Working Student (all genders) Marketing Support (French market)

📌 Core Information

🔹 Job Title: Working Student (all genders) Marketing Support (French market)

🔹 Company: Kaufland e-commerce

🔹 Location: Germany (Remote or Cologne / Düsseldorf / Darmstadt / Berlin)

🔹 Job Type: Part-Time, Intern

🔹 Category: Marketing

🔹 Date Posted: 2025-07-03

🔹 Experience Level: Entry-level (0-2 years)

🔹 Remote Status: Remote OK

🚀 Job Overview

Key aspects of this role include:

• Supporting French merchants in using marketing tools on kaufland.de
• Hosting webinars to educate sellers about Sponsored Ads tools
• Creating and adapting information materials for advertisers
• Collaborating with the French marketplace team and other marketing departments

ASSUMPTION: This role requires strong language skills and a proactive attitude, with a focus on supporting and educating French merchants.

📋 Key Responsibilities

✅ Supporting and advising French merchants on using marketing tools, particularly CPC tools Sponsored Product & Sponsored Brand Ads

✅ Hosting regular webinars for French sellers to educate them about the Sponsored Ads tools

✅ Creating and adapting information materials and text modules to support advertisers in setting up and managing their campaigns

✅ Working closely with the French marketplace team to recruit and launch French online merchants on the Kaufland marketplaces

✅ Supporting other teams within the marketing department in their daily tasks, such as Performance Marketing or CRM

ASSUMPTION: The role involves a mix of customer support, content creation, and collaboration with various teams to ensure the success of French merchants on the platform.

🎯 Required Qualifications

Education: Students of Business Administration, Marketing, or similar programs

Experience: No relevant experience required, but a strong interest in e-commerce and online marketing is beneficial

Required Skills:

• Fluency in French (native speaker level)
• Outstanding verbal, written communication, and collaboration skills in French
• Good written and oral language skills in English; other languages are a plus
• Strong interest in (cross-border) e-commerce and a fundamental understanding of online marketing
• Proactive attitude, open-minded mentality, and ability to work independently

Preferred Skills:

• Previous experience in B2B

ASSUMPTION: Fluency in French is crucial for this role, as it involves supporting French merchants. Strong communication skills and a proactive attitude are also essential.

💰 Compensation & Benefits

Salary Range: Industry-standard salary range for working students in Germany is €12-15 per hour. However, the exact salary range for this role is not specified.

Benefits:

• Create your own work-life balance: Choose between working remotely (within Germany) or at one of the offices in Cologne, Darmstadt, Düsseldorf, or the co-working space in Berlin
• Urban Sports Club and RSG Group Fitness Studios: Get top deals for fitness, swimming, yoga, and more
• Mental Well-Being: Support through Instahelp, the digital platform for online psychological counseling
• Vacation & Sabbatical: Enjoy 30 days of vacation per year and the opportunity to take a sabbatical once you have been part of the team for a certain period
• Option for Pluxee restaurant vouchers: Buy Pluxee vouchers through the company and benefit from tax-advantaged meal allowances
• ‘Deutschlandticket’: The company subsidizes your train season ticket for more mobility
• Corporate Benefits: Attractive discounts with top brands
• Free choice of hardware: Mac or Lenovo, it's up to you
• Boost your growth: Benefit from online language learning programs, diverse in-house training, and automated 360-degree feedback

Working Hours: 20 hours per week

ASSUMPTION: The salary range is estimated based on industry standards for working students in Germany. The benefits listed are based on the information provided in the job description.

📌 Applicant Insights

🔍 Company Context

Industry: Kaufland e-commerce operates the international online marketplaces of Kaufland, a large retail corporation. The company is an independent tech company within Schwarz Digits.

Company Size: 501-1,000 employees

Founded: 2015

Company Description:

• An independent tech company within Schwarz Digits, operating the international online marketplaces of Kaufland
• Over 850 talents from more than 60 nations working in interdisciplinary teams
• Combining online and branch stores into one shopping experience for customers

Company Specialties:

• E-Commerce

Company Website: kaufland-ecommerce.com

ASSUMPTION: Kaufland e-commerce is a dynamic and diverse company with a strong focus on e-commerce and online marketplaces.

📊 Role Analysis

Career Level: Entry-level (Working Student)

Reporting Structure: This role reports to the Online Marketing department, specifically the Retail Media team.

