Working Student - Marketing (CRO)

📌 Core Information

🔹 Job Title: Working Student - Marketing (CRO)

🔹 Company: Amazon

🔹 Location: Berlin, Germany

🔹 Job Type: Part-time (20 hours/week)

🔹 Category: Marketing

🔹 Date Posted: June 12, 2025

🔹 Experience Level: Entry-level (0-2 years)

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Supporting in conceptualizing, setting up, and evaluating A/B tests
• Enhancing and developing web & app experience based on UX guidelines
• Setting up and maintaining new content via the company's CMS
• Creating ad-hoc analysis and reports based on web analytics tools

ASSUMPTION: This role is designed to provide practical experience in online marketing, with a focus on CRO, while allowing the student to balance their studies.

📋 Key Responsibilities

✅ Supporting in conceptualizing, setting up, and evaluating A/B tests

✅ Enhancing and developing web & app experience based on UX guidelines

✅ Setting up and maintaining new content via the company's CMS

✅ Creating ad-hoc analysis and reports based on web analytics tools

ASSUMPTION: The role requires a mix of creative and analytical skills, with a focus on data-driven decision making.

🎯 Required Qualifications

Education: Currently enrolled in a state-accredited Bachelor's or Master's degree program in the Berlin/Brandenburg area, with at least 1 year of studies left

Experience: No specific experience required, but relevant internships or projects are a plus

Required Skills:

• Business fluency in English, both spoken and written
• Basic understanding of web technologies and e-commerce principles
• Basic understanding of data analysis and interpretation
• Basic knowledge of HTML/CSS

Preferred Skills:

• First knowledge of A/B testing and web analytics
• High affinity to digital businesses and online marketing
• Ability to work independently and in a structured and reliable manner
• Attention to details, good communication, and problem-solving skills
• Ability to manage multiple projects simultaneously
• Fluency in German, French, Spanish, or Italian

ASSUMPTION: While specific experience is not required, a strong foundation in relevant skills and a willingness to learn are essential for success in this role.

💰 Compensation & Benefits

Salary Range: €15.30 per hour (based on the provided information)

Benefits:

• Flexible working hours

Working Hours: 20 hours per week

ASSUMPTION: The salary range is based on the provided information and is in line with industry standards for entry-level positions in Germany.

📌 Applicant Insights

🔍 Company Context

Industry: E-commerce and Retail

Company Size: 10,001+ employees (Global)

Founded: 1994 (Amazon was founded in the United States, but this role is based in Germany)

Company Description:

• Amazon is guided by four principles: customer obsession, passion for invention, commitment to operational excellence, and long-term thinking.
• The company is driven by the excitement of building technologies, inventing products, and providing services that change lives.
• Amazon's mission is to be Earth's most customer-centric company.

Company Specialties:

• E-commerce
• Retail
• Operations
• Internet

Company Website: https://www.amazon.com

ASSUMPTION: While this role is based in Germany, Amazon is a global company with a wide range of products and services.

📊 Role Analysis

Career Level: Entry-level (Working Student)

Reporting Structure: This role reports directly to the marketing team.

Work Arrangement: Part-time (20 hours/week) on-site in Berlin, Germany

Growth Opportunities:

• Potential long-term contribution as a fully-fledged team member
• Exciting opportunity to participate in the growth of a global digital audiobook provider

ASSUMPTION: This role offers the opportunity to gain practical experience and potentially grow within the company.

🌍 Location & Work Environment

Office Type: Corporate office

Office Location(s): Berlin, Germany

Geographic Context:

• Berlin is the capital and largest city of Germany, with a population of approximately 3.7 million people.
• The city is known for its vibrant culture, historical landmarks, and diverse neighborhoods.
• Berlin has a humid continental climate, with warm summers and cold, snowy winters.

Work Schedule: Flexible working hours, with a maximum of 20 hours per week

ASSUMPTION: The flexible work schedule allows students to balance their studies and work responsibilities.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screening
• On-site or virtual interview with the hiring manager
• Background check and onboarding

Key Assessment Areas:

• Technical skills (HTML/CSS, data analysis, etc.)
• Problem-solving abilities
• Communication and teamwork skills
• Cultural fit and motivation

Application Tips:

• Tailor your resume and cover letter to highlight relevant skills and experiences for this role.
• Demonstrate your understanding of online marketing, CRO, and e-commerce principles in your application materials.
• Be prepared to discuss your availability and commitment to the role during the interview process.

ATS Keywords: A/B testing, CRO, online marketing, e-commerce, web analytics, HTML, CSS, data analysis

ASSUMPTION: Including relevant keywords in your application materials can help your resume pass through Applicant Tracking Systems (ATS) and increase your chances of being considered for the role.

🛠️ Tools & Technologies

• Content Management System (CMS)
• Web analytics tools
• HTML/CSS

ASSUMPTION: Familiarity with these tools and technologies is essential for success in this role.

👔 Cultural Fit Considerations

Company Values:

• Customer obsession
• Passion for invention
• Commitment to operational excellence
• Long-term thinking

Work Style:

• Data-driven decision making
• Collaborative and innovative
• Focused on customer-centric solutions

Self-Assessment Questions:

• Do you have a strong customer focus and a passion for innovation?
• Are you comfortable working in a collaborative, data-driven environment?
• Do you thrive in a fast-paced, dynamic work environment?

ASSUMPTION: Candidates who align with Amazon's values and work style are more likely to succeed in this role.

⚠️ Potential Challenges

• Balancing work responsibilities with studies
• Keeping up with the fast-paced nature of the e-commerce industry
• Adapting to a large corporate environment
• Potential language barriers, as the role requires business fluency in English

ASSUMPTION: These challenges can be overcome with strong time management skills, a willingness to learn, and a commitment to personal and professional growth.

📈 Similar Roles Comparison

• This role is unique in its focus on CRO and A/B testing within the marketing department.
• Similar roles in the industry may focus more on traditional marketing channels or have a broader scope of responsibilities.
• Career progression in this role may lead to opportunities in marketing, data analysis, or UX design.

ASSUMPTION: Understanding the unique aspects of this role and how it compares to similar positions in the industry can help candidates make informed decisions about their career paths.

📝 Sample Projects

• Conducting A/B tests to optimize landing pages and improve conversion rates
• Analyzing web analytics data to identify trends and make data-driven decisions
• Creating and maintaining content for marketing campaigns using the company's CMS

ASSUMPTION: These sample projects provide insight into the day-to-day responsibilities and deliverables of this role.

❓ Key Questions to Ask During Interview

• How does this role fit into the overall marketing strategy for the company?
• What are the key priorities for this role in the first 30 days?
• How does the company support the professional development of its employees?
• What are the most challenging aspects of this role, and how can I best prepare for them?
• How does the company foster a culture of innovation and continuous learning?

ASSUMPTION: Asking thoughtful questions during the interview process demonstrates your interest in the role and helps you make an informed decision about your future with the company.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight relevant skills and experiences for this role.
• Prepare for the interview process by researching the company and role, and practicing common interview questions.
• Follow up with the hiring manager after your interview to express your interest in the role and reiterate your qualifications.
• If selected for the role, complete the onboarding process and be prepared to start as soon as possible.

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.