Account Executive III, Sales

📌 Core Information

🔹 Job Title: Account Executive III, Sales

🔹 Company: Nexstar Media Group, Inc.

🔹 Location: Augusta, Georgia, United States

🔹 Job Type: On-site

🔹 Category: 🚀 Sales & Marketing, 💼 Account Management

🔹 Date Posted: April 2, 2025

🔹 Experience Level: 0-2 years

🔹 Remote Status: On-site

📌 Essential Job Details

🚀 Job Overview

Key aspects of this role include:

• Generating advertising revenue through agency engagement and prospect calls
• Developing credible business relationships within the local community
• Delivering persuasive sales presentations to potential and existing clients
• Collaborating with clients and internal teams to construct efficient advertising strategies

ASSUMPTION: The role encompasses utilizing both strategic planning and direct sales tactics to reach and exceed sales targets, focusing significantly on television media.

📋 Key Responsibilities

✅ Generate advertising revenue by engaging with established agencies and cold-calling new prospects

✅ Maintain and develop client accounts

✅ Prepare and deliver compelling sales presentations

✅ Explain the benefits of television advertising to promote products/services

✅ Provide rate information for advertising placements

✅ Collaborate on developing advertising schedules

✅ Work with clients and station personnel to develop advertisements

✅ Perform additional tasks as assigned

ASSUMPTION: Responsibilities likely extend to identifying potential advertising opportunities and tailoring pitches to suit client needs.

🎯 Required Qualifications

Education: Bachelor’s degree in Marketing, Advertising, Mass Communications, or related field, or equivalent experience

Experience: At least one year of sales experience, preferably in media

Required Skills:

• Proficient computer skills
• Strong communication and presentation abilities
• Valid driver’s license and acceptable driving record

Preferred Skills:

• Experience in media sales
• Strategic planning capabilities

ASSUMPTION: Emphasis is placed on both educational background and practical sales experience to facilitate effective client interactions.

💰 Compensation & Benefits

Salary Range: Not specified

Benefits:

• Health insurance options
• Retirement savings plans
• Professional development incentives

Working Hours: 40 hours per week, potentially with some additional flexibility as required

ASSUMPTION: Compensation is competitive within the broadcast media sector, generally offering viable benefits to attract experienced candidates.

📌 Applicant Insights

🔍 Company Context

Industry: Broadcast Media Production and Distribution - a dynamic sector focused on disseminating media content across various platforms

Company Size: 10,001+ employees, indicating a robust support network and resources for employees

Founded: 1996, showcasing a history of adaptability and expansion in media

Company Description:

• Operates America's largest local TV broadcasting group
• Produces over 316,000 hours of television content annually
• Includes national television and digital properties like The CW and NewsNation

Company Specialties: Not Specified

Company Website: http://www.nexstar.tv

ASSUMPTION: The company’s extensive network and resources provide significant avenues for career development and industry influence.

📊 Role Analysis

Career Level: Entry to Mid-level, suitable for professionals seeking to advance or transition in the sales domain

Reporting Structure: Likely reports to a regional sales manager or director

Work Arrangement: Primarily on-site, promoting direct client engagement and team collaboration

Growth Opportunities:

• Pathway to senior sales roles
• Cross-departmental collaboration experience
• Potential for managerial positions in account management

ASSUMPTION: Position offers a ladder for growth within the sales hierarchy by leveraging media sales successes.

🌍 Location & Work Environment

Office Type: Corporate office setting with modern amenities conducive to both individual and collaborative work

Office Location(s): Augusta, Georgia, United States

Geographic Context:

• Access to urban business centers
• Close-knit community for network building
• Rich cultural heritage enhancing living experiences

Work Schedule: Standard business hours with opportunities for flexibility

ASSUMPTION: The work environment is structured to support proactive client account management and response to customer needs.

💼 Interview & Application Insights

Typical Process:

• Initial application screening
• Phone or virtual interview
• On-site interview with key team members

Key Assessment Areas:

• Sales acumen and client interaction skills
• Understanding of broadcast media advertising
• Problem-solving and strategic thinking

Application Tips:

• Highlight relevant sales achievements
• Demonstrate understanding of media industry nuances
• Showcase ability to develop and maintain client relationships

ATS Keywords: Sales, advertising, client management, media industry, strategic planning

ASSUMPTION: The interview process may focus heavily on past achievements in sales and potential contributions to revenue growth.

🛠️ Tools & Technologies

• Salesforce or similar CRM systems
• Advertising analytics platforms
• Media scheduling tools

ASSUMPTION: Proficiency in these tools is essential to efficiently manage and optimize advertising sales processes.

👔 Cultural Fit Considerations

Company Values:

• Innovation in media
• Commitment to community engagement
• Integrity in reporting and content production

Work Style:

• Collaborative and team-oriented
• Proactive and client-focused
• Analytical and detail-oriented

Self-Assessment Questions:

• How do you approach building new client relationships?
• Can you describe a successful media campaign you’ve managed?
• What strategies do you use to ensure client satisfaction?

ASSUMPTION: Cultural fit is likely emphasized on aligning personal sales strategies with company values and objectives.

⚠️ Potential Challenges

• Navigating highly competitive sales environments
• Meeting and exceeding challenging sales targets
• Maintaining client satisfaction amidst industry shifts
• Adapting to evolving advertising technologies

ASSUMPTION: Applicants should be prepared to embrace industry fluctuations and prove adept at quickly adapting strategies.

📈 Similar Roles Comparison

• Similar responsibilities to media sales executive roles
• Focused on direct client account management
• Comparable career growth opportunities within broadcasting companies

ASSUMPTION: This role is similar in scope to other media-focused sales positions, with a unique emphasis on television advertising.

📝 Sample Projects

• Developed advertising campaigns for local businesses
• Implemented cross-channel marketing strategies
• Collaborated with creative teams to produce engaging commercials

ASSUMPTION: Successful sample projects usually involve collaboration across multiple media channels to maximize client exposure.

❓ Key Questions to Ask During Interview

• What metrics are used to measure success in this role?
• Can you describe the team structure and dynamic?
• What training and support are provided for new hires?
• How does Nexstar stay competitive in the media advertising space?
• What recent successful campaigns can you share?

ASSUMPTION: These questions can provide insights into working conditions, expectations, and the company’s strategic focus.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through the Nexstar Careers Page
• Prepare a tailored resume highlighting relevant sales experience
• Include a cover letter outlining strategic contributions to past sales roles
• Ensure all contact information is accurate for further communications
• Follow up courteously on application status after 2 weeks

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.