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Working Student Marketing (m/w/d)

coty
Full-time
On-site
Darmstadt, Hesse, Germany
🌐 Digital Marketing
**πŸ“Œ Core Information**

πŸ”Ή **Job Title:** Working Student Marketing (m/w/d)
πŸ”Ή **Company:** Coty
πŸ”Ή **Location:** Darmstadt, Hesse, Germany
πŸ”Ή **Job Type:** Part-time
πŸ”Ή **Category:** Marketing
πŸ”Ή **Date Posted:** April 28, 2025
πŸ”Ή **Experience Level:** Entry-level (0-2 years)
πŸ”Ή **Remote Status:** On-site

**πŸš€ Job Overview**

Key aspects of this role include:

1. **International Exposure:** Work in an international environment with flat hierarchies and exciting projects.
2. **Gestaltungspielraum:** Actively shape the working environment and processes, and help move the beauty world.
3. **Positive Team Atmosphere:** Enjoy a diverse, inclusive, and fun working culture.
4. **Subsidized Canteen & Coffee Bar:** Benefit from a subsidized canteen and coffee bar.
5. **Free Parking & Good Public Transport Connection:** Enjoy free parking and easy access to public transportation.

**ASSUMPTION:** This role offers a unique opportunity to gain international experience and actively shape the working environment in a dynamic and growing industry.

**πŸ“‹ Key Responsibilities**

βœ… **Product Launches:** Assist in planning and implementing product launches, focusing on the '4 P's' (Product, Price, Place, Promotion).
βœ… **Project Work:** Support project activities, such as creating/updating sales materials, handling sampling actions, and conducting monthly sell-out analyses.
βœ… **Analyses & Reporting:** Contribute to analyses, reportings, data preparation, and tracking key performance indicators.
βœ… **Collaboration:** Work closely with various marketing interfaces, including shopper marketing, influencer marketing, and sales teams.

**ASSUMPTION:** The role requires strong analytical and organizational skills, as well as the ability to work independently and in a team environment.

**🎯 Required Qualifications**

**Education:**
- Enrolled in a business-related degree program, ideally with a focus on marketing, for at least three semesters
- Excellent academic performance

**Experience:**
- Previous marketing experience is not required but would be an asset

**Required Skills:**
- Excellent German and English communication skills (written and verbal)
- Proficiency in MS Office, particularly PowerPoint and Excel
- Strong analytical and problem-solving skills
- Excellent communication and teamwork skills
- High affinity for numbers and data-driven decision-making
- Self-motivated and proactive working style
- Ability to work independently and in a team environment

**Preferred Skills:**
- Previous experience in the beauty industry or related fields
- Familiarity with marketing tools and software

**ASSUMPTION:** The ideal candidate will have a strong academic background in marketing, excellent communication skills, and a passion for the beauty industry.

**πŸ’° Compensation & Benefits**

**Salary Range:** €12-15 per hour (based on industry standards for entry-level marketing roles in Germany)

**Benefits:**
- Subsidized canteen and coffee bar
- Free company parking
- Good public transport connection
- Opportunities for professional growth and development

**Working Hours:** 20 hours per week, with flexibility to adjust based on academic schedule

**ASSUMPTION:** The salary range is estimated based on industry standards for entry-level marketing roles in Germany. The actual salary may vary depending on the candidate's qualifications and experience.

**πŸ“Œ Applicant Insights**

**πŸ” Company Context**

**Industry:** Personal Care Product Manufacturing
**Company Size:** 10,001+ employees
**Founded:** 1904
**Headquarters:** Amsterdam, North Holland, Netherlands
**Specialties:** Fragrances, Color Cosmetics, and Skin & Body Care

**Company Description:** Coty is a global leader in the beauty industry, with a portfolio of iconic brands and a commitment to social responsibility and sustainability. The company offers a dynamic and inclusive work environment, with opportunities for professional growth and development.

**πŸ“Š Role Analysis**

**Career Level:** Entry-level (Working Student)
**Reporting Structure:** Directly to the Brand Manager
**Work Arrangement:** On-site, part-time (20 hours per week)
**Growth Opportunities:** Potential for long-term employment and career progression within the marketing department

**ASSUMPTION:** This role offers an excellent opportunity for students to gain practical experience in the marketing field and potentially transition into a full-time position upon graduation.

**🌍 Location & Work Environment**

**Office Type:** Modern, collaborative office space with open-plan workstations
**Office Location:** Darmstadt, Hesse, Germany
**Geographic Context:** Darmstadt is a vibrant university city with a rich cultural scene, located in the heart of the Rhine-Main region.
**Work Schedule:** Flexible hours to accommodate academic schedule

**ASSUMPTION:** The office environment is designed to foster collaboration and creativity, with a focus on employee well-being and work-life balance.