Work Arrangement: Part-Time, Intern, with the flexibility to work remotely or at one of the offices in Cologne, Darmstadt, Düsseldorf, or the co-working space in Berlin.

Growth Opportunities:

• Gain practical experience in marketing and e-commerce
• Develop language skills and cultural competency working with French merchants
• Potential full-time opportunities after graduation

ASSUMPTION: This role offers valuable experience and growth opportunities for students interested in marketing and e-commerce.

🌍 Location & Work Environment

Office Type: Flexible (Remote or offices in Cologne, Darmstadt, Düsseldorf, or Berlin)

Office Location(s): Habsburgerring 2, Köln, Nordrhein-Westfalen 50674, DE; Julius-Reiber-Straße 39, Darmstadt, Hessen 64293, DE; Kasernenstraße 67, 1. Stock, Düsseldorf, 40213, DE

Geographic Context:

• Germany has a strong economy and a large e-commerce market
• Kaufland is a well-established retail corporation with a significant online presence
• The company offers flexible work arrangements, allowing employees to work remotely or from one of the offices

Work Schedule: 20 hours per week, with flexible hours and the option to work remotely

ASSUMPTION: The flexible work arrangement and remote work option make this role attractive for students balancing work and studies.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screening
• On-site or virtual interview with the hiring manager

Key Assessment Areas:

• Language skills (French and English)
• Communication and collaboration skills
• Interest in e-commerce and online marketing
• Proactive attitude and ability to work independently

Application Tips:

• Highlight your language skills and any relevant experience in e-commerce or marketing
• Tailor your resume and cover letter to emphasize your fit for the role and the company
• Prepare examples of how you've supported or educated others in a professional or academic context

ATS Keywords: French, marketing support, e-commerce, online marketing, customer support, webinars, content creation, cross-border

ASSUMPTION: The application process focuses on assessing language skills, communication, and cultural fit for the role.

🛠️ Tools & Technologies

• Marketing tools: Sponsored Product & Sponsored Brand Ads
• Webinar platforms: Not specified
• Project management tools: Not specified

ASSUMPTION: The role requires proficiency in using marketing tools and webinar platforms, as well as strong communication skills.

👔 Cultural Fit Considerations

Company Values:

• Dynamic culture with flat hierarchies and a start-up mentality
• Strong team spirit and an open culture based on learning and making mistakes
• Company Principles actively lived and integrated into various processes

Work Style:

• Flexible processes and everyday work
• Collaborative and supportive team environment
• Focus on learning and growth

Self-Assessment Questions:

• Do you feel comfortable working in a dynamic and flexible environment?
• Are you open to learning and making mistakes in a collaborative team setting?
• Do you have strong communication skills and a proactive attitude?

ASSUMPTION: Kaufland e-commerce values a dynamic and flexible work environment, with a strong focus on collaboration, learning, and growth.

⚠️ Potential Challenges

• Balancing work and studies as a working student
• Managing communication with French merchants remotely
• Keeping up with the fast-paced e-commerce industry
• Adapting to a dynamic and flexible work environment

ASSUMPTION: These challenges are common for working students and can be managed with strong time management, communication, and adaptability skills.

📈 Similar Roles Comparison

• This role is unique in its focus on supporting French merchants on the Kaufland marketplace
• Similar roles in the industry may focus on other languages or regions
• Career path comparison: This role can lead to full-time opportunities in marketing or e-commerce after graduation

ASSUMPTION: While this role is unique in its focus on the French market, it shares similarities with other marketing support roles in the e-commerce industry.

📝 Sample Projects

• Hosting a webinar to educate French sellers on using Sponsored Ads tools
• Creating a user guide for French merchants on setting up and managing their campaigns
• Collaborating with the French marketplace team to launch a new marketing campaign for French sellers

ASSUMPTION: These sample projects reflect the role's focus on supporting and educating French merchants, as well as collaborating with other teams within the company.

❓ Key Questions to Ask During Interview

• How would you describe the work environment and team culture in the Retail Media team?
• What are the most important qualities you look for in a working student for this role?
• How does this role fit into the overall marketing strategy for the French market?
• What opportunities are there for growth and development within the company for working students?
• How does the company support working students in balancing work and studies?

ASSUMPTION: These questions help applicants understand the work environment, team culture, and growth opportunities within the company.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your language skills, interest in e-commerce, and any relevant experience
• Prepare examples of how you've supported or educated others in a professional or academic context
• Follow up with the hiring manager, Pamina Warncke, after one week if you haven't heard back

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.