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Working Student - Marketing (CRO)

Amazon
Full-time
On-site
Berlin, Berlin, Germany
πŸ§ͺ Conversion Rate Optimization (CRO)

πŸ“Œ Core Information

πŸ”Ή Job Title: Working Student - Marketing (CRO)

πŸ”Ή Company: Amazon

πŸ”Ή Location: Berlin, Germany

πŸ”Ή Job Type: Part-time (20 hours/week)

πŸ”Ή Category: Marketing

πŸ”Ή Date Posted: June 12, 2025

πŸ”Ή Experience Level: Entry-level (0-2 years)

πŸ”Ή Remote Status: On-site

πŸš€ Job Overview

Key aspects of this role include:

  • Supporting in conceptualizing, setting up, and evaluating A/B tests
  • Enhancing and developing web & app experience based on UX guidelines
  • Setting up and maintaining new content via the company's CMS
  • Creating ad-hoc analysis and reports based on web analytics tools

ASSUMPTION: This role is designed to provide practical experience in online marketing, with a focus on CRO, while allowing the student to balance their studies.

πŸ“‹ Key Responsibilities

βœ… Supporting in conceptualizing, setting up, and evaluating A/B tests

βœ… Enhancing and developing web & app experience based on UX guidelines

βœ… Setting up and maintaining new content via the company's CMS

βœ… Creating ad-hoc analysis and reports based on web analytics tools

ASSUMPTION: The role requires a mix of creative and analytical skills, with a focus on data-driven decision making.

🎯 Required Qualifications

Education: Currently enrolled in a state-accredited Bachelor's or Master's degree program in the Berlin/Brandenburg area, with at least 1 year of studies left

Experience: No specific experience required, but relevant internships or projects are a plus

Required Skills:

  • Business fluency in English, both spoken and written
  • Basic understanding of web technologies and e-commerce principles
  • Basic understanding of data analysis and interpretation
  • Basic knowledge of HTML/CSS

Preferred Skills:

  • First knowledge of A/B testing and web analytics
  • High affinity to digital businesses and online marketing
  • Ability to work independently and in a structured and reliable manner
  • Attention to details, good communication, and problem-solving skills
  • Ability to manage multiple projects simultaneously
  • Fluency in German, French, Spanish, or Italian

ASSUMPTION: While specific experience is not required, a strong foundation in relevant skills and a willingness to learn are essential for success in this role.

πŸ’° Compensation & Benefits

Salary Range: €15.30 per hour (based on the provided information)

Benefits:

  • Flexible working hours

Working Hours: 20 hours per week

ASSUMPTION: The salary range is based on the provided information and is in line with industry standards for entry-level positions in Germany.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: E-commerce and Retail

Company Size: 10,001+ employees (Global)

Founded: 1994 (Amazon was founded in the United States, but this role is based in Germany)

Company Description:

  • Amazon is guided by four principles: customer obsession, passion for invention, commitment to operational excellence, and long-term thinking.
  • The company is driven by the excitement of building technologies, inventing products, and providing services that change lives.
  • Amazon's mission is to be Earth's most customer-centric company.

Company Specialties:

  • E-commerce
  • Retail
  • Operations
  • Internet

Company Website: https://www.amazon.com

ASSUMPTION: While this role is based in Germany, Amazon is a global company with a wide range of products and services.

πŸ“Š Role Analysis

Career Level: Entry-level (Working Student)

Reporting Structure: This role reports directly to the marketing team.

Work Arrangement: Part-time (20 hours/week) on-site in Berlin, Germany

Growth Opportunities:

  • Potential long-term contribution as a fully-fledged team member
  • Exciting opportunity to participate in the growth of a global digital audiobook provider

ASSUMPTION: This role offers the opportunity to gain practical experience and potentially grow within the company.

