📌 Core Information
🔹 Job Title: AI & Programming in Marketing Intern
🔹 Company: Signify
🔹 Location: Shanghai, China
🔹 Job Type: Part-time
🔹 Category: Marketing
🔹 Date Posted: 2025-04-29
🔹 Experience Level: Entry-level (0-2 years)
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Learning to integrate AI tools into marketing processes
- Gaining practical programming skills for marketing automation and analytics
- Exposure to AI-driven marketing platforms and tools
- Collaborating with teams to implement AI solutions for enhanced marketing efficiency and effectiveness
ASSUMPTION: This internship is designed for students interested in exploring the intersection of AI, programming, and marketing. It offers a unique opportunity to gain hands-on experience in a dynamic and inclusive work environment.
📋 Key Responsibilities
✅ Learning to integrate AI tools into marketing processes (e.g., data analysis, customer segmentation, chatbots, etc.)
✅ Gaining practical programming skills relevant to marketing automation and analytics
✅ Exposure to AI-driven marketing platforms and tools
✅ Collaborating with teams to implement AI solutions that enhance marketing efficiency and effectiveness
ASSUMPTION: The intern's primary responsibilities will revolve around learning and applying AI and programming skills to marketing processes, with a focus on collaboration and real-world project implementation.
🎯 Required Qualifications
Education: First or second-year university student
Experience: None specified (entry-level position)
Required Skills:
- Passion for marketing, creativity, or technology
- Strong communication skills
- Team player mindset
Preferred Skills:
- Basic knowledge of design tools (for the Creative Intern) or programming/AI concepts (for the AI/Programming Intern)
ASSUMPTION: While basic knowledge of design tools or programming/AI concepts is a plus, it is not required for this internship. The primary focus is on the candidate's passion, adaptability, and eagerness to learn.
💰 Compensation & Benefits
Salary Range: Industry standards for part-time internships in China typically range from CNY 15,000 to 25,000 per month. However, the specific salary for this role is not provided.
Benefits:
- Dynamic work environment
- Mentorship and guidance from experienced marketing professionals
- Opportunities to work on real-world projects
- Chance to develop practical skills that will boost your career in marketing, creativity, or technology
Working Hours: Part-time, with a flexible schedule that may vary depending on the team's needs and the intern's availability.
ASSUMPTION: The salary range provided is an estimate based on industry standards for part-time internships in China. The actual salary may vary depending on the company's compensation policies and the intern's performance.
📌 Applicant Insights
🔍 Company Context
Industry: Appliances, Electrical, and Electronics Manufacturing
Company Size: 5,001-10,000 employees
Founded: Not specified
Company Description:
- Signify, the world leader in lighting, offers an inclusive work environment with a shared purpose to unlock the extraordinary potential of light for brighter lives and a better world.
- The company delivers an industry-leading portfolio of indoor and outdoor lighting, lighting controls, and smart lighting systems through its business unit, Cooper Lighting Solutions.
- Signify encourages continuous learning, creativity, and diversity and inclusion, empowering employees to shape tomorrow while working toward sustainability goals.
Company Specialties:
- Lighting solutions
- Smart lighting systems
- Lighting controls
Company Website: http://www.cooperlighting.com
ASSUMPTION: Signify offers a dynamic and innovative work environment, with a strong focus on sustainability and continuous learning.
📊 Role Analysis
Career Level: Entry-level (Intern)
Reporting Structure: The intern will report directly to the marketing team and work closely with team members to implement AI solutions.
Work Arrangement: Part-time, on-site, with a flexible schedule that may vary depending on the team's needs and the intern's availability.
Growth Opportunities:
- Exposure to real-world projects and practical skills development
- Mentorship and guidance from experienced marketing professionals
- Potential full-time employment opportunities upon graduation, depending on performance and company needs
ASSUMPTION: This internship offers valuable growth opportunities, including skill development, mentorship, and potential full-time employment prospects upon graduation.
🌍 Location & Work Environment
Office Type: Corporate office environment
Office Location(s): Shanghai, China
Geographic Context:
- Shanghai is a major commercial and financial hub in China, offering a vibrant and dynamic work environment.
- The city is known for its rich history, diverse culture, and modern infrastructure.
- Shanghai has a subtropical monsoon climate, with mild winters and hot, humid summers.
