Werkstudent :in E-Mail-Marketing

📌 Core Information

🔹 Job Title: Werkstudent:innen im E-Mail-Marketing

🔹 Company: XbyX® Women in Balance

🔹 Location: Berlin, Germany

🔹 Job Type: Intern, Part-Time

🔹 Category: Marketing

🔹 Date Posted: 2025-07-01

🔹 Experience Level: Entry Level (0-2 years)

🔹 Remote Status: Hybrid (2 office days per week)

🚀 Job Overview

Key aspects of this role include:

• Assisting in editorial planning and creation of newsletters and other CRM activities
• Preparing content for different target audience segments
• Supporting the creation of reports and analysis of campaign performance
• Organizing and executing CRM campaigns, such as sending product samples and conducting structured customer feedback

ASSUMPTION: This role requires strong organizational skills, attention to detail, and the ability to work well within a team. Familiarity with E-Mail Marketing tools and CRM systems is a plus but not required.

📋 Key Responsibilities

✅ E-Mail Marketing: Assist in the creation and planning of newsletters and other CRM activities, from copywriting to campaign evaluation

✅ Content Creation: Prepare content for different target audience segments, both textually and visually

✅ Campaign Analysis: Support the creation of reports and evaluate A/B-tests, open rates, clicks, and conversion rates

✅ CRM Campaign Organization: Oversee the organization and execution of CRM campaigns, such as sending product samples and conducting structured customer feedback

ASSUMPTION: This role requires strong communication skills, both written and verbal, and the ability to work independently and in a team setting.

🎯 Required Qualifications

Education: Pursuing a Bachelor's or Master's degree in Business Administration, Communication Sciences, or a related field with a focus on (Online) Marketing

Experience: No prior work experience is required, but relevant internships or projects are a plus

Required Skills:

• Strong organizational skills
• Excellent communication skills in German (C2 level)
• Good analytical skills
• Ability to work well within a team
• Interest in the field of women's health

Preferred Skills:

• Experience with E-Mail Marketing tools, CRM systems, or analytical software
• Fluency in additional languages

ASSUMPTION: Applicants should have a strong interest in the field of women's health and be comfortable working in a dynamic, growing startup environment.

💰 Compensation & Benefits

Salary Range: €12-15 per hour (based on industry standards for entry-level marketing interns in Berlin)

Benefits:

• Flexible working hours
• Hybrid work model (2 office days per week)
• Learning opportunities
• Responsible tasks
• Open company culture
• Fair compensation
• Provision of XbyX Shakes, Smoothies, and Extrakts
• Long-term perspective

Working Hours: Up to 20 hours per week, with flexible scheduling

ASSUMPTION: The salary range is an estimate based on industry standards for entry-level marketing interns in Berlin. The actual salary may vary depending on the candidate's qualifications and experience.

📌 Applicant Insights

🔍 Company Context

Industry: Wellness and Fitness Services

Company Size: Small (11-50 employees) - XbyX® Women in Balance offers a close-knit, collaborative work environment where employees have the opportunity to make a significant impact on the company's growth and success.

Founded: 2019 - XbyX® Women in Balance was founded by serial entrepreneur Peggy Reichelt and digital marketing expert Monique Leonhardt to educate and liberate midlife women from the stigma of menopause and promote healthy aging.

Company Description:

• XbyX® is a digital platform that offers plant-based products and educational resources to help women navigate menopause and hormonal balance
• The company's mission is to educate and empower midlife women by providing them with the tools and knowledge they need to understand and manage their hormonal changes
• XbyX® targets the German-speaking market and has a strong focus on customer education and engagement

Company Specialties:

• Plant-based products for hormonal balance, menopause, and healthy aging
• Educational content and resources on women's health and wellness
• Online self-assessment and audio course for personalized support
• Private community for women to connect and share their experiences

Company Website: xbyx.de

ASSUMPTION: XbyX® Women in Balance is a growing startup with a strong focus on customer education and engagement. The company offers a dynamic and collaborative work environment where employees have the opportunity to make a significant impact on the company's success.

📊 Role Analysis

Career Level: Entry Level - This role is ideal for students looking to gain practical experience in E-Mail Marketing and CRM campaign management

Reporting Structure: This role reports directly to the Marketing Manager and works closely with the Marketing Team to execute CRM campaigns and create engaging content

Work Arrangement: Hybrid - This role requires working on-site at the XbyX® office in Berlin for 2 days per week, with the remaining hours worked remotely

Growth Opportunities:

• Gain practical experience in E-Mail Marketing and CRM campaign management
• Develop strong organizational and analytical skills
• Build relationships with industry professionals and expand your network
• Potential for long-term employment with the company, as XbyX® values internal growth and promotion

ASSUMPTION: This role offers a unique opportunity for students to gain practical experience in a growing startup and make a significant impact on the company's success.

