Werkstudent Marketing, Design und Social Media (m/w/d/kA)

📌 Core Information

Job Title: Werkstudent Marketing, Design und Social Media (m/w/d/kA)

Company: KOSTAL Group

Location: Lüdenscheid, North Rhine-Westphalia, Germany

Job Type: Part-time

Category: Marketing & Communications

Date Posted: May 5, 2025

Experience Level: Entry-level (0-2 years)

Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Creative design and marketing support for various channels
• Collaboration with cross-functional teams on marketing strategies
• Video and animation creation for internal and external communication
• Event support and operational assistance

ASSUMPTION: This role is ideal for students seeking practical experience in marketing, design, or a related field. It offers a flexible work arrangement and the opportunity to work with a global, independent family-owned company.

📋 Key Responsibilities

Design & Marketing:

• Conceptualize and design marketing and communication materials
• Develop creative ideas and layout concepts tailored to specific target groups
• Adapt and build formats for digital and print media

Video & Animation:

• Create short videos and animated graphics for internal and external communication
• Support the development of video and animation concepts

Event Support:

• Assist in workshops and events
• Provide operational support as needed

ASSUMPTION: The role requires a strong focus on creativity, communication, and teamwork. Successful candidates will be able to work independently and contribute to a dynamic team environment.

🎯 Required Qualifications

Education: Currently enrolled student in a relevant field such as media design, communications design, marketing, or a related program

Experience: No professional experience required, but relevant project work or internships are a plus

Required Skills:

• Proficient in image and video editing software (e.g., Adobe Creative Suite, Final Cut Pro, etc.)
• Strong communication skills in German and English
• Excellent teamwork and collaboration skills
• High level of creativity and initiative
• Proficient in Microsoft Office (Excel, Word, PowerPoint)

Preferred Skills:

• Previous experience in marketing, design, or a related field
• Familiarity with social media platforms and trends
• Knowledge of the automotive industry

ASSUMPTION: Successful candidates will have a strong academic record, relevant coursework, and a passion for marketing, design, and communications.

💰 Compensation & Benefits

Salary Range: €13 per hour during the Bachelor's program and €15 per hour during the Master's program. Assumption based on industry standards for part-time student roles in Germany.

Benefits:

• Value-oriented working culture
• Attractive contract conditions
• High flexibility with personal working time management
• Personal development opportunities
• Modern company restaurants and various corporate benefits
• Sustainable practices and commitment to environmental responsibility

Working Hours: Flexible, part-time arrangement with a focus on 20 hours per week. Assumption based on typical part-time student work arrangements.

ASSUMPTION: The salary range is competitive for part-time student roles in Germany. Benefits are designed to support work-life balance and personal growth.

📌 Applicant Insights 🔍 Company Context

Industry: The KOSTAL Group operates in the motor vehicle manufacturing industry, focusing on the development and production of electronic and mechatronic products for the automotive sector.

Company Size: With approximately 20,000 employees at 46 locations in 21 countries, the KOSTAL Group is a large, global organization. This size offers opportunities for growth and diverse learning experiences.

Founded: The KOSTAL Group was founded as an independent, family-owned company in Germany. Its history and values are rooted in its family heritage.

Company Description:

• Global, independent family-owned company
• Focus on electronic and mechatronic products for the automotive industry
• Committed to sustainability and responsible business practices

Company Specialties:

• Automotive Electrical Systems
• Industrial Electronics
• Connectors and Test Technology (SOMA)

Company Website: http://www.kostal.com

ASSUMPTION: The KOSTAL Group's size, industry, and history provide a stable and supportive work environment for students seeking practical experience.

📊 Role Analysis

Career Level: Entry-level (Werkstudent) with opportunities for growth and development

Reporting Structure: This role reports directly to the Marketing and Communications team, working closely with various departments to support marketing efforts

Work Arrangement: Flexible, part-time arrangement with a focus on 20 hours per week, allowing for a balance between studies and work

Growth Opportunities:

• Potential full-time opportunities after graduation
• Chance to work on diverse projects and gain experience in various aspects of marketing and design
• Opportunities to develop skills and advance within the company

ASSUMPTION: This role offers a unique opportunity for students to gain practical experience in marketing, design, and communications while working with a global company.

