📌 Core Information
🔹 Job Title: Werkstudent im Bereich Global Content Marketing Ophthalmology (m/w/x)
🔹 Company: ZEISS Group
🔹 Location: Jena, Germany
🔹 Job Type: Part-Time
🔹 Category: Marketing & Communications
🔹 Date Posted: July 4, 2025
🔹 Experience Level: Entry Level (0-2 years)
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Supporting the development, implementation, and distribution of international digital communication measures
- Assisting in the creation and execution of multichannel campaigns
- Managing external partners such as advertising and production agencies
- Collaborating with a multinational team in the medical technology sector
ASSUMPTION: This role requires strong communication skills, initiative, and the ability to work effectively in a team environment. Familiarity with Adobe Creative Cloud and the MS Office suite is also essential.
📋 Key Responsibilities
✅ Supporting the development, implementation, and distribution of international digital communication measures
✅ Assisting in the creation and execution of multichannel campaigns
✅ Managing external partners such as advertising and production agencies
✅ Collaborating with the team to ensure the quality and timely delivery of marketing materials
ASSUMPTION: The role may involve working on multiple projects simultaneously, requiring strong organizational skills and the ability to manage time effectively.
🎯 Required Qualifications
Education: Current studies in (international) business, media design, health management, or a similar field with a focus on marketing, communication, PR, or media
Experience: No professional experience required, but relevant internships or projects are a plus
Required Skills:
- High degree of initiative and engagement
- Excellent communication skills
- Structured, exact, and reliable working methods
- Experience with image and video editing programs, particularly Adobe Creative Cloud
- Proficiency in MS Office, especially PowerPoint
- Very good English and German language skills
Preferred Skills:
- First professional experience in marketing, communication, PR, or media design
ASSUMPTION: Applicants should have a strong interest in the medical technology sector and be comfortable working in an international environment.
💰 Compensation & Benefits
Salary Range: As a Werkstudent, the salary will be based on the German minimum wage for students, which is currently €9.80 per hour. The exact salary will depend on the number of hours worked per week.
Benefits:
- Flexible working hours
- On-site work with the opportunity to gain practical experience in a global company
- Possibility to work part-time alongside studies
Working Hours: Up to 20 hours per week, flexible scheduling
ASSUMPTION: The salary range provided is an estimate based on the German minimum wage for students and may vary depending on the specific agreement between the applicant and ZEISS.
📌 Applicant Insights
🔍 Company Context
Industry: ZEISS operates in the medical technology sector, focusing on ophthalmology and microscopy. The company is a global leader in optics and optoelectronics, with a strong presence in research, development, and production.
Company Size: ZEISS is a large, multinational corporation with over 46,000 employees worldwide. As a Werkstudent, you will be part of a global team and have the opportunity to work on international projects.
Founded: 1846, in Jena, Germany
Company Description:
- ZEISS is an internationally leading technology enterprise operating in the fields of optics and optoelectronics
- The company generates annual revenue of around €11 billion in its four segments: Semiconductor Manufacturing Technology, Industrial Quality & Research, Medical Technology, and Consumer Markets
- ZEISS is active globally in around 50 countries with more than 60 sales and service locations, around 40 research and development facilities, and 35 production facilities worldwide
Company Specialties:
- Optics
- Optoelectronics and Precision Mechanics
- Binoculars
- Microscopy
- Eyeglass Lenses
- Biomedical Research
- Medical Technology
- Semiconductor Manufacturing Technology
- Nano Technology
- Industrial Metrology
- Camera and Cine Lenses
- Industry 4.0
- Artificial Intelligence
- Machine Learning
- Software Engineering
- Software Development
Company Website: www.zeiss.com/publisher
ASSUMPTION: As a Werkstudent, you will have the opportunity to work on cutting-edge technology and contribute to innovative projects in the medical technology sector.
📊 Role Analysis
Career Level: Entry Level (Werkstudent)
Reporting Structure: The Werkstudent will report directly to the Global Content Marketing team within the Medical Technology segment
Work Arrangement: On-site, part-time (up to 20 hours per week, flexible scheduling)
Growth Opportunities:
- Gain practical experience in global content marketing for the medical technology sector
- Develop skills in project management, teamwork, and communication
- Build a professional network within the company and the industry
- Potential full-time employment opportunities after graduation
ASSUMPTION: The Werkstudent role offers a unique opportunity to gain practical experience in a global company and develop valuable skills for a future career in marketing or communications.
