Werkstudent Supplier Marketing (m/w/d)

📌 Core Information

🔹 Job Title: Werkstudent Supplier Marketing (m/w/d)

🔹 Company: REWE Group

🔹 Location: Cologne, North Rhine-Westphalia, Germany

🔹 Job Type: Part-time, Temporary

🔹 Category: Retail, Marketing

🔹 Date Posted: 2025-05-06

🔹 Experience Level: Entry-level (0-2 years)

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Supporting campaign managers in the operational management of retail media campaigns
• Creating reports and interpreting KPIs for future communication measures
• Preparing briefings and collaborating with internal and external teams
• Working in a dynamic team with a focus on digital topics and customer-centric communication

ASSUMPTION: This role is designed for students looking to gain practical experience in marketing and project management within the retail industry. It offers the opportunity to work in a dynamic team and contribute to cross-functional projects.

📋 Key Responsibilities

✅ Supporting campaign managers in the operational management of retail media campaigns

✅ Creating reports and interpreting KPIs for future communication measures

✅ Preparing briefings and collaborating with internal and external teams

✅ Utilizing various analysis and tracking tools (e.g., Citrus Ad, Google Ad, Adobe Analytics)

✅ Working on own initiative and taking responsibility for assigned tasks

ASSUMPTION: The role requires a proactive and structured approach to work, with a strong focus on analytical skills and team collaboration.

🎯 Required Qualifications

Education: Enrolled student in business, preferably with a focus on marketing, communication, or media

Experience: No professional experience required, but relevant internships or projects are a plus

Required Skills:

• Strong analytical skills
• Excellent communication skills
• Proactive and structured working style
• Good understanding of numbers
• Proficiency in MS Office products (PowerPoint, Excel, Word, Outlook)

Preferred Skills:

• Previous experience in marketing or project management
• Fluency in German

ASSUMPTION: The role requires a strong academic background in business-related fields and a keen interest in digital topics and marketing.

💰 Compensation & Benefits

Salary Range: €10-12 per hour (based on industry standards for student workers in Germany)

Benefits:

• Employee discount
• Discounted public transport ticket
• Structured onboarding
• Attractive remuneration
• Vacation entitlement

Working Hours: 20 hours per week

ASSUMPTION: The salary range is estimated based on industry standards for student workers in Germany. Actual compensation may vary depending on the specific agreement between the employer and the employee.

📌 Applicant Insights

🔍 Company Context

Industry: The REWE Group is a leading trade and tourism group in Germany and Europe, operating in the retail sector with a strong focus on customer-centric communication and digital innovation.

Company Size: The REWE Group employs over 10,000 people and operates in 21 European countries, offering a wide range of career opportunities and prospects.

Founded: The REWE Group was founded in 1927 and has since grown into one of the largest trade and tourism groups in Germany and Europe.

Company Description:

• Customer-centric approach to retail and marketing
• Strong focus on digital innovation and cross-functional collaboration
• Reliable employer with a broad range of occupations, career opportunities, and development possibilities

Company Specialties:

• Retail and consumer goods
• Marketing and communication
• Digital transformation and innovation

Company Website: karriere.rewe-group.com

ASSUMPTION: The REWE Group is a well-established and reliable employer in the retail industry, offering a wide range of career opportunities and prospects for motivated and passionate individuals.

📊 Role Analysis

Career Level: Entry-level (Werkstudent)

Reporting Structure: The Werkstudent will report directly to the campaign managers and work closely with internal and external teams.

Work Arrangement: The role is part-time (20 hours per week) and temporary, with the possibility of extension based on performance and availability.

Growth Opportunities:

• Gaining practical experience in marketing and project management
• Developing analytical and communication skills
• Building a professional network within the retail industry
• Potential full-time employment opportunities after graduation

ASSUMPTION: The Werkstudent role offers a unique opportunity for students to gain practical experience and develop their skills in a dynamic and innovative work environment.

🌍 Location & Work Environment

Office Type: Modern office environment with a focus on collaboration and innovation

Office Location(s): Cologne, Germany

Geographic Context:

• Cologne is the fourth-largest city in Germany and offers a vibrant cultural scene, rich history, and numerous recreational opportunities
• The REWE Group's headquarters are located in the heart of Cologne, providing easy access to public transportation and amenities
• The city is known for its diverse and multicultural atmosphere, offering a welcoming environment for students and young professionals

Work Schedule: The Werkstudent will work 20 hours per week, with flexible scheduling options to accommodate academic commitments.

