Werkstudent (m/w/x) Marketing & Geschäftsentwicklung

📌 Core Information

🔹 Job Title: Werkstudent (m/w/x) Marketing & Geschäftsentwicklung

🔹 Company: BERBUS ALLIANCE

🔹 Location: Berlin, Germany

🔹 Job Type: Part-time

🔹 Category: Marketing & Business Development

🔹 Date Posted: April 23, 2025

🔹 Experience Level: Entry-level (0-2 years)

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Gaining comprehensive insights into all relevant business processes
• Actively participating in exciting projects
• Developing creative marketing and communication concepts
• Analyzing target groups and market trends
• Assisting in organizing events and promoting the company as an attractive employer

ASSUMPTION: This role is ideal for students seeking practical experience in marketing and business development, with a focus on project management, team collaboration, and creativity.

📋 Key Responsibilities

✅ Develop creative marketing and communication concepts and implement them

✅ Analyze target groups, observe market trends, and derive recommendations

✅ Actively contribute to the development and positioning of the company's brand

✅ Plan and execute marketing campaigns (online & offline) and evaluate their results

✅ Support the organization of events and promotional activities

✅ Participate in workshops on marketing and corporate strategy, and contribute your own ideas

ASSUMPTION: The role requires strong initiative, independent work style, and excellent communication skills, both written and verbal, in German.

🎯 Required Qualifications

Education: Pursuing a degree in Marketing, Communication, Media, or Business

Experience: No prior work experience required

Required Skills:

• Strong MS Office skills
• Excellent German language proficiency
• Self-confident and well-groomed appearance

Preferred Skills:

• Presentation skills
• Interest in hobbies and extracurricular activities
• Previous internships or volunteer work

ASSUMPTION: While not required, candidates are encouraged to share their presentation skills, hobbies, and previous experiences to showcase their unique qualities and fit for the role.

💰 Compensation & Benefits

Salary Range: Industry-standard entry-level salary for part-time marketing and business development roles in Berlin, Germany (€10-15 per hour)

Benefits:

• Flexible working hours
• Company pension scheme
• Free gym membership
• Pleasant working atmosphere in a relaxed team
• High degree of decision-making freedom in task fulfillment
• Diverse projects and unforgettable events
• Directly located by the water, excellent public transportation, and free parking

Working Hours: Up to 20 hours per week, flexible

ASSUMPTION: The salary range is estimated based on industry standards for entry-level marketing and business development roles in Berlin, Germany.

📌 Applicant Insights

🔍 Company Context

Industry: The BERBUS ALLIANCE is a holding company focused on developing innovative business fields in the areas of security, law, real estate, events, and education.

Company Size: Small (2-10 employees), offering a close-knit team environment and the opportunity to make a significant impact.

Founded: 1993, with over 30 years of experience and a strong track record in the market.

Company Description:

• Independent and interdisciplinary
• Focus on innovation and growth
• Broad range of business activities and expertise

Company Specialties:

• Security
• Law
• Real estate
• Events
• Education

Company Website: www.berbus.de

ASSUMPTION: The BERBUS ALLIANCE offers a dynamic and diverse working environment, with opportunities for growth and development in various business fields.

📊 Role Analysis

Career Level: Entry-level, with the potential for long-term growth and advancement within the company.

Reporting Structure: The Werkstudent will report directly to the company's HR department and work closely with the business development team.

Work Arrangement: Part-time, with flexible working hours and the opportunity to gain comprehensive insights into all relevant business processes.

Growth Opportunities:

• Potential full-time employment after graduation
• Expansion of responsibilities and project management tasks
• Career progression within the company's diverse business fields

ASSUMPTION: The Werkstudent role is designed to provide students with practical experience and the opportunity to grow within the company, ultimately leading to a full-time position.

🌍 Location & Work Environment

Office Type: Modern office located directly by the water, with excellent public transportation and free parking.

