WordPress Content Strategist

📌 Core Information

🔹 Job Title: WordPress Content Strategist

🔹 Company: Aristotle

🔹 Location: Washington, District of Columbia, United States

🔹 Job Type: Full-Time, Hybrid

🔹 Category: IT Services and IT Consulting

🔹 Date Posted: June 2, 2025

🔹 Experience Level: 2-5 years

🔹 Remote Status: Hybrid (in-office presence required)

🚀 Job Overview

Key aspects of this role include:

• Developing and implementing information architecture for new WordPress sites
• Building and configuring pages using Gutenberg and custom modules
• Collaborating with cross-functional teams to tailor content and modules
• Migrating and structuring content for clarity, engagement, and SEO
• Staying current with Gutenberg enhancements and accessibility standards

ASSUMPTION: This role requires a balance of technical skills and creative problem-solving to ensure user-friendly and engaging WordPress sites.

📋 Key Responsibilities

✅ Define and implement information architecture for new site builds

✅ Assemble and configure pages in Gutenberg using core blocks and custom modules

✅ Write and maintain CSS to customize block styles and ensure responsive design

✅ Collaborate with content owners, designers, and developers to tailor existing modules and identify needs for new custom blocks

✅ Migrate, structure, and format content for clarity, engagement, and SEO best practices

✅ Document site structures, block patterns, and content guidelines for ongoing reuse

✅ Stay current on Gutenberg enhancements, accessibility (WCAG) standards, and front-end performance optimizations

ASSUMPTION: This role involves a mix of strategic planning, technical implementation, and collaboration with various teams to deliver high-quality WordPress sites.

🎯 Required Qualifications

Education: Bachelor's degree in a relevant field or equivalent experience

Experience: 3-5 years of hands-on WordPress experience, with deep familiarity using the Gutenberg editor

Required Skills:

• Proficient in WordPress and Gutenberg
• 1-3 years of CSS experience for custom block styling and responsive layout work
• Strong understanding of information architecture, content modeling, and taxonomy management
• A keen eye for visual hierarchy and user experience
• Excellent written and verbal communication, with strong attention to detail
• Comfortable collaborating across U.S. time zones in remote, hybrid, or in-office environments

Preferred Skills:

• Experience with Advanced Custom Fields (ACF) and custom Gutenberg block development
• Familiarity with WCAG accessibility guidelines
• Knowledge of SEO best practices and on-page optimization
• Experience using analytics tools (e.g., Google Analytics)
• Background in large-scale content migrations or other CMS implementations

ASSUMPTION: While the required skills are essential for this role, the preferred skills would make a strong candidate an excellent fit for the team and the projects they'll work on.

💰 Compensation & Benefits

Salary Range: $65,000 - $80,000 per year

Benefits:

• Medical benefits
• Paid vacation
• 401k plan
• Stock options

Working Hours: Full-time, with an in-office presence required on a hybrid schedule

ASSUMPTION: The salary range provided is based on industry standards for similar roles in the Washington, D.C. area. Benefits are standard for companies of this size in the IT services industry.

📌 Applicant Insights

🔍 Company Context

Industry: Aristotle is a leader in developing technology and harnessing data used in political campaigns, with a focus on campaign compliance, fundraising, and accounting reporting.

Company Size: Aristotle is a small company with 11-50 employees, which means applicants can expect a close-knit team environment and the opportunity to make a significant impact on projects.

Founded: Aristotle was founded in 1983 and has since worked with political campaigns at all levels, from local to national, and both Democrat and Republican.

Company Description:

• Aristotle offers a comprehensive political campaign software suite, Campaign Manager™
• The company also provides voter targeting services through its National Voter File, National Donor File, National Consumer File, and New Mover File
• Aristotle's team consists of experienced professionals dedicated to delivering smarter technology, software, and data to political campaigns

Company Specialties:

• Campaign compliance
• Fundraising and accounting reporting
• Voter targeting and data services
• Information technology

Company Website: http://www.aristotle.com

ASSUMPTION: Aristotle's focus on political campaigns and commitment to delivering high-quality services make it an attractive option for candidates interested in the political sphere and technology.

📊 Role Analysis

Career Level: This role is suitable for mid-career professionals with 2-5 years of experience in WordPress and related technologies.

Reporting Structure: The WordPress Content Strategist will collaborate with content owners, designers, and developers, but the specific reporting structure is not explicitly stated in the job description.

Work Arrangement: This is a hybrid role, requiring an in-office presence on a hybrid schedule. The specific number of office days is not mentioned, so applicants should inquire about this during the interview process.

Growth Opportunities:

• Expanding skills in WordPress, Gutenberg, and related technologies
• Gaining experience in collaborating with cross-functional teams
• Potential career advancement within Aristotle's growing team

ASSUMPTION: While the job description does not explicitly mention growth opportunities, the nature of the role and Aristotle's commitment to delivering high-quality services suggest that there are opportunities for professional development and advancement.

🌍 Location & Work Environment

Office Type: Aristotle's office is located in Washington, D.C., with a hybrid work arrangement required.

