3rd Party Brand Manager - Fashion & Home

📌 Core Information

🔹 Job Title: 3rd Party Brand Manager - Fashion & Home

🔹 Company: boohoo group

🔹 Location: Manchester, United Kingdom

🔹 Job Type: Full-Time

🔹 Category: Retail Apparel and Fashion

🔹 Date Posted: May 6, 2025

🔹 Experience Level: 2-5 years

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Supporting the Marketing Lead in planning and executing marketing strategies for Debenhams
• Building relationships with third-party brands to pitch media and campaign opportunities
• Managing a fashion & home campaign calendar to ensure all key brand moments are captured
• Collaborating with cross-functional teams to ensure smooth execution of projects

ASSUMPTION: This role requires a strong understanding of both fashion and home marketing, as well as excellent leadership and team development skills.

📋 Key Responsibilities

✅ Support the Marketing Lead in planning and executing marketing strategies for Debenhams

✅ Identify and build relationships with third-party brands to pitch media and campaign opportunities

✅ Manage a fashion & home campaign calendar to ensure all key brand moments, seasonal campaigns, and regular product stories are captured

✅ Collaborate with cross-functional teams, including DBZ/Buying and creative departments, to ensure smooth execution of projects

✅ Develop strong working relationships with key business departments to ensure smooth project execution

✅ Demonstrate a strong interest and experience within the beauty category

✅ Manage campaign budgets and ensure projects are delivered on time and within budget

ASSUMPTION: This role requires a high level of organization, attention to detail, and the ability to manage multiple projects simultaneously.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Business, or a related field

Experience: 3+ years in a fashion or home marketing role, with at least 1 year in a management level

Required Skills:

• Excellent leadership and team development skills
• Ability to project manage multichannel marketing plans
• Excellent presentation skills and confident in liaising with senior stakeholders
• Ability to manage campaign budgets
• Strong working knowledge of multi-channel marketing campaigns
• Excellent communication and people skills

Preferred Skills:

• Experience with third-party brand collaborations
• Knowledge of the Debenhams brand

ASSUMPTION: Candidates with experience in both fashion and home marketing will be at an advantage in this role.

💰 Compensation & Benefits

Salary Range: £35,000 - £45,000 per annum (based on industry standards for a role of this level in the Manchester area)

Benefits:

• Share Schemes
• Health and Wellbeing Support
• Employee Discount

Working Hours: Full-time, core hours with flexible working arrangements

ASSUMPTION: The salary range provided is an estimate based on industry standards for a role of this level in the Manchester area. The actual salary may vary depending on the candidate's experience and qualifications.

📌 Applicant Insights

🔍 Company Context

Industry: Retail Apparel and Fashion

Company Size: 201-500 employees

Founded: 2006

Company Description:

• boohoo group is a global online fashion retailer, offering a wide range of clothing, shoes, and accessories for men, women, and children
• The company is known for its fast fashion trends and affordable prices
• boohoo group operates several brands, including boohoo, PrettyLittleThing, and Nasty Gal

Company Specialties:

• Fast Fashion
• E-commerce
• Global Retail

Company Website: boohoo.com

ASSUMPTION: boohoo group is a fast-paced, dynamic company that values innovation and creativity in its employees.

📊 Role Analysis

Career Level: Mid-level

Reporting Structure: This role reports directly to the Marketing Lead

Work Arrangement: On-site, with core hours and flexible working arrangements

Growth Opportunities:

• Progression to a senior marketing role within the company
• Expansion of responsibilities to include additional brands or categories
• Development of leadership and management skills

ASSUMPTION: This role offers significant opportunities for career growth and development within the company.

🌍 Location & Work Environment

Office Type: Modern, open-plan office

Office Location(s): Manchester, United Kingdom

Geographic Context:

• Manchester is a vibrant, multicultural city in the North West of England
• The city is known for its rich history, vibrant music scene, and thriving food and drink culture
• Manchester is well-connected by public transport and has an international airport

Work Schedule: Full-time, with core hours and flexible working arrangements

ASSUMPTION: Manchester offers a high quality of life, with a wide range of cultural, social, and recreational activities available.

