Werkstudent Marketing (m/w/d)

📌 Core Information

🔹 Job Title: Werkstudent Marketing (m/w/d)

🔹 Company: AVL SCHRICK GmbH

🔹 Location: Remscheid, North Rhine-Westphalia, Germany

🔹 Job Type: Part-Time, Internship

🔹 Category: Marketing

🔹 Date Posted: 2025-05-02

🔹 Experience Level: Entry Level

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Content creation and social media management
• Community management and engagement
• Campaign development and implementation
• Performance analysis and strategy optimization
• Support for newsletters and internal communication

ASSUMPTION: This role requires a balance of creativity, strategic thinking, and analytical skills. It's ideal for students looking to gain practical experience in marketing and social media management.

📋 Key Responsibilities

✅ Develop and create content for LinkedIn and other social media platforms

✅ Manage and engage with the company's online communities

✅ Plan, develop, and execute social media campaigns and events

✅ Analyze and optimize the performance of social media channels and campaigns

✅ Assist with newsletters and internal communication efforts

ASSUMPTION: The role may involve working with various teams and stakeholders to ensure consistent messaging and branding across all channels.

🎯 Required Qualifications

Education: Currently studying Marketing, Communication, Media, Business Administration, or a related field

Experience: Previous experience in social media management or content creation is preferred but not required

Required Skills:

• Creativity and trend awareness
• Proficiency in German and English
• Strong communication and interpersonal skills
• Ability to work independently and in a team
• Basic knowledge of marketing and social media trends

Preferred Skills:

• Experience with social media management tools
• Knowledge of SEO and content marketing strategies
• Familiarity with Adobe Creative Suite or similar tools

ASSUMPTION: While previous experience is not required, candidates with relevant internships or projects will have an advantage.

💰 Compensation & Benefits

Salary Range: €12-15 per hour (based on industry standards for student internships in Germany)

Benefits:

• Creative freedom and responsibility
• Flexible working hours and remote work possibilities
• Appreciative team and supportive work environment
• Fair compensation and potential for long-term collaboration

Working Hours: Up to 20 hours per week, with flexible scheduling

ASSUMPTION: The salary range is an estimate based on industry standards for student internships in Germany. Actual compensation may vary depending on the candidate's skills and experience.

📌 Applicant Insights

🔍 Company Context

Industry: AVL SCHRICK GmbH is a part of the AVL Group, a leading global mobility technology company focused on development, simulation, and testing in the automotive industry and other sectors.

Company Size: AVL Group has over 12,000 employees worldwide, with AVL SCHRICK GmbH being one of its subsidiaries. This means applicants can expect a large, established organization with diverse opportunities.

Founded: AVL Group was founded in 1948, with AVL SCHRICK GmbH being established in 2002 as a member of the AVL Group.

Company Description:

• AVL SCHRICK GmbH develops and optimizes powertrains and high-performance systems for automotive and energy sectors
• The company focuses on reducing CO2 emissions and minimizing dependence on fossil fuels
• AVL SCHRICK GmbH offers a dynamic work environment with a strong emphasis on innovation and sustainability

Company Specialties:

• Powertrain development and optimization
• Battery, fuel cell, and hybrid technology
• Block heat and power plants, and heat pumps
• Simulation and testing services

Company Website: www.avl.com

ASSUMPTION: AVL SCHRICK GmbH is part of a larger organization with extensive resources and expertise in its field. This provides opportunities for growth and learning for interns and students.

📊 Role Analysis

Career Level: This is an entry-level role, ideal for students looking to gain practical experience in marketing and social media management.

Reporting Structure: The Werkstudent Marketing (m/w/d) will likely report to the Marketing Manager or a similar role within the company.

Work Arrangement: This is a part-time, on-site role with flexible working hours and the possibility of remote work.

Growth Opportunities:

• Gain practical experience in marketing and social media management
• Develop a professional network within the automotive industry
• Potential for long-term collaboration and full-time employment after graduation

ASSUMPTION: This role offers valuable experience and the opportunity to work with a large, established organization in the automotive industry.

🌍 Location & Work Environment

Office Type: AVL SCHRICK GmbH has an office in Remscheid, Germany, where the Werkstudent Marketing (m/w/d) will be based.