Office Location(s): 205 Pennsylvania Ave SE, Washington, District of Columbia 20003, US

Geographic Context:

• The Washington, D.C. area is home to numerous political organizations and campaigns, providing ample opportunities for networking and collaboration
• The region offers a diverse range of cultural attractions, restaurants, and outdoor activities
• Washington, D.C. has a humid subtropical climate, with hot, humid summers and mild winters

Work Schedule: The work schedule is full-time, with an in-office presence required on a hybrid schedule. The specific number of office days is not mentioned, so applicants should inquire about this during the interview process.

ASSUMPTION: The hybrid work arrangement allows for flexibility while still fostering a collaborative team environment.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screening
• Technical assessment or test project
• In-person or virtual interview with the hiring manager and/or team members
• Final decision and offer

Key Assessment Areas:

• Technical skills in WordPress, Gutenberg, and CSS
• Information architecture and content modeling knowledge
• Communication and collaboration skills
• Problem-solving and adaptability

Application Tips:

• Highlight relevant experience and skills in your resume and cover letter
• Provide examples of your WordPress and Gutenberg work, if applicable
• Demonstrate your understanding of information architecture and content modeling in your application materials
• Showcase your communication and collaboration skills through clear, concise, and well-structured application materials

ATS Keywords: WordPress, Gutenberg, CSS, information architecture, content modeling, taxonomy management, user experience, communication, collaboration, SEO, accessibility, analytics, content migration, custom blocks, responsive design, visual hierarchy

ASSUMPTION: Aristotle's application process is designed to assess candidates' technical skills and cultural fit, with a focus on communication, collaboration, and problem-solving.

🛠️ Tools & Technologies

• WordPress
• Gutenberg
• CSS
• Advanced Custom Fields (ACF) - preferred
• Google Analytics - preferred

ASSUMPTION: While the job description does not list specific tools and technologies, the required and preferred skills suggest that candidates should be familiar with WordPress, Gutenberg, CSS, and potentially other related tools and technologies.

👔 Cultural Fit Considerations

Company Values:

• Commitment to delivering high-quality services to political campaigns
• Collaboration and teamwork
• Continuous learning and improvement

Work Style:

• Close-knit team environment
• Flexible work arrangement with an in-office presence required on a hybrid schedule
• Focus on delivering results and meeting client needs

Self-Assessment Questions:

• Do I have a strong understanding of information architecture and content modeling?
• Am I comfortable collaborating with cross-functional teams in a hybrid work environment?
• Do I have a keen eye for visual hierarchy and user experience, even without a designer's toolkit?

ASSUMPTION: Aristotle values candidates who are committed to delivering high-quality services, collaborative, and adaptable to working in a hybrid team environment.

⚠️ Potential Challenges

• Managing multiple projects and deadlines in a fast-paced environment
• Adapting to changes in client needs and project requirements
• Collaborating effectively with remote team members
• Keeping up with the latest WordPress and Gutenberg developments

ASSUMPTION: While the job description does not explicitly mention potential challenges, the nature of the role and the company's focus on delivering high-quality services suggest that candidates should be prepared to manage multiple projects, adapt to changes, and collaborate effectively with remote team members.

📈 Similar Roles Comparison

• WordPress Content Strategist vs. WordPress Developer: The Content Strategist role focuses more on information architecture, content modeling, and user experience, while the Developer role emphasizes coding and technical implementation
• WordPress Content Strategist vs. UX/UI Designer: The Content Strategist role is more focused on content structure and user experience, while the UX/UI Designer role emphasizes visual design and user interface
• Career progression: WordPress Content Strategist roles can lead to senior content strategist, content manager, or other related positions within the company or industry

ASSUMPTION: While the WordPress Content Strategist role shares some similarities with related roles, it is distinct in its focus on information architecture, content modeling, and user experience.

📝 Sample Projects

• Migrating and restructuring content for a political campaign website to improve user experience and SEO
• Developing and implementing a new information architecture for a non-profit organization's website
• Collaborating with designers and developers to create custom Gutenberg blocks for a client's website

ASSUMPTION: The sample projects listed are intended to provide examples of the types of tasks and responsibilities associated with the WordPress Content Strategist role. Candidates should be prepared to discuss their relevant experience and skills in their application materials and interviews.

❓ Key Questions to Ask During Interview

• Can you describe the typical workflow for a WordPress Content Strategist at Aristotle?
• How does the WordPress Content Strategist role collaborate with other teams, such as designers and developers?
• What are the most challenging aspects of the WordPress Content Strategist role at Aristotle?
• How does Aristotle support the professional development and growth of its employees?
• What is the hybrid work arrangement like at Aristotle, and how many office days are required?

ASSUMPTION: The key questions listed are intended to help candidates better understand the WordPress Content Strategist role, the company culture, and the work environment at Aristotle. Candidates should tailor their questions to their specific interests and concerns about the role and the company.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Highlight your relevant experience and skills in your resume and cover letter, with a focus on WordPress, Gutenberg, CSS, information architecture, and content modeling
• Provide examples of your WordPress and Gutenberg work, if applicable
• Demonstrate your understanding of Aristotle's company values and commitment to delivering high-quality services in your application materials
• Follow up with Aristotle's hiring team one week after submitting your application to inquire about the status of your application

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.