💼 Interview & Application Insights

Typical Process:

• Online application and resume screening
• Phone or video screening
• Face-to-face interview with the hiring manager and relevant team members
• Final interview with senior leadership

Key Assessment Areas:

• Marketing and campaign planning skills
• Leadership and team development skills
• Communication and presentation skills
• Budget management skills
• Cultural fit with the company and team

Application Tips:

• Tailor your resume and cover letter to highlight your relevant marketing and leadership experience
• Prepare examples of successful marketing campaigns you have managed
• Research the company and be prepared to discuss your alignment with their values and culture

ATS Keywords: Marketing Planning, Leadership, Team Development, Project Management, Presentation Skills, Budget Management, Relationship Building, Cross Functional Working, Campaign Management, Fashion Marketing, Home Marketing, Multi-Channel Marketing, Stakeholder Liaison, Creative Collaboration, Detail Orientation

ASSUMPTION: The application process for this role may involve assessments or case studies to evaluate the candidate's marketing and leadership skills.

🛠️ Tools & Technologies

• Microsoft Office Suite
• Google Workspace
• Marketing automation tools (e.g., Mailchimp, Hootsuite)
• Project management tools (e.g., Asana, Trello)
• Design tools (e.g., Canva, Adobe Creative Suite)

ASSUMPTION: The specific tools and technologies used in this role may vary depending on the candidate's experience and the team's needs.

👔 Cultural Fit Considerations

Company Values:

• Innovation
• Collaboration
• Customer Focus
• Integrity
• Accountability

Work Style:

• Fast-paced and dynamic
• Collaborative and team-oriented
• Results-driven and focused on delivery

Self-Assessment Questions:

• How do you stay up-to-date with the latest fashion trends and marketing strategies?
• Can you provide an example of a time when you successfully managed a cross-functional team to deliver a marketing campaign?
• How do you prioritize and manage multiple projects simultaneously?

ASSUMPTION: boohoo group values candidates who are innovative, collaborative, and results-driven, with a strong customer focus.

⚠️ Potential Challenges

• The fast-paced nature of the fashion industry may require quick decision-making and adaptability
• The role may involve working with tight deadlines and managing multiple projects simultaneously
• The company's growth and expansion may present challenges in terms of managing change and adapting to new situations
• The role may require occasional travel to attend industry events or meet with external partners

ASSUMPTION: The potential challenges of this role are outweighed by the opportunities for career growth and development within the company.

📈 Similar Roles Comparison

• This role is similar to a Marketing Manager or Brand Manager position in a fashion or retail company
• However, this role is unique in its focus on both fashion and home marketing, as well as its emphasis on third-party brand collaborations
• Career progression in this role may lead to a senior marketing role within the company, with the opportunity to expand responsibilities to include additional brands or categories

ASSUMPTION: This role offers a unique opportunity to gain experience in both fashion and home marketing, as well as to develop leadership and management skills.

📝 Sample Projects

• Developing and executing a marketing campaign to launch a new fashion collection
• Managing a third-party brand collaboration to create a co-branded product line
• Creating a marketing plan to promote a seasonal sale event

ASSUMPTION: The specific projects undertaken in this role will vary depending on the company's marketing priorities and the candidate's skills and experience.

❓ Key Questions to Ask During Interview

• Can you describe the company's marketing strategy for the next year, and how this role fits into that plan?
• How does the company support the professional development of its employees?
• Can you provide an example of a successful marketing campaign that the company has run, and what made it successful?
• How does the company approach collaboration and cross-functional working?
• What are the key priorities for this role in the first 90 days?

ASSUMPTION: Asking insightful questions during the interview process demonstrates the candidate's interest in the role and the company, and can help to clarify expectations and goals.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your relevant marketing and leadership experience
• Prepare examples of successful marketing campaigns you have managed
• Research the company and be prepared to discuss your alignment with their values and culture
• Follow up with the hiring manager one week after submitting your application to confirm receipt and reiterate your interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.