Office Location(s): Remscheid, North Rhine-Westphalia, Germany

Geographic Context:

• Remscheid is a city in North Rhine-Westphalia, Germany, with a population of around 110,000
• The city is known for its textile industry and is located near the Wupper River
• Remscheid offers a mix of urban and natural environments, with easy access to nearby cities like Düsseldorf and Cologne

Work Schedule: The Werkstudent Marketing (m/w/d) will work up to 20 hours per week, with flexible scheduling to accommodate the student's academic commitments.

ASSUMPTION: The location and work environment may vary depending on the specific needs and preferences of the company and the student.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screening
• On-site or virtual interview with the hiring manager
• Final decision and offer

Key Assessment Areas:

• Creativity and trend awareness
• Communication and interpersonal skills
li>Problem-solving and analytical skills
• Cultural fit and motivation

Application Tips:

• Tailor your resume and cover letter to highlight relevant skills and experiences for this role
• Showcase your understanding of marketing and social media trends in your application materials
• Prepare examples of your previous work, such as social media campaigns or content you've created

ATS Keywords: Marketing, Social Media, Content Creation, Community Management, Campaign Development, Performance Analysis, Marketing Support, Student Internship, Entry Level, Part-Time, On-Site

ASSUMPTION: The application process may vary depending on the specific needs and preferences of the company.

🛠️ Tools & Technologies

• Social media management platforms (e.g., Hootsuite, Buffer, Sprout Social)
• Content creation tools (e.g., Canva, Adobe Creative Suite)
• Analytics tools (e.g., Google Analytics, social media analytics platforms)

ASSUMPTION: The specific tools and technologies used may vary depending on the company's preferences and the student's skills.

👔 Cultural Fit Considerations

Company Values:

• Innovation and creativity
• Sustainability and responsibility
• Collaboration and teamwork
• Continuous learning and development

Work Style:

• Dynamic and fast-paced
• Results-driven and focused on performance
• Collaborative and supportive
• Flexible and adaptable

Self-Assessment Questions:

• How do you stay up-to-date with the latest marketing and social media trends?
• Can you describe a time when you created engaging content for a social media platform?
• How do you approach analyzing and optimizing the performance of social media channels?

ASSUMPTION: AVL SCHRICK GmbH values candidates who are creative, strategic, and analytical, with a strong work ethic and a passion for learning and development.

⚠️ Potential Challenges

• Managing multiple social media channels and content creation tasks
• Balancing academic commitments with work responsibilities
• Adapting to a dynamic and fast-paced work environment
• Working with various teams and stakeholders to ensure consistent messaging and branding

ASSUMPTION: These challenges can be overcome with strong time management skills, effective communication, and a proactive approach to learning and development.

📈 Similar Roles Comparison

• Compared to other marketing internships, this role offers a high degree of responsibility and creative freedom
• Working in the automotive industry provides unique insights and opportunities for growth
• As a Werkstudent, the candidate will have the opportunity to gain practical experience while completing their studies

ASSUMPTION: This role offers a unique blend of responsibility, creativity, and learning opportunities, making it an attractive choice for students interested in marketing and social media management.

📝 Sample Projects

• Developing and executing a social media campaign to promote a new product launch
• Creating engaging content for LinkedIn and other social media platforms to increase brand awareness
• Analyzing and optimizing the performance of social media channels to improve engagement and reach

ASSUMPTION: These sample projects are intended to give applicants an idea of the types of tasks they may be responsible for in this role. Actual projects may vary depending on the company's needs and the student's skills.

❓ Key Questions to Ask During Interview

• Can you describe the team structure and how this role fits within the organization?
• How does the company support the professional development of its interns and students?
• What are the key priorities for this role in the first 30, 60, and 90 days?
• How does the company measure the success of its social media and marketing efforts?
• What opportunities are there for growth and advancement within the company?

ASSUMPTION: These questions are intended to help applicants better understand the role, the company, and the opportunities for growth and development.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your relevant skills and experiences for this role
• Prepare examples of your previous work, such as social media campaigns or content you've created
• Follow up with the hiring manager one week after submitting your application to express your interest and reiterate your qualifications

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.