🌍 Location & Work Environment

Office Type: Modern and collaborative office space near Berlin-Nordbahnhof

Office Location(s): Straßburger Str 43, Berlin, Berlin 10405, DE

Geographic Context:

• Berlin is a vibrant and multicultural city with a thriving startup scene
• The office is located in the trendy Mitte district, with easy access to public transportation and numerous cafes, restaurants, and shops
• Berlin offers a high quality of life, with affordable housing, a rich cultural scene, and numerous parks and green spaces

Work Schedule: Flexible - This role requires working up to 20 hours per week, with the ability to schedule work around classes and other commitments

ASSUMPTION: The hybrid work arrangement offers the best of both worlds - the opportunity to collaborate and build relationships with colleagues in the office, and the flexibility to work remotely when needed.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screening
• In-person or video interview with the Marketing Manager
• Final decision and offer

Key Assessment Areas:

• Communication skills and language proficiency
• Organizational skills and attention to detail
• Analytical skills and problem-solving abilities
• Cultural fit and alignment with company values

Application Tips:

• Tailor your resume and cover letter to highlight your relevant skills and experiences
• Demonstrate your interest in and understanding of the field of women's health
• Showcase your ability to work well within a team and manage multiple projects simultaneously

ATS Keywords: E-Mail Marketing, CRM, Content Creation, Campaign Management, Women's Health, German Language Skills

ASSUMPTION: The application process for this role is straightforward and focused on assessing the candidate's communication skills, organizational skills, and cultural fit.

🛠️ Tools & Technologies

• E-Mail Marketing tools (e.g., Mailchimp, Sendinblue)
• CRM systems (e.g., HubSpot, Salesforce)
• Analytical software (e.g., Google Analytics, Tableau)
• Project management tools (e.g., Asana, Trello)

ASSUMPTION: Familiarity with these tools is not required, as the company will provide training and support to help the successful candidate develop the necessary skills.

👔 Cultural Fit Considerations

Company Values:

• Educational and empowering
• Collaborative and supportive
• Innovative and forward-thinking

Work Style:

• Dynamic and fast-paced
• Team-oriented and collaborative
• Flexible and adaptable

Self-Assessment Questions:

• Do you have a strong interest in the field of women's health and a passion for educating and empowering women?
• Are you comfortable working in a dynamic, growing startup environment?
• Do you have strong organizational skills and the ability to manage multiple projects simultaneously?

ASSUMPTION: XbyX® Women in Balance values candidates who are passionate about the company's mission, have strong communication and organizational skills, and are comfortable working in a dynamic and collaborative environment.

⚠️ Potential Challenges

• Managing multiple projects and deadlines simultaneously
• Working in a fast-paced, dynamic startup environment
• Adapting to new tools and technologies as the company grows and evolves
• Balancing work and academic responsibilities

ASSUMPTION: These challenges can be overcome with strong organizational skills, effective time management, and a willingness to learn and adapt in a dynamic work environment.

📈 Similar Roles Comparison

• Unlike traditional marketing roles, this position focuses specifically on E-Mail Marketing and CRM campaign management for a niche market (women's health)
• This role offers a unique opportunity to gain practical experience in a growing startup and make a significant impact on the company's success
• Career progression in this role could lead to a full-time position with the company, as XbyX® values internal growth and promotion

ASSUMPTION: This role offers a unique and valuable opportunity for students to gain practical experience in a growing startup and develop strong organizational and analytical skills.

📝 Sample Projects

• Assisting in the creation and planning of a targeted E-Mail Marketing campaign for a specific customer segment
• Preparing content for a CRM campaign focused on educating customers about the benefits of a specific XbyX® product
• Analyzing the performance of a recent CRM campaign and providing data-driven recommendations for future campaigns

ASSUMPTION: These sample projects are designed to give candidates a sense of the types of tasks they will be responsible for in this role and the impact they can make on the company's success.

❓ Key Questions to Ask During Interview

• What are the key priorities for this role in the first 30, 60, and 90 days?
• How does this role fit into the overall marketing strategy for the company?
• What opportunities are there for professional development and growth within the company?
• What is the company's approach to work-life balance, and how does this role fit into that?
• What are the biggest challenges facing the company, and how can this role help address them?

ASSUMPTION: These questions are designed to help candidates better understand the role, the company, and the opportunities for professional growth and development.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your relevant skills and experiences
• Prepare for the interview by researching the company and its mission, and thinking about how your skills and experiences make you a strong fit for the role
• Follow up with the hiring manager after the interview to express your interest in the role and reiterate your qualifications

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.