π Core Information
πΉ Job Title: Werkstudent TikTok Marketing Online Asia Shop (w/m/x) Deutsch C2-Level
πΉ Company: MAOMAO Technologies
πΉ Location: Berlin, Germany
πΉ Job Type: Intern
πΉ Category: Marketing
πΉ Date Posted: April 23, 2025
πΉ Experience Level: Entry-level (0-2 years)
πΉ Remote Status: On-site
π Job Overview
Key aspects of this role include:
- Supporting the team in live streams and video creation for TikTok and Instagram
- Coordinating live streams and generating ideas for content
- Working closely with founders in an agile and dynamic environment
- Opportunity to implement ideas and shape own working style
ASSUMPTION: This role is ideal for students or recent graduates looking to gain practical experience in social media marketing and content creation, particularly in the Asian food industry.
π Key Responsibilities
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Main responsibility is to support the team in live streams and video creation for TikTok and Instagram
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Coordinate live streams and generate ideas for content
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Be open to trying new things and being in front of the camera
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Work closely with founders and team members to achieve common goals
ASSUMPTION: Responsibilities may evolve based on the company's growth and changing needs.
π― Required Qualifications
Education: Currently enrolled in a relevant university program (e.g., Marketing, Communications, or a related field)
Experience: No professional experience required, but relevant internships or projects are a plus
Required Skills:
- High social media affinity
- Open personality and comfortable in front of the camera
- Proficient in German at C1 level
- Passion for Asian cuisine
- Available for at least 10 hours per week
Preferred Skills:
- Proficiency in an Asian language (Vietnamese, Chinese, Korean, or Japanese) at B2 level
ASSUMPTION: Candidates with relevant coursework, projects, or extracurricular activities showcasing their skills in social media, content creation, and marketing will be strongly considered.
π° Compensation & Benefits
Salary Range: Industry standards for entry-level marketing interns in Berlin, Germany, typically range from β¬1,000 to β¬1,500 per month (before tax).
Benefits:
- Direct collaboration with founders
- Agile work environment with large ambitions
- Opportunity to implement ideas and shape own working style
- Supportive team ready to go the extra mile
- Work in the vibrant city of Berlin
- Unique company culture with a focus on Asian food and culture
Working Hours: 10 hours per week, with flexibility to accommodate university schedule
ASSUMPTION: Compensation and benefits may be subject to change based on the company's performance and growth.
π Applicant Insights
π Company Context
Industry: Food and Beverage Retail, focusing on Asian cuisine and culture
Company Size: Small (1-10 employees), offering a close-knit and agile work environment
Founded: 2022, with a short but impactful history in the Asian food industry
Company Description:
- MAOMAO is a platform celebrating Asian cuisine and culture, catering to both B2C and B2B markets
- Focuses on providing a unique and authentic Asian food experience
- Emphasizes collaboration, innovation, and a passion for Asian food and culture
Company Specialties:
- Asian grocery delivery
- Social media marketing and content creation
- B2C and B2B market catering
Company Website: https://mao-mao.de/
ASSUMPTION: MAOMAO's focus on Asian cuisine and culture sets it apart in the competitive food retail industry, offering unique opportunities for growth and learning.
π Role Analysis
Career Level: Entry-level (Werkstudent), ideal for students or recent graduates seeking practical experience
Reporting Structure: This role reports directly to the founders, offering close collaboration and mentorship opportunities
Work Arrangement: On-site, with flexibility to accommodate university schedules
Growth Opportunities:
- Gain practical experience in social media marketing and content creation
- Develop skills in project management, teamwork, and communication
- Potential for full-time employment or career advancement within the company
ASSUMPTION: This role offers a unique opportunity for students to gain valuable experience in a dynamic and growing industry.
