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Werksstudent*in Marketing

paiqo GmbH
Full-time
On-site
Paderborn, North Rhine-Westphalia, Germany
🌐 Digital Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Werksstudent*in Marketing

πŸ”Ή Company: paiqo GmbH

πŸ”Ή Location: Paderborn, North Rhine-Westphalia, Germany

πŸ”Ή Job Type: Intern

πŸ”Ή Category: Marketing

πŸ”Ή Date Posted: May 8, 2025

πŸ”Ή Experience Level: Entry-level (0-2 years)

πŸ”Ή Remote Status: Hybrid (partially remote)

πŸš€ Job Overview

Key aspects of this role include:

  • Supporting the marketing team in creating engaging content
  • Assisting in the organization of events and campaigns
  • Collaborating with the team on innovative projects
  • Developing skills in marketing, design, and AI-related tools

ASSUMPTION: This role is ideal for students seeking practical experience in marketing and AI, with a focus on content creation, event planning, and team collaboration.

πŸ“‹ Key Responsibilities

βœ… Supporting the creation of social media posts and marketing campaigns

βœ… Writing marketing texts, such as blog posts and website content

βœ… Assisting in the maintenance and development of the company website

βœ… Creating presentations and slides using PowerPoint

βœ… Designing and editing images and videos using tools like Photoshop and Inkscape, with AI tool support

βœ… Helping organize and execute events

ASSUMPTION: The role requires a mix of creative and technical skills, with a focus on content creation, design, and event planning.

🎯 Required Qualifications

Education: Enrolled student (m/w/d) of economics, marketing, media studies, or a related field

Required Skills:

  • Excellent knowledge of PowerPoint
  • Proficient in image editing software (e.g., Inkscape, Photoshop, Midjourney)
  • Basic experience with content management systems (e.g., WordPress)
  • Familiarity with SEO and website performance analysis tools (e.g., Google Analytics, Matomo)
  • Interest in AI and data science
  • Proficient in Microsoft Office (Word, Excel) and AI tools (e.g., ChatGPT)
  • Strong organizational skills and a structured approach to work
  • Excellent communication skills in German and English

Preferred Skills:

  • Experience with AI-generated content and design tools
  • Knowledge of the German job market and trends

ASSUMPTION: The ideal candidate is a student with a strong foundation in marketing, design, and technology, seeking to gain practical experience in a dynamic environment.

πŸ’° Compensation & Benefits

Salary Range: €1,300 per month for 20 hours/week (gross)

Benefits:

  • Flexible working hours
  • Home office option
  • Innovative projects
  • Team events
  • Potential full-time position after graduation

Working Hours: 20 hours/week, flexible

ASSUMPTION: The salary range is estimated based on industry standards for entry-level marketing internships in Germany.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: paiqo GmbH specializes in AI, data platforms, and business development, serving a variety of clients with strategic projects.

Company Size: paiqo GmbH is a small company with 11-50 employees, offering a close-knit team environment with flat hierarchies.

Founded: paiqo GmbH was founded in 2019 and has since grown to become a recognized player in the AI and data science sector.

Company Description:

  • Focus on AI, data platforms, and business development
  • Collaborative and innovative work environment
  • Strong emphasis on team spirit and employee well-being

Company Specialties:

  • Data Science

Company Website: http://paiqo.com

ASSUMPTION: paiqo GmbH is a growing company with a focus on innovation and collaboration, offering interns the opportunity to gain valuable experience in a dynamic field.

πŸ“Š Role Analysis

Career Level: Entry-level (0-2 years)

Reporting Structure: The intern will report directly to the marketing team and work closely with other departments.

Work Arrangement: Hybrid (partially remote), with flexible working hours

Growth Opportunities:

  • Potential full-time position after graduation
  • Development of skills in marketing, design, and AI-related tools
  • Collaboration with experienced professionals on innovative projects

ASSUMPTION: This internship offers a unique opportunity for students to gain practical experience and grow both personally and professionally.