🌍 Location & Work Environment

Office Type: Corporate office

Office Location(s): Berlin, Germany

Geographic Context:

  • Berlin is the capital and largest city of Germany, with a population of approximately 3.7 million people.
  • The city is known for its vibrant culture, historical landmarks, and diverse neighborhoods.
  • Berlin has a humid continental climate, with warm summers and cold, snowy winters.

Work Schedule: Flexible working hours, with a maximum of 20 hours per week

ASSUMPTION: The flexible work schedule allows students to balance their studies and work responsibilities.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application submission
  • Phone or video screening
  • On-site or virtual interview with the hiring manager
  • Background check and onboarding

Key Assessment Areas:

  • Technical skills (HTML/CSS, data analysis, etc.)
  • Problem-solving abilities
  • Communication and teamwork skills
  • Cultural fit and motivation

Application Tips:

  • Tailor your resume and cover letter to highlight relevant skills and experiences for this role.
  • Demonstrate your understanding of online marketing, CRO, and e-commerce principles in your application materials.
  • Be prepared to discuss your availability and commitment to the role during the interview process.

ATS Keywords: A/B testing, CRO, online marketing, e-commerce, web analytics, HTML, CSS, data analysis

ASSUMPTION: Including relevant keywords in your application materials can help your resume pass through Applicant Tracking Systems (ATS) and increase your chances of being considered for the role.

πŸ› οΈ Tools & Technologies

  • Content Management System (CMS)
  • Web analytics tools
  • HTML/CSS

ASSUMPTION: Familiarity with these tools and technologies is essential for success in this role.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Customer obsession
  • Passion for invention
  • Commitment to operational excellence
  • Long-term thinking

Work Style:

  • Data-driven decision making
  • Collaborative and innovative
  • Focused on customer-centric solutions

Self-Assessment Questions:

  • Do you have a strong customer focus and a passion for innovation?
  • Are you comfortable working in a collaborative, data-driven environment?
  • Do you thrive in a fast-paced, dynamic work environment?

ASSUMPTION: Candidates who align with Amazon's values and work style are more likely to succeed in this role.

⚠️ Potential Challenges

  • Balancing work responsibilities with studies
  • Keeping up with the fast-paced nature of the e-commerce industry
  • Adapting to a large corporate environment
  • Potential language barriers, as the role requires business fluency in English

ASSUMPTION: These challenges can be overcome with strong time management skills, a willingness to learn, and a commitment to personal and professional growth.

πŸ“ˆ Similar Roles Comparison

  • This role is unique in its focus on CRO and A/B testing within the marketing department.
  • Similar roles in the industry may focus more on traditional marketing channels or have a broader scope of responsibilities.
  • Career progression in this role may lead to opportunities in marketing, data analysis, or UX design.

ASSUMPTION: Understanding the unique aspects of this role and how it compares to similar positions in the industry can help candidates make informed decisions about their career paths.

πŸ“ Sample Projects

  • Conducting A/B tests to optimize landing pages and improve conversion rates
  • Analyzing web analytics data to identify trends and make data-driven decisions
  • Creating and maintaining content for marketing campaigns using the company's CMS

ASSUMPTION: These sample projects provide insight into the day-to-day responsibilities and deliverables of this role.

❓ Key Questions to Ask During Interview

  • How does this role fit into the overall marketing strategy for the company?
  • What are the key priorities for this role in the first 30 days?
  • How does the company support the professional development of its employees?
  • What are the most challenging aspects of this role, and how can I best prepare for them?
  • How does the company foster a culture of innovation and continuous learning?

ASSUMPTION: Asking thoughtful questions during the interview process demonstrates your interest in the role and helps you make an informed decision about your future with the company.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume and cover letter to highlight relevant skills and experiences for this role.
  • Prepare for the interview process by researching the company and role, and practicing common interview questions.
  • Follow up with the hiring manager after your interview to express your interest in the role and reiterate your qualifications.
  • If selected for the role, complete the onboarding process and be prepared to start as soon as possible.

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.