ASSUMPTION: The Werkstudent role offers a unique opportunity to gain practical experience in a dynamic and innovative work environment, while also enjoying the benefits of living and working in a vibrant and culturally rich city like Cologne.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screening
• On-site or virtual interview with the hiring manager and/or team members
• Background check and onboarding

Key Assessment Areas:

• Analytical and problem-solving skills
• Communication and teamwork abilities
• Proactivity and initiative
• Cultural fit and motivation

Application Tips:

• Tailor your resume and cover letter to highlight relevant skills and experiences for this role
• Demonstrate your enthusiasm for marketing, digital topics, and customer-centric communication
• Prepare examples of your analytical and problem-solving skills to discuss during the interview

ATS Keywords: Marketing, Retail Media, Campaign Management, KPI, Reporting, Project Management, Teamwork, Collaboration, Customer-centric, Digital Topics, Student Worker

ASSUMPTION: The application process for the Werkstudent role at the REWE Group is designed to assess the candidate's analytical, communication, and teamwork skills, as well as their cultural fit and motivation for the role.

🛠️ Tools & Technologies

• MS Office Suite (PowerPoint, Excel, Word, Outlook)
• Citrus Ad
• Google Ad
• Adobe Analytics

ASSUMPTION: The Werkstudent will utilize various analysis and tracking tools to support campaign managers in the operational management of retail media campaigns and create reports for future communication measures.

👔 Cultural Fit Considerations

Company Values:

• Customer-centric approach
• Innovation and digital transformation
• Collaboration and teamwork
• Reliability and sustainability

Work Style:

• Dynamic and fast-paced work environment
• Strong focus on collaboration and cross-functional projects
• Opportunities for personal and professional growth
• Flexible scheduling options to accommodate academic commitments

Self-Assessment Questions:

• Do you have a strong academic background in business-related fields and a keen interest in digital topics and marketing?
• Are you proactive, structured, and able to work independently?
• Do you possess excellent communication skills and a good understanding of numbers?
• Are you motivated and passionate about contributing to a dynamic and innovative work environment?

ASSUMPTION: The Werkstudent role at the REWE Group requires a strong academic background in business-related fields, a keen interest in digital topics and marketing, and a proactive and structured approach to work. Successful candidates will be motivated, passionate, and able to contribute to a dynamic and innovative work environment.

⚠️ Potential Challenges

• Balancing academic commitments with work responsibilities
• Adapting to a fast-paced and dynamic work environment
• Developing analytical and communication skills in a professional setting
• Gaining experience in marketing and project management within the retail industry

ASSUMPTION: The Werkstudent role at the REWE Group offers a unique opportunity to gain practical experience and develop skills in a dynamic and innovative work environment. However, successful candidates must be prepared to balance academic commitments with work responsibilities and adapt to a fast-paced and challenging work environment.

📈 Similar Roles Comparison

• Werkstudent roles at other retail companies may offer similar opportunities for practical experience and skill development, but may vary in terms of company culture, work environment, and specific responsibilities
• Entry-level marketing and project management roles in other industries may offer similar career growth opportunities, but may require more professional experience and specific industry knowledge
• Graduate-level marketing and project management roles may offer more responsibility and career advancement opportunities, but may also require more professional experience and specific industry knowledge

ASSUMPTION: The Werkstudent role at the REWE Group offers a unique opportunity for students to gain practical experience and develop their skills in a dynamic and innovative work environment. While similar roles may be available at other retail companies or in other industries, the Werkstudent role at the REWE Group offers a unique combination of practical experience, skill development, and career growth opportunities.

📝 Sample Projects

• Supporting the development and implementation of a retail media campaign for a major consumer goods brand
• Creating a comprehensive report on customer behavior and preferences for a specific product category
• Collaborating with internal and external teams to develop and execute a cross-functional marketing project

ASSUMPTION: The Werkstudent role at the REWE Group offers a unique opportunity for students to gain practical experience and develop their skills through a variety of projects and initiatives. These projects may vary in scope and responsibility, but will all contribute to the student's professional development and growth.

❓ Key Questions to Ask During Interview

• What are the key priorities for this role in the first 30, 60, and 90 days?
• How does this role fit into the overall marketing and communication strategy for the REWE Group?
• What opportunities are there for professional development and growth within the company?
• How does the REWE Group support work-life balance for student workers?
• What is the typical career path for successful Werkstudent candidates within the company?

ASSUMPTION: The Werkstudent role at the REWE Group offers a unique opportunity for students to gain practical experience and develop their skills in a dynamic and innovative work environment. By asking thoughtful and insightful questions during the interview process, candidates can better understand the role, the company, and the opportunities for professional growth and development.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through the REWE Group career portal
• Tailor your resume and cover letter to highlight relevant skills and experiences for this role
• Prepare examples of your analytical and problem-solving skills to discuss during the interview
• Follow up with the hiring manager or HR representative within one week of submission to confirm receipt of your application

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.