Affiliate Marketing Manager

📌 Core Information

🔹 Job Title: Affiliate Marketing Manager

🔹 Company: LotusFlare, Inc.

🔹 Location: London

🔹 Job Type: Full-Time

🔹 Category: Marketing

🔹 Date Posted: July 18, 2025

🔹 Experience Level: Mid-Level (2-5 years)

🔹 Remote Status: Remote OK

🚀 Job Overview

Key aspects of this role include:

• Driving regional growth through affiliate partnerships and localised campaigns
• Managing and optimising regional campaigns for acquisition, engagement, and ROI
• Collaborating with global marketing teams and regional marketing leads
• Ensuring brand consistency and performance standards across localised campaigns
• Onboarding and managing regional affiliate partners, influencers, and creators

ASSUMPTION: This role requires a strategic mindset, strong analytical skills, and the ability to balance global brand consistency with local market nuances.

📋 Key Responsibilities

✅ Own and execute go-to-market strategies for regional campaigns, product launches, and seasonal promotions

✅ Regionalise/ localise and implement Nomad’s affiliate and influencer marketing programs in Europe

✅ Identify, recruit, and onboard regional affiliate partners, influencers, and creators

✅ Manage and optimise regional campaigns for acquisition, engagement, and ROI

✅ Collaborate with performance marketing on promo calendars, tracking (UTM, Adjust), and conversion analysis

✅ Maintain affiliate platform operations (e.g., Impact, ShareASale) and ensure data accuracy

✅ Provide regular performance reports and actionable insights to the Americas Lead and global marketing team

✅ Support creation of regionally relevant campaign briefs, creative assets, and local offers

✅ Ensure compliance with local regulations, brand safety standards, and consumer expectations in European markets

ASSUMPTION: This role involves a high degree of autonomy and cross-functional collaboration, requiring strong project management and communication skills.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Business, or a related field

Experience: 3-6 years of experience in affiliate marketing, influencer management, or partnerships in European markets

Required Skills:

• Proven track record in affiliate marketing, influencer management, or partnerships in European markets
• Data-driven approach and comfortable working with attribution and analytics platforms (Impact, Adjust, GA4, etc.)
• Strong familiarity with affiliate networks, local creator ecosystems, and go-to-market best practices
• Excellent project management, communication, and stakeholder management skills
• Fluency in English; proficiency in one or more European languages preferred but not required

Preferred Skills:

• Demonstrated regional growth in affiliate- and influencer-driven acquisition within Europe
• Knowledge of local affiliate and influencer platforms or networks specific to European countries
• Hands-on experience working with regional agencies, partners, and creators for activation and performance
• Familiarity with European cross-border compliance, GDPR, and regional payment considerations

ASSUMPTION: Candidates with experience in the European affiliate marketing landscape and a proven track record of driving regional growth will be most successful in this role.

💰 Compensation & Benefits

Salary Range: £60,000 - £80,000 per annum (based on experience and industry standards for mid-level marketing roles in London)

Benefits:

• Competitive benefits package, including health, dental, and vision insurance
• Retirement savings plan with company matching
• Generous vacation and time-off policies
• Flexible work arrangements and remote work options
• Professional development opportunities and training
• Employee referral bonuses

Working Hours: Full-time (40 hours per week), with flexible scheduling options

ASSUMPTION: The salary range and benefits package are competitive for the London market and reflect the mid-level experience required for this role.

📌 Applicant Insights

🔍 Company Context

Industry: Software Development, specifically focused on mobile growth, engagement, and digital customer experience for telecom operators

Company Size: Mid-sized (201-500 employees), with a global presence and a significant impact on the telecom industry

Founded: 2014, with headquarters in Silicon Valley and offices across Europe, Asia, and other regions

Company Description:

• LotusFlare’s mission is to design, build, and continuously advance a digital commerce and monetization platform that simplifies technology and customer experience to deliver valuable outcomes to enterprises
• The company’s Digital Network Operator® (DNO™) Cloud is a cloud-native business support system (BSS) for communications and media services providers, enabling them to innovate freely, better engage with their customers, and reduce operational costs
• LotusFlare powers top-tier telecom operators like Deutsche Telekom, Globe Telecom, T-Mobile, and Singtel, driving customer engagement and unlocking growth at scale

Company Specialties:

• Mobile Growth
• Engagement
• Internet
• BSS
• Telco Cloud
• 5G
• eSIM
• and Digital Customer Experience

Company Website: http://www.lotusflare.com

ASSUMPTION: LotusFlare’s expertise in the telecom industry and focus on digital customer experience make it an attractive employer for candidates seeking to work at the intersection of technology and customer-centric marketing.

📊 Role Analysis

Career Level: Mid-level, with opportunities for growth and advancement within the global marketing team

Reporting Structure: This role reports directly to the Americas Lead and collaborates closely with the global marketing team and regional marketing leads

Work Arrangement: Remote OK, with flexibility for hybrid or on-site work arrangements based on candidate preference and regional needs

Growth Opportunities:

• Proven track record of driving regional growth and influencing global strategy
• Potential to lead regional teams and expand the company’s presence in Europe
• Opportunities to work on high-impact projects and drive innovation in the affiliate marketing space

ASSUMPTION: This role offers significant growth potential for the right candidate, with opportunities to make a substantial impact on the company’s European operations and global marketing strategy.