🌍 Location & Work Environment
Office Type: On-site, with the opportunity to work in a modern, collaborative workspace
Office Location(s): Jena, Germany
Geographic Context:
- Jena is a university city in Thuringia, Germany, with a population of around 109,000
- The city is known for its rich history, cultural attractions, and vibrant student life
- Jena is well-connected by public transportation, with frequent train and bus services
Work Schedule: Flexible, with the possibility to work part-time alongside studies
ASSUMPTION: The Werkstudent role offers a dynamic and engaging work environment, with the opportunity to work on international projects and collaborate with a diverse team.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening
- On-site or virtual interview with the hiring manager
- Final decision and offer
Key Assessment Areas:
- Communication skills
- Initiative and engagement
- Cultural fit with the company and team
- Technical skills, particularly in Adobe Creative Cloud and MS Office
Application Tips:
- Tailor your resume and cover letter to highlight your relevant skills and experiences
- Demonstrate your enthusiasm for the role and the company
- Provide examples of your work in image and video editing, if applicable
ATS Keywords: Marketing, Communication, PR, Media Design, Adobe Creative Cloud, MS Office, English, German, Initiative, Engagement, Teamwork, Quality Assurance, Campaign Execution, Networking, Project Management, Digital Communication
ASSUMPTION: The application process for this role may involve several stages, including an initial screening and one or more interviews. It is essential to prepare thoroughly and demonstrate your relevant skills and experiences.
🛠️ Tools & Technologies
- Adobe Creative Cloud (Photoshop, Illustrator, Premiere Pro)
- MS Office (PowerPoint, Word, Excel)
- Project management tools (e.g., Asana, Trello, Microsoft Project)
- Communication and collaboration tools (e.g., Microsoft Teams, Slack)
ASSUMPTION: Familiarity with the listed tools and technologies is essential for success in this role. Applicants should be comfortable learning and using new software as needed.
👔 Cultural Fit Considerations
Company Values:
- Innovation
- Quality
- Customer focus
- Responsibility
- Integrity
Work Style:
- Collaborative and team-oriented
- Results-driven and focused on delivering high-quality work
- Adaptable and open to feedback
Self-Assessment Questions:
- Do you thrive in a collaborative, team-oriented environment?
- Are you results-driven and committed to delivering high-quality work?
- Are you adaptable and open to feedback, both positive and constructive?
ASSUMPTION: Applicants should assess their fit with the company's values and work style to ensure a successful and enjoyable working experience.
⚠️ Potential Challenges
- Managing multiple projects simultaneously, requiring strong organizational skills
- Working in an international team, with the need to communicate effectively across languages and time zones
- Adapting to a dynamic and fast-paced work environment
- Balancing work and study responsibilities
ASSUMPTION: The Werkstudent role may present unique challenges, but also offers valuable opportunities for personal and professional growth.
📈 Similar Roles Comparison
- Unlike full-time marketing roles, the Werkstudent position is part-time and focused on gaining practical experience
- This role offers the opportunity to work in a global company and collaborate with a diverse team
- As a Werkstudent, you will have the chance to develop your skills and build a professional network within the company and the industry
ASSUMPTION: Applicants should consider the unique aspects of the Werkstudent role and how it aligns with their career goals and personal circumstances.
📝 Sample Projects
- Supporting the development and implementation of a global marketing campaign for a new medical technology product
- Managing external partners to ensure the timely and high-quality delivery of marketing materials
- Collaborating with the team to create and distribute digital content for social media and other channels
ASSUMPTION: The specific projects you will work on as a Werkstudent may vary, but will always be focused on supporting the global content marketing efforts of the Medical Technology segment.
❓ Key Questions to Ask During Interview
- What are the key priorities for this role in the first 30 days?
- How does this role fit into the broader marketing strategy for the Medical Technology segment?
- What opportunities are there for professional development and growth within the company?
- How does the team collaborate and communicate, both internally and with external partners?
- What is the typical workload and schedule for a Werkstudent in this role?
ASSUMPTION: Asking thoughtful questions during the interview process demonstrates your interest in the role and provides valuable insights into the work environment and company culture.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant skills and experiences
- Prepare examples of your work in image and video editing, if applicable
- Follow up with the hiring manager within one week of submitting your application
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