🌍 Location & Work Environment

Office Type: Modern, collaborative workspace with flat hierarchies

Office Location(s): Paderborn, North Rhine-Westphalia, Germany

Geographic Context:

  • Paderborn is a mid-sized city in North Rhine-Westphalia, Germany
  • Known for its vibrant tech scene and innovative startups
  • Offers a mix of urban and rural living, with easy access to nature

Work Schedule: 20 hours/week, flexible

ASSUMPTION: The work environment at paiqo GmbH is collaborative and innovative, with a strong emphasis on team spirit and employee well-being.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application submission
  • Phone or video screening
  • On-site or virtual interview with the marketing team
  • Decision and offer

Key Assessment Areas:

  • Creativity and design skills
  • Technical proficiency in marketing tools
  • Communication and teamwork abilities
  • Enthusiasm for AI and data science

Application Tips:

  • Tailor your resume and cover letter to highlight relevant skills and experiences
  • Showcase your portfolio or examples of your work, if applicable
  • Prepare for behavioral and technical interview questions
  • Research paiqo GmbH and the AI industry to demonstrate your interest and knowledge

ATS Keywords: Marketing, Social Media, Content Creation, SEO, Data Analysis, PowerPoint, Photoshop, Inkscape, Event Organization, Creativity, Technical Affinity, German, English

ASSUMPTION: The application process at paiqo GmbH is designed to assess the candidate's skills, enthusiasm, and cultural fit for the role and the company.

πŸ› οΈ Tools & Technologies

  • PowerPoint
  • Photoshop
  • Inkscape
  • Midjourney
  • WordPress
  • Google Analytics
  • Matomo
  • ChatGPT

ASSUMPTION: The tools and technologies listed are essential for the role and will be used on a daily basis.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Innovation
  • Collaboration
  • Employee well-being

Work Style:

  • Creative and dynamic
  • Team-oriented and collaborative
  • Flexible and adaptable

Self-Assessment Questions:

  • Do you thrive in a creative and collaborative work environment?
  • Are you passionate about AI and data science, and eager to learn more?
  • Can you effectively balance multiple tasks and prioritize your workload?

ASSUMPTION: paiqo GmbH values candidates who are creative, collaborative, and enthusiastic about AI and data science, with a strong work ethic and a desire to learn and grow.

⚠️ Potential Challenges

  • Balancing internship responsibilities with academic coursework
  • Adapting to a fast-paced, innovative work environment
  • Keeping up with the latest trends and developments in AI and data science
  • Overcoming imposter syndrome, as a student new to the professional world

ASSUMPTION: These challenges can be overcome with strong time management skills, a willingness to learn, and a supportive team environment.

πŸ“ˆ Similar Roles Comparison

  • Unlike traditional marketing roles, this internship offers hands-on experience with AI-generated content and design tools
  • In the AI industry, interns can expect a fast-paced, innovative work environment with a strong focus on collaboration and teamwork
  • Compared to other marketing internships, this role offers a unique opportunity to gain experience in AI and data science, in addition to traditional marketing skills

ASSUMPTION: This internship offers a unique blend of marketing, design, and AI-related skills, setting it apart from traditional marketing roles.

πŸ“ Sample Projects

  • Creating a social media campaign to promote an AI-related event
  • Designing and editing images and videos for the company website using AI tools
  • Conducting market research and analysis to inform marketing strategies

ASSUMPTION: These sample projects reflect the creative and technical aspects of the role, as well as the collaborative nature of the work environment.

❓ Key Questions to Ask During Interview

  • What are the most important priorities for this role in the first 30 days?
  • How does paiqo GmbH support the professional development of its interns?
  • What are the key challenges facing the marketing team, and how can this role contribute to overcoming them?
  • How does paiqo GmbH foster a culture of innovation and collaboration?
  • What opportunities are there for growth and advancement within the company?

ASSUMPTION: These questions demonstrate the candidate's interest in the role, the company, and their own professional development.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link: https://paiqo.recruitee.com/o/werksstudentin-marketing
  • Tailor your resume and cover letter to highlight relevant skills and experiences
  • Prepare for behavioral and technical interview questions
  • Research paiqo GmbH and the AI industry to demonstrate your interest and knowledge
  • Follow up with the hiring manager one week after submission, if you haven't heard back

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.