📌 Core Information
🔹 Job Title: Alternance – Assistant Marketing et Ventes Internationales (F/H/NB)
🔹 Company: The Walt Disney Company
🔹 Location: Montevrain, Île-de-France, France
🔹 Job Type: Full-time, On-site
🔹 Category: Marketing & Sales
🔹 Date Posted: 2025-04-14
🔹 Experience Level: Entry-level (0-2 years)
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Contributing to the extension and valorization of the Disneyland Paris brand worldwide
- Conceiving and deploying innovative marketing strategies and tools for international markets
- Dynamizing attendance and optimizing revenue through targeted actions
- Collaborating with local partners and managing B2C and B2B marketing campaigns
- Creating communication materials and updating websites to promote Disneyland Paris
ASSUMPTION: This role requires strong communication skills, cultural adaptability, and a proactive attitude to succeed in an international context.
📋 Key Responsibilities
✅ Manage and follow up on B2C marketing campaigns, coordinating internal teams and agencies, validating communication elements, and reporting performance
✅ Collaborate daily with local commercial partners, creating communication plans, developing marketing tools, and tracking performance
✅ Contribute to social media strategy, creating content, recommending formats, and analyzing results
✅ Develop communication supports to promote Disneyland Paris to consumers and travel agents
✅ Update Disneyland Paris and partner websites, ensuring brand standards are met
✅ Conduct market research and analyze trends in the global tourism market
ASSUMPTION: Successful candidates will have strong organizational skills, attention to detail, and the ability to manage multiple projects simultaneously.
🎯 Required Qualifications
Education: Pursuing a Bac+4/5 degree in Marketing, Luxury, International Business, or Tourism
Experience: Previous experience in marketing or communication (internship or apprenticeship)
Required Skills:
- Proficient in office tools, with a strong command of Excel
- Fluent in English (C1 level), with additional proficiency in Chinese or Arabic preferred
- Excellent communication skills and ability to adapt to different cultures
- Autonomous and proactive work style
Preferred Skills:
- Knowledge of the tourism industry
- Experience with social media management tools
- Familiarity with website content management systems
ASSUMPTION: Candidates with relevant internship experience and a strong academic record will be favored.
💰 Compensation & Benefits
Salary Range: €1,500 - €1,800 per month (gross), based on industry standards for entry-level marketing apprentices in France
Benefits:
- Housing assistance
- Transportation reimbursement
- Diverse dining options
- Health insurance
- Training programs
- Work-life balance support
- Remote work options
- Discounts on merchandise, dining, and park access
- Park access and exclusive events for employees and their families
Working Hours: Full-time (35 hours/week), with flexibility for specific projects
ASSUMPTION: The salary range is estimated based on market research and may vary depending on the candidate's qualifications and experience.
📌 Applicant Insights
🔍 Company Context
Industry: Entertainment Providers, with a focus on theme parks and resorts
Company Size: 10,001+ employees, offering a large and diverse range of career opportunities
Founded: 1992, with a rich history and strong brand recognition
Company Description:
- Disneyland Paris is a leading destination for magical experiences, welcoming millions of visitors each year
- The company offers a dynamic and multicultural work environment, with opportunities for professional growth
- Disneyland Paris is committed to delivering exceptional customer service and creating unforgettable memories for its guests
Company Specialties:
- Marketing and communication
- Operations and guest experience
- Human resources and talent development
- Sales and revenue management
- Information technology and engineering
- Event planning and management
- Supply chain and logistics
- Purchasing and procurement
- Pricing strategy and analysis
- Construction and development
Company Website: careers.disneylandparis.com
ASSUMPTION: Disneyland Paris is a well-established company with a strong brand and a diverse range of career opportunities.
📊 Role Analysis
Career Level: Entry-level, with opportunities for growth and development within the marketing department
Reporting Structure: This role reports directly to the marketing manager for international markets
Work Arrangement: On-site, with the possibility of remote work for specific tasks
Growth Opportunities:
- Progression within the marketing department, such as promotions to marketing coordinator or marketing manager roles
- Expansion into other areas of the business, such as sales, operations, or human resources
- International assignments, as Disneyland Paris is part of a global organization
ASSUMPTION: Successful candidates will have the opportunity to grow both personally and professionally within the company.