Office Location(s): Regattastraße 189, 12527 Berlin, Germany

Geographic Context:

• Berlin is a vibrant and multicultural city, offering a wide range of cultural, recreational, and culinary experiences
• Excellent public transportation and infrastructure
• Close proximity to the water and green spaces

Work Schedule: Flexible, with up to 20 hours of work per week

ASSUMPTION: The office location offers a pleasant working environment, with easy access to public transportation and nearby amenities.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screening
• On-site interview with the HR department and business development team

Key Assessment Areas:

• Communication skills and presentation abilities
• Initiative and independent work style
• Cultural fit and alignment with company values

Application Tips:

• Tailor your resume and cover letter to highlight relevant skills and experiences for this role
• Be prepared to discuss your hobbies, interests, and previous experiences, as these can provide valuable insights into your personality and fit for the role
• Research the company and its business fields to demonstrate your enthusiasm and understanding of the organization

ATS Keywords: Marketing, Business Development, Project Management, Team Collaboration, Creativity, Initiative, German Language Proficiency, Presentation Skills, Self-Confidence, Independent Work

ASSUMPTION: The application process is designed to assess candidates' skills, experiences, and cultural fit, with a focus on their potential to contribute to the company's success.

🛠️ Tools & Technologies

• Microsoft Office Suite
• Project management tools (e.g., Asana, Trello, or Microsoft Project)
• Marketing and communication tools (e.g., Hootsuite, Buffer, or Canva)

ASSUMPTION: The Werkstudent will be expected to have strong proficiency in Microsoft Office Suite and may be introduced to additional tools and technologies relevant to their projects.

👔 Cultural Fit Considerations

Company Values:

• Innovation and growth
• Teamwork and collaboration
• Customer focus and excellence

Work Style:

• Dynamic and fast-paced
• Results-driven and focused on continuous improvement
• Close-knit team environment with a strong emphasis on collaboration

Self-Assessment Questions:

• Do you enjoy working in a dynamic and fast-paced environment?
• Are you comfortable working independently and taking initiative?
• Do you thrive in a team setting and enjoy collaborating with others?

ASSUMPTION: The BERBUS ALLIANCE values candidates who are innovative, results-driven, and able to work effectively in a team environment.

⚠️ Potential Challenges

• Balancing work and study responsibilities
• Adapting to a dynamic and fast-paced work environment
• Developing strong communication and presentation skills in German
• Gaining comprehensive insights into various business fields and processes

ASSUMPTION: The Werkstudent role may present challenges related to time management, adaptability, and the acquisition of new skills, but these can also serve as opportunities for personal and professional growth.

📈 Similar Roles Comparison

• Unlike full-time marketing and business development roles, the Werkstudent position offers the opportunity to gain practical experience while pursuing a degree
• This role provides a broader range of responsibilities and project management tasks compared to typical entry-level positions
• Career progression within the BERBUS ALLIANCE may lead to specialized roles in specific business fields or management positions

ASSUMPTION: The Werkstudent role offers unique advantages and opportunities for growth compared to other entry-level positions in the market.

📝 Sample Projects

• Developing and implementing a marketing campaign for a new event or service offering
• Analyzing market trends and providing data-driven recommendations for business development strategies
• Supporting the organization of a large-scale event or conference

ASSUMPTION: The Werkstudent will have the opportunity to work on a variety of projects, contributing to the company's growth and success in diverse business fields.

❓ Key Questions to Ask During Interview

• What are the key priorities for this role in the first 30, 60, and 90 days?
• How does the Werkstudent role fit into the company's long-term growth plans?
• What opportunities are there for professional development and career advancement within the company?
• How does the BERBUS ALLIANCE support work-life balance for its employees?
• What is the company's approach to fostering a positive and inclusive work environment?

ASSUMPTION: Asking thoughtful and well-researched questions demonstrates your interest in the role and commitment to understanding the company's culture and values.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your relevant skills and experiences for this role
• Prepare for the interview by researching the company and its business fields, and reflecting on your hobbies, interests, and previous experiences
• Follow up with the HR department after the interview to express your appreciation and reiterate your interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.