**πŸ’Ό Interview & Application Insights**

**Typical Process:**
1. Online application submission
2. Phone or video screening
3. On-site interview with the hiring manager and team members
4. Final interview with the department head

**Key Assessment Areas:**
- Cultural fit and alignment with company values
- Communication and presentation skills
- Problem-solving and analytical skills
- Enthusiasm for the beauty industry and marketing

**Application Tips:**
1. Tailor your resume and cover letter to highlight relevant skills and experiences for this role.
2. Prepare for behavioral and situational interview questions that focus on your problem-solving skills and ability to work in a team environment.
3. Research Coty's brand portfolio and be prepared to discuss your favorite products and why you want to work in the beauty industry.

**ATS Keywords:** Marketing, Working Student, Beauty Industry, Product Launches, Project Management, Teamwork, MS Office, PowerPoint, Excel, German, English

**ASSUMPTION:** The application process is designed to assess the candidate's cultural fit, communication skills, and problem-solving abilities, with a focus on the candidate's enthusiasm for the beauty industry and marketing.

**πŸ› οΈ Tools & Technologies**

- Microsoft Office Suite (Word, Excel, PowerPoint)
- Project management tools (e.g., Asana, Trello)
- CRM and marketing automation software (e.g., Salesforce, HubSpot)
- Google Workspace (Gmail, Google Drive, Google Docs)

**ASSUMPTION:** The tools and technologies required for this role are standard in the marketing industry and can be easily learned with the right training and support.

**πŸ‘” Cultural Fit Considerations**

**Company Values:**
- Fearless: Pioneering innovation and challenging the status quo
- Forward: Embracing change and continuous improvement
- You: Celebrating individuality and empowering self-expression

**Work Style:**
- Collaborative and inclusive team environment
- Focus on results and continuous learning
- Open and transparent communication

**Self-Assessment Questions:**
1. How do you embody the company value of 'Fearless' in your approach to marketing?
2. Describe a time when you demonstrated 'Forward' thinking in a marketing project or campaign.
3. How do you align with the company value of 'You' in your personal style and approach to beauty?

**ASSUMPTION:** The ideal candidate will be able to demonstrate a strong cultural fit with Coty's values and work style, with a focus on collaboration, innovation, and continuous learning.

**⚠️ Potential Challenges**

1. **Language Barrier:** While excellent German and English communication skills are required, candidates may face language barriers in the workplace, particularly when working with international teams.
2. **Work-Life Balance:** Balancing academic responsibilities and a part-time job may be challenging, requiring strong time management and organizational skills.
3. **Industry-Specific Knowledge:** Candidates may need to quickly acquire industry-specific knowledge and adapt to the fast-paced nature of the beauty industry.

**ASSUMPTION:** These challenges can be overcome with strong communication skills, effective time management, and a willingness to learn and adapt in a dynamic and growing industry.

**πŸ“ˆ Similar Roles Comparison**

1. **Working Student vs. Intern:** Working students typically have more responsibilities and are integrated into the daily business of the team, while interns may have more limited tasks and a shorter duration.
2. **Marketing vs. Sales:** Marketing focuses on brand management, product launches, and market research, while sales involves direct customer interaction and sales targets.
3. **Beauty Industry vs. Other Industries:** The beauty industry is characterized by its fast-paced nature, constant innovation, and strong focus on trends and consumer behavior.

**ASSUMPTION:** This role offers a unique opportunity to gain practical experience in marketing within the dynamic and growing beauty industry.

**πŸ“ Sample Projects**

1. **Product Launch:** Assist in planning and executing a product launch, including market research, target audience identification, and promotional activities.
2. **Social Media Campaign:** Develop and implement a social media campaign to increase brand awareness and engagement, using tools like Hootsuite or Buffer.
3. **Market Analysis:** Conduct a market analysis to identify trends, competitors, and opportunities for a specific product or brand.

**ASSUMPTION:** These sample projects provide a glimpse into the diverse range of tasks and responsibilities that a marketing working student may encounter in this role.

**❓ Key Questions to Ask During Interview**

1. **Role Responsibilities:** What are the key responsibilities and priorities for this role in the first 30 days?
2. **Team Structure:** How is the marketing team structured, and who will I be working closely with?
3. **Company Culture:** How would you describe the company culture, and how does the marketing team embody these values?
4. **Growth Opportunities:** What opportunities are there for professional development and career progression within the marketing department?
5. **Work Environment:** How does the company support work-life balance and employee well-being?

**ASSUMPTION:** These interview questions are designed to provide insight into the role's responsibilities, team dynamics, company culture, and growth opportunities, allowing candidates to make an informed decision about the position.

**πŸ“Œ Next Steps for Applicants**

To apply for this position:

1. Submit your application through [this link](https://careers.coty.com/job/Darmstadt-Working-Student-Marketing-%28mwd%29-HE-64295/1197499101/).
2. Tailor your resume and cover letter to highlight relevant skills and experiences for this role.
3. Prepare for a phone or video screening, focusing on your communication and problem-solving skills.
4. Research Coty's brand portfolio and be prepared to discuss your favorite products and why you want to work in the beauty industry.
5. Follow up with the hiring manager one week after the interview, expressing your enthusiasm for the role and addressing any remaining questions.

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.