Werkstudent (m/w/x) Marketing & Geschäftsentwicklung

📌 Core Information

🔹 Job Title: Werkstudent (m/w/x) Marketing & Geschäftsentwicklung

🔹 Company: BERBUS ALLIANCE

🔹 Location: Berlin, Germany

🔹 Job Type: Part-Time

🔹 Category: Marketing & Business Development

🔹 Date Posted: April 8, 2025

🔹 Experience Level: Entry Level (0-2 years)

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Gaining comprehensive insights into all relevant business processes
• Actively participating in exciting projects
• Developing creative marketing and communication concepts
• Analyzing target groups and market trends
• Supporting the organization of events and promotional activities

ASSUMPTION: This role is ideal for students seeking practical experience in marketing and business development, with the opportunity to grow within the company after graduation.

📋 Key Responsibilities

✅ Develop creative marketing and communication concepts and implement them

✅ Analyze target groups, observe market trends, and derive recommendations

✅ Actively contribute to the further development of the company's brand and positioning

✅ Plan and execute marketing campaigns (online & offline) and evaluate their results

✅ Support the organization of events and promotional activities

✅ Participate in workshops on marketing and corporate strategy and develop your own ideas

ASSUMPTION: The role requires a proactive and independent working style, with strong communication and presentation skills.

🎯 Required Qualifications

Education: Pursuing or completed degree in Marketing, Communication, Media, or Business

Experience: No professional experience required

Required Skills:

• Excellent MS Office skills
• Excellent German language skills in writing and speaking
• Self-initiative and independent working style
• Confident and well-groomed appearance

Preferred Skills:

• Presentation skills
• Experience in marketing or related fields
• Fluency in additional languages

ASSUMPTION: Although not required, candidates with relevant work experience, hobbies, or extracurricular activities that demonstrate their skills and interests will have an advantage.

💰 Compensation & Benefits

Salary Range: €1,000 - €1,500 per month (based on industry standards for part-time working students in Germany)

Benefits:

• Flexible working hours
• Company pension scheme
• Free gym membership
• Well-being atmosphere in an relaxed team
• High degree of decision-making freedom in task fulfillment
• Variety of projects and unforgettable events
• Directly located by the water, good public transport connections, and free parking

Working Hours: 20 hours per week

ASSUMPTION: The salary range is an estimate based on industry standards for part-time working students in Germany. The actual salary may vary depending on the candidate's qualifications and experience.

📌 Applicant Insights

🔍 Company Context

Industry: The BERBUS ALLIANCE is a holding company that focuses on the development of innovative business fields in the areas of security, law, real estate, events, and education.

Company Size: Small (2-10 employees)

Founded: 1993

Company Description:

• Independent and interdisciplinary business group
• Over 1,200 employees across more than 30 companies
• Broad network across Germany

Company Specialties:

• Business development
• Marketing and communication
• Event organization

Company Website: www.berbus.de

ASSUMPTION: The BERBUS ALLIANCE offers a dynamic work environment with diverse projects and growth opportunities for its employees.

📊 Role Analysis

Career Level: Entry-level, with potential for growth within the company

Reporting Structure: The Werkstudent will report directly to the company's management team

Work Arrangement: On-site, with flexible working hours

Growth Opportunities:

• Potential for full-time employment after graduation
• Opportunities to take on more responsibilities and advance within the company
• Chance to gain valuable experience in various business fields

ASSUMPTION: The Werkstudent role is designed to provide practical experience and help students develop their skills, with the potential for long-term career growth within the company.

🌍 Location & Work Environment

Office Type: Modern office located directly by the water

Office Location(s): Regattastraße 189, 12527 Berlin, Germany

Geographic Context:

• Berlin is a vibrant city with a strong job market and numerous opportunities for young professionals
• The office is located in a convenient area with good public transportation connections and free parking
• The company offers a relaxed and well-being-focused work environment

Work Schedule: Flexible, with a maximum of 20 hours per week

ASSUMPTION: The Werkstudent role offers a flexible work arrangement that allows students to balance their studies and work responsibilities.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screening
• On-site interview with the management team
• Final decision and job offer

Key Assessment Areas:

• Communication and presentation skills
• Problem-solving abilities
• Cultural fit and motivation

Application Tips:

• Tailor your resume and cover letter to highlight your relevant skills and experiences
• Prepare for interview questions by researching the company and role
• Be ready to discuss your ideas and initiatives for marketing and business development

ATS Keywords: Marketing, Business Development, Event Organization, Communication, German Language Proficiency, Self-initiative, MS Office

ASSUMPTION: The application process for this role is competitive, and candidates should demonstrate their skills and enthusiasm for the position to increase their chances of success.

🛠️ Tools & Technologies

• Microsoft Office Suite
• Marketing and project management tools (e.g., Hootsuite, Asana, Trello)
• Communication and collaboration tools (e.g., Slack, Microsoft Teams)

ASSUMPTION: The Werkstudent will be expected to use various tools and technologies to complete their tasks effectively.

👔 Cultural Fit Considerations

Company Values:

• Innovation
• Collaboration
• Customer focus

Work Style:

• Dynamic and fast-paced
• Team-oriented and collaborative
• Focus on results and continuous improvement

Self-Assessment Questions:

• Do you thrive in a dynamic and innovative work environment?
• Are you a strong communicator with excellent presentation skills?
• Do you enjoy working collaboratively with a team to achieve common goals?

ASSUMPTION: Candidates who share the company's values and work style will be more likely to succeed in the Werkstudent role and contribute to the company's success.

⚠️ Potential Challenges

• Balancing work and study responsibilities
• Adapting to a fast-paced and dynamic work environment
• Developing and implementing creative marketing and communication concepts
• Meeting the expectations of the management team and other stakeholders

ASSUMPTION: The Werkstudent role may present challenges, but it also offers opportunities for personal and professional growth.

📈 Similar Roles Comparison

• Unlike full-time marketing or business development roles, this position is part-time and focused on gaining practical experience
• Compared to other Werkstudent roles, this position offers a high degree of responsibility and decision-making freedom
• Career progression in this role may include full-time employment and advancement within the company

ASSUMPTION: The Werkstudent role at the BERBUS ALLIANCE offers unique opportunities and challenges compared to other similar roles.

📝 Sample Projects

• Developing and executing a marketing campaign for a new product or service
• Analyzing market trends and providing recommendations for business development
• Supporting the organization of a large-scale event or promotion

ASSUMPTION: The Werkstudent will have the opportunity to work on various projects that contribute to the company's success and help them develop their skills.

❓ Key Questions to Ask During Interview

• What are the key priorities for this role in the first 30 days?
• How does this role fit into the company's overall marketing and business development strategy?
• What opportunities are there for professional growth and development within the company?
• How does the company support work-life balance for its employees?
• What is the company's approach to innovation and creativity in marketing and business development?

ASSUMPTION: Asking insightful questions during the interview demonstrates the candidate's interest in the role and their commitment to success.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your relevant skills and experiences
• Prepare for interview questions by researching the company and role
• Follow up with the hiring manager within one week after submitting your application

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.