Werkstudent (m/w/x) Marketing & Geschäftsentwicklung

📌 Core Information

🔹 Job Title: Werkstudent (m/w/x) Marketing & Geschäftsentwicklung

🔹 Company: BERBUS ALLIANCE

🔹 Location: Berlin, Germany

🔹 Job Type: Part-Time (Werkstudent)

🔹 Category: Marketing & Business Development

🔹 Date Posted: May 19, 2025

🔹 Experience Level: Entry Level (0-2 years)

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Gain comprehensive insights into business processes
• Active participation in exciting projects
• Development of marketing and communication concepts
• Market analysis and event organization

ASSUMPTION: This role is ideal for students seeking practical experience in marketing and business development, looking to kickstart their career in a dynamic and innovative environment.

📋 Key Responsibilities

✅ Develop creative marketing and communication concepts, and implement them

✅ Analyze target groups and market trends, and derive recommendations

✅ Contribute to the further development of the company's brand and positioning

✅ Plan and execute marketing campaigns (online & offline), and evaluate their results

✅ Support the organization of events and promotional activities

✅ Assist in measures to present the company as an attractive employer (Employer Branding)

✅ Participate in workshops on brand and corporate strategy, and develop own ideas

ASSUMPTION: While prior experience is not required, a proactive and innovative mindset is essential for success in this role.

🎯 Required Qualifications

Education: Pursuing a degree in Marketing, Communication, Media, or Business

Experience: No prior professional experience required

Required Skills:

• Strong MS Office skills
• Initiative and independent working style
• Excellent German language skills in written and spoken form
• Confident and well-groomed appearance

Preferred Skills:

• Presentation skills
• Interesting hobbies and interests
• Relevant internship experience
• Engagement in voluntary activities

ASSUMPTION: Although not mandatory, providing answers to the additional questions in the application will help the company better understand the candidate's skills and fit for the role.

💰 Compensation & Benefits

Salary Range: As a Werkstudent, the salary is typically around €10-15 per hour, with the possibility of an unlimited contract after graduation. The exact salary will be discussed during the interview process.

Benefits:

• Flexible working hours
• Company pension scheme
• Free gym membership
• Attractive work environment directly by the water
• Free parking directly in front of the building

Working Hours: 20 hours per week, flexible scheduling

ASSUMPTION: The salary range provided is an estimate based on industry standards for Werkstudent positions in Germany. The final salary will be determined through the interview process.

📌 Applicant Insights

🔍 Company Context

Industry: The BERBUS ALLIANCE is a holding company operating in various sectors, including security, law, real estate, events, and education. With over 1,200 employees across more than 30 companies, they are well-established and growing.

Company Size: With 2-10 employees, the BERBUS ALLIANCE offers a close-knit and collaborative work environment, providing ample opportunities for growth and development.

Founded: In 1993, the company has since grown into a successful and diverse group of businesses.

Company Description:

• Independent and interdisciplinary business group
• Focus on developing innovative business fields
• Broad range of services and expertise
• Strong commitment to employee growth and development

Company Specialties:

• Security services
• Legal services
• Real estate management
• Event organization
• Educational services

Company Website: www.berbus.de

ASSUMPTION: The BERBUS ALLIANCE's diverse range of businesses and commitment to employee growth make it an attractive choice for students seeking practical experience and career advancement opportunities.

📊 Role Analysis

Career Level: Entry-level (Werkstudent) with the potential for long-term career growth within the company.

Reporting Structure: The Werkstudent will report directly to the company's management and work closely with various teams across the business group.

Work Arrangement: Part-time (20 hours per week) with flexible scheduling, allowing for a good balance between studies and work.

Growth Opportunities:

• Potential for an unlimited contract after graduation
• Broad range of projects and responsibilities
• Opportunities to work with different teams and businesses within the group
• Access to professional development and training opportunities

ASSUMPTION: The Werkstudent role offers excellent opportunities for personal and professional growth, with the potential for long-term career advancement within the company.

🌍 Location & Work Environment

Office Type: Modern and collaborative office space with a relaxed atmosphere.

Office Location(s): Regattastraße 189, 12527 Berlin, Germany

Geographic Context:

• Berlin is a vibrant and multicultural city with a thriving job market
• Excellent public transportation and parking options
• Close proximity to the water, offering a pleasant work environment

Work Schedule: Flexible working hours, allowing for a good balance between studies and work.