🌍 Location & Work Environment

Office Type: Hybrid, with a mix of on-site and remote work arrangements based on team and individual needs

Office Location(s): London, with additional offices in Santa Clara, California; Belgrade, Serbia; Waterloo, Ontario; North York, Ontario; Kyiv, Ukraine; Singapore; and Jakarta, Indonesia

Geographic Context:

• London is a major global hub for technology, finance, and marketing, offering a diverse range of cultural and professional opportunities
• The city is home to numerous multinational corporations and startups, providing ample networking and career growth prospects
• London’s time zone (GMT) facilitates collaboration with teams across Europe, Asia, and North America

Work Schedule: Flexible, with a focus on results and output rather than strict hours

ASSUMPTION: London’s vibrant tech scene, diverse cultural offerings, and strategic time zone make it an attractive location for this role, fostering collaboration and growth opportunities within the global marketing team.

💼 Interview & Application Insights

Typical Process:

• Online application submission through the provided link
• Phone or video screening to assess cultural fit and basic qualifications
• In-depth phone or video interview with the hiring manager to discuss the role, responsibilities, and expectations
• Final on-site or virtual interview with the global marketing team to assess skills, experience, and alignment with company values

Key Assessment Areas:

• Strategic thinking and ability to balance global brand consistency with local market nuances
• Data-driven approach and comfort working with analytics platforms
• Project management and stakeholder communication skills
• Cultural fit and alignment with LotusFlare’s values and mission

Application Tips:

• Tailor your resume and cover letter to highlight relevant experience, skills, and achievements in affiliate marketing, influencer management, or partnerships within European markets
• Demonstrate your understanding of LotusFlare’s mission, products, and the role’s requirements
• Prepare for behavioral and situational interview questions that assess your problem-solving skills, strategic thinking, and ability to work collaboratively in a global team

ATS Keywords: Affiliate Marketing, Influencer Management, Partnerships, Data Analysis, Campaign Execution, Negotiation, Performance Marketing, Compliance, Regional Marketing, Creator Ecosystems, Attribution, Analytics Platforms, Local Offers, Brand Safety, Reporting, Creative Assets

ASSUMPTION: A well-structured resume and cover letter, tailored to the role’s requirements and highlighting relevant experience, will significantly improve the candidate’s chances of success in the application process.

🛠️ Tools & Technologies

• Affiliate networks (e.g., Impact, ShareASale)
• Analytics platforms (e.g., Adjust, GA4)
• Project management tools (e.g., Asana, Trello)
• Collaboration and communication tools (e.g., Slack, Microsoft Teams)
• Marketing automation and CRM platforms (e.g., HubSpot, Salesforce)

ASSUMPTION: Proficiency in relevant tools and technologies, as well as a willingness to learn and adapt to new platforms, will be essential for success in this role.

👔 Cultural Fit Considerations

Company Values:

• Simplify Technology, Simplify Experience
• Customer Obsessed
• One Team, One Dream
• Innovate and Learn
• Think Big, Start Small

Work Style:

• Collaborative and cross-functional, with a focus on global brand consistency and local market adaptation
• Data-driven and results-oriented, with a strong emphasis on performance and ROI
• Adaptable and open to feedback, with a willingness to learn and grow in a dynamic, global team

Self-Assessment Questions:

• How do you balance global brand consistency with local market nuances in your affiliate marketing strategies?
• Can you provide an example of a successful regional campaign you’ve managed, and how you ensured brand safety and compliance with local regulations?
• How do you approach working with regional agencies, partners, and creators to drive activation and performance in affiliate marketing campaigns?

ASSUMPTION: Candidates who align with LotusFlare’s values and work style, and can demonstrate a strong cultural fit, will be most successful in this role.

⚠️ Potential Challenges

• Managing multiple time zones and collaborating with global teams may require flexibility and adaptability
• Balancing global brand consistency with local market nuances can be challenging and may require frequent communication and coordination with regional marketing leads
• Keeping up-to-date with local regulations, compliance requirements, and market trends may necessitate continuous learning and adaptation
• The role may require occasional travel to regional offices and events, depending on the candidate’s location and the company’s needs

ASSUMPTION: Candidates who are comfortable working in a global, dynamic environment and can adapt to changing priorities and time zones will be best suited to this role.

📈 Similar Roles Comparison

• This role differs from related positions in its focus on European markets and the need to balance global brand consistency with local market nuances
• Industry-specific context and knowledge of European affiliate marketing landscapes are crucial for success in this role
• Career path comparison: This role offers significant growth potential and the opportunity to influence global strategy, with potential progression to regional leadership or global marketing roles

ASSUMPTION: Candidates with experience in European affiliate marketing and a strong understanding of the regional market dynamics will be most successful in this role.

📝 Sample Projects

• Developing and executing a regional go-to-market strategy for a new eSIM product launch in Europe
• Managing and optimising a regional affiliate campaign for a major telecom operator, driving acquisition and engagement
• Onboarding and activating a network of local influencers and creators to promote a brand’s regional offerings

ASSUMPTION: These sample projects illustrate the strategic, data-driven, and collaborative nature of the role, requiring strong project management and stakeholder communication skills.

❓ Key Questions to Ask During Interview

• How does LotusFlare support the growth and development of its affiliate marketing managers?
• Can you describe the company’s approach to regional marketing and the balance between global brand consistency and local market adaptation?
• How does LotusFlare ensure compliance with local regulations and brand safety standards in its affiliate marketing campaigns?
• What are the key performance indicators (KPIs) used to measure the success of affiliate marketing campaigns, and how are they tracked and reported?
• How does LotusFlare foster a culture of innovation and continuous learning within its global marketing team?

ASSUMPTION: Asking thoughtful, insightful questions demonstrates the candidate’s interest in the role and commitment to driving success within the global marketing team.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through the provided link
• Tailor your resume and cover letter to highlight relevant experience, skills, and achievements in affiliate marketing, influencer management, or partnerships within European markets
• Prepare for behavioral and situational interview questions that assess your problem-solving skills, strategic thinking, and ability to work collaboratively in a global team
• Follow up with the hiring manager one week after submitting your application to inquire about the status of your application and express your continued interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.