex app values diversity, inclusion, and global collaboration in its team composition and company culture.

📊 Role Analysis

Career Level: This role is suited for mid-senior level marketing professionals with a strong background in Web3 and blockchain marketing.

Reporting Structure: The Web3 Marketing Manager will likely report directly to the CEO or a senior leadership team member, given the strategic nature of the role.

Work Arrangement: The role is remote-friendly, with flexible work arrangements available for the right candidate.

Growth Opportunities:

• As a growing company in the Web3 space, bondex app offers opportunities for career growth and professional development within the marketing function.
• The role may evolve to include team management responsibilities as the company expands its marketing efforts.
• bondex app's focus on innovation and collaboration provides ample opportunities for learning and growth within the Web3 ecosystem.

ASSUMPTION: The role may require occasional travel to attend industry events or meet with key stakeholders, although this is not specified in the job description.

🌍 Location & Work Environment

Office Type: As a remote-first company, bondex app does not have a physical office. Employees are expected to work remotely from their home or preferred workspace.

Office Location(s): N/A

Geographic Context:

• bondex app operates globally, with a focus on the Web3 and blockchain communities worldwide.
• The company's remote-first culture enables employees to work from anywhere with a stable internet connection.
• The global nature of the role requires a strong understanding of diverse cultures and time zones.

Work Schedule: The role requires a full-time commitment, with standard working hours expected. However, the company is open to remote work, which may offer some flexibility in working hours.

ASSUMPTION: bondex app's remote-first culture may require employees to be self-motivated, disciplined, and able to manage their time effectively in a remote work environment.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screening
• Technical assessment or case study
• Final interview with senior leadership

Key Assessment Areas:

• Marketing strategy and planning
• Web3 and blockchain industry knowledge
• Communication and presentation skills
• Cultural fit and alignment with bondex app's mission and values

Application Tips:

• Highlight your relevant marketing experience, with a focus on Web3 and blockchain projects.
• Demonstrate your understanding of the Web3 ecosystem and Kleros' value proposition in your cover letter.
• Prepare examples of your marketing campaigns and their outcomes to discuss during the interview.

ATS Keywords: Marketing, Web3, Blockchain, Kleros, Decentralized Justice, Community Engagement, Content Creation, Campaign Management, Performance Analysis, Trend Monitoring, Cross-functional Coordination

ASSUMPTION: bondex app's remote-first culture may require employees to be self-motivated, disciplined, and able to manage their time effectively in a remote work environment.

🛠️ Tools & Technologies

• Marketing automation tools (e.g., HubSpot, Marketo)
• CRM systems (e.g., Salesforce, HubSpot CRM)
• Social media management tools (e.g., Hootsuite, Buffer)
• Analytics tools (e.g., Google Analytics, Mixpanel)
• Project management tools (e.g., Asana, Trello)

ASSUMPTION: The specific tools and technologies required for this role may vary depending on bondex app's current tech stack and the candidate's expertise.

👔 Cultural Fit Considerations

Company Values:

• Innovation
• Collaboration
• Transparency
• Decentralization
• User-centricity

Work Style:

• Remote-friendly and global collaboration
• Agile and adaptable
• Data-driven and analytical
• Strong communication and presentation skills

Self-Assessment Questions:

• How do you stay up-to-date with the latest trends and developments in the Web3 and blockchain space?
• Can you provide an example of a successful marketing campaign you've executed in a Web3 or blockchain context?
• How do you approach cross-functional collaboration and ensuring strategic alignment with other teams?

ASSUMPTION: bondex app values candidates who are passionate about the Web3 and blockchain ecosystem, with a strong commitment to innovation, collaboration, and user-centricity.

⚠️ Potential Challenges

• The role may require occasional travel to attend industry events or meet with key stakeholders.
• The global nature of the role may necessitate working across different time zones and cultures.
• The fast-paced and evolving nature of the Web3 and blockchain space may present unique challenges and opportunities.
• The role may require managing a team or mentoring junior marketing professionals as the company grows.

ASSUMPTION: bondex app's remote-first culture may require employees to be self-motivated, disciplined, and able to manage their time effectively in a remote work environment.

📈 Similar Roles Comparison

• Unlike traditional marketing roles, this position requires a deep understanding of Web3 and blockchain technology, as well as a passion for the decentralized ecosystem.
• The role is more strategic in nature, focusing on positioning Kleros as a leader in decentralized justice and cultivating its presence within the Web3 community.
• Career progression in this role may involve moving into a leadership or management position within the marketing function or expanding into other areas of the business, such as business development or partnerships.

ASSUMPTION: The specific comparison points for this role may vary depending on the candidate's background and the industry trends at the time of application.

📝 Sample Projects

• Developing and executing a marketing campaign to launch a new decentralized application (DApp) on the Kleros platform.
• Creating a comprehensive content marketing strategy to educate users about the benefits of decentralized justice and the Kleros platform.
• Building and engaging a community of developers, influencers, and users around a specific Web3 project or initiative.

ASSUMPTION: The specific sample projects for this role may vary depending on the candidate's background and the company's current marketing priorities.

❓ Key Questions to Ask During Interview

• How does bondex app plan to differentiate Kleros within the competitive Web3 and blockchain landscape?
• Can you describe the current marketing team structure and how this role fits into it?
• How does bondex app support the professional development and growth of its marketing team members?
• What are the key performance indicators (KPIs) for this role, and how will success be measured?
• How does bondex app approach cross-functional collaboration and ensuring strategic alignment with other teams?

ASSUMPTION: The specific interview questions for this role may vary depending on the candidate's background and the company's current priorities.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your relevant marketing experience, with a focus on Web3 and blockchain projects.
• Prepare examples of your marketing campaigns and their outcomes to discuss during the interview.
• Follow up with the hiring manager within one week of submitting your application to express your interest in the role.

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.