π Location & Work Environment
Office Type: Cozy and collaborative office space in Berlin
Office Location(s): Ella-Barowsky StraΓe, Berlin, BE 10829, DE
Geographic Context:
- Berlin is a vibrant and multicultural city, offering a diverse range of culinary experiences
- The office is conveniently located in the city, with easy access to public transportation
- The city's dynamic startup scene provides ample networking opportunities
Work Schedule: Flexible, with a focus on productivity and results rather than strict hours
ASSUMPTION: The work environment is supportive, collaborative, and focused on helping employees grow both personally and professionally.
πΌ Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening
- In-person or video interview with founders
- Decision and offer
Key Assessment Areas:
- Social media and content creation skills
- Language proficiency (German and potentially an Asian language)
- Cultural fit and passion for Asian cuisine
- Adaptability and openness to new experiences
Application Tips:
- Highlight relevant coursework, projects, or extracurricular activities showcasing your skills in social media, content creation, and marketing
- Tailor your resume and cover letter to emphasize your passion for Asian cuisine and culture
- Prepare examples of your social media content or ideas for MAOMAO's channels
ATS Keywords: TikTok, Instagram, live stream, video creation, social media, marketing, German, C1 level, Asian cuisine, agile work environment, founders, collaboration
ASSUMPTION: The application process is designed to assess candidates' skills, cultural fit, and passion for the role and the company.
π οΈ Tools & Technologies
- Social media platforms: TikTok, Instagram
- Video creation and editing tools (e.g., iMovie, Adobe Premiere Pro, etc.)
- Project management and communication tools (e.g., Asana, Slack, etc.)
ASSUMPTION: Tools and technologies may evolve based on the company's growth and changing needs.
π Cultural Fit Considerations
Company Values:
- Passion for Asian cuisine and culture
- Collaboration and innovation
- Agility and adaptability
Work Style:
- Flexible and results-driven
- Open to new ideas and experiences
- Supportive and collaborative
Self-Assessment Questions:
- How does your passion for Asian cuisine and culture align with MAOMAO's mission?
- How do you handle working in a dynamic and sometimes unpredictable environment?
- What unique ideas or perspectives can you bring to MAOMAO's social media presence?
ASSUMPTION: MAOMAO values candidates who are passionate, adaptable, and eager to learn in a fast-paced environment.
β οΈ Potential Challenges
- Working in a fast-paced and sometimes unpredictable environment
- Balancing university responsibilities with work commitments
- Adapting to a small and agile work environment with a steep learning curve
- Potential language barriers, depending on the candidate's proficiency in German and/or an Asian language
ASSUMPTION: These challenges can be overcome with strong communication, adaptability, and a willingness to learn.
π Similar Roles Comparison
- Unlike traditional marketing roles, this Werkstudent position offers a unique opportunity to gain hands-on experience in social media marketing and content creation for a niche market
- MAOMAO's focus on Asian cuisine and culture sets it apart from other food retail companies
- This role may lead to career advancement opportunities within the company or the broader Asian food industry
ASSUMPTION: Candidates should consider their long-term career goals and how this role can contribute to their professional development.
π Sample Projects
- Creating and executing a social media campaign for a new Asian food product launch
- Developing and implementing a content calendar for MAOMAO's TikTok and Instagram channels
- Collaborating with local Asian restaurants or influencers to create engaging content
ASSUMPTION: Sample projects may vary based on the company's current initiatives and the candidate's skills and interests.
β Key Questions to Ask During Interview
- How does MAOMAO plan to expand its reach and engage with its audience on social media platforms?
- What opportunities are there for professional growth and development within the company?
- How does MAOMAO support its employees in balancing work and university responsibilities?
- What is the company's long-term vision for its social media presence and content strategy?
- How does MAOMAO foster a collaborative and innovative work environment?
ASSUMPTION: Asking thoughtful and informed questions demonstrates the candidate's interest in the role and the company.
π Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your passion for Asian cuisine and culture, as well as your relevant skills and experiences
- Prepare examples of your social media content or ideas for MAOMAO's channels
- Follow up with the hiring manager one week after submission to express your interest and reiterate your qualifications
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.