🌍 Location & Work Environment
Office Type: On-site, with a focus on collaboration and teamwork
Office Location(s): Montevrain, France (near Disneyland Paris)
Geographic Context:
- Montévrain is located in the Île-de-France region, approximately 30 kilometers east of Paris
- The area offers a mix of urban and rural environments, with easy access to cultural attractions and outdoor activities
- Montévrain is well-connected by public transportation, with direct access to Paris and other nearby cities
Work Schedule: Full-time, with flexible hours to accommodate specific projects and events
ASSUMPTION: The work environment is dynamic and multicultural, with a strong focus on teamwork and collaboration.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening to assess language skills and cultural fit
- On-site or virtual interview with the hiring manager and a member of the HR team
- Final decision and offer extension
Key Assessment Areas:
- Language proficiency (English and additional languages, if applicable)
- Cultural awareness and adaptability
- Communication skills and ability to work in a team
- Problem-solving and analytical skills
- Understanding of marketing principles and strategies
Application Tips:
- Tailor your resume and cover letter to highlight relevant skills and experiences for this specific role
- Demonstrate your understanding of Disneyland Paris' brand and values in your application materials
- Prepare examples of your marketing work, such as social media campaigns or market research projects
ATS Keywords: Marketing, international, B2C, B2B, communication, strategy, tourism, English, French, Chinese, Arabic
ASSUMPTION: The application process may vary depending on the specific needs of the hiring manager and the HR team.
🛠️ Tools & Technologies
- Microsoft Office Suite (Word, Excel, PowerPoint)
- Social media management tools (e.g., Hootsuite, Buffer)
- Content management systems (e.g., WordPress, Drupal)
- Market research tools (e.g., Google Trends, SurveyMonkey)
ASSUMPTION: Successful candidates will be comfortable using a variety of marketing and communication tools to complete their tasks.
👔 Cultural Fit Considerations
Company Values:
- Innovation and creativity
- Quality and attention to detail
- Excellence in customer service
- Integrity and respect for others
- Collaboration and teamwork
Work Style:
- Dynamic and fast-paced environment
- Strong focus on teamwork and collaboration
- Opportunities for professional growth and development
- Multicultural and inclusive work environment
Self-Assessment Questions:
- How do you demonstrate innovation and creativity in your marketing approach?
- Can you provide an example of a time when you went above and beyond to ensure the quality of your work?
- How do you adapt your communication style to work effectively with people from different cultural backgrounds?
ASSUMPTION: Successful candidates will be able to demonstrate a strong fit with Disneyland Paris' values and work style.
⚠️ Potential Challenges
- Managing multiple projects and deadlines in a fast-paced environment
- Adapting to a multicultural work environment and communicating effectively with international partners
- Balancing the demands of an on-site role with personal and family responsibilities
- Navigating the complexities of the global tourism market
ASSUMPTION: Successful candidates will be able to overcome these challenges by leveraging their skills, seeking support from colleagues, and demonstrating resilience in the face of adversity.
📈 Similar Roles Comparison
- This role differs from related positions in its focus on international marketing and collaboration with local partners
- Industry-specific context: The global tourism market is highly competitive and dynamic, requiring adaptability and innovation
- Career path comparison: This role offers opportunities for growth within the marketing department and expansion into other areas of the business
ASSUMPTION: Candidates should research similar roles within the industry to better understand the unique aspects of this position.
📝 Sample Projects
- Developing a targeted social media campaign to promote Disneyland Paris to Chinese tourists
- Conducting market research on the preferences and behaviors of Arabic-speaking travelers
- Creating a comprehensive communication plan for a new attraction or event at Disneyland Paris
ASSUMPTION: These sample projects are designed to give candidates an idea of the types of tasks they may encounter in this role.
❓ Key Questions to Ask During Interview
- What are the most significant challenges facing the marketing department for international markets, and how can this role contribute to addressing them?
- How does this role collaborate with other departments, such as sales or operations, to achieve overall business objectives?
- What opportunities are there for professional development and growth within the marketing department and the company as a whole?
- How does Disneyland Paris support work-life balance for its employees, particularly those in on-site roles?
- What are the key performance indicators (KPIs) for this role, and how will my success be measured?
ASSUMPTION: Asking thoughtful questions demonstrates your interest in the role and your commitment to contributing to the team's success.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant skills and experiences for this specific role
- Prepare examples of your marketing work, such as social media campaigns or market research projects
- Follow up with the HR team two weeks after submitting your application to inquire about the status of your application
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