ASSUMPTION: The BERBUS ALLIANCE's office location in Berlin offers a pleasant work environment with easy access to public transportation and parking.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screening
• On-site interview with the hiring manager
• Final decision and offer

Key Assessment Areas:

• Relevant skills and knowledge
• Proactivity and initiative
• Communication and teamwork skills
• Cultural fit and motivation

Application Tips:

• Tailor your resume and cover letter to highlight relevant skills and experiences
• Prepare thoughtful answers to the additional questions provided in the job description
• Demonstrate your enthusiasm for the role and the company
• Follow up after the interview to express your appreciation and reiterate your interest

ATS Keywords: Marketing, Business Development, Project Management, Event Organization, Team Collaboration, Market Analysis, Creative Thinking, Initiative, German Language Proficiency, Presentation Skills

ASSUMPTION: The application process for the Werkstudent role at the BERBUS ALLIANCE is designed to assess the candidate's skills, motivation, and cultural fit, with a focus on relevant experiences and personal qualities.

🛠️ Tools & Technologies

• Microsoft Office Suite (Word, Excel, PowerPoint)
• Project management tools (e.g., Asana, Trello)
• Marketing and communication tools (e.g., Hootsuite, Mailchimp)

ASSUMPTION: While specific tools and technologies may vary depending on the projects and teams the Werkstudent works with, strong MS Office skills are essential for success in this role.

👔 Cultural Fit Considerations

Company Values:

• Innovation and creativity
• Collaboration and teamwork
• Continuous learning and development
• Customer focus and excellence

Work Style:

• Proactive and independent
• Collaborative and team-oriented
• Adaptable and open to new challenges
• Results-driven and focused on continuous improvement

Self-Assessment Questions:

• Do you enjoy working in a dynamic and collaborative environment?
• Are you proactive and able to take initiative in your work?
• Do you have strong communication and presentation skills?
• Are you comfortable working with diverse teams and across different projects?

ASSUMPTION: The BERBUS ALLIANCE values proactivity, collaboration, and continuous learning, seeking candidates who are a strong cultural fit for their dynamic and innovative work environment.

⚠️ Potential Challenges

• Balancing work and study responsibilities
• Adapting to a fast-paced and dynamic work environment
• Working with diverse teams and across different projects
• Meeting the high expectations set for Werkstudent roles within the company

ASSUMPTION: While the Werkstudent role offers excellent opportunities for growth and development, it also presents challenges that require strong time management, adaptability, and a proactive approach.

📈 Similar Roles Comparison

• Unlike full-time marketing roles, the Werkstudent position offers more flexibility in scheduling and a focus on practical experience and learning
• Compared to other Werkstudent roles, the BERBUS ALLIANCE offers a broad range of projects and responsibilities, as well as opportunities for long-term career growth
• As a Werkstudent, the role provides a unique opportunity to gain practical experience and build a professional network within the company

ASSUMPTION: The Werkstudent role at the BERBUS ALLIANCE offers a unique combination of practical experience, flexibility, and long-term career growth opportunities, setting it apart from other similar roles.

📝 Sample Projects

• Developing and implementing a marketing campaign for a new event series
• Conducting market research and analysis to inform business strategy
• Assisting in the organization of a large-scale corporate event

ASSUMPTION: The Werkstudent role offers a diverse range of projects and responsibilities, allowing candidates to gain practical experience in various aspects of marketing and business development.

❓ Key Questions to Ask During Interview

• What are the key priorities for this role in the first 30, 60, and 90 days?
• How does the company support the professional development and growth of Werkstudent employees?
• What are the most challenging aspects of the role, and how can I best prepare for them?
• How does the company foster a collaborative and innovative work environment?
• What are the next steps for career progression within the company after the Werkstudent role?

ASSUMPTION: Asking thoughtful and well-researched questions during the interview demonstrates the candidate's interest in the role and commitment to success.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through the provided link
• Tailor your resume and cover letter to highlight relevant skills and experiences
• Prepare thoughtful answers to the additional questions provided in the job description
• Follow up after the interview to express your appreciation and reiterate your interest
• If selected for an interview, be prepared to discuss your relevant experiences and qualifications in detail

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.