Work Schedule: Part-time, with a flexible schedule that may vary depending on the team's needs and the intern's availability.
ASSUMPTION: The work environment in Shanghai offers a dynamic and multicultural setting, with a mix of historical and modern attractions.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening
- In-person or virtual interview with the hiring manager and/or team members
- Background check and offer extension
Key Assessment Areas:
- Communication skills
- Teamwork and collaboration
- Adaptability and eagerness to learn
- Problem-solving skills
Application Tips:
- Highlight your passion for marketing, creativity, or technology in your cover letter.
- Tailor your resume to emphasize skills and experiences relevant to the internship, such as previous projects or extracurricular activities.
- Prepare examples of your work or projects that demonstrate your creativity and problem-solving skills.
ATS Keywords: AI, programming, marketing, internship, data analysis, customer segmentation, chatbots, marketing automation, analytics, collaboration, creativity, communication skills, team player
ASSUMPTION: The application process may vary depending on the company's hiring practices and the specific team's needs. However, the typical process outlined above is common for many internship positions.
🛠️ Tools & Technologies
- AI-driven marketing platforms and tools
- Programming languages relevant to marketing automation and analytics
- Collaboration and project management tools
ASSUMPTION: The specific tools and technologies used will depend on the team's needs and the projects assigned to the intern. However, the focus will be on AI-driven marketing platforms and programming languages relevant to marketing automation and analytics.
👔 Cultural Fit Considerations
Company Values:
- Innovation
- Sustainability
- Collaboration
- Continuous learning
Work Style:
- Dynamic and inclusive work environment
- Focus on real-world projects and practical skill development
- Mentorship and guidance from experienced marketing professionals
Self-Assessment Questions:
- Do you thrive in dynamic and inclusive work environments?
- Are you eager to learn and apply AI and programming skills to marketing processes?
- Do you enjoy collaborating with teams to implement innovative solutions?
ASSUMPTION: Signify values innovation, sustainability, collaboration, and continuous learning. Candidates who align with these values and enjoy dynamic work environments, real-world projects, and team collaboration will likely find this internship a good fit.
⚠️ Potential Challenges
- Balancing internship responsibilities with university coursework and other commitments
- Adapting to a corporate work environment and team dynamics
- Keeping up with the latest AI and programming trends relevant to marketing
- Overcoming language barriers or cultural differences, if applicable
ASSUMPTION: While this internship offers valuable growth opportunities, it may also present challenges related to time management, adaptation to corporate environments, and staying current with AI and programming trends in marketing.
📈 Similar Roles Comparison
- Unlike traditional marketing internships, this role focuses on AI and programming skills, offering a unique opportunity to gain experience in a growing field at the intersection of marketing and technology.
- In the broader context of the lighting industry, this internship provides exposure to smart lighting systems and AI-driven marketing platforms, which are increasingly important in the market.
- Career-wise, this internship can lead to roles such as Marketing Data Analyst, Marketing Automation Specialist, or AI-driven Marketing Strategist, depending on the candidate's skills and interests.
ASSUMPTION: This internship offers a unique opportunity to gain experience in AI-driven marketing, setting it apart from traditional marketing internships and providing a pathway to specialized roles in the field.
📝 Sample Projects
- Developing and implementing a chatbot for customer engagement and support
- Analyzing customer data to segment markets and optimize marketing campaigns
- Creating and optimizing marketing automation workflows to improve efficiency and effectiveness
ASSUMPTION: The specific projects assigned to the intern will depend on the team's needs and the intern's skills and interests. However, the projects will focus on AI and programming applications in marketing.
❓ Key Questions to Ask During Interview
- What are the primary responsibilities and projects for this internship?
- How does this internship fit into the team's overall goals and objectives?
- What opportunities are there for mentorship and skill development?
- How does Signify support work-life balance for interns?
- What are the next steps for career growth after this internship?
ASSUMPTION: Asking these questions will help candidates better understand the role, the team's expectations, and the opportunities for growth and development during the internship.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your passion for marketing, creativity, or technology, as well as any relevant skills and experiences.
- Prepare examples of your work or projects that demonstrate your creativity and problem-solving skills.
- Follow up with the hiring manager or HR representative two weeks after submitting your application to inquire about the status of your application.
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