🌍 Location & Work Environment

Office Type: Modern, collaborative office space with a focus on employee well-being and comfort

Office Location(s): Lüdenscheid, North Rhine-Westphalia, Germany

Geographic Context:

• Lüdenscheid is a mid-sized city in the region of North Rhine-Westphalia, Germany
• Known for its industrial heritage and commitment to sustainability
• Offers a balance between urban and rural living, with easy access to nature and outdoor activities

Work Schedule: Flexible, part-time arrangement with a focus on 20 hours per week, allowing for a balance between studies and work

ASSUMPTION: The Lüdenscheid office provides a supportive and collaborative work environment, with a focus on employee well-being and growth.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screening
• On-site or virtual interview with the hiring manager and team members
• Background check and onboarding

Key Assessment Areas:

• Creativity and design skills
• Communication and teamwork abilities
• Problem-solving and initiative
• Alignment with company values and culture

Application Tips:

• Tailor your resume and cover letter to highlight relevant skills and experiences
• Showcase your portfolio or examples of your work, if applicable
• Prepare questions to ask during the interview to demonstrate your interest and engagement

ATS Keywords: Marketing, Design, Social Media, Video Editing, Animation, Creative Concepts, Event Support, Part-time, Student, Werkstudent

ASSUMPTION: The application process is designed to assess candidates' skills, experiences, and cultural fit. Successful candidates will demonstrate strong communication, creativity, and teamwork abilities.

🛠️ Tools & Technologies

• Adobe Creative Suite (Photoshop, Illustrator, Premiere Pro)
• Microsoft Office (Excel, Word, PowerPoint)
• Social media platforms (Facebook, Instagram, LinkedIn, etc.)
• Video editing and animation software (Final Cut Pro, After Effects, etc.)

ASSUMPTION: Familiarity with relevant software and tools is essential for success in this role. Candidates should be comfortable learning and using new technologies as needed.

👔 Cultural Fit Considerations

Company Values:

• Grounded: We are down-to-earth, reliable, and committed to our work
• Valuing: We respect and appreciate our employees, customers, and partners
• Inspiring: We foster a creative and innovative work environment

Work Style:

• Collaborative: We work together to achieve our goals
• Flexible: We adapt to changing circumstances and prioritize work-life balance
• Continuously learning: We value personal and professional growth

Self-Assessment Questions:

• Do you align with the company's values of being grounded, valuing, and inspiring?
• Are you comfortable working in a collaborative and flexible team environment?
• Do you have a strong desire to learn and grow both personally and professionally?

ASSUMPTION: Successful candidates will demonstrate a strong fit with the company's values and work style, as well as a commitment to personal and professional growth.

⚠️ Potential Challenges

• Balancing studies and work responsibilities
• Adapting to a dynamic and fast-paced work environment
• Developing and maintaining a strong portfolio of creative work
• Navigating a large, global organization with diverse teams and projects

ASSUMPTION: These challenges can be overcome with strong time management, communication, and adaptability skills, as well as a commitment to personal growth and development.

📈 Similar Roles Comparison

• Compared to full-time marketing and design roles, this Werkstudent position offers more flexibility and a focus on practical experience
• Industry-specific context: The automotive industry is dynamic and competitive, with a strong focus on innovation and sustainability
• Career path comparison: This role provides an entry point into the marketing and design fields, with opportunities for growth and advancement within the company

ASSUMPTION: This role offers a unique opportunity for students to gain practical experience in marketing, design, and communications while working with a global company in the automotive industry.

📝 Sample Projects

• Developing a social media campaign to promote a new product launch
• Creating animated explainer videos to educate customers about a specific feature or benefit
• Designing marketing materials for an upcoming trade show or event

ASSUMPTION: These sample projects demonstrate the range of responsibilities and opportunities available in this role, from creative design and marketing to video and animation production.

❓ Key Questions to Ask During Interview

• What are the key priorities for this role in the first 30, 60, and 90 days?
• How does this role support the team's overall marketing and communications goals?
• What opportunities are there for professional development and growth within the company?
• How does the company support work-life balance for part-time employees?
• What is the company's approach to sustainability and environmental responsibility?

ASSUMPTION: Asking thoughtful and engaging questions during the interview demonstrates your interest in the role and commitment to success.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight relevant skills and experiences
• Prepare a portfolio or examples of your work, if applicable
• Follow up with the hiring manager, Esra Demiroglu, within one week of submission to express your interest and